Pengaruh Advertising Attractiveness, Online Costumer Review, Influencer Marketing terhadap Purchase Decision Melalui Costumer Trust Selaku Variabel Intervening (Study Kasus Pada Skincare Skintific Di Yogyakarta)
(Audi Gita Nanda, Suhartono Suhartono)
DOI : 10.51903/e-bisnis.v18i1.2277
- Volume: 18,
Issue: 1,
Sitasi : 0 14-Jul-2025
| Abstrak
| PDF File
| Resource
| Last.23-Jul-2025
Abstrak:
This study aims to determine the effect of Advertising attractiveness, Onlie costumer review, Influencer marketing, on purchase decision throught costumer trust (Case Study on SKINTIFIC in Yogyakarta). This research uses quantitative methods. The population in this study were SKINTIFIC skincare costumers in Yogyakarta who were obtained from distributing questionnaires with samples taken using nonprobabilitu sampling method, namly sampling techniques with a census so that the sample used in study was 100 responden. The results of this study indicate that: (1) Advertsing attractiveness has a positive and significant effecr on costumer trust, (2) Online costumer reviews has a positive and significant effect on costumer trust, (3) Influencer marketing has no positive and significant effect on costumer trust, (4) Advertsing attractiveness has a positive and significant effect on purchase decision, (5) Online costumer review has a positive and significant effect on purchase decision, (6) Influencer marketing has a positive and significant effect on purchase decision, (7) Costumer trust has a positive and significant effect on purchase decision, (8) Advertising attractiveness, purchase decision, and customer trust have a positive and significant effect on each other so that they can mediate between the three, (9) Online Costumer Review, purchase decision, and customer trust do not have a positive and significant effect on each other so that they cannot mediate between the three, (10) Influencer marketing, purchase decision, and customer trust do not have a positive and significant effect on each other so that they cannot mediate between the three.
|
0 |
2025 |
Sistem Pengelolaan Sarpras Berbasis RFID di SMK Widya Praja Ungaran
(B. Suhartono, Yunus Ridwan)
DOI : 10.62951/router.v2i4.397
- Volume: 2,
Issue: 4,
Sitasi : 0 31-Dec-2024
| Abstrak
| PDF File
| Resource
| Last.13-Aug-2025
Abstrak:
In the current era of globalization and technology, computers, RFID are examples of information technology tools that are indispensable for meeting human needs in almost every aspect of life, including the management of infrastructure and equipment lending.According to direct research at Widya Praja Ungaran Vocational School, there are only two workers who handle facilities and infrastructure. In carrying out their work assignments, they still experience difficulties. Excess workload and the process of borrowing tools that still lacks a sense of responsibility, so that the results of the work are not maximized.The existence of increasingly sophisticated technology, the management of infrastructure and equipment lending can be done with the help of technological tools that will be implemented in this school. This research aims to make it easier to administer, because this school has not yet added a new workforce.This research can be designed with the help of software (Bootstrap, MySql), programming (PHP, Arduino IDE) and equipment (NodeMCU ESP8266, RFID, LCD, I2C, buzzer, power supply, breadboard, jumper cables, resistors, LEDs) to provide data information. more accurate, effective, efficient and provide a good working atmosphere in this school. It is hoped that this research can reduce work overload and create a sense of responsibility in borrowing equipment, using local networks (wifi / handphone) and computers or laptops, with the research method used is research and development (R&D).
|
0 |
2024 |
Analysis of Construction Dispute Resolution in the Perspective of Legal Reform Based on Law Number 2 of 2017
(Jeffry Yuliyanto Waisapi, Slamet Suhartono, Yovita Arie Mangesti, Rosalinda Elsina Latumahina, Felina C Young)
DOI : 10.15294/jllr.v5i4.4310
- Volume: 5,
Issue: 4,
Sitasi : 0 15-Dec-2024
| Abstrak
| PDF File
| Resource
| Last.10-Jul-2025
Abstrak:
Indonesia, as a developing nation, is actively pursuing comprehensive development across various sectors to enhance equitable welfare, particularly through economic projects like office buildings, housing, and infrastructure. The involvement of all societal levels is crucial for ensuring the success of these endeavors. However, economic development often triggers disputes stemming from differing interpretations or contractual provisions. This study focuses on analyzing reforms in construction dispute resolution under Law No. 2 of 2017, utilizing a quantitative survey approach. The Construction Services Acts of 1999 and 2017 marked significant shifts in philosophical outlook and dispute resolution mechanisms. Findings indicate that the 2017 Act emphasizes non-litigious settlements with a "win-win" approach, though challenges remain regarding the term "court." Despite these challenges, the study acknowledges that Indonesia is progressing towards effective construction dispute resolution. It recommends stricter sanctions for violations of construction agreements to enhance future regulatory frameworks. These insights are vital for legal practitioners and policymakers, aiming to refine mechanisms and raise public awareness on regulatory gaps that hinder sustainable development in Indonesia. The study also categorizes dispute resolution solutions and scrutinizes provisions in Law No. 2 of 2017 concerning defects, nonconformities, weaknesses, and perceived biases. The Act defines a team formed by mutual agreement to oversee Construction Services, tasked with preventing and mediating disputes arising from Construction Work Contracts.
|
0 |
2024 |
Peningkatan Minat Belajar Matematika Dengan Menerapkan Model Pembelajaran Kooperatif Tipe Problem Based Learning (PBL) Pada Materi Matriks
(Wanda Eka Pratiwi, Suhartono Suhartono)
DOI : 10.62383/pentagon.v2i3.233
- Volume: 2,
Issue: 3,
Sitasi : 0 17-Sep-2024
| Abstrak
| PDF File
| Resource
| Last.02-Aug-2025
Abstrak:
This research aims to increase interest in learning and critical thinking of class The background to this research is because students' low interest in learning, especially in learning mathematics. In the learning process, a student's interest in learning plays an important role in the teaching and learning process, because if students have low interest in learning, it will be difficult for them to receive knowledge from the teacher, so that learning outcomes will be less effective. This research uses the Classroom Action research method (PTK) which consists of two cycles. The techniques used for data collection are: planning, implementing actions, observing and evaluating and reflecting. Before that, initial observations were carried out in order to find out information or characteristics of students. The results of the research show that the PBL type cooperative learning model was applied to matrix material for class XI students at SMA Negeri 21 Surabaya. This can be seen from the increase in implementation results, observation and reflection. Students' learning activities experienced a significant increase in cycle two compared to cycle one. By learning using the PBL method, it is possible for students to more easily understand the material because it relates to problems around them and with discussions students can work together and help each other if they experience problems. Apart from that, this method can also help develop their critical thinking and communication skills.
|
0 |
2024 |
Meningkatkan Motivasi Belajar Matematika Menggunakan Penerapan Pendekatan Culturally Responsive Teaching (CRT) Berbantuan Quizizz Paper Mode pada Materi Eksponen Kelas X di SMAN 21 Surabaya
(Asrita Fahruni Misbakh, Suhartono Suhartono, Isnaini Abdullah)
DOI : 10.62383/pentagon.v2i3.235
- Volume: 2,
Issue: 3,
Sitasi : 0 17-Sep-2024
| Abstrak
| PDF File
| Resource
| Last.02-Aug-2025
Abstrak:
This study aims to increase motivation to learn mathematics by using the Culturally Responsive Teaching (CRT) approach assisted by Quizizz Paper Mode on class X exponential material at SMAN 21 Surabaya. Learning motivation is one of the important factors in achieving students' academic success. The low motivation of students to learn in mathematics subjects is the background of this research. This type of research is Classroom Action Research (PTK) which is carried out during 2 learning cycles. The data collection techniques used are observation and questionnaires. The results of the study show that the application of the Culturally Responsive Teaching (CRT) approach assisted by Quizizz Paper Mode can increase students' motivation to learn mathematics. The increase can be seen from the increase in the percentage of students' learning motivation in the first cycle of 80.9% with a high category and the percentage of students' learning motivation in the second cycle of 90.93% with a very high category. The result of the increase in learning motivation from cycle I to cycle II was 10.03%.
|
0 |
2024 |
PENINGKATAN KEMAMPUAN MENYUSUN SPT ELEKTRONIK MASA PPh Ps 21 BERDASARKAN UU HARMONISASI PERATURAN PERPAJAKAN
(Purwantoro Purwantoro, Entot Suhartono)
DOI : 10.26623/dimastik.v2i2.10083
- Volume: 2,
Issue: 2,
Sitasi : 0 31-Jul-2024
| Abstrak
| PDF File
| Resource
| Last.09-Jul-2025
Abstrak:
Mitra dalam pengabdian yang akan dilakukan yaitu sebuah perusahaan distributor elektronik dan karyawan (orang pribadi) yang berada di kota Semarang. Perusahaan, biasanya mengandalkan penyusunan laporan SPT Masa PPh Ps 21 dengan menggunakan program aplikasi dari Direktorat Jenderal Pajak (DJP) e-SPT (SPT elektronik dalam bentuk .csv dan pdf). Program pengisian SPT Masa PPh Ps 21 sangat berpengaruh terhadap suatu perubahan dalam UU Perpajakan. Undang-Undang Harmonisasi Peraturan Perpajakan (UU HPP) telah disahkan oleh pemerintah, salah satunya tarif dan rentang penghasilan orang pribadi mengalami hal yang berbeda dengan sebelumnya. Perubahan menurut UU HPP yang berlaku mulai 1 Januari 2022. Dengan adanya perubahan ini, tentu saja penghitungan pajak penghasilan orang pribadi yang dibayarkan mengalami perubahan (pajak penghasilan jadi lebih tinggi atau lebih rendah). Program ini akan memberikan pelatihan dan ketrampilan dalam penyusunan laporan SPT Masa PPh Ps 21 dengan aplikasi komputer untuk perhitungan berdasarkan tarif dan rentang penghasilan di UU HPP agar dapat lebih akurat dan cepat. Dengan adanya pelatihan ini diharapkan para staf perpajakan perusahaan memperoleh pengetahuan dan ketrampilan dalam penyusunan laporan SPT Masa PPh Ps 21 dan dapat meningkatkan kompetensi karyawan (orang pribadi) yang ada di perusahaan dalam membuat SPT Tahunan Orang Pribadi yang akuntabel
|
0 |
2024 |
Pelatihan Penulisan Karya Tulis Ilmiah Untuk Meningkatkan Profesionalisme Anggota MGMP PPKn SMA Negeri Dan Swasta Kota Surabaya
(Suhartono Suhartono, Dwi Retnani Srinarwati, Maya Mustika Kartika Sari, Neneng Rika Jazilatul Kholidah, Titis Nurrusama Nilakandi, Rahmatul Imaniar, Erdianto Widogo)
DOI : 10.62383/kolaborasi.v2i2.118
- Volume: 2,
Issue: 2,
Sitasi : 0 24-Jun-2024
| Abstrak
| PDF File
| Resource
| Last.02-Aug-2025
Abstrak:
The activity of writing scientific papers, especially scientific articles, is one of the activities that must be done by professional teachers. Apart from being a professional demand, writing scientific papers for teachers is also a form of scientific implementation and dissemination to the community. The purpose of this training activity is expected to improve the ability to write scientific papers, especially scientific articles for teachers. The method of implementing this training is divided into three stages. First, the presentation of the material, the two participants were divided into groups to discuss things that could be raised as the theme of writing scientific articles, the third practice in groups with the guidance of lecturers of the PPKn study program, Faculty of Teacher Training, PGRI Adi Buana University, Surabaya, and assistance to complete activities synchronously and asynchronously. This training resulted in 9 scientific articles that have been worked on by teacher groups, three of which are the results of the implementation of classroom action research (PTK) that has been previously carried out by teachers, and there are two participant articles that have been successfully uploaded to the national online journal Pacivic Universitas PGRI Adi Buana Surabaya.
|
0 |
2024 |
Peningkatan Hasil Belajar Matematika Siswa Kelas VII-A SMPN 3 Surabaya Melalui Model Kooperatif Teknik Think Pair Share (TPS)
(Prasetyo Kurniawan, Suhartono Suhartono, Sunardi Sunardi)
DOI : 10.62383/algoritma.v2i4.88
- Volume: 2,
Issue: 4,
Sitasi : 0 11-Jun-2024
| Abstrak
| PDF File
| Resource
| Last.24-Jul-2025
Abstrak:
This study aims to improve students' mathematics learning outcomes through the implementation of cooperative learning model using the Think Pair Share (TPS) technique. The subjects of the study were the students of class VII-A at SMPN 3 Surabaya. This Classroom Action Research (CAR) was conducted in two cycles, each consisting of planning, implementation, observation, and reflection stages. Data were collected through tests, namely formative tests and post-tests. The results showed a significant improvement in students' mathematics learning outcomes after the application of the Think Pair Share technique. In the first cycle, the average student scores increased significantly compared to before the intervention, with even greater improvements observed in the second cycle. Besides improving learning outcomes, the application of the Think Pair Share technique also had a positive impact on student participation and interaction during the learning process. Students became more active in discussions and helped each other understand the lesson material. Therefore, the Think Pair Share technique has proven effective in enhancing the mathematics learning outcomes of students in class VII-A at SMPN 3 Surabaya.
.
|
0 |
2024 |
ANALISIS DAMPAK ANALISIS DAMPAK LEVERAGE, PERTUMBUHAN PERUSAHAAN, ROA, DAN FCF TERHADAP KEBIJAKAN DIVIDEN
(Aurelia Arini Arthatami, Ratna Herawati, Entot Suhartono, Melati Oktafiyani)
DOI : 10.51903/dinamika.v4i1.478
- Volume: 4,
Issue: 1,
Sitasi : 0 31-May-2024
| Abstrak
| PDF File
| Resource
| Last.23-Jul-2025
Abstrak:
Membuktikan dampak Leverage, Pertumbuhan Perusahaan, Return On Asset, dan Free Cash Flow terhadap Kebijakan Dividen merupakan tujuan analisis ini diteliti. Sampel dari penelitian ini memakai entitas bisnis sektor financials di Bursa Efek Indonesia (BEI) periode 2019-2022 yang mencakup seluruh kriteria. Metode yang dipakai ialah metode purposive sampling. Metode pengujian data memakai analisis regresi linier multipel. Dari reaksi uji data yang dilakukan, memperlihatkan bahwa pertumbuhan perusahaan dan ROA memiliki dampak yang signifikan terhadap kebijakan dividen. Akan tetapi leverage serta free cash flow tidak memiliki dampak yang signifikan terhadap kebijakan dividen
Kata Kunci: kebijakan dividen, leverage, pertumbuhan perusahaan, return on asset, free cash flow.
|
0 |
2024 |
SISTEM INFORMASI ABSENSI MENGGUNAKAN ARDUINO BERBASIS SCANNER RFID DI SD NEGERI LANGENSARI 03
(Dhito Ardi Wicaksono, Bambang Suhartono, Dwi Setiawan)
DOI : 10.51903/juisi.v2i3.808
- Volume: 2,
Issue: 3,
Sitasi : 0 18-Jan-2024
| Abstrak
| PDF File
| Resource
| Last.23-Jul-2025
Abstrak:
Attendance is a data collection activity to determine the number of people present at an event. Every activity always requires information about participant attendance. This also happens in the learning process. The benefit of attendance using an Arduino based RFID scanner is that it makes it easier for attendance officers to input practical data because they can retrieve and store attendance data from RFID tags directly. Research on the development of attendance to become more effective in the education sector. Every activity that requires information about participant attendance will definitely utilize the use of tools that are used as proof of participant attendance, while teacher attendance currently used is using fingerprints. When absent, problems often occur, namely the finger that will be used to do the fingerprinting. Based on the background above, the author created automatic attendance to make attendance easier while at the agency where the teacher teaches. Meanwhile, the barcode scanner is a faster data input process compared to the manual method. This input process can be done with a scanner to record the data contained in the barcode quickly, so it doesn't need to take a lot of time.
|
0 |
2024 |