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Digitalization has become a crucial element in various sectors, including livestock farming. This article explores the optimization of digital marketing to enhance economic potential and minimize social disparities among farmers in Sumberdem Village, Wonosari District, Malang Regency. The majority of the village's residents work as livestock farmers, particularly goat farmers. However, there is a gap between younger farmers who have adopted modern technologies and others who have not. Through outreach programs and videography competitions, farmers were educated on business management, animal health, and digital marketing strategies. This approach aims to empower farmers to utilize technology for expanding market networks, improving productivity, and reducing economic disparities. The results of this program indicate increased digital skills among the community, the creation of more attractive livestock business branding, and more inclusive economic opportunities. By optimizing sustainable natural resources, this program is expected to comprehensively support the welfare of the Sumberdem Village community.

Economic improvement is improving the economic level or condition of society to improve the standard of living through the use of energy, time and valuable goods. The community's efforts to fulfill their daily needs are in the form of clothing, food and shelter. This service uses a descriptive qualitative approach. From the results of research activities carried out in Marjandi Pematang Village, Gunung Meriah, it can be concluded that efforts to improve the village economy through duck egg production have quite large potential..

Optimalisasi aset lokal dalam pemberdayaan peternakan domba sebagai upaya meningkatkan kesejahteraan ekonomi dan mendukung pencapaian Tujuan Pembangunan Berkelanjutan (SDGs) di Desa Kabuaran, Kecamatan Grujugan, Kabupaten Bondowoso. Metode yang digunakan adalah pendekatan berbasis Asset-Based Community Development (ABCD aset lokal dengan pengumpulan data melalui wawancara, observasi lapangan, dan analisis dokumen terkait. Hasil penelitian menunjukkan bahwa pemberdayaan peternakan domba berhasil meningkatkan pendapatan masyarakat sebesar 35%, meningkatkan populasi domba hingga 40%, dan mengurangi angka kemiskinan sebesar 15%. Pengelolaan limbah ternak yang ramah lingkungan dan sinergi antarpeternak menciptakan model pemberdayaan yang berkelanjutan. Program ini juga mendukung pencapaian SDGs, khususnya pengentasan kemiskinan, penciptaan lapangan pekerjaan, dan keberlanjutan lingkungan

This study aims to assess the potential development of beef cattle farming businesses for farmers in Perbaungan District, Serdang Bedagai Regency. The variables used in this research are beef cattle production and beef cattle prices as independent variables, and farmers' income as the dependent variable. The analysis approach utilizes a quantitative method with a multiple linear regression model using time-series data sourced from the Central Statistics Agency (BPS) of Perbaungan District for the period 2019–2023. The results indicate that the development of beef cattle farming businesses in Perbaungan District has significant potential to increase farmers' income and improve their welfare. The variables of beef cattle production and beef cattle prices collectively have a significant influence on farmers' income.

Milk consumption and the need for beef cattle for food purposes or sacrificial purposes continue to increase from year to year. This increase is in line with the increasing level of the economy and awareness of the need for nutritious food. However, the increase in demand still faces many production constraints due to the difficulties faced by farmers, the decline in cattle production from year to year in Indonesia. This causes Indonesia to have to import beef for 35.95% of the total national beef consumption. With many factors that affect the decline in the production rate of dairy cows or beef cattle every year, one of them is air pollution and poor air quality in cages. Along with the development of technology, a monitoring and detection system for air cleanliness in cattle pens was created, using the MQ-7 sensor as the concentration of carbon monoxide, the MQ-135 sensor as the concentration of ammonia gas, the MQ-2 sensor as the smoke detection, and When the air pollution value of each sensor input is according to the air pollution standard index (ISPU), the outputs namely indicator lights, buzzers and blowers will be on, then there will be temporary air neutralization in the cage. This tool is made easier by internet of things technology, so that it can send notifications via telegram and can see the level of air pollution levels through the web.

D2 Farm business is a business engaged in the production of broilers. This study aims to determine the level of income and financial feasibility of the D2 farm broiler business based on the criteria (R / C Ratio) and (B / C Ratio) in one year of production, which was carried out in November 2024. The location of this research was determined purposively (Purposive Sampling). The results showed that the income received by the D2 farm broiler business in one year was Rp. 486,606,603, the R / C Ratio was 5.23 and the results of the B / C Ratio calculation were 3.31, which means that the D2 farm broiler business is feasible to develop.

The beef cattle farming industry plays an important role in supporting food security and national economic growth. North Sumatra Province is an area with supportive geographical potential and great opportunities for developing this sector. However, several challenges such as low productivity, market competition, and infrastructure limitations still hinder its development. This study aims to analyze the potential and comparative advantages of North Sumatra Province in the development of beef cattle farming and to predict its growth in the future. The methods used are Location Quotient (LQ) analysis and the Growth Ratio Model (MRP). The data used are secondary data from the last three years (2020-2022) obtained from the Central Bureau of Statistics (BPS) of North Sumatra Province, the Directorate General of Livestock and Animal Health, and the North Sumatra Provincial Livestock Office. LQ analysis is used to identify leading commodities in the livestock sector, while MRP is used to predict the growth of the beef cattle industry. The analysis results show that several districts in North Sumatra, such as Deli Serdang, Simalungun, and Asahan, have an LQ greater than 1, indicating that beef cattle farming is a leading sector. Meanwhile, several districts, such as Langkat and Karo, have an LQ less than 1, indicating that this sector has not yet become a base for beef cattle farming. With an MRP of 4.0%, Simalungun shows the highest growth rate, followed by Deli Serdang and Asahan. This research provides an important overview of the potential and challenges of beef cattle farming in North Sumatra Province for appropriate policy-making and the future development of this sector.

 In this study to see how small to medium-scale farmers face problems when developing beef cattle farming businesses in Perbaungan District, North Sumatra. The research utilised a descriptive survey to collect data through field observations, structured interviews and desk research. The research involved beef cattle farmers from various business scales. Livestock production, feed use and capital constraints were included in the quantitative and descriptive analyses.The results showed that low-quality feed, capital availability and technical knowledge affected livestock productivity in the area. Large-scale farmers use commercial feed to get better results, while small-scale farmers rely more on natural feed. Improved access to high-quality feed, technical training and low-interest business credit are some of the development plans. Thus, to achieve sustainability of the sector, beef cattle enterprise development requires a holistic approach with government support, continuous training and cooperation with relevant institutions.

Indonesia, based on natural resource potential, has great potential to achieve beef self-sufficiency. The contribution of this sector is not only limited to meeting food needs in the form of beef, but also includes economic aspects such as providing employment opportunities, industrial raw materials, and increasing the income of local farmers. This shows that the development of this sector has great potential in supporting food security and improving community welfare. Therefore, research was conducted on performance indicators that could influence the performance of the cattle farming sector in Indonesia in 2022 using cluster analysis. Cluster analysis is a statistical method that identifies groups of samples based on similar characteristics. Cluster analysis has two methods, namely hierarchical and non-hierarchical. This research focuses on classifying regions in Indonesia into groups based on similar characteristics. In this research, cluster analysis assumptions will be tested, namely the multivariate normal distribution test, conducting cluster analysis using hierarchical and non-hierarchical methods, characterizing the data in each cluster, then drawing conclusions and suggestions from the research results. Based on the research results obtained on data characteristics, it was found that variables tend to have a variety of data. Hierarchical cluster analysis uses the single linkage method which has an optimum number of clusters of 4. The highest number of cluster members is in cluster 1. Then cluster 1 shows the highest performance in the cattle farming sector. In non-hierarchical cluster analysis using the k-means method which has an optimum number of clusters of 5. The highest number of cluster members is in cluster 4. Then clusters 2, 3 and 4 show higher performance in the cattle farming sector compared to clusters 1 and 5 .

This community service program aims to increase the use of abundant milk from dairy cows in Sereng Hamlet, Kemiri Village, Puspo District, Pasuruan Regency, through training in making sucked pudding or pudot. The local community, which previously only sold raw milk to collectors with low economic value, is trained to process milk into value-added products that are more attractive to consumers using direct practical methods to facilitate community understanding and skills at every stage, starting from socialization, training theoretically, hands-on practice, to digital marketing. The results of the activity showed that participants not only mastered the technique of processing pudot with various flavors, but also utilized digital platforms to reach a wider market. Apart from improving technical and economic skills, this program motivates communities to innovate and be independent in managing local products. With ongoing support and evaluation, it is hoped that the people of Sereng Hamlet can create new, sustainable business opportunities and strengthen the village economy through diversifying dairy products. This program is expected to become a model for rural economic development that can significantly improve the quality of life of local communities

Indonesia's nature has quite high biodiversity, especially plants and is a cultural heritage in utilizing medicinal plants to treat various diseases. This makes many farmers utilize local medicinal plants to be mixed into traditional medicines called livestock herbal medicine. The Community Service Program (PKM) carried out by PSDKU lecturers in the Animal Husbandry Study Program at Pattimura University in West Maluku Regency in collaboration with KKN students through training in making traditional herbal medicine for livestock carried out in Kiera Hamlet, Tounwawan Village, West Maluku Regency. The purpose of implementing this service is to introduce, practice and motivate livestock communities to mix livestock herbal medicine using simple tools and materials available in the surrounding environment. As well as obtaining economic potential in the form of increased income and welfare of livestock communities. The results obtained from this PKM activity were that all participants were very enthusiastic in participating in the intended activity because it was in accordance with the needs of livestock farmers.

Most dairy farmers in our country still rely on human labor to monitor the condition of their farm areas. The current problem is the manual security system for barns, meaning that the barns need to be constantly checked around the area at all times. This is especially risky at night, when livestock theft is more likely to occur. This research implements PIR sensor technology to monitor movements around the barn, MC-38 magnetic sensors for gate security, and utilizes Android smartphones as devices to display barn data processing results, allowing real-time monitoring of barn security. The research is conducted using the Research and Development (R&D) method by Borg & Gall, encompassing only six steps. The results of the system evaluation by experts show a score of 3, falling between 2.1 – 3.0, categorized as Valid. User validation results show a score of 27.2, also falling between 2.1 – 3.0, categorized as Effective.

Semeru Farm is a company operating in the chicken farming sector. The main challenge faced by this company is financial management using manual methods with financial recording and reporting through excel applications. This requires accurate calculations in preparing profit and loss reports. In addition, the company also faces obstacles related to egg stock inventory management to ensure freshness and availability when customers buy. To overcome this problem, an accounting information system is needed that integrates stock management using the FIFO (first in first out) method, so that financial recording and reporting can be done efficiently and on time. This study aims to develop an accounting information system that manages egg stock using the FIFO method. This project includes three main phases: analysis, design, and implementation. The results include 38 database tables, transactions covering 5 accounting cycles, and various financial reports such as cash in and out reports, general journals, and final balance sheets.    

Desa Pedagangan merupakan desa yang terletak di Kecamatan Tiris, Kabupaten Probolinggo. Desa Pedagangan terletak di kaki Gunung Argopuro yang menyimpan kekayaan alam yang berlimpah. Potensi dan daya tarik pada Desa Pedagangan diantaranya hasil pertanian, perkebunan dan peternakan. Populasi desa cukup tinggi sejumlah 5.895 jiwa. Potensi yang tinggi menjadikan desa mempunyai produk UMKM seperti keripik singkong. Pemasaran produk UMKM masih dalam lingkup yang terbatas. Kegiatan Pengabdian kepada Masyarakat bertujuan  untuk menaikkan lingkup pemasaran UMKM melalui Digital Marketing. Metode yang dipakai menggunakan ABCD (Asset Based Community Development). Pengabdian ini meningkatkan pemahaman edukasi Digital Marketing UMKM di Desa Pedagangan.

Thesis at the Wira Wacana Christian University Sumba Animal Husbandry Study Program involves the stages of submitting a title, registering for a proposal exam, and a thesis exam. This process currently uses Google Forms, with result announcements via WhatsApp, creating inconsistencies and taking a long time. Changing the thesis title requires additional steps, such as students having to come to campus to remove the old title after it is rejected. Challenges also arise in tracking the frequency of tutoring, especially with large student numbers. This research aims to develop an effective solution by applying the Extreme Programming (XP) method in developing web-based applications. Based on the System Usability Scale (SUS) test, this application received a usability score of 80.2%, making it suitable for use. The successful implementation of this web application makes a positive contribution in improving the quality and efficiency of thesis management in the Wira Wacana Christian University Sumba Animal Husbandry Study Program.

The background to this research is due to the response of the public who feel disturbed by the existence of this layer chicken farming business due to the strong smell of farm waste, the presence of large numbers of fly insects and the noise coming from the breeder's cage. The focus of this research is what the community's response is to the existence of a layer chicken farm in Tambakrejo Village, Sumbergempol District, Tulungagung Regency and what the social impact of the community is with the existence of a layer chicken farm in Tambakrejo Village, Sumbergempol District, Tulungagung Regency. The aim of this research is to find out what the community's response is to the layer chicken farming business in Tambakrejo Village, Sumbergempol District, Tulungagung Regency. To find out what social impacts are felt by the community towards the layer chicken farming business in Tambakrejo Village, Sumbergempol District, Tulungagung Regency. This research uses descriptive qualitative methods with data collection techniques carried out by observation, interviews and documentation. The research location was carried out in Tambakrejo Village with the research subjects being the people of Tambakrejo Village whose houses were close to a layer chicken farm. The results of this research show that the responses given by the community are positive and negative. The community's positive response is that the community supports the existence of this farm. The negative response given by the community was that the community objected to the existence of this livestock business by giving responses that were indifferent and less concerned. The social impact felt by the community with the existence of a layer chicken farm in Tambakrejo Village, Sumbergempol District, Tulungagung Regency, is seen from a negative aspect. The community feels disturbed by the strong smell that comes from the manure of the layer chicken farm. Apart from that, flies coming to people's homes also make people feel uncomfortable because of the large number of flies. The community also complains about the water they use every day because the water digging is close to the farm, which has an impact on the smell of the water in the digging. Viewed from a positive aspect, people can easily buy or order eggs from breeders at much cheaper prices, besides that breeder owners often distribute eggs to local communities, especially during the month of Ramadan.

The purpose of this study is to examine the profitability, income, and viability of laying hen farms in Lamongan Regency's Mantup District. Lamongan Regency's Mantup District. There were six informants who owned laying hen farms for this research. In this study, total costs, revenues, income, and business viability were the data analysis types used. The average total cost from six informants of IDR 755,812,161/Production Period is the result of this study. IDR 1,581,968,000 is the average revenue received per production period. During the production period, the average income obtained was IDR 826,155,833. Six laying hen breeder informants in Mantup District, Lamongan Regency, had their three business feasibility metrics calculated. The average R/C ratio value was 2.07, the average B/C ratio was 1.07, and the average ROI value was 92.50%. Therefore, it is viable to operate and grow the laying chicken farming company in Mantup District, Lamongan Regency, according to the calculation results.

This research aims to analyze the acceptance, profit and feasibility of diary farming in Ngabab Village, Pujon District, Malang Regency. In this study, 6 dairy farm owners in Ngabab Village, Pujon District, Malang Regency were used as informants. This research uses descriptive qualitative research. Data was collected through interviews, and the analytical methods used in this research were fixed costs, variable costs, total costs, revenues, profits and business feasibility in this research using the calculation of Revenue Cost Ratio (R/C), Benefit Cost Ratio (B/C), and Return On Investment (ROI). The results obtained from this research were by using calculations of Revenue Cost Ratio (R/C), Benefit Cost Ratio (B/C), and Return On Investment (ROI), resulting in high numbers obtained in R/C Ratio, B/C Ratio, and ROI exceed the figures or values that have been determined so that it can be concluded that based on the calculation results the dairy farming busuness in Ngabab Village, Pujon District, Malang Regency is worthy of cultivation and development.

Penelitian ini menyoroti tantangan dalam perhitungan panen ikan molly secara manual, yang menghambat efisiensi dan profitabilitas peternakan ikan. Kurangnya penelitian komprehensif tentang penerapan teknologi pemrosesan citra digital di Indonesia mendorong eksplorasi algoritma BLOB dan filter HSV. Hasil pengujian menunjukkan tingkat akurasi yang memuaskan hingga 98,14%, meskipun dengan tantangan terkait identifikasi objek yang bertumpuk. Diperlukan penyesuaian parameter yang cermat untuk meningkatkan efektivitas deteksi.

Susu UHT atau Ultra High Temperature merupakan salah satu jenis susu yang paling sering dikonsumsi masyarakat. Susu UHT diolah dalam waktu yang singkat dengan teknologi pemanasan tingkat tinggi.  PT. Ultrajaya Milk Industry and Trading Company, Tbk adalah salah satu perusahaan yang memproduksi berbagai jenis minuman. Salah satu produk peternakan yang diproduksi oleh perusahaan ini adalah susu UHT, yang sering disebut juga sebagai Ultra Milk. Ultra Milk melakukan campaign promosi dengan kolaborasi bersama grup K-Pop. Kolaborasi yang sedang dilakukan saat ini adalah kolaborasi dengan grup K-Pop Stray Kids. Penelitian terhadap Pengaruh Pembelian dan Konsumsi Susu UHT Ultra Milk Kolaborasi dengan Grup K-Pop Stray Kids ini dilakukan pengumpulan data kuesioner. Meningkatnya pembelian dan konsumsi susu UHT Ultra Milk kolaborasi dengan Stray Kids ini didukung oleh adanya hadiah setiap pembelian produk susu UHT Ultra Milk. Pemasaran yang dilakukan adalah pembelian di gerai Alfagroup yang sangat mudah dijangkau oleh masyarakat. Kolaborasi Ultra Milk dengan Stray Kids menjadi bentuk promosi yang sangat baik untuk brand Ultra Milk sendiri.