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A good organization image is one of the factors for an organization to be able to achieve competitive advantage. To create a good image of an organization, an effective communication process is needed to the public. Online communication media and social media are effective organizational communication tools and can improve the organization's image. This community service activity is packaged in the form of training which aims to improve the skills of SDN 2 Mojosari teachers in mastering online media and social media as a means of organizational communication. Effective organizational communication can create a good image of the organization. This training activity has an impact on increasing the abilities of teachers and changing digital-based organizational communication strategies to improve the organization's image as one of the organization's competitive advantages.Organization image, Social Media, Organization Communication, Competitive Advantage

This training plays a crucial role in providing training to 37 participants in Nagari Bukit Batabuah, Agam Regency. It focuses on micro, small, and medium-sized enterprises (MSMEs) in the region. Pre-training needs analysis helped the community service team understand the challenges faced by the partners and identify their primary needs. Survey data indicates that the majority of participants have been actively involved in various business sectors, with many already owning their businesses. Income analysis suggests income variation, with most participants falling into the middle and upper-middle-income categories. In the context of digital marketing, Shopee emerges as the primary platform chosen by participants, while diversification through WhatsApp Business, Facebook, and Instagram is also evident. This training provides a deep understanding and practical skills to MSME entrepreneurs, assisting them in developing effective marketing strategies and leveraging the full potential of online media for business growth

The present study was conducted during school closure during the pandemic period, from 2020 to 2022. This study aims to explore teachers’ responses to the difficulties in using the online platform, and how teachers cope with the challenges in running online classes. This study used a descriptive qualitative approach. Data collection techniques included interviews, observations, and document analysis. The study participants were seven junior high school teachers in Mataram, West Nusa Tenggara. They had mixed work experiences. The results of the study showed that teachers responded differently to the demand for teaching using an online platform. Most teachers conducted online classes on a pro forma basis in order to comply with government policies. They viewed themselves unprepared to participate in online classes. The study also found teachers’ difficulties in teaching online classes due to students’ lack of adequate knowledge, skills and motivation in utilizing the online platforms provided by their schools. The study concludes that there is a need for comprehensive training and support for teachers to effectively adapt to online teaching methods. Additionally, it suggests that schools should invest in improving students' digital literacy skills to enhance their engagement and success in online learning environments.    

This study aims to analyze the marketing strategy of orchid ornamental plants in South Tangerang, especially in the context of opportunities and challenges faced by local producers. Conducted in December 2023, this study took objects from 10 housewives cultivating orchid ornamental plants in South Tangerang City. The method used is descriptive qualitative, by conducting in-depth interviews and observations of local producers to understand the marketing strategies they use, as well as identifying opportunities and challenges faced in marketing their products. The results showed that local producers used a variety of marketing strategies, including local exhibitions, online sales, and cooperation with local florists. However, there are several challenges faced, including limited market access, price competition with imported products, and lack of understanding of digital marketing. In-depth discussions are conducted to evaluate effective marketing strategies and overcome the challenges faced. The implications of this research highlight the importance of developing innovative and adaptive marketing strategies for local producers in the face of increasingly fierce market competition. Recommendations include improving market access through cooperation between local producers, training on digital marketing, and improving local product branding to increase competitiveness in local and international markets. Thus, this research contributes to strengthening the local orchid cultivation sector in South Tangerang.

The activity partner is the Arrahmah women's group, a coastal community of Pinggir Papas who processes mangroves into cookies. This processed mangrove product has relatively low marketing where it is only produced when there is an order for an important exhibition or event. Generally, mangrove cookies are sold in bulk or without packaging. Where the packaging used is plastic packaging without labels or product information. One effort that can support the development of the mangrove cookies business is by providing attractive and informative packaging technology so that it can increase product purchasing power. Partners themselves do not yet have the skills to design attractive packaging that can increase product purchasing power. As is the problem with micro businesses, the skills possessed by partners in entrepreneurship and creating product attractiveness are still low. One effort to improve product marketing is by designing attractive packaging and providing entrepreneurial training to partners. The output of this activity is partner empowerment in the form of increasing entrepreneurial skills and increasing product attractiveness through attractive and informative packaging designs. Other outputs from service activities are online mass media publications and article publications in the national journal ISNN.]

This Community Service Activity (PKM) is one manifestation of the Tri Dharma of Higher Education, namely providing benefits to the community. This PKM activity is aimed at high school students located on Jalan Social Palembang. The method for implementing community service activities is by providing online training. The target participants for this training are Karya Ibu High School students. For the Raden Fatah State Islamic University, the Faculty of Economics and Islamic Business is one of the means to introduce the Raden Fatah State Islamic University of Palembang and is a community service activity carried out by Lecturers at the Raden Fatah State Islamic University of Palembang to be able to apply the knowledge they have to the community. . The topic chosen for this activity was training in making financial reports among high school/vocational school students. This topic was chosen because it remembers the importance of understanding in preparing financial reports to be able to measure the company's performance and financial position. The output resulting from this community service activity is a module in the form of a financial report compilation and as the final stage, we will create a report on the implementation of this Community Service (PKM) task.

MSMEs are very important for Indonesia because almost 60% of GDP is dominated by this sector. But in the process of running MSMEs in Nangsri Kebakkramat village, there are still don't understand how to promote appropriately according to the type of product being marketed, starting from increasing production costs, distribution systems, and most importantly, the lack of consumer knowledge about the products being sold.. This service aims to provide knowledge and training in creating advertising content and maximizing the use of promotional media. The method used the counseling method for an initial introduction to creating advertising content. Apart from providing material, the PKM team also provides practical methods or training on how to create advertising content and digital product marketing. It is hoped that MSME can carry out this service while running their businesses.using information technology to market products to a wider market online and offline.

This research aims to find out how vital information security compliance is in reducing the risk of Data Breach. The method used in this research is Library Research (Library) which is the method used in this writing, and in its use, this method uses books, and journals both in written form and online. Based on the results obtained from this research, it can be concluded that a Data Breach is an incident where sensitive data or important information becomes vulnerable or is accessed by unauthorized parties. To prevent a Data Breach, organizations need to take various security measures, policies, and practices, such as encryption, access management, physical security, network security, security training and awareness, security policies, and monitoring and auditing. Sensitive data protection helps maintain the confidentiality, integrity, and availability of data and protects the reputation and trust of customers and business partners. By implementing good sensitive data protection, organizations can reduce the risk of data breaches which can be financially detrimental and damage the company's image.  

At RT 06/014 Kel. Palmerah, West Jakarta, there is an urgent need to increase digital literacy among parents, who vary in age and level of technological knowledge. Reliance on digital technology poses challenges in supervising children and online safety. This challenge can be overcome by conducting digital literacy training designed to close knowledge gaps, improve online security, and provide skills to use technology responsibly. This training is carried out through lectures, simulations, and practice. Survey results showed high satisfaction (4.2/5) with the training content, but there was demand for more hands-on activities, especially regarding social media and data security. This training aims to equip parents with the skills necessary to support their children's education in a dynamic digital environment.

The use of standard language is used in writing news. This research aims to identify and analyze writing errors made by journalists in writing news on internet media, especially on CNBC Indonesia. The research method used is descriptive qualitative, focusing on Indonesian writing errors from the aspects of spelling and diction. The research results show that there are several errors that often occur in news writing on CNBC Indonesia, such as inappropriate use of punctuation, letter writing errors, and word writing errors. These errors can confuse readers and create ambiguity in understanding. Recommendations that can be given are to increase accuracy in the use of punctuation marks, letters and words. Journalists need to pay attention to correct writing rules and double-check before publishing news. Apart from that, the editorial team also needs to provide training and guidance to journalists to improve the quality of news writing. It is hoped that the results of this research can contribute to improving the quality of CNBC Indonesia's online news writing and reducing ambiguity in reader understanding. This is important to maintain media professionalism and provide clear and accurate information to readers. In this way, it is hoped that CNBC Indonesia's online news can become a reliable source of information that is easy for readers to understand.

The rapid development of information technology in the current era of globalization cannot be separated from its influence in the world of education. The development of the times requires the world of education to always adjust to technological developments as an increase in the quality of education. One of the many technological applications that are present in the world of education that can be used as learning media in schools is Canva, which is an online design program that provides various kinds of learning media such as presentations, resumes, posters, pamphlets, brochures, graphics, infographics, banners, bookmarks, books, bulletins, and so on. The purpose of this counseling is so that the younger generation can keep up with the times. The training method is carried out in stages, starting from seventh grade to ninth grade. The results of this training can improve students' ability to use the Canva application.

Economic education is a branch of education that focuses on the study of the economy from its understanding to its influence on life. The economics education study program prepares students to become economics teachers in the future. Meanwhile, educational economics is a science that studies how humans and society choose to use money or not to utilize scarce productive resources to produce various types of training and development of knowledge, skills, thinking power, character and so on. Automatically, economic education influences every human behavior, including students' consumptive nature or desire to shop. Technological advances that provide easy access to online shopping make a person's consumptive nature increasingly high

This research aims to describe the implementation of the management strategy of the training at Baitul Hidayah Islamic Boarding School Bandung in the era of Industry Revolution 4.0. The method used in this research is a qualitative descriptive analysis approach. The selection of informants in this study was done using purposive sampling techniques (sampel bertujuan). Data collection techniques are done by means of observation, interviews, and documentation studies. The phase of data analysis involves data condensation, data presentation, and conclusion. The results of this study show that Pesantren Baitul Hidayah Islamic Boarding School Bandung implemented strategy management through four stages, namely: First, environmental analysis is carried out in two ways: external and internal. External factors are the demand for human resources with increased capabilities in the field of technology, while internal factors are strong leadership commitment. Second, the formulation of the strategy is made by the trainer, Baitul Hidayah Islamic Boarding School Bandung, by formulating the vision, mission, and objectives as well as the strategy of curriculum development. Third, the implementation of the strategy is done to implement the plan that has been made in strategy formulation. At this stage of implementation, there is a learning process that is integrated with technology, i.e., a YouTube-based online review that is carried out every morning; and fourth, an evaluation of the training strategy of Baitul Hidayah Islamic Boarding School Bandung is performed to see if the implementation is in line with the planned strategy formulation. Evaluation is carried out in a number of ways, including in the form of a sudden inspection and other evaluations using a group evaluation system.

At present, the Industrial Revolution 4.0 is not only happening in the industrial world but also in government agencies that apply technology to fulfill service needs to the community. The government is expected to answer all community needs by providing the best services based on information technology. One of them is the Jambi City Public Complaint Information System Applications or Online-Based Jambi City Community Complaint Application (SiKesal) is a form of information technology-based service application for incoming public complaints dominated by infrastructure, roads, drainage, cleanliness, street lights, clean water, and parking problems and about damage to be repaired. With the public complaint report, it will not be followed up by the relevant OPD admin, so it is necessary to train how to use the SiKesal application for OPD Admins in Jambi City so that each OPD admin knows what to do. On this basis, in the community service program (PkM) activities on this occasion, assistance in using the SiKesal application for OPD admins in the Jambi City which is one of the right solutions for the government to improve government services to the community so that public satisfaction and trust in the government can increase.

This activity aims to resolve existing problems with partners, in order to support poverty alleviation efforts for NTT specialty weaving craftsmen "Kasih Bunda" Lapoem Village, West Insana District. This activity aims to improve the welfare of weaving craftsmen, whose daily work as weaving craftsmen is untouched by entrepreneurial skills. Priority problems: 1) Currently, the production produced is less varied, the combination of motifs is still simple; 2) Do not yet have entrepreneurial skills that produce economic value and are in demand by the market; 3) Do not yet have: entrepreneurial motivation, entrepreneurial managerial, Internet of Things (IoT) based marketing skills; 4) Do not have business capital including equipment and materials needed for weaving activities. The solution and method in this PKM program is to provide skills training to the Lapeom Village "Kasih Bunda" weaving craftsmen, so that partners will be able to produce superior products that have economic value and are needed by the market. To produce products that have sales value, skills training is directed at weaving quality. Therefore, the training provided will also cover technical production, weaving design and Internet of Things (IoT) based marketing which is very suitable for product promotion in the New Normal Era. This entrepreneurship training has social goals and is based on social activities. Therefore, partners will also be given training in entrepreneurial motivation and entrepreneurial managerial skills, which also includes production management, financial management, simple accounting and marketing management. Apart from that, assistance is provided to partners, so that efforts to develop micro business activities among weaving craftsmen can be realized and run well. The outputs that are expected to be realized from this activity are: (1) The formation of partner micro-businesses that are able to provide additional income to the partner members' families, and (2) The creation of partner-produced goods that are marketable. 3) Have an online-based shop such as: Tokopedia, etc

Micro, Small and Medium Enterprises (MSMEs) are the biggest supporter of the creative economy for the Indonesian economy. MSME players must be able to develop their business to be able to carry out this. The digital era has the potential to create opportunities and risks for business people and organizations. In every business, risks will always be faced by business actors because of uncertainty which results in losses. Internal and external events that have an impact on achieving the goals of MSMEs must be identified, and risks and opportunities must be differentiated. In the business world, knowledge about risk management is an important element in business management. With good management, a business organization will be able to avoid losses and even bankruptcy. Likewise, small, micro and medium enterprises that do not have sufficient capital and whose operations are not optimal are very vulnerable to changes in risk. Events that cause losses, which are usually called peril, can occur unexpectedly and can arise from various sources. The problem is how to overcome these risks so that business operations are not disrupted. Risks are analyzed by considering likelihood and impact as a basis for determining how they can be managed. Therefore, by providing an understanding of risk management, it is hoped that MSMEs will be able to know how to implement risk management in business to avoid losses. PM activities are held offline or face to face on holidays so as not to disturb the work time of the Teluk Pucung MSMEs, while the output of PM activities is in the form of press releases in online print media and also publications in community service journals  

  This study aims to find out the problems faced by student-teachers in implementing online learning. A case study was chosen as the research design because the current research focused on understanding the issues faced by teaching practicum students in improving their performance when teaching using the online learning strategies. The researcher collected data through three types of data collection techniques, namely, interviews, observation, and document analysis. The results of this study show that online learning is not effective and cannot run well in learning activities in online classes. Furthermore, the results of data analysis show that students cannot develop appropriate and interesting online learning materials because they do not fully know how to develop appropriate materials due to the absence of special training for them to be able to teach and develop suitable and interesting materials during online learning activities. The findings also show that the use of online learning platforms has an effect on students' teaching performance because the lack of student participation in the implementation of online classes is more felt by students. The implication of this study is that it is crucial for educational institutions to provide comprehensive training and support in utilizing diverse online platforms for teaching purposes, ensuring that students are equipped with the necessary skills to deliver high-quality virtual instruction.    

Utilizing digital marketing has an important role in increasing sales and income so that you can access a wider market reach. Lack of ability, skills and understanding of digital technology is an obstacle for MSME players. To overcome the problems faced by MSMEs in marketing products digitally, education will be provided on how to utilize digital marketing media in selling the products they sell. This service activity aims to provide direction and ways to use digital marketing, especially on the WA Business and Instagram applications, as well as increasing the ability of MSME players to utilize digital as a promotional medium. The method used in this service activity is direct assistance and training for MSME actors with the stages of observation, interviews, activity planning, activity process, end of activity, and documentation. Based on the results of this service activity, MSMEs have begun to know and understand how to use the WA Business and Instagram applications as online sales promotion media.

Marginalized children in the Seroja Surakarta Women and Children Empowerment Institution (PPAP) have a background of various factors, including poverty, difficulty getting a job, no longer having parents or disabled, no place to live, and low education. Seeing these problems, what is needed by marginalized children is how they can get welfare in the present and in the future, especially in the economic aspect. Therefore the Slamet Riyadi University PKM Team carried out training activities on using the Tiktok application to help these marginalized children to be able to work even if they only used cellphones. Marginalized children will be given knowledge about using the Tiktok application, training to become Tiktok Sellers, namely how they can have an online shop on Tiktok, Host Live Tiktok Shops, namely how they can do live, sell, and Tiktok Affiliate so they can get sales commissions without the need to have prior capital. With this training, children can work even if only at home.

The online presence of MSMEs on various digital platforms is now a necessity. Two of them are social media and websites as digital marketing media. However, many MSMEs have limited understanding and capabilities regarding digital marketing. This community service activity occurred at UMKM Amadonathi, a donut culinary business in Salatiga City. These activities include training and assistance in designing content plans using Google Spreadsheets, creating content design using Canva, and developing websites using Google Sites. In addition, this activity was carried out pre-test and post-test to see the results before and after the training and mentoring activities. The results show an increase in the understanding of business actors about digital marketing. It is hoped that the results of activities in content plan, content design, and website can be continued and developed by Amadonathi’s business actors independently in the future.