This study aims to determine the extent to which product quality influences consumer purchasing decisions at the Moro Bootwear Store in Jambi. The approach used was quantitative, using descriptive and associative methods. The sampling technique used was accidental sampling, with 68 respondents, and data processing was performed using IBM SPSS version 25 software.
The results of the validity and reliability tests indicated that all instruments used in the questionnaire were valid and reliable. The Pearson correlation test yielded a value of 0.712, indicating a strong and positive relationship between product quality and purchasing decisions. The coefficient of determination (R²) of 0.507 indicates that 50.7% of the purchasing decision variables can be explained by product quality. Furthermore, the t-test results showed a calculated t-value of 8.240 with a significance level of 0.000 <0.05, indicating that product quality significantly influences purchasing decisions.
Based on these results, it can be concluded that product quality plays a significant role in influencing consumer purchasing decisions. Therefore, the manager of the Moro Bootwear Jambi Shop is advised to continue to improve product quality aspects such as design, comfort, durability, and raw materials in order to maintain consumer loyalty and increase business competitiveness.

AUM PTSDL is a problem expression tool in a typical student to see the effectiveness of student learning. The purpose of this research is to provide an overview of the implementation of the AUM PTSDL problem directly to students, especially in PAB 8 sampali junior high school students. in the application of AUM PTSDL can accelerate overcoming problems in learning, especially broken home students. This research uses a descriptive method with a case study approach. This research was conducted at PAB 8 Sampali Junior High School on October 23-5, 2020. The subjects in this study were 9th grade AUM PTSDL students at SMP PAB 8 sampali. Based on the results of the research, the implementation of AUM PTSDL at SMP PAB 8 sampali has been carried out and shows that students have broken home problems that students are carried out AUM with several problems, namely, PTSDL. The conclusion is that students who have problems in AUM PTSDL will provide benefits in the form of support or advice to improve the quality of student learning from counseling teachers in schools.

<p><em>The purpose of this research is to test whether the adversity quotient, business capital, family background and knowledge of entrepreneurship have an effect on student motivation for entrepreneurship. The data in this study were obtained through the distribution of questionnaires to 130 students in the Special Region of Yogyakarta. Based on the results of the analysis of existing data, the findings of this study indicate the following. First, the adversity quotient has a positive effect on student entrepreneurship motivation. Second, business capital has no effect on student motivation in entrepreneurship. Third, family background has a positive effect on student entrepreneurship motivation. Fourth, the provision of entrepreneurship knowledge has a positive effect on student entrepreneurship motivation.</em></p><p>Makasud penelitian ini menguji apakah <em>adversity quotient, </em>modal untuk usaha, latar belakang pada keluarga serta bekal ilmu berwirausaha berpengaruh pada motivasi mahasiswa dalam berwirausaha. Dalam penelitian ini, data yang digunakan diperoleh melalui pembagian kuesioner kepada 130 responden mahasiswa yang bertempat tinggal di lingkungan D.I. Yogyakarta. Berdasar hasil analisis data yang ada, temuan pada penelitian ini menunjukkan seperti berikut. Pertama, <em>adversity </em><em>q</em><em>uotient</em> berpengaruh positif pada motivasi mahasiswa dalam berwirausaha.   Kedua, modal untuk usaha tidak berpengaruh terhadap motivasi mahasiswa dalam berwirausaha. Ketiga, latar belakang pada keluarga berpengaruh positif terhadap motivasi mahasiswa dalam berwirausaha.   Keempat, bekal ilmu berwirausaha berpengaruh positif terhadap motivasi mahasiswa dalam berwirausaha.</p><p><em><br /></em></p><p><em><br /></em></p>