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The Community Service program partners in this activity are Micro, Small and Medium Enterprises (MSMEs) engaged in crafts, such as weaving, knitting, and beaded jewelry, in the Cikarang Baru area. These MSMEs have been running their businesses for several years, but the marketing strategies applied are still conventional and therefore less effective. Therefore, it is important to provide training on the use of digital marketing so that the marketing system can be improved, expand market reach, and support increased product sales. In this activity, MSMEs receive training on the importance of digital marketing, as well as assistance in creating business accounts on digital platforms such as Google Business and Instagram, along with tutorials for optimal management. The outputs of this service include Google Business accounts, Instagram accounts, scientific articles published in national journals, and activity reports. The methods used in this service are lectures and practical tutorials in creating and managing accounts on digital media. The results of this activity indicate that digital marketing strategies need to be followed up with regular guidance so that they can function effectively and optimally in supporting marketing activities and increasing sales of MSME products.

The Community Service program partners in this activity are Micro, Small and Medium Enterprises (MSMEs) engaged in crafts, such as weaving, knitting, and beaded jewelry, in the Cikarang Baru area. These MSMEs have been running their businesses for several years, but the marketing strategies applied are still conventional and therefore less effective. Therefore, it is important to provide training on the use of digital marketing so that the marketing system can be improved, expand market reach, and support increased product sales. In this activity, MSMEs receive training on the importance of digital marketing, as well as assistance in creating business accounts on digital platforms such as Google Business and Instagram, along with tutorials for optimal management. The outputs of this service include Google Business accounts, Instagram accounts, scientific articles published in national journals, and activity reports. The methods used in this service are lectures and practical tutorials in creating and managing accounts on digital media. The results of this activity indicate that digital marketing strategies need to be followed up with regular guidance so that they can function effectively and optimally in supporting marketing activities and increasing sales of MSME products.

Snake Fruit or Salak is a commodity that is quite in demand by the community. Currently, the products that can be enjoyed are fruit and juice. Meanwhile, the potential for processing other products is still lacking to be explored to provide benefits for producers. Therefore, our team held a workshop that focused on the production of snake fruit products. This workshop aims to equip local residents with the knowledge and skills to utilize snake fruit, a resource that is widely available but potentially underutilized in the community.This workshop consists of a tutorial on processing snake fruit into various products. We provide participants with hands-on experience and guidance on making items such as jam, jelly, or even dried snake fruit snacks. Two weeks after the workshop, a follow-up evaluation was conducted to assess the effectiveness of the training and explore potential challenges faced by participants in applying their new skills. The contribution of this project is the empowerment of the Bobo Village community through knowledge sharing and promoting the use of local resources in the form of Snake Fruit Dates and Sweetened Snake Fruit

Snake Fruit or Salak is a commodity that is quite in demand by the community. Currently, the products that can be enjoyed are fruit and juice. Meanwhile, the potential for processing other products is still lacking to be explored to provide benefits for producers. Therefore, our team held a workshop that focused on the production of snake fruit products. This workshop aims to equip local residents with the knowledge and skills to utilize snake fruit, a resource that is widely available but potentially underutilized in the community. This workshop consists of a tutorial on processing snake fruit into various products. We provide participants with hands-on experience and guidance on making items such as jam, jelly, or even dried snake fruit snacks. Two weeks after the workshop, a follow-up evaluation was conducted to assess the effectiveness of the training and explore potential challenges faced by participants in applying their new skills. The contribution of this project is the empowerment of the Bobo Village community through knowledge sharing and promoting the use of local resources in the form of Snake Fruit Dates and Sweetened Snake Fruit

Digitalization in education has encouraged the need to develop interactive and interesting learning media to increase student interest and understanding. Teaching staff at D-LLA Course, a tutoring institution, needs skills in using technology, one of which is making interactive videos. This article discusses the results of a training program held to improve teacher competency in using the Powtoon application to create interactive video learning materials. Through introductory methods, tutorials, direct practice and evaluation, this activity succeeded in improving teachers' skills in compiling digital learning content. Based on evaluations and feedback from participants, the majority felt that this interactive video learning method was more interesting for students and more effective in explaining the material. It is hoped that the results of this training can be implemented on an ongoing basis in the D-LLA Course to improve the quality of learning.

Digitalization in education has encouraged the need to develop interactive and interesting learning media to increase student interest and understanding. Teaching staff at D-LLA Course, a tutoring institution, needs skills in using technology, one of which is making interactive videos. This article discusses the results of a training program held to improve teacher competency in using the Powtoon application to create interactive video learning materials. Through introductory methods, tutorials, direct practice and evaluation, this activity succeeded in improving teachers' skills in compiling digital learning content. Based on evaluations and feedback from participants, the majority felt that this interactive video learning method was more interesting for students and more effective in explaining the material. It is hoped that the results of this training can be implemented on an ongoing basis in the D-LLA Course to improve the quality of learning.

This research is motivated by the support of to apply for Halal certification through MIT-18 Post-109 UIN Walisongo Semarang KKN Students. This service aims to help micro, small and medium enterprises in Krajankulon village to apply for Halal certification independently through the Free Halal Certification Program. The activity carried out by MIT-18 Post-109 UIN Walisongo Semarang KKN students lasted for one month starting from July 2024 involving 15 stakeholders. The methods used include lectures, questions and answers, and online registration tutorials in collaboration with Pendampingan Produk Halal (PPH) of the Ministry of Religion of Kendal Regency. The results of this activity show an increase in participants' awareness and understanding of the importance of Halal certification, as well as the acceleration of the business legalization process through an easily accessible and free independent declaration system. This support is expected to increase the value of products and support business sustainability through strong legitimacy. Micro, small and medium enterprises play an important role in the Indonesian economy, especially in Muslim-majority societies where halal products are highly regarded. Halal certification is not only important for consumers, but also makes products more competitive in the market. However, there are still many in Indonesia that have not received halal certification, including in Krajangkulon Village, Kendal Regency. This is due to lack of information, lack of understanding of the certification process, and administrative obstacles such as obtaining a Company Identification Number (NIB). Therefore, this study highlights the importance of intensive support and socialization to increase awareness and understanding of Halal certification in order to support sustainable economic growth and provide assurance to consumers.

UMKM Berkah Setia in Kadirejo Village is one of the potential UMKM in the area. However, these UMKM still use conventional buying and selling systems and endtrust their product to UMKM centers and souvenir centers. Due to limited capabilities, until now this UMKM product has not been widely known because it has utilized digital technology such as the marketplace as a promotional medium and place for buying and selling. In this service acticity, there are the introduction and assistance of the adoption of E-commerce in the form of the Shopee application media for UMKM Berkah Setia herbal drink. It is hoped that knowledge can increase sales for UMKM owners. The aim of this service activity is not only to introduce the UMKM marketplace, but also to assist in the management of the marketplace so that UMKM income experiences an increase in sales activities. The methods used in this service process are discussion, tutorial, mentoring, and aseesment and evaluation methods. The result from this method show that UMKM actors gain knowledge about creating an account, the process when goods are ordered until they reach the buyer, and UMKM actors gain skills in managing their Shopee accounts

Micro, small and medium enterprises (MSMEs) have a crucial role in the Indonesian economy. However, MSMEs often face a number of obstacles caused by certain factors, such as low levels of education, lack of understanding of information technology, and unreliability in presenting financial reports. The aim of this service activity is to provide training to MSMEs who are members of the OKE OCE Melawai program regarding simple bookkeeping using the Excel application, in accordance with SAK UMKM standards. This activity involves several stages, including a pre-assessment questionnaire, tutorial, practical training, and a simple accounting assessment. In the initial investigation stage before implementing community service activities, it was discovered that the majority of OKE OCE Melawai MSMEs still used manual ledgers to manage their accounts, which ultimately affected the quality of financial reporting. A total of 46 MSMEs assisted by OKE OCE Melawai participated in this activity enthusiastically. The activity went well, and it is hoped that it will produce Microsoft Excel-based financial reports as the output of this community service. Thus, it is hoped that OKE OCE Melawai's MSMEs can improve their basic skills and understanding in the field of accounting, and be able to present quality financial reporting data using Microsoft Excel according to accounting standards.