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Yasmina Amalia; Yuliawati Yuliawati

Proceeding of the International Conference on Management, Entrepreneurship, and Business 2024 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

To be able to excel in business competition in the culinary industry, MSME managers need to carry out good sustainable innovation. The aim of this research is to assist and improve the rodokar business. Research methods that can help business actors in  designing a strategic plan is to use the Business Model Canvas. Data collection to carry out analysis on the Business Model Canvas was carried out by observation and interviews manager. Digitalization support activities marketing will be carried out in three stages: education, mentoring, and sustainability assessment. Training will given to increase partners' knowledge and understanding of various digital marketing platforms. The results of this activity are expected to expand partners' knowledge and understanding in the field of digitalization marketing. Mentoring activities are carried out to ensure partners are able to apply technology and training provided. In the end, the outcome that the partners want to achieve as business actors is an increase in partner economies of scale.

Dyah Ayu Dwi Kusumaingrum; Indah Adawiyyah; Agus Hermawan

Pemberdayaan Masyarakat: Jurnal Aksi Sosial 2024 Lembaga Pengembangan Kinerja Dosen

Digital business transformation has become one of the main necessities for Micro, Small, and Medium Enterprises (MSMEs) to compete in the modern era. This research discusses implementing digital marketing strategies through an entrepreneurship mentoring program for Mooi Gift MSMEs, which focuses on hampers and gift products in Malang. The methods used include individual approaches, training, and rebranding, to improve operational efficiency, digitalizing bookkeeping, and optimizing digital marketing. The mentoring results include the creation of e-commerce accounts, social media rebranding, digital financial management training, and website development to expand market reach. The findings indicate that digital marketing strategies can enhance SMEs' visibility and competitiveness while positively impacting product sales and branding. This study recommends continuously monitoring and developing digital marketing strategies so MSMEs can constantly adapt to market dynamics.

Dyah Ayu Dwi Kusumaingrum; Indah Adawiyyah; Agus Hermawan

Pemberdayaan Masyarakat: Jurnal Aksi Sosial 2024 Lembaga Pengembangan Kinerja Dosen

Digital business transformation has become one of the main necessities for Micro, Small, and Medium Enterprises (MSMEs) to compete in the modern era. This research discusses implementing digital marketing strategies through an entrepreneurship mentoring program for Mooi Gift MSMEs, which focuses on hampers and gift products in Malang. The methods used include individual approaches, training, and rebranding, to improve operational efficiency, digitalizing bookkeeping, and optimizing digital marketing. The mentoring results include the creation of e-commerce accounts, social media rebranding, digital financial management training, and website development to expand market reach. The findings indicate that digital marketing strategies can enhance SMEs' visibility and competitiveness while positively impacting product sales and branding. This study recommends continuously monitoring and developing digital marketing strategies so MSMEs can constantly adapt to market dynamics.

Muhammad Afendi; Muhammad Rafif Irhansa; Vera Aulia Rachmawati; Dina Mayasari Soeswoyo

Jurnal Hasil Kegiatan Bersama Masyarakat 2024 Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Micro, Small, and Medium Enterprises (MSMEs) play a strategic role in Indonesia's economy, particularly as job providers and drivers of local economic growth. However, the main challenges faced by MSMEs include limited market access, business management, and marketing strategies. This study aims to explore the mentoring strategy of the milkshake beverage MSME BIIMILK through social media, with a focus on optimizing digital marketing. The methods used include observation, strategy development, and mentoring and evaluation, involving SWOT analysis, training in creative content creation, and the use of digital ad features such as Ads META. The results show that this strategy successfully increased content posting consistency, audience engagement, and product sales. Mentoring MSMEs through social media has proven effective in improving competitiveness, visibility, and customer loyalty. This study recommends the sustainability of social media utilization to drive business growth for MSMEs in the digital era.  

Isneini Isneini

AL-MUSTAQBAL: Jurnal Agama Islam 2024 STIKes Ibnu Sina Ajibarang

Inclusive education guarantees the learning rights of children with special needs, including their understanding of Islamic values in public schools. This study aims to analyze the effectiveness of inclusive learning and the role of teacher mentoring in instilling Islamic values in children with special needs at SD Fransiskus Bukittinggi Elementary School. A qualitative case study method was employed, with data collected through observation, in-depth interviews, and documentation. Participants included teachers, children with special needs students, and parents. The results indicate that contextual learning strategies—such as storytelling, simulations, and integrating Islamic values into various subjects—effectively enhance children with special needs understanding. Collaboration among teachers, peers, and parents fosters an inclusive learning environment that supports the internalization of honesty, compassion, and responsibility. The main challenge of limited teacher time was addressed through differentiated approaches and support from shadow teachers. The study concludes that intensive mentoring, adaptive methods, and teacher exemplification are crucial in building children with special needss understanding of Islamic values. Recommendations include teacher training, development of children with special needs -friendly media, and supportive policies for sustaining Islamic value-based inclusive education.

Delfia Herwanis; Maulida Maulida; Addahri Hafidz Awlawi

Jurnal Pengabdian Sosial 2024 Lembaga Pengembangan Kinerja Dosen

The focus of this study is the transformation of English and Mathematics education at the State Islamic Institute (IAIN) Takengon. Higher education at IAIN Takengon faces challenges in increasing student interest, especially in English and Mathematics study programs. Students believe that mathematics and English skills are not important for career success. This is a common problem in many universities in Indonesia. By focusing on the analysis of high school needs, this study attempts to address the problem. The results of the analysis indicate that IAIN Takengon programs can be tailored to meet the specific needs of English and Mathematics students. As part of the solution, IAIN Takengon students engage directly with high school students and gain hands-on experience in mentoring and teaching. To determine the needs of high schools, an analysis of the study program curriculum, interviews with teachers and students, and observations were conducted. The results of the study indicate that the English and Mathematics curriculum needs to be improved specifically, and the program should be more related to students' real lives. Case studies and qualitative methods are considered effective in collecting contextual data and providing in-depth insights into the state of education at IAIN Takengon. Other practical recommendations include curriculum adjustments, creating learning materials that are more in line with industry needs, and training teachers to implement innovative teaching methods.

Delfia Herwanis; Maulida Maulida; Addahri Hafidz Awlawi

Nusantara Mengabdi Kepada Negeri 2024 Asosiasi Peneliti dan Pengajar Ilmu Hukum Indonesia

The focus of this study is the transformation of English and Mathematics education at the State Islamic Institute (IAIN) Takengon. Higher education at IAIN Takengon faces challenges in increasing student interest, especially in English and Mathematics study programs. Students believe that mathematics and English skills are not important for career success. This is a common problem in many universities in Indonesia. By focusing on the analysis of high school needs, this study attempts to address the problem. The results of the analysis indicate that IAIN Takengon programs can be tailored to meet the specific needs of English and Mathematics students. As part of the solution, IAIN Takengon students engage directly with high school students and gain hands-on experience in mentoring and teaching. To determine the needs of high schools, an analysis of the study program curriculum, interviews with teachers and students, and observations were conducted. The results of the study indicate that the English and Mathematics curriculum needs to be improved specifically, and the program should be more related to students' real lives. Case studies and qualitative methods are considered effective in collecting contextual data and providing in-depth insights into the state of education at IAIN Takengon. Other practical recommendations include curriculum adjustments, creating learning materials that are more in line with industry needs, and training teachers to implement innovative teaching methods.

Rendi Rendi; Gresia Monika Sinaga; Ferdi Eka Darma; Lisna Novalia

Jurnal Inovasi Pendidikan 2024 Lembaga Pengembangan Kinerja Dosen

This article discusses the importance of planning in the learning process, which serves as a systematic guide to achieving educational goals. Planning is an organized process and mindset that supports the effectiveness of learning implementation. Education, as a means of humanizing individuals, aims to develop the quality of human resources that are not only profession-oriented but also equipped to face life’s challenges. With a dynamic and systematic approach, education needs to adapt to the times and societal needs, including aspects of educational autonomy and character development of individuals who are faithful, responsible, and productive.This study employs a literature review method, examining relevant theories and references to provide a theoretical foundation for learning planning. The discussion highlights that learning planning, such as lesson plans, syllabi, and teaching methods, plays a crucial role in helping teachers organize learning activities effectively. Professional mentoring is one of the strategies to enhance teaching quality, foster collaboration, and build a professional learning community in schools. Therefore, effective planning, supported by teacher competence and mentoring strategies, will comprehensively improve the quality of education.

Hertin Khalifatun Nisa Arifah; Jannatul Firdaus; Any Sani’atin; Ediawan Ediawan; Hanifah Fauziyah +1 more

Jurnal Kemitraan Masyarakat 2024 Lembaga Pengembangan Kinerja Dosen

Financial statements are a regularly arranged collection of data that shows a company's financial position at a specific point in time. One of the challenges is the limited knowledge about preparing financial statements using digital finance applications. The primary objective of this community service activity is to train and disseminate information about the importance of digital financial reporting. The research aims to educate Safira batik SMEs about digital financial statements. Socialization and training methods were used in this study. The findings showed that before the training, only 20% were aware of financial statements but did not know about digital financial statements; however, after the training, their knowledge increased by 80%. Before the training, 10% only knew how to record financial statements but had not recorded financial statements using a digital finance application; however, after the training, their knowledge increased by 90%.

Muhammad Nabil Akmal; Cholifatul Azizah; Firda Nuriyah; M. Yusron Maulana El-Yunusi; Eli Masnawati +2 more

Karunia: Jurnal Hasil Pengabdian Masyarakat Indonesia 2024 Fakultas Teknik Universitas Maritim AMNI Semarang

The culture of education in Indonesia is very diverse, including formal, informal, and non-formal institutions. Madrasah Diniyah (Madin) as a non-formal educational institution plays an important role in preserving Islamic religious and cultural values, especially through the use of the Pegon Arabic script in teaching Arabic. This study evaluated the effectiveness of Pegon script writing training using the PAR (Planning, Acting, Reflecting) approach. The results showed a significant increase in writing skills and positive attitudes of participants towards the Pegon script. Success factors included effective learning methods, intensive mentoring, and relevant training materials, despite time constraints and differences in participants' initial abilities. Potential for further development includes the creation of more comprehensive training modules, the formation of a Pegon

Saugadi Saugadi; Mustakim Mustakim; Dalila Bebbouchi

International Journal of Education and Social Sciences 2024 International Forum of Researchers and Lecturers

This study explores the role of peer mentoring as a strategy to reduce student dropout rates and strengthen social support networks in universities. Using a mixed-methods approach that combined quantitative surveys and qualitative interviews, the research examined students’ sense of belonging, academic motivation, persistence intention, and access to emotional and academic support. The findings indicate that peer mentoring significantly enhances students’ sense of community, increases their academic motivation, and strengthens their commitment to continue their studies. Compared to other retention strategies such as academic counseling or financial support, peer mentoring provides unique advantages by fostering ongoing peer-to-peer relationships and expanding social networks. Moreover, the study found that mentor–mentee interactions create a safe space for students to share academic challenges, personal concerns, and coping strategies, which contributes to improved well-being and greater confidence in navigating university life. Peer mentoring also offers opportunities for skill development, including communication, collaboration, and self-regulation, making it beneficial not only for mentees but also for mentors. These results suggest that peer mentoring not only mitigates dropout risks but also contributes to building long-term resilience and a supportive learning environment for students. Therefore, universities are encouraged to integrate structured peer mentoring programs into their retention initiatives to promote student success and holistic development.

Siti Nur Hamidah

Nusantara: Jurnal Pengabdian kepada Masyarakat 2024 Pusat Riset dan Inovasi Nasional

This study examines the application of Quality Engineering methods to Micro, Small, and Medium Enterprises (MSMEs) through a community service program. Using a qualitative approach based on literature studies conducted via a webinar at Universitas Sehati Indonesia (USINDO), the research explores how systematic quality improvement strategies can be introduced and adapted for MSMEs to enhance product quality and competitiveness, this study analyzed scientific publications, community service reports, and quality improvement program documentation from 2019-2024. The findings demonstrate that Quality Engineering principles-including Quality Function Deployment (QFD), Seven Basic Tools of Quality, and Statistical Process Control (SPC)-significantly enhance product quality when adapted to SMEs' specific contexts. Case studies reveal improvements ranging from 29.5% to 97.92% across various aspects including customer satisfaction, food safety, and production efficiency. The research identifies key challenges in implementation, including technical knowledge limitations, resource constraints, and difficulties in maintaining long-term changes. The successful integration of Quality Engineering methods depends on active participation from SME stakeholders, approaches tailored to local contexts, and continuous post-program mentoring. This study contributes to developing an integrative framework that combines Quality Engineering principles with practical SME needs, supporting sustainable quality culture development in the SME sector.

Zul Efendi

Akhlak : Jurnal Pendidikan Agama Islam dan Filsafat 2024 Asosiasi Riset Ilmu Pendidikan Agama dan Filsafat Indonesia

This study examines the strategy for selecting Islamic Religious Education (PAI) teaching methods at the Dwi Farma Pharmacy Academy in Bukittinggi. Using a qualitative approach with a case study method, the research involved 20 participants including PAI lecturers, students, and academy leaders. Results show that method selection is influenced by pharmacy students' characteristics, the need to contextualize PAI materials with pharmaceutical ethics, technology availability, and diversity in students' religious knowledge. Interactive and problem-based methods prove more effective. Main challenges include time constraints and learning technology optimization. The research recommends developing integrated modules, enhancing lecturers' technology competence, implementing peer mentoring, and fostering collaboration between PAI and pharmacy lecturers. This study contributes to the development of effective PAI learning strategies in pharmacy higher education institutions.

Indah Puji Rahayu

Student Scientific Creativity Journal 2024 Pusat Riset dan Inovasi Nasional

This study examines the influence of patriarchal culture on the career choices of final year female students at Sahid University Surakarta. Using qualitative methods, data was collected through in-depth interviews with seven main informants and two supporting informants. The results showed that patriarchal culture significantly influences the career choices of female college students, with men dominating important positions in academic and professional environments. Female college students face limited career opportunities in education and social fields, while leadership roles are dominated by men. While reproductive health services are generally adequate, the quality of off-campus facilities needs to be improved. Women also feel less safe in public spaces and their participation in public activities and economic decision-making remains limited. This research suggests universities provide mentoring programs and leadership training for female students, offer diverse internship opportunities, and promote gender equality through educational campaigns and supportive policies. This research is expected to provide new insights into the influence of patriarchal culture on women's career choices.

Irna Harpin Baso; Putri Maryati Ahmad; Moh Ikbal Lalusu; Aditia S Towenso; Falimu Falimu +1 more

Jurnal Pengabdian Masyarakat dan Transformasi Kesejahteraan 2024 Lembaga Pengembangan Kinerja Dosen

The role of education and assistance to taxpayers in the context of Lontos Village. Through a scientific approach, this research highlights the importance of education and assistance as an effort to increase taxpayers' understanding and awareness of tax obligations. The implementation of this service aims to provide education and assistance as well as provide understanding and awareness to the public as taxpayers regarding the importance of paying taxes in Lontos Village, East Luwuk District. The methods used in implementing the service are direct observation, interviews, and carrying out service activities related to tax education in Lontos Village. The results of the service implementation are that structured and targeted education and assistance can make a positive contribution in increasing taxpayer compliance and strengthening the relationship between taxpayers and the village government as the authority in tax collection. The implication of these findings is the need to increase education and mentoring programs on an ongoing basis to support tax awareness and strengthen the tax system at the local level. The service carried out provides valuable insight for related parties in designing effective strategies to support tax compliance in Lontos Village, East Luwuk District, Banggai Regency and may also be applied in a broader taxation context.

Maria Fatima B. Beribe; Maria Yohana Belang

Jurnal Pengabdian Masyarakat dan Transformasi Kesejahteraan 2024 Lembaga Pengembangan Kinerja Dosen

The aim of community service (PKM) is to increase students' financial literacy through training and mentoring by providing Basic Accounting material. The material presented is the basic equation of accounting and financial reports. The form of presenting the material is conveying concepts and followed by practical work on solving case study questions. There is also additional material in the form of an introduction to Spreadsheets/Excel computers (accounting data). The material presented is a suggestion from the service partners considering that students do not fully understand this material in class learning and this material is important for participants, because according to data on accounting learning results for class XII IIS for the odd semester of the 2023/2024 academic year, it has only reached 87%. Participants are class XI students of SMA Negeri 1 Demon Pagong whose address is Jalan Pati Beda, Demon Pagong District, East Flores Regency. Methods for implementing activities include 1) Training, namely presenting material on basic accounting concepts and financial reports. 2) Mentoring, namely assisting participants in completing case study questions based on the concepts that have been presented. 3) Evaluation, namely using an instrument in the form of practice questions on preparing financial reports, then the results are analyzed using qualitative analysis to determine students' financial literacy related to participants' understanding of accounting learning, both in the basics of accounting and financial reports. The results show that the average score obtained by students in preparing financial reports is around 75-85. This indicates that students' understanding of the material and assistance regarding the basics of accounting to financial reports reached 80%. Participants who experience difficulties in preparing financial reports are due to incorrectly calculating the nominal amount in the account because there are too many numbers and the calculations are done manually, they easily forget accounts and their placement mechanisms, they have difficulty identifying the elements included in the financial reports and they lack interest in studying accounting.

Khoirun Nisa; Lulu Nazma Lailatul Muchlis; Naswa Ika Febrianty; Nafia Ilhama Qurratu’aini

Karunia: Jurnal Hasil Pengabdian Masyarakat Indonesia 2024 Fakultas Teknik Universitas Maritim AMNI Semarang

The improvement of micro, small and medium enterprises (MSMEs) plays a significant role in driving the local economy. One of the crucial steps in developing MSMEs is through coaching and mentoring in the licensing process, including the creation of a Business Identification Number (NIB). This study aims to examine the coaching and mentoring conducted by students in making NIBs to advance soybean juice MSMEs in Sidoarjo. This research was conducted using qualitative methods through observations and interviews with Ms. Diah as the owner of the soybean juice business in Gading Fajar Sidoarjo.  The results showed that the involvement of students in coaching and mentoring NIB can have a positive impact by increasing the awareness and ability of MSME owners in taking care of their business licenses.

Inas Sany Muyassaroh; Ike Desi Florina; Sherly Adinda Apriliani; Zahra Marsha Nabila

Jurnal Pengabdian Masyarakat Waradin 2024 Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia Semarang

Developing micro, small, and medium enterprises (M.S.M.E.s) in Tegal City supports local and national economic growth. However, many M.S.M.E.s need help understanding and utilizing digital marketing, which is increasingly essential in today’s digital era. This study aims to improve the digital marketing capabilities of M.S.M.E.s in Tegal City through a mentoring program involving communication science students. The methods include preparation, research, analysis, program implementation, evaluation, and activity reports. This program involves students supporting M.S.M.E.s, including creating social media and content and managing e-commerce accounts. The study results show that this mentoring has succeeded in increasing the visibility of M.S.M.E. products and expanding market reach. The implementation of digital marketing strategies assisted by students has a significant impact on the sustainability and competitiveness of M.S.M.E.s in Tegal City.

Januari Ayu Fridayani

Nusantara: Jurnal Pengabdian kepada Masyarakat 2024 Pusat Riset dan Inovasi Nasional

This study aims to develop leadership attitudes and ethics as well as a sense of responsibility among responsive and competent KOPMA USD administrators. The main problem faced is the lack of understanding and application of good leadership principles among the administrators. The methods used in this study include training, workshops, and intensive mentoring. The results show a significant improvement in the understanding and application of leadership ethics and responsibility among the KOPMA USD administrators. The administrators have become more responsive and competent in carrying out their duties, which is reflected in the increased performance of the organization and the satisfaction of KOPMA USD members. This study concludes that the leadership and ethics development program is effective in improving the quality of KOPMA USD administrators.

Muriana Muriana; Saenom Saenom; Felipus Nubatonis; Marthen Mau

Coram Mundo : Jurnal Teologi dan Pendidikan Agama Kristen 2024 Sekolah Tinggi Teologi Injili Arastamar (SETIA) Ngabang

Education is a process of educating individuals to achieve certain goals in the form of positive change. Children need guidance and supervision from parents because children's lives are the parents' responsibility. However, the fact is that in general some parents pay little attention to their children's learning because they are busy with their work and lack of supporting learning facilities. This research aims to determine the importance of parental assistance in increasing motivation to study from home during the Covid-19 pandemic for children aged 10-12 years in Sentagi hamlet. The research methods used are qualitative, observation, interviews, documentation and literature study. The results of the research obtained are that children aged 10-12 years when studying during the Covid-19 pandemic really need parental assistance, so that the online learning process can run smoothly. The need for optimal parental assistance is because children were sent home when Covid-19 hit the world, including Indonesia. So, parents are increasingly providing assistance to their children aged 10-12 years in participating in the online learning process, so the learning process will run smoothly because the teachers teach online, including giving assignments to be done online too.