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Analytics

Muhammad Fakhrur Rizky; Agus Luthfi; Yulia Indrawati

International Journal of Economics, Commerce, and Management 2026 Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Modern retail expansion in Situbondo Regency has intensified competitive interaction with traditional markets, making it important to map differences in market structure, firm conduct, and performance outcomes. This study compares (i) market structure using concentration indicators (CR4 and the Herfindahl–Hirschman Index/HHI), (ii) competitive conduct (pricing practices, promotional intensity, service attributes, and relationship patterns), and (iii) performance proxies (sales turnover and selected price efficiency measures) within the SCP framework. The analysis applies a descriptive quantitative approach supported by targeted primary observations and questionnaire-based information, and complemented by official statistics and regulatory documents. Traditional-market samples include Panji, Besuki, and Panarukan markets, while modern-retail samples include local outlets of Indomaret, Alfamart, and Basmalah. Results indicate that traditional markets are relatively unconcentrated (CR4 = 38.0%; HHI = 744), consistent with a competitive structure dominated by many small vendors. Modern retail is more concentrated (CR4 = 77.0%; HHI = 1,644), suggesting moderate concentration and a tendency toward local oligopoly. Average monthly turnover per unit is higher for modern retail (IDR 36.36 million) than for traditional vendors (IDR 15.63 million). Price efficiency varies across commodities: some items show near parity, while several fresh commodities remain cheaper in traditional markets. Policy implications point to balanced local governance: zoning and permitting for modern stores, continuous revitalization of traditional markets, and strengthened MSME partnership schemes to ensure healthy and inclusive competition.

Jenny M Simanjuntak; Tri Melda Mei Liana; Krismanto Erick Tobush Naibaho; Vebry M Lumban Gaol

Jurnal Pengabdian Kepada Masyarakat 2026 Pusat Riset dan Inovasi Nasional

Pakpak Bharat Gambir Tea MSMEs are products extracted from the young leaves of the Gambir plant. Not many people know about Gambir tea and its benefits or functions. Gambir tea products can only be found in online marketplaces, such as Tokopedia, Shopee, Lazada, Mbizmarket.co.id, and Indotrading, where Gambir tea producers are registered with the Pakpak Bharat Regency. One local exporter, Agro Lestari, sells "Gambier Leaf Tea" packaged in boxes with aluminum foil with 25 sachets. Offline sales in Pakpak Bharat Regency are still lacking, both in traditional markets, modern markets such as Indomaret, shops or stalls. Pakpak Bharat Gambir Tea, especially Gambir Sondel leaf tea, has been marketed to several regions in Indonesia, through wholesalers, trading partners and online resellers and social media such as TikTok, Facebook and Instagram, but the content does not provide an explanation of what Gambir tea is, its benefits or functions. The problem is:(1)What types of marketing strategies are effective? (2)How to design online and offline marketing? Objectives:(1)Help the process of understanding effective marketing strategies. (2)Help how to design online and offline marketing. The implementation of the lecture method is accompanied by questions and answers, demonstrations and practice. Gambir Pakpak Bharat tea UMKM carries out effective marketing strategies through market segmentation, targeted markets and fulfilled according to needs. The distribution system is through direct sales at outlets, delivery applications integrated with third-party applications such as GoFood or GrabFood, and online marketplaces as well as marketing communications using social media. and collaborating with local influencers

Angga Prabowo

Kajian ilmu Hukum, Sosial dan Administrasi Negara 2025 Lembaga Pengembangan Kinerja Dosen

The franchise business model has experienced rapid growth in Indonesia, particularly in the food, beverage, and modern retail sectors, such as Indomaret. The franchise system provides efficient business expansion opportunities for franchisors and franchisees to participate in businesses that already have established operational standards and market reputations. However, behind this development, significant legal challenges have emerged, particularly related to the unequal position between franchisors and franchisees in franchise agreements. This study aims to analyze the forms of legal protection for franchisees by reviewing the principles of fairness, balance, and legal certainty in the implementation of franchise contracts. The approach used is a normative juridical method with a case study of the Indomaret franchise partnership, which is examined through an analysis of related laws and regulations, such as Government Regulation Number 42 of 2007 concerning Franchising and Regulation of the Minister of Trade Number 71 of 2019. The results of the study indicate that there is still asymmetry of power in contract drafting, weak legal literacy of franchisees, and a lack of government oversight of agreement implementation. Therefore, regulatory reform and strengthening of oversight mechanisms are needed to ensure that franchise relationships operate fairly, transparently, and sustainably

Erlina, Eka Kartikasari; Purwatiningsih Purwatiningsih

Maeswara : Jurnal Riset Ilmu Manajemen dan Kewirausahaan 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Human resources (HR) play a crucial role in determining the success of an organization. PT Indomarco Prismatama is a leading company in the modern retail sector, operating the Indomaret minimarket network that provides essential daily needs for the community. Within this context, employee performance becomes a critical factor that directly influences business continuity and service quality. However, several issues remain, such as high absenteeism, low motivation, and disharmonious workplace relationships. These conditions highlight the importance of effective leadership styles and a strong organizational culture in enhancing employee performance. This study aims to analyze the influence of leadership style and organizational culture, both partially and simultaneously, on employee performance at PT Indomarco Prismatama, Kelapa Gading Branch. The research employed a quantitative approach with an associative design. The population consisted of 102 employees, with a sample of 81 respondents determined using Slovin’s formula. Data were collected through a Likert-scale questionnaire and analyzed using validity and reliability tests, multiple linear regression, t-tests, and F-tests to examine the relationships among variables. The findings reveal that leadership style significantly influences employee performance, while organizational culture also has a positive and measurable effect. Furthermore, the simultaneous influence of both variables shows a significant impact on improving performance. These results indicate that a combination of effective leadership and a supportive organizational culture plays a vital role in enhancing productivity and achieving organizational goals at PT Indomarco Prismatama, Kelapa Gading Branch.

Raudatul Jannah; Deden Kurniawan

Jurnal Ilmiah Ekonomi, Akuntansi, dan Pajak 2025 Asosiasi Riset Ekonomi dan Akuntansi Indonesia

This study was conducted with the aim of analyzing the influence of work discipline, workload, and work environment on employee performance, with a focus on Indomaret employees located in the West Jakarta area. The number of samples used in this study was 110 respondents who were directly selected from the employee population, with the data collection technique through the distribution of questionnaires using a Likert scale. The collected data were then analyzed using the multiple linear regression method with the help of SPSS software version 30. The results of the study indicate that partially, the variables of work discipline, workload, and work environment are proven to have an influence on employee performance, where each factor makes a different contribution in supporting or hindering work productivity. Meanwhile, simultaneously, the three independent variables are proven to have a significant influence on the dependent variable, namely employee performance. This finding confirms that the combination of good work discipline factors, balanced workload management, and a conducive work environment is very important in creating sustainable performance improvements. Thus, this study is expected to provide practical contributions as input for Indomaret management in the West Jakarta area in designing more effective human resource management strategies, both through policies to improve discipline, proportional workload management, and the creation of a work environment that is more supportive of employee comfort and motivation.

Ni Putu Linda Maharani; Ni Putu Meyla Aryani; Anak Agung Ngurah Bagus Surya Ananta Jelai; Made Ayu Dwi Octavanny

Algoritma : Jurnal Matematika, Ilmu pengetahuan Alam, Kebumian dan Angkasa 2025 Asosiasi Riset Ilmu Matematika dan Sains Indonesia

Queues are a common phenomenon and are often encountered in various aspects of daily life, especially in places that provide public services. One of the places that is inseparable from the queue problem is Indomaret Jimbaran, Bali. The large number of buyers who send data to Indomaret Jimbaran during peak hours causes the queue rate to be high. This is due to the limited number of service facilities and the time provided to serve each visitor is limited so that the cashier cannot serve buyers optimally. Therefore, the researcher is interested in researching whether the service facilities provided by Indomaret Jimbaran are effective and efficient so that they can satisfy customers.Using the Kolmogorov-Smirnov test, it was found that the appropriate distribution for the interarrival time of customers is the Gamma distribution, while the service time follows the 3-parameter Weibull distribution. The queueing model used is . The results show that having three cashiers is sufficient to handle the level of customer traffic at Indomaret Jimbaran retail store.

Dewi Fatmasari; Retno Djohar Juliani; Rina Widayanti

Public Service And Governance Journal 2025 Universitas 17 Agustus 1945 Semarang

This  study  aims  to  determine  the  relationship  between  the  work  environment  and  employee  job  satisfaction  at Indomaret  Area  Gajahmungkur,  Semarang  City.  The  type  of  research  used  is  quantitative  research.  The  primary data  source  is  from  Indomaret  Area  Gajahmungkur  employees.  The  population  and  sample  of  the  study  used Total  Sampling,  as  many  as  55  Indomaret  Area  Gajahmungkur  employees  who  are  all  employees  are  samples in  the  study.  Data  collection  techniques  used  questionnaires  and  literature  studies.  Data  processing  techniques used  editing,  coding,  scoring  and  tabulating.  The  work  environment  is  measured  using  a  five-level  Likert  scale, namely  Very  Good,  Good,  Quite  Good,  Not  Good,  and  Very  Not  Good.  Job  satisfaction  is  measured  on  a  scale of  Very  Satisfied,  Satisfied,  Quite  Satisfied,  Not  Satisfied  and  Very  Dissatisfied.The  data  was  analyzed  using  cross-tabulation  analysis  to  Based  on  the  results  of  the  study,  14%  stated  that  the  work  environment  is  very  good  so  that  employees  are very  satisfied,  7%  stated  that  the  work  environment  is  good  so  that  employees  are  very  satisfied,  13%  stated that  the  work  environment  is  very  good  so  that  employees  are  satisfied,  62%  stated  that  the  work  environment is  good  so  that  employees  are  satisfied,  2%  stated  that  the  work  environment  is  good  enough  so  that  employees are  satisfied  and  2%  stated  that  the  work  environment  is  good  enough  so  that  employees  are  quite  satisfied. The  work  environment  suggestion  is  for  Indomaret  which  opens  24-hour  service,  security  guards  are  needed who  can  help  maintain  store  security,  the  need  for  CCTV  cameras  both  inside  and  outside  the  area.  While  the  suggestion  for job satisfaction  is  that  the  company  can  add  other  compensation  so  that  employees  are  more satisfied  in  working.

Nita Khairani Siregar; Rayyan Firdaus

Jurnal Manajemen Bisnis Digital Terkini 2024 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Indomaret, Indonesia's largest mini market, uses a management information system (SIM) for its sales. When it comes to utilizing SIM, Indomaret employs a variety of methods, including the acquisition of business and personnel in the ritel sector. The process of using the operational Indomaret SIM and implementing it for business purposes is an important aspect. Because of this, the purpose of this article is to investigate a variety of SIM Indomaret features. In order to address a variety of Indomaret functions, including inventories, logistics, SDM, keuangan, and penjualan management, the SIM was developed with the help of a large and persistent Estonian market. The SIM Indomaret system includes hardware such as a hard drive, a memory stick, a database, and software such as a computer and a telephone.

Dwi Rijal Giri Prabowo; Muhammad Irwan Susanto; Reyhan Arya Khahairudin Firdaus; Shofi Putri Julian

Jurnal Manajemen Bisnis Era Digital 2024 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This study aims to analyze the effect of company image, relationship marketing, and service quality on customer loyalty at Indomaret Semolowaru, Surabaya. This research uses quantitative methods with data collection techniques through questionnaires distributed to 100 respondents. The results showed that corporate image, relationship marketing, and service quality have a positive influence on customer satisfaction. Customer satisfaction then has a positive influence on customer loyalty. The conclusion of this study is that corporate image, relationship marketing, and service quality are important factors that can increase customer loyalty at Indomaret Semolowaru, Surabaya. Indomaret needs to continue to improve service quality, build a positive corporate image, and establish good relationships with customers to increase customer loyalty.

Ema Kirani; Putri Mauliza; Tri Auri Yanti

JURNAL EKONOMI MANAJEMEN AKUNTANSI 2024 sekolah Tinggi Ilmu Ekonomi Dharma Putra Semarang

This research aims to examine residents' perceptions of the influence of location and price on purchasing decisions at Indomaret, Purwobinangun Village, Langkat Regency. The background to this research is based on the phenomenon of the increasing number of modern retail outlets penetrating rural areas, which were previously dominated by traditional markets. The presence of Indomaret as the only modern retail in this area creates challenges for local stalls and creates differences in prices and ease of access for consumers. The research used a qualitative descriptive approach with an interview method with residents of Purwobinangun Village and its surroundings as informants. The research results show that even though Indomaret's location is far from the city center, local people feel that the location is strategic because it is close to their settlements and easy to access. Apart from that, the price difference with local shops is considered reasonable, and promotions held by Indomaret increasingly attract consumers to shop. In conclusion, location and price factors at Indomaret play a significant role in influencing village community purchasing decisions. This research is important to understand the adaptation of village communities to modern retail and apply it to local market development.

Keyla Harista Nasution; Maulidya Permata; Abdurrozaq Hasibuan

Jurnal ilmu Kesehatan Umum 2024 Asosiasi Riset Ilmu Kesehatan Indonesia

This research investigates safety and health in the work environment of development projects in North Sumatra with a focus on PT Indomaret as a case study. The research method used involves a qualitative approach and literature analysis. Through in-depth interviews and field observations, key challenges were identified including lack of awareness and compliance with work safety procedures as well as the need for skills training. Environmental and technical factors, such as weather conditions and the selection of equipment that meets safety standards, also influence the level of risk. However, effective safety management practices, such as regular meetings and periodic inspections, were also found. The implications of this research emphasize the importance of increasing awareness, selecting appropriate equipment, and effective management practices to create a safe and healthy work environment. Recommendations include implementing regular training, careful risk evaluation, and maintaining effective management practices. This research provides valuable insights for practitioners and researchers in efforts to improve safety and health in the work environment of development projects in North Sumatra.

Indah Utami; mellyana candra; Wan Maulidia

Jurnal Relasi Publik 2023 International Forum of Researchers and Lecturers

Tanjung Pinang is the capital of the Riau Islands which has so many UMKM in the area that need to be fostered and developed so that all the businesses they own can become the focus of the community. Planning for the entry of Alfamart and Indomaret requires further study. Is it really necessary and very important for its existence in Tanjungpinang? So it is interesting in this research how intensive the government is in achieving the goal of entering this company and how urgent it is in the Tanjungpinang economy. Because in reality so many supermarkets in Tanjung Pinang will suffer losses and are far from profitable. So the role of government in providing policies must be more precise. This research uses a descriptive quantitative method, by collecting existing data related to existing problems using literature studies, interviews and other references. The aim of this research is to find out why the entry of Alfamart and Indomaret in Tanjung Pinang was rejected and what the future urgency of this is. And with research, it will form and add references to other students which will give rise to relevant answers

Rita Mulyani; Mellya Embun Baining; Marissa Putriana

EBISNIS : JURNAL ILMIAH EKONOMI DAN BISNIS 2023 LPPM Universitas Sains dan Teknologi Komputer

This study aims to describe the recording and valuation of merchandise inventory at Indomaret Basuki Rahmat Jambi City based on Statement of Financial Accounting Standards (PSAK) Number 14 Concerning Inventory and find out the obstacles encountered in carrying out merchandise calculations at Indomaret Basuki Jambi City. This type of research used in this research is descriptive qualitative research. The data collection techniques used are observation, interviews, documents and informants. The research results showrecording and valuation of merchandise inventory at Indomaret Basuki Rahmat City of Jambi is carried out based on the Statement of Financial Accounting Standards (PSAK) Number 14 Concerning Inventory, namely by recording inventory, measuring inventory, costing inventory, recognizing expenses and disclosing inventory. Indomaret Basuki Jambi City uses the FIFO (First In First Out) inventory valuation method. Obstacles encountered in carrying out the calculation of merchandise at Indomaret Basuki Jambi City are calculation errors, layout of goods, supervision that is not optimal, employee negligence and communication, inventory does not match warehouse capacity, and lack of employee cooperation.

Windi Herlin Dera; Faturahman Faturahman; Atar Satria Fikri

EBISNIS : JURNAL ILMIAH EKONOMI DAN BISNIS 2023 LPPM Universitas Sains dan Teknologi Komputer

The role of modern markets, especially Alfamart and Indomaret in Indonesia, is getting bigger and is expected to eventually replace grocery stores. The existence of modern markets also raises different perceptions from every circle of society. There are some groups of people who view the existence of modern markets positively. For example, for the upper middle class, the existence of modern markets is very beneficial because they can shop comfortably and freely in modern markets. The existence of this modern market can also affect the income of traditional market traders. One of the most important factors for Grocery Store entrepreneurs is the revenue generated from their profits to maintain business continuity. The purpose of this study is to determine the strategy for the existence of grocery stores in dealing with the development of modern markets in Tebo district. In this study the method used was qualitative method by checking the validity of the data using the triangulation technique and the method of collecting data was using observation and interviews. The informants in this study were five traders and five consumers. Based on the results of this study, it shows that the existence of Alfamart/Indomaret in Tebo Tengah District, Tebo Regency has an impact on income and the number of consumers of grocery store traders, but grocery store traders try to survive by adding side businesses so that their business continuity is maintained

Jeanette Tangalayuk; Almansyah Rundu Wonua; Hanif Kurniadi

Jurnal Mahasiswa Kreatif 2023 International Forum of Researchers and Lecturers

This study seeks to investigate the relationship between discounts and product display in influencing impulsive buying among customers at Indomaret in Huko-Huko Village. The study encompassed all customers of Indomaret in Huko-Huko Village, with a sample of 110 respondents chosen using purposive sampling. The research data was analyzed using the Structural Equation Modeling (SEM-PLS) method. The results of the study indicate that discounts have a positive and statistically significant impact on impulsive buying, and product display also has a positive and significant influence on impulsive purchases

Rizky Gunawan; Aldy Wiguna; Rahmi Widia Purnama

JURNAL HUKUM, POLITIK DAN ILMU SOSIAL 2022 Pusat Riset dan Inovasi Nasional

Penelitian ini mengacu pada upaya yang dilakukan oleh seluruh masyarakat di Indonesia dalam rangka meningkatkan perekonomian yaitu Usaha Kecil Menengah (UMKM). Dalam rangka pembenahan birokrasi menjadi lebih agile, perlu dipertanyakan kesiapan pemerintah dalam praktik Agile Governance. Hasil tersebut menunjukkan tantangan UMKM dalam menghadapi Perusahaan Ritel Modern yang telah berdiri di setiap sudut kota yaitu Indomaret dan Alfamart. Hal ini terlihat dari jumlah gerai yang telah berdiri dimana Indomaret pada tahun 2020 mencapai 17.681 gerai, sedangkan Alfamart pada tahun 2020 tercatat sebanyak 15.102 gerai di seluruh Indonesia. Tujuan dari penelitian ini bertujuan untuk mengetahui peran dan implementasi Agile Governance dalam menangani permasalahan UMKM di setiap daerah di Indonesia. Penelitian ini menggunakan metode kualitatif dengan jenis penelitian deskriptif. Dari hasil yang telah disebutkan kesimpulannya, perusahaan retail seperti Indomaret dan Alfamart menjadi tempat persaingan yang ketat bagi Pasar Tradisional atau UMKM, namun jika pemerintah gesit dan mampu mensinkronisasikan kebutuhan masyarakat dan perekonomian maka akan berdampak kemajuan di suatu daerah dan Indonesia.