One of the important factors in quality human resources in a company to be able to run the business process properly in accordance with the vision and mission that has been set by the company. CV. Lestari Indojaya is one of the companies engaged in procurement and education which was founded in 2000. In order to encourage the creation of increasing performance productivity, CV. Lestari Indojaya carries out the selection of the best employees. Decision support systems can help decision makers to get recommendations for the best employees using the SAW (Simple Additive Weighting) method. In this study, the data used came from internal data and external data. There are several criteria needed to help decision makers choose the best employees, namely discipline, quality of work, cooperation and behavior. Based on all the criteria and alternatives in this study, Darwansyah was the best employee at CV. Lestari Indojaya with a total preference value of 2.875. The SAW method is an effective and practical method in calculating the best employee recommendations at CV. Lestari Indojaya so that decision makers can consider these recommendations according to the specified priorities.

Service marketing in the education sector is now focused on experiences, service quality, and long-term relationships with students and parents. Relational marketing is becoming increasingly important to create loyalty, involving technologies such as social media and student management systems. This research analyzes the evolution of marketing strategies and the challenges in building sustainable relationships. The research method is qualitative through a literature review. Data collection is done through documentation techniques. Data processing includes reduction, content analysis, data presentation, and data generalization. The results of the study indicate: Educational service marketing aims to introduce services to prospective students and parents, while increasing awareness, interest, and trust. Its strategies include promoting the institution's image, educational excellence, facilities, and learning experiences. In the digital age, technology and social media are used to build brand awareness and offer relevant and flexible educational programs. Relational marketing focuses on building long-term relationships with students, parents, alumni, and the community. Flexible, personalized services, along with the empowerment of technology, improve retention, loyalty, and positive recommendations. Engaged alumni strengthen the institution's reputation and expand its network. Key strategies include digital marketing, data-driven marketing, and customer experience.

Poetry is a literary work that is produced from someone's experiences. A poem is composed using beautiful language and meaningful words written in the form of verses. To understand the meaning conveyed in a poem, semantic analysis needs to be conducted. Semantics is a branch of linguistics that discusses meaning and significance. Therefore, this study aims to analyze the meanings contained in W.S. Rendra's poem titled "Sajak Matahari" (The Sun Poem). Semantic analysis in this study is focused on analyzing lexical meaning, referential meaning, grammatical meaning, and figurative meaning. The method used in this study is qualitative descriptive method. The qualitative descriptive approach will allow researchers to analyze the details of meaning in the poem to explain the meaning more deeply. In collecting research data, researchers use reading and note-taking techniques. The reading technique is carried out by reading the contents of the poem, then the results of reading the poem to examine the meaning. Note-taking technique is used to record lexical, referential, grammatical, and figurative meanings. The result of the meaning analysis in the poem "Sajak Matahari" is a poem that discusses perseverance/call for creating change in society, thus creating a fair and peaceful situation.