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ABSTRAK Perkembangan tata kelola digital di Indonesia mendorong berbagai instansi pemerintah, termasuk rumah tahanan negara (rutan), untuk mentransformasi sistem pelayanan publiknya melalui aplikasi berbasis digital. Rutan Kelas I Surabaya menginisiasi aplikasi RUSABAYA sebagai platform digital terintegrasi untuk mengelola pelayanan kunjungan tatap muka warga binaan. Penelitian ini bertujuan menganalisis optimalisasi aplikasi RUSABAYA dalam meningkatkan kualitas pelayanan kunjungan warga binaan, mengidentifikasi hambatan implementasi di lapangan, serta merumuskan rekomendasi strategis perbaikan layanan. Dengan menggunakan pendekatan kualitatif deskriptif melalui observasi partisipatif selama kegiatan magang, wawancara terbatas dengan petugas dan pengunjung, serta studi dokumentasi, penelitian ini menemukan bahwa RUSABAYA telah berkontribusi signifikan dalam meningkatkan efisiensi administrasi, transparansi, dan ketertiban pelayanan kunjungan. Aplikasi ini memungkinkan pendaftaran kunjungan secara daring, pengelolaan antrean digital melalui tiket berbasis kode QR, penjadwalan berbasis sesi dengan kuota 80 orang per sesi, serta fitur riwayat kunjungan yang lengkap. Namun, dua hambatan kritis teridentifikasi: aplikasi tidak tersedia di platform distribusi populer seperti Google Play Store dan Apple App Store, serta sosialisasi penggunaan aplikasi kepada masyarakat belum optimal sebagaimana tercermin dari ketiadaan petunjuk penggunaan di loket pelayanan. Temuan ini menegaskan bahwa efektivitas digitalisasi pelayanan publik tidak semata-mata ditentukan oleh kualitas teknis sistem, tetapi juga oleh aksesibilitas, dukungan literasi digital, dan komitmen institusional terhadap pelayanan yang inklusif.

The community service activities aim to improve business financial management skills and student readiness in facing the 2026 Indonesian Student Innovation and Entrepreneurship Festival (FIKSI). The program is implemented by lecturers of the Digital Business Study Program at Al-Irsyad University Cilacap together with supervising teachers and 26 FIKSI finalist students from SMA Negeri 2 Cilacap, SMA Negeri 3 Cilacap, and SMA Negeri 1 Maos. The main problem faced by partners is the low ability to prepare business financial reports and the use of digital technology in business development. The method used is Participatory Action Research (PAR) through stages of socialization, training, technology implementation, mentoring, evaluation, and program sustainability. The results of the activity show an increase in student understanding and skills in recording transactions, calculating the cost of production, preparing profit and loss and cash flow reports, and utilizing digital financial applications and Artificial Intelligence (AI) to support business development. In addition, supervising teachers received capacity building in assisting students in aspects of financial management and preparing business proposals. The establishment of the Smart Fintech Young Entrepreneur Community is a sustainable strategy for the program to support the development of digital entrepreneurship in schools. This program has proven effective in improving the quality of business and improving students' readiness for entrepreneurship competitions.

Reading and writing literacy is a fundamental competency that supports elementary school students’ learning success. However, the development of digital technology has changed students’ learning habits, with some students preferring gadgets over reading books. This study aims to analyze the reading and writing literacy skills of fourth-grade students at SD 3 Wergu Wetan in the digital era, identify factors influencing literacy skills, examine the impact of digital media use on literacy habits, and describe school efforts to strengthen literacy culture. This research employed a qualitative approach with a case study design involving fourth-grade teachers and students. Data were collected through observation, interviews, documentation, and questionnaires, then analyzed using an interactive model consisting of data reduction, data display, and conclusion drawing. The results indicate that students’ literacy skills are categorized as fairly good, with a positive response percentage of 70.4%. Nevertheless, some students still require support in understanding reading materials and developing writing skills. Digital media influences literacy habits as both a challenge and an opportunity when used appropriately. School initiatives through the Wednesday Morning Literacy Program, visual-based learning media, and regular reading and writing activities contribute to strengthening literacy culture. Collaboration among schools, teachers, and parents is needed to optimize digital technology use while improving students’ literacy skills.

Digital literacy is an essential competency that secondary school students must possess to face the rapid development of technology in the digital era. However, many students still lack adequate understanding of basic information technology concepts, digital security, and the responsible use of technology. This community service activity aimed to improve students' digital literacy through a basic information technology introduction program. The methods employed included preliminary observation, pre-test administration, educational sessions, hands-on practice, discussions, and evaluation through post-tests. The training materials covered computer hardware and software fundamentals, effective internet usage, digital security, and ethical behavior in digital environments. The results indicated a significant improvement in students’ knowledge and digital skills after participating in the program. Students became more capable of accessing, evaluating, and utilizing digital information critically while understanding the importance of cybersecurity and ethical technology use. Furthermore, the high level of participant engagement demonstrated that the program was relevant to students’ needs in today's digital society. Therefore, the basic information technology introduction program proved effective in enhancing digital literacy among secondary school students and can serve as a strategic initiative to prepare young generations to adapt to technological advancements and future digital challenges. Community Service, Digital Education, Digital Literacy, Information Technology, Secondary School

Transformasi digital administrasi pertanahan di Indonesia melalui Peraturan Menteri Agraria dan Tata Ruang/Kepala Badan Pertanahan Nasional Nomor 1 Tahun 2021 telah mengubah sistem pendaftaran tanah dari berbasis dokumen fisik menjadi sistem elektronik. Perubahan ini bertujuan untuk meningkatkan efisiensi, transparansi, dan kepastian hukum dalam pelayanan pertanahan. Namun demikian, transformasi tersebut menimbulkan persoalan yuridis terkait kekuatan hukum dan nilai pembuktian sertipikat tanah elektronik, serta perubahan peran dan tanggung jawab Pejabat Pembuat Akta Tanah (PPAT). Penelitian ini bertujuan untuk menganalisis: (1) pelaksanaan pendaftaran dan penerbitan sertipikat tanah secara elektronik di Kantor Pertanahan Kabupaten Blora; (2) kendala yang dihadapi serta upaya penyelesaiannya; dan (3) kekuatan hukum sertipikat tanah elektronik ditinjau dari aspek kepastian dan perlindungan hukum. Metode penelitian yang digunakan adalah pendekatan yuridis normatif dengan spesifikasi deskriptif analitis, yang didukung oleh data empiris melalui wawancara dengan pihak Kantor Pertanahan, PPAT, dan masyarakat. Hasil penelitian menunjukkan bahwa pelaksanaan sertipikat tanah elektronik dilakukan secara bertahap melalui integrasi layanan elektronik, mulai dari pengajuan permohonan, verifikasi berkas, validasi data fisik dan yuridis, hingga penerbitan sertipikat elektronik. Kendala yang dihadapi meliputi gangguan sistem, keterbatasan infrastruktur digital, serta rendahnya literasi digital masyarakat. Upaya yang dilakukan antara lain penguatan sistem keamanan, peningkatan kompetensi sumber daya manusia, serta sosialisasi kepada masyarakat. Sertipikat tanah elektronik memiliki kekuatan pembuktian yang sama dengan sertipikat fisik sepanjang diterbitkan sesuai prosedur dan menggunakan tanda tangan elektronik tersertifikasi.

The rapid expansion of digital finance services, particularly Buy Now Pay Later (BNPL) platforms such as Shopee PayLater, has significantly altered consumption patterns among university students. The aim of this study is to examine the effect of Shopee PayLater usage and lifestyle on consumptive behavior, as to test the moderating role of financial literacy among Accounting Education students at Universitas Negeri Semarang (class of 2022). A quantitative explanatory approach was employed, with data collected via Likert-scale questionnaires distributed to 63 respondents selected through purposive sampling. Data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) with SmartPLS 4. Results show that Shopee PayLater usage positively and significantly affects consumptive behavior (path coefficient = 0.440, p = 0.000), as does lifestyle (path coefficient = 0.408, p = 0.003). Financial literacy, however, does not directly influence consumptive behavior (p = 0.676). Notably, financial literacy significantly strengthens—rather than weakens—the effect of lifestyle on consumptive behavior (interaction coefficient = 0.253, p = 0.019), while it does not moderate the relationship between Shopee PayLater usage and consumptive behavior (p = 0.712). These findings contribute theoretically by extending the Theory of Planned Behavior, demonstrating that BNPL accessibility and lifestyle orientation are stronger predictors of consumptive behavior than financial knowledge alone. Practically, this study suggests that financial literacy interventions must be accompanied by self-regulation strengthening and consumer protection policies to effectively curb excessive consumption driven by digital credit services.

Perkembangan teknologi digital telah merevolusi mekanisme transaksi ekonomi dengan mendorong penggunaan kontrak elektronik sebagai instrumen utama dalam aktivitas e-commerce. Kajian ini menyoroti dominasi klausula baku yang disusun sepihak oleh pelaku usaha, yang mengakibatkan ketimpangan posisi tawar serta berpotensi menimbulkan kerugian sistemik bagi konsumen. Secara empiris, rendahnya literasi hukum masyarakat, kompleksitas bahasa kontrak, serta mekanisme persetujuan instan memperkuat kondisi kerentanan konsumen dalam memahami hak dan kewajibannya. Meskipun kerangka regulasi nasional seperti UUPK dan UU ITE telah memberikan dasar perlindungan, implementasinya masih menghadapi hambatan serius, termasuk lemahnya pengawasan, kesenjangan antara norma dan praktik, serta tantangan yurisdiksi lintas negara dalam transaksi digital. Penelitian ini menggunakan pendekatan normatif-empiris untuk menganalisis efektivitas perlindungan hukum serta mengidentifikasi faktor penyebab ketidakseimbangan dalam kontrak elektronik. Hasil kajian menunjukkan perlunya rekonstruksi model perlindungan konsumen berbasis keadilan kontraktual yang menekankan transparansi, keseimbangan, dan akuntabilitas dalam penyusunan klausula. Selain itu, integrasi aspek teknologi, desain sistem digital, dan peningkatan literasi konsumen menjadi elemen krusial dalam menciptakan ekosistem transaksi yang adil. Dengan demikian, penelitian ini berkontribusi dalam pengembangan teori hukum digital sekaligus memberikan rekomendasi praktis bagi pembentukan regulasi adaptif guna memperkuat kepercayaan publik terhadap ekonomi digital.

Abstrak: Perkembangan teknologi digital yang pesat telah mengubah lanskap moral generasi muda secara signifikan. Platform digital membuka peluang besar bagi pembelajaran dan komunikasi, namun sekaligus menghadirkan tantangan moral serius seperti relativisme nilai, perundungan siber, kecanduan digital, dan melemahnya spiritualitas. Artikel ini bertujuan untuk menganalisis peran gereja dalam merespons tantangan moral generasi digital. Penelitian ini menggunakan metode kualitatif melalui studi pustaka dengan menelaah literatur teologis, pastoral, dan pendidikan yang relevan dengan budaya digital dan pembentukan moral Kristen. Hasil kajian menunjukkan bahwa gereja perlu mereposisi pelayanannya dengan mengintegrasikan refleksi teologis, literasi digital, dan pendekatan pastoral yang kontekstual. Gereja dipanggil bukan hanya sebagai penjaga moral, tetapi sebagai komunitas transformatif yang membimbing generasi muda untuk hidup secara etis, bertanggung jawab, dan beriman di ruang digital. Artikel ini menyimpulkan bahwa pelayanan gereja yang adaptif dan kontekstual merupakan kunci dalam menghadapi tantangan moral di era digital.

Geometry learning at the Junior High School (SMP) level frequently faces challenges due to the abstract nature of the objects, which impacts students' low spatial literacy. This issue is exacerbated by the dominance of conventional teaching methods that lack interactive digital media. This community service activity aims to enhance students' spatial literacy at SMP IT Qoshrul Muhajirin through learning assistance using ethnomathematics-based digibooks. The method employed consists of four stages: Planning, Acting, Observing, and Reflecting. Data were collected through observation, student response questionnaires, as well as pre-test and post-test instruments. The results indicate a significant improvement in students' spatial literacy by 22.70%, with the average score increasing from 43% in the initial stage to 65.70% following the assistance. Furthermore, 91.3% of students provided positive responses regarding the ease of use of the media, and 90.4% felt more motivated in learning. It can be concluded that the use of ethnomathematics-based digibooks is effective as an innovative learning solution capable of integrating digital technology with local cultural values to optimize students' spatial abilities.

The acceleration of digitalization in recent years has shaped a new socio-economic landscape in Indonesia. Access to app-based financial services and online entertainment has increased rapidly, but at the same time, illegal online lending and digital gambling, targeting adolescents, have flourished. This paper explores a Community Service intervention model that combines preventative digital literacy and artificial intelligence (AI) optimization within the La Tansa Islamic Boarding School in Palembang. The research was conducted using a qualitative approach with participant observation, in-depth interviews, focus group discussions, and written reflection analysis. Findings indicate that strengthening digital literacy based on critical awareness not only improves risk understanding but also deepens self-control integrated with religious values. AI training for educators also encourages changes in learning practices to be more adaptive and reflective of the dynamics of the digital era. This model offers a digital resilience approach that can be replicated in other educational institutions with similar characteristics.

The presence of Generation Z, who grew up entirely in the digital era, has triggered a fundamental transformation in Muslim religious practices, where social media has replaced conventional religious institutions as the primary source of religious information. This condition creates a paradox: Gen Z has become a generation that is highly religious online, yet is often disconnected from physical communities and traditional religious authorities. This study aims to analyze the character of Muslim Gen Z religiosity, identify its forming factors, and examine the impact of the digital era on their religiosity. This study employed a descriptive qualitative approach using a library research method. The findings indicate that Muslim Gen Z religiosity is characterized by personalization, flexibility, and digital spirituality, strongly influenced by social media. These characteristics are shaped by massive digital technology accessibility, the effectiveness of contextual Islamic preaching on platforms such as TikTok, as well as spiritual needs and social pressure from the digital environment. The digital era brings positive impacts in the form of increased accessibility and religious literacy, but also negative impacts including shallow religious understanding, vulnerability to information bias, and potential exposure to extreme ideologies. This study implies the importance of an integrated digital religious literacy strategy through critical thinking-based Islamic Religious Education curriculum reform, enhancement of educators' digital capacity, and cross-sector collaboration to strengthen Gen Z's moderate and reflective religious understanding.

The development of digital technology has driven significant changes in learning practices, including Indonesian language learning, which increasingly utilizes online platforms such as YouTube. In this context, digital literacy is not only related to the technical ability to access information but also encompasses ethical, critical, and character-building aspects of students. This study aims to analyze the integration of digital literacy and character education values in online learning through Indonesian language educational videos on YouTube. The research employed a qualitative approach using content analysis methods. The research data consisted of Indonesian language learning videos selected purposively based on the relevance of the material, channel popularity, and consistency of educational content. The findings reveal that Indonesian language learning videos on YouTube contain various character education values, such as responsibility, academic honesty, hard work, independence, tolerance, and communicative attitudes. These values are integrated through the presentation of materials, the use of polite language, contextual examples, and reflective invitations that encourage students to think critically. In addition, aspects of digital literacy are reflected in the ability of video content to guide students toward the wise, selective, and responsible use of digital media. However, the study also identified several limitations, particularly the lack of systematic explicitness of character values and the suboptimal two-way interaction between educators and students.

Social media has become the primary source of information for society, but easy access is not accompanied by adequate digital literacy skills. this study aims to analyze the phenomenon of “asking before reading” as a challenge of literacy on social media. the method used is a literature study with secondary data from scientific journal references and screenshots of user comments on instagram, tiktok, and facebook showing behavior of asking questions without reading the caption first. the results show that the habit of asking before reading is triggered by instant culture, dominance of visual content, and low reading interest. the impacts are decreased critical thinking skills, increased risk of misunderstanding, and spread of unverified information. the conclusion of this study confirms that the phenomenon reflects low digital literacy in society. the proposed solutions are improving digital literacy by encouraging users to read post descriptions, the role of educational institutions in instilling critical thinking from an early age, and clearer content from content creators and platform managers.

National milkfish aquaculture production in 2024 reached 792,864 tons, highlighting the strategic role of this commodity in supporting the economy of coastal communities. central java,as one of the main contributors, has significant potential for pond development, including in Ujungwatu Village, Jepara Regency. However, pond management still faces challenges regarding human resource (HR) quality and the optimal utilization of technology. This community service program aims to enhance students’ capacity through outreach and training on Internet of Things (IoT)-based milkfish pond development as an effort to strengthen HR at the Sidomaju 2 SME. Implementation methods include the stages of observation and problem identification, work program planning, WebGIS design, IoT outreach and implementation, and evaluation. The materials covered included an introduction to IoT concepts based on ESP8266, pond monitoring, milkfish feed management, and the implementation of WebGIS as a digital mapping system for the Kalingga milkfish ponds.The activity was attended by 20 students from MA NU Ujungwatu and was conducted in a participatory manner through experiential learning. The results of the activity demonstrated an increase in students’ understanding of the application of technology in milkfish farming, as well as heightened awareness of the importance of efficient and sustainable pond management. The main output of the program is the Kalingga Milkfish Pond WebGIS, which can be utilized as a digital medium for education and monitoring of pond areas. This program contributes to improving students’ technological literacy while supporting the strengthening of pond operational systems based on digital innovation.

Digital literacy is an essential competency in the era of digital transformation because it involves not only technical skills but also the ability to critically understand information in cyberspace. A good level of digital literacy can encourage community participation in public decision-making and democratic processes, while inequality in access and digital literacy skills may hinder such participation. Therefore, this community service activity aims to improve digital literacy in order to overcome challenges and strengthen inclusive community participation. The activity targeted children and adolescents in Waihoka Village, Ambon City, with 31 participants involved in socialization and educational sessions. Evaluations were conducted before and after the presentation of the material, and the results showed an increase in participants’ understanding of digital literacy from early childhood to adolescence. Thus, communities with adequate digital literacy are expected to be more capable of accessing information, interacting appropriately in digital spaces, and actively participating in public decision-making processes and social activities in the digital era.

In today’s world, social media has become an everyday necessity for interacting and socializing with others, but it has both positive and negative effects, particularly on the younger generation. The roles of parents and educators are crucial in building the digital resilience of the younger generation. The solution is to provide early education to the younger generation, particularly new students for the 2025/2026 school year, during the School Orientation Program conducted by the UKMC Community Service Team. The purpose of this activity is to educate new students at SMK Xaverius Palembang to improve their understanding of digital literacy and online etiquette and to use social media more responsibly. The PkM Team served as guest speakers, presenting material on digital literacy and social media ethics, as well as real-life case studies, on Thursday, July 17, 2025, in the auditorium of SMK Xaverius Palembang. This activity is a community service initiative that uses interactive educational methods, in which the team presents five questions related to online gambling, fake news, cyberbullying, explicit content, and ending human trafficking in the form of digital posters, and the students explain them. The team also provided real-life examples and explained their causes and effects. Based on the results of the program, students demonstrated increased awareness of the risks associated with online gambling, fake news, cyberbullying, and explicit content, as well as the importance of combating human trafficking, and were more likely to adopt positive social media etiquette.

 Penelitian ini mengkaji peran media sosial dalam membentuk pemahaman keagamaan dan toleransi antarumat beragama di kalangan generasi muda Indonesia, yang semakin intens berinteraksi dengan wacana keagamaan melalui platform digital dalam kehidupan sehari-hari. Media sosial tidak hanya berfungsi sebagai sarana untuk mengakses pengetahuan agama, tetapi juga sebagai ruang interaksi lintas iman yang memungkinkan pertemuan berbagai perspektif. Namun, peluang tersebut berjalan beriringan dengan tantangan berupa misinformasi, konten provokatif, serta echo chamber berbasis algoritma yang berpotensi mendistorsi penafsiran ajaran agama dan memperkuat polarisasi. Penelitian ini berfokus pada dua permasalahan utama, yaitu bagaimana generasi muda menafsirkan pesan-pesan keagamaan yang ditemui di media sosial, serta faktor digital dan sosial apa saja yang memengaruhi apakah keterlibatan tersebut mendorong sikap toleran atau justru memicu kesalahpahaman. Penelitian ini menggunakan pendekatan kualitatif dengan teknik wawancara mendalam yang didukung oleh observasi awal untuk menggali pengalaman hidup pemuka agama dan generasi muda yang aktif dalam kegiatan keagamaan serta penggunaan media sosial. Hasil penelitian menunjukkan bahwa pesan keagamaan yang positif, kemampuan berpikir kritis, serta keteladanan figur agama dan publik berperan penting dalam memperkuat perspektif keagamaan yang moderat dan meningkatkan keterbukaan antariman. Sebaliknya, rendahnya literasi digital dan paparan informasi yang homogen berkontribusi terhadap kesalahpahaman serta terbatasnya dialog lintas agama. Kebaruan penelitian ini terletak pada analisis terpadu antara praktik digital generasi muda dan perspektif otoritas keagamaan, sehingga memberikan pemahaman kontekstual mengenai dinamika komunikasi keagamaan di ruang digital. Penelitian ini menyimpulkan bahwa media sosial dapat mendorong harmoni antarumat beragama dan pendalaman pemahaman agama apabila didukung oleh produksi konten yang etis dan literasi digital yang kuat.

This study aims to test the influence of digital literacy and the use of accounting applications on the effectiveness of MSME information systems with user competence as a mediating variable. The research sample amounted to 100 MSME actors in Gresik City who were selected using purposive sampling techniques according to the research criteria. Data testing was carried out using a quantitative approach using the Structural Equation Modeling–Partial Least Square (SEM-PLS) method through the SmartPLS application. The results of the study show that digital literacy and the use of accounting applications have a positive effect on the effectiveness of MSME information systems. Meanwhile, user competence does not have a significant effect and is unable to mediate the influence of digital literacy and the use of accounting applications on the effectiveness of information systems. This research is expected to provide benefits for MSME actors in increasing the use of digital technology and accounting applications, as well as become an academic reference for future research. The limitations of this study lie in the scope of the MSME scale, which has not considered external factors, and the research model that has not fully explained the role of user competence as a mediating variable.

Penelitian ini bertujuan memahami pelaksanaan pembelajaran Pendidikan Pancasila dan Kewarganegaraan (PPKn) sebagai upaya meningkatkan pemahaman nilai-nilai Pancasila pada siswa kelas 5A di SDN 1 Bendogerit Kota Blitar. Penelitian ini dilatarbelakangi pentingnya pendidikan karakter berlandaskan Pancasila dalam membentuk generasi berakhlak, disiplin, dan bertanggung jawab di tengah tantangan globalisasi. Pendekatan yang digunakan adalah kualitatif deskriptif dengan metode wawancara terpusat dan observasi langsung terhadap guru serta proses pembelajaran. Data dianalisis melalui tahapan reduksi, penyajian, dan penarikan kesimpulan secara sistematis. Hasil penelitian menunjukkan guru berperan aktif sebagai teladan dalam membentuk nilai disiplin, tanggung jawab, kerja sama, sopan santun, dan kejujuran siswa. Penguatan nilai Pancasila juga didukung budaya sekolah melalui program pagi rutin dan kegiatan literasi berkelanjutan. Faktor pendukung utama ialah keteladanan guru dan lingkungan yang kondusif, sedangkan tantangan meliputi kebutuhan siswa yang beragam serta keterbatasan sarana digital. This study aims to understand the implementation of Pendidikan Pancasila dan Kewarganegaraan (PPKn) as an effort to enhance students’ understanding of Pancasila values among fifth-grade students at SDN 1 Bendogerit, Blitar City. The research is motivated by the importance of character education based on Pancasila in shaping a generation that is virtuous, disciplined, and responsible amid the challenges of globalization. A descriptive qualitative approach was employed, using focused interviews and direct classroom observations involving teachers and the learning process. Data were analyzed through the stages of data reduction, presentation, and conclusion drawing systematically. The results indicate that teachers play an active role as role models in cultivating students’ values of discipline, responsibility, cooperation, politeness, and honesty. The reinforcement of Pancasila values is also supported by the school culture through regular morning programs and continuous literacy activities. The main supporting factors include teacher exemplarity and a conducive school environment, while challenges involve diverse student needs and limited digital learning facilities. 

Penelitian ini bertujuan untuk mengkaji pengaruh penggunaan Instagram terhadap perilaku, identitas sosial, dan gaya hidup Generasi Z. Metode yang digunakan adalah kualitatif deskriptif melalui wawancara mendalam terhadap empat informan Generasi Z yang aktif menggunakan Instagram, yakni Jay, Kalista, Manda, dan Maria. Selaras dengan empat rumusan masalah yang diajukan—mengenai pola penggunaan, pembentukan identitas, pengaruh terhadap gaya hidup, serta strategi pengelolaan—hasil penelitian menunjukkan bahwa Instagram memberikan pengaruh yang beragam: sebagai sumber informasi dan hiburan utama, sebagai platform pembentukan identitas dan personal branding, serta sebagai media yang memengaruhi gaya hidup meliputi fashion, pilihan makanan, dan destinasi wisata. Temuan juga mengungkapkan bahwa sebagian besar informan mampu mengontrol penggunaan Instagram secara mandiri melalui strategi seperti menonaktifkan akun, menghapus aplikasi sementara, dan memilah konten. Meskipun Instagram memberikan dampak positif seperti perluasan jaringan sosial dan akses informasi, terdapat potensi dampak negatif berupa gangguan aktivitas belajar dan tekanan sosial akibat standar kehidupan yang ditampilkan di platform tersebut. Penelitian ini menegaskan pentingnya literasi digital dan kemampuan manajemen diri dalam penggunaan media sosial, khususnya bagi Generasi Z yang tumbuh bersama teknologi digital.