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This study aims to analyze the cultivation process and marketing management strategies of ornamental plants applied by Ganda Nursery as one of the MSMEs in the horticulture sector. The research method used is descriptive qualitative with data collection techniques through observation, in-depth interviews, and documentation. The results of the study indicate that Ganda Nursery has succeeded in implementing sustainable ornamental plant cultivation techniques, including through the selection of superior seeds, the use of organic planting media, and pest control based on botanical pesticides. From a management aspect, Ganda Nursery utilizes digital marketing strategies through social media such as Instagram and WhatsApp to expand market reach and increase sales. This success cannot be separated from the application of sustainability principles and Islamic values ​​that emphasize the importance of managing natural resources wisely and responsibly. The obstacles faced include fluctuations in market demand, business competition, and limited resources, but are overcome by product innovation and improving service quality. This study is expected to be a reference for other MSMEs in developing sustainable and highly competitive ornamental plant businesses.

The problem of plastic waste has become a global issue that impacts the environment. In Sinar Bhakti Village, awareness of plastic waste management is still low, especially among children. This community service activity aims to provide education on utilizing used plastic bottles as a medium for growing ornamental plants to children in Sinar Bhakti Village. The method used is a participatory approach, directly involving children in the process of transforming used plastic bottles into planting media. The activity began with an introduction to the negative impacts of plastic waste, followed by training on plastic bottle processing techniques, and ended with practical activities of planting ornamental plants. The results of this community service showed that children were able to understand the importance of plastic waste management and practice creating planting media from used plastic bottles. Additionally, this activity enhanced creativity, environmental awareness, and a sense of responsibility among children. This activity is expected to contribute to reducing plastic waste and introducing the concept of recycling from an early age while creating a greener and more beautiful environment in Sinar Bhakti Village.