Publication Search

This study aims to determine the effect of distribution costs on increasing sales volume in food and beverage sector manufacturing industry companies listed on the IDX in 2020-2022. This research uses quantitative methods, this research was carried out on Food and Beverage Sector Manufacturing Industry Companies Listed on the IDX, and data taken for three years starting from 2020-2022 and the calculation uses data per semester consisting of Distribution Costs and Sales Volume. Data collection is carried out by documentation method. The population in this study is all Financial Statements of Food Sector Manufacturing Companies and Minimums Listed on the IDX from 2020-2022 totaling 78 Financial Statements Where the sample processed is part of the total population in the Income Financial Statements per semester in the 2020-2022 period which amounts to 24 Income Financial Statements. The data analysis carried out was by descriptive statistics and simple linear regression analysis while for significant testing using the t test. The results showed that: Distribution costs have a significant effect on sales volume in Food and Beverage Sector Manufacturing Industry Companies Listed on the IDX.  

Company sompetition is increasing, one of which occurs in companies in the food and beverage manufacturing sector. Companies compete to provide the latest innovation in each oh their products to increase profits. The aim of this research is to find out how much influence operational costs and sales volume have on net profit partially or simultaneosly. The population in this study was 95 manufacturing companies in the food and beverage subsector fot the 2020-2023 period. The sample selection used a purposive sampling technique of 30 companies with 4 period for a total of 120 samples. The data used is secondary data obtained from financial reports of food and beverage subsector manufacturing companies. The method used in this research is quantitative statistical research with a causality approach which aims to determine the causal relationship between the independent variable and the dependent variable by conducting hypothesis testing using SPSS version 27. The result of the research show that operational cost have a partial effect on net profit, sales volume have a partial effect on net profit, operational costs and sales volume simultaneosly influence net profit.

This study aims to determine: 1) The development pattern of marketing volume of diesel, premium and kerosene at PT. Masokan Multi Raya as a premium and diesel oil agent in Waropen Regency during the period 2013-2021; 2) The level of significance of the variability of the marketing volume of diesel, premium and kerosene at PT. Masokan Multi Raya; 3) The average stability level related to the marketing volume of diesel, premium and kerosene at PT. Masokan Multi Raya. This type of research is comparative research. Data collection techniques are carried out using two approaches, namely through field research and library research. Data analysis techniques use quantitative analysis, namely development trend analysis, variability analysis, and relative variation analysis. The results of the study show that: 1) The development pattern of the marketing volume of diesel, premium and kerosene at PT. Masokan Multi Raya as a premium and diesel oil agent in Waropen Regency during the period 2013-2021 always increases; 2) There is a significant difference in the average sales volume of the three types of fuel oil products marketed by PT. Masokan Multi Raya as a premium and diesel oil agent (APMS) in Waropen Bawah District; and 3) Premium (VR = 0.0601) is a leading product of PT. Masokan Multi Raya in Waropen Bawah District with the most stable distribution of sales volume, while diesel (VR = 0.0864) has the most unstable sales volume and the lowest volume of kerosene.

This research was conducted to determine the online marketing model using Facebook Ads implemented by Rumah Curasi as a Professional Curator. Applied to MSMEs under the guidance of the Curation House as an effort to advance the promotions carried out. Online promotion is a promotional method carried out using internet media such as Facebook, Whatsapp, and the like. The research method used is a field research method with a descriptive qualitative approach. The data used is primary data and secondary data. Primary data comes from interviews and official documents, while secondary data comes from supporting data found in the field. The results of the research carried out are that Rumah Curasi implements an online marketing model using Facebook Ads. The use of the online marketing model with Facebook Ads has quite potential, because Facebook is still a social media that is loved by many Indonesian people. By utilizing advertising on Facebook Ads, it is hoped that it can increase the sales volume of Kediri MSME products. Keywords : Facebook Ads , MSMEs , and Sales Volume .    

This research aims to determine the effect of marketing strategy and price on sales volume at PT. Pandum Parahita Lestantum both partially and simultaneously. The method used in this research is a quantitative approach. The research sample consisted of 100 people taken using saturated sampling. With data collection techniques using a questionnaire in the form of a Likert scale. Data analysis was carried out using data quality analysis techniques, classical assumptions, hypotheses, which were processed using SPSS (Statistical Package for the Social Sciences) software version 25. The research results showed that from the results of research hypothesis testing there was an unsupported and partially significant influence between the strategies. marketing to sales volume.

Penelitian ini bertujuan untuk mengetahui tingkat ekspektasi penerimaan, risiko usaha, dan perkiraan permintaan produk kascing dan kompos CV. X. Data yang diperoleh terdiri dari 96 sampel yang berasal dari data historis penjualan dan penerimaan selama 8 tahun periode usaha berjalan (2017-2024). Perhitungan tingkat ekspektasi penerimaan dan risiko dilakukan dengan pendekatan Expected Return dilanjutkan dengan pengukuran deviasi yang terjadi, sedangkan perkiraan penjualan pada masa yang akan datang dilakukan dengan menggunakan simulasi Monte Carlo. Produk kascing memiliki tingkat ekspektasi penerimaan yang lebih besar bila dibandingkan dengan produk kompos maupun portofolio 2 produk diversifikasi. Koefisien variasi pada produk kascing 0,17; kompos 0,24; dan portofolio 0,19; nilai koefisien variasi yang semakin kecil menggambarkan risiko yang dihadapi semakin rendah. Perkiraan volume permintaan yang diterima pada masa mendatang pada produk kascing berkisar 9,73- 21,34 ton/bulan dan kompos berkisar 7,81-53,21 ton/bulan.

Bisnis adalah kegiatan ekonomi di mana barang dan jasa diproduksi, dibeli atau dijual untuk mendapatkan keuntungan yang maksimal. Keuntungan suatu bisnis dipengaruhi oleh banyak faktor yaitu, biaya operasional, biaya produksi, harga jual produk, volume penjualan, permintaan dan lainnya. Tujuan penelitian ini adalah bagaimana menganalisis penerapan konsep turunan derivatif berdasarkan keuntungan maksimal yang dapat diperoleh oleh UMKM XYZ. Turunan dapat digunakan sebagai alat analisa dalam menyelesaikan masalah-masalah ekonomi, sehingga konsep derivatif dapat diterapkan untuk menyelesaikan masalah-masalah dalam perusahaan. Pada Penelitian ini menggunakan metode studi kasus yang bersifat kualitatif. Objek pada penelitian ini adalah keuntungan dari penjualan produk kacang telur dan kacang bawang. Berdasarkan hasil analisis yang telah dilakukan menggunakan metode turunan derivatif, penjualan kacang telur dan kacang bawang akan mencapai keuntungan maksimum apabila UMKM XYZ berhasil menjual 85 kg kacang telur per bulan dengan keuntungan maksimum Rp. 7.055.000-, dan untuk kacang bawang 85 kg per bulan dengan keuntungan maksmimum Rp. 3.400.000-.

Penelitian ini bertujuan untuk menguji pengaruh modal, biaya produksi, dan lama usaha terhadap pendapatan UMKM dengan volume penjualan sebagai variabel intervening. Jumlah populasi sebanyak 128 pelaku UMKM dengan sampel yang didapatkan sebanyak 101 responden dan data yang dapat diolah adalah sebanyak 87 responden/data yang didapat dari penyebaran kuesioner. Seluruh responden merupakan pelaku UMKM industri roti di Kecamatan Welahan. Penelitian ini adalah penelitian deskriptif kuantitatif. Data penelitian dianalisis dengan menggunakan alat analisis regresi linier berganda dengan bantuan kalkulator sobel test dari quantpsy.org. Hasil analisis dalam penelitian ini diperoleh hasil : 1) modal berpengaruh negatif dan tidak signifikan terhadap pendapatan; 2) biaya produksi berpengaruh positif dan signifikan terhadap pendapatan; 3) lama usaha berpengaruh negatif dan tidak signifikan terhadap pendapatan; 4) volume penjualan berpengaruh positif dan signifikan terhadap pendapatan; 5) modal berpengaruh negatif dan tidak signifikan terhadap volume penjualan; 6) biaya produksi berpengaruh positif dan signifikan terhadap volume penjualan; 7) lama usaha berpengaruh positif dan tidak signifikan terhadap volume penjualan; 8) modal berpengaruh positif dan tidak signifikan terhadap pendapatan dengan intervening volume penjualan; 9) biaya produksi berpengaruh positif dan signifikan terhadap pendapatan dengan intervening volume penjualan; dan 10) lama usaha berpengaruh positif dan tidak signifikan terhadap pendapatan dengan intervening volume penjualan