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Try Syalsabila; Indah Purnama Sari; Siska Miga Dewi

Jurnal Pariwisata Indonesia 2024 Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

This study aims to explore the impact of long-term hijab use on women's hair health. Hair is considered an important part of one's appearance and is often seen as an indicator of physical well-being. The research began after a proposal seminar and was conducted at the Department of Beauty and Cosmetology at Padang State University.Based on existing literature, the use of the hijab can affect hair condition because it covers the head continuously, which may restrict air circulation and increase moisture on the scalp area. Previous studies have shown that women who wear the hijab for more than eight hours a day are at risk of experiencing hair problems such as hair loss, dandruff, and split ends. However, this research also notes that proper hair care can reduce these negative effects, so women who take good care of their hair tend to have healthier hair even while wearing the hijab.The focus of this study is on the general impact of hijab use on hair health, without considering the different hair types of the respondents. The results from observations and interviews emphasize the importance of selecting appropriate hair products to minimize the negative effects of hijab use, supporting the findings of previous studies.

Mulyani Rizki; Tanti Rosa Diyan Pratiwi

International Journal of Economics and Management Sciences 2024 Asosiasi Riset Ekonomi dan Akuntansi Indonesia

The development of trade in Indonesia has experienced a rapid increase, especially in the fashion and accessories trade business. Indonesian Muslim society today is increasingly aware of the importance of fashion aspects that not only involve choosing clothes, but also relate to style and trends, even when they wear the hijab. The high intensity of Muslim fashion purchases through e-commerce in recent years and how important it is to meet lifestyle needs without forgetting one's religious identity. Judging from the above phenomenon, researchers are interested in exploring and assessing the impact of consumer trust on online beauty product purchasing decisions through E-Commerce. The purpose of this study is to determine how consumer trust influences online beauty product purchasing decisions through E-Commerce. The number of samples in this study was 100 respondents, this study used a quantitative approach. The data collection technique in this study used a questionnaire, and the sampling technique used a simple random sampling method. The data obtained were then processed using the SPSS 26 application. Based on the results of the study, it shows that Trust has a positive and significant effect on online beauty product purchasing decisions through e-commerce. Proving that ha is accepted, the results of this study indicate that high trust can influence consumers to make purchases through e-commerce.

Aufarul Maulidy Taufikillah; Arigan Wicaksa

Abstrak : Jurnal Kajian Ilmu seni, Media dan Desain 2024 Asosiasi Seni Desain dan Komunikasi Visual Indonesia

This study examines the concepts and characteristics of Islamic architecture applied to pesantren buildings in Indonesia. Using a qualitative approach with a descriptive method through comprehensive literature study, this research analyzes how Islamic architectural principles adapt and synergize with local architecture in the context of traditional to modern pesantren. The findings show that pesantren architecture in Indonesia is a unique manifestation of the fusion of Islamic values with local culture, reflected in seven key elements: the practice of Islam as a way of life, qibla orientation, the concept of hijab, interiors supporting Islamic values, Islamic decorative arts, Islamic values in protection, and the design of dormitories supporting the development of Islamic awareness. The evolution of pesantren architecture has led to various typologies, ranging from traditional to modern forms, each reflecting the adaptation of Islamic architectural principles to the needs of education and the progression of time. This study reveals that despite significant design evolution, pesantren continue to uphold the essence of fundamental Islamic architectural values in every aspect of their design. 

Andin Nabil Hernawan; Didi Suwandi; Muhammad Fritzy; Daniel Handoko

Harmoni: Jurnal Ilmu Komunikasi dan Sosial 2024 International Forum of Researchers and Lecturers

In early January 2023, the hijab and Muslim fashion brand Rabbani faced serious controversy after releasing an advertisement deemed to violate advertising ethics in Indonesia. The advertisement stated that women's attire is the cause of sexual harassment, a claim that was strongly refuted by the National Commission on Violence Against Women (Komnas Perempuan). Additionally, Rabbani sparked public outrage with a billboard featuring an image of a goat wearing a hijab. This study aims to analyze the ethical violations in Rabbani's advertising, the public's response to the advertisement, and the long-term impact on the brand's reputation. A qualitative research method was employed to gain in-depth insights into consumer perceptions and the social and cultural implications of this controversial advertisement. The findings indicate that ethical violations in advertising can reinforce negative stereotypes, damage brand reputation, and trigger significant public backlash. These results underscore the importance of adhering to advertising ethics to maintain a brand's integrity and credibility.

Mulyani Rizki; Defatrian Defatrian

Jurnal Bisnis, Ekonomi Syariah, dan Pajak 2024 Asosiasi Riset Ekonomi dan Akuntansi Indonesia

The development of trade in Indonesia has experienced a rapid increase, especially in the fashion and accessories trading business. The Indonesian Muslim community today is increasingly aware of the importance of the fashion aspect which does not only involve choosing clothes, but is also related to style and trends, even when they wear the hijab. The high intensity of purchasing Muslim fashion through e-commerce in recent years and how important it is to fulfill lifestyle needs without forgetting one's religious identity. Judging from the above phenomenon, religiosity is a consideration when making decisions to purchase Muslim fashion. The aim of this research is to find out how religiosity influences Muslim clothing purchasing decisions. The number of samples in this research was 100 respondents, this research used a quantitative approach. The data collection technique in this research uses a questionnaire, and the sampling technique uses a non-probability sampling method using the Slovin formula. The data obtained was then processed using the SPSS 25 application. The results of this research show that the selbelsar t value was 2.429 and the selbelsar significance value was 0.017 at a significance level of 0.05. The conclusion of the results obtained is a value of 0.017 < 0.05, so a hypothesis is obtained which states "Religiosity has a positive influence on the purchasing decision variable and the buying of Muslim clothing..

Rizky Maulana

Jurnal Transformasi Bisnis Digital 2024 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This research was created with the aim of finding out the influence of Instagram features on the marketing of Hijab products on the Instagram social media platform. The aim of this research is to find out how much influence Instagram features have on the marketing activities of the hijab.id shop on Instagram social media. The research method used is descriptive qualitative, with data collection techniques through observation and literature study. The research results show that the use of Instagram features as a form of marketing for Hijab.id is utilized as well as possible, so that the level of marketing through Hijabid increases, and the effectiveness of using Instagram features is categorized as very effective, these features are through stories, reels, feeds, direct messages and Instagram shop can make it easier for customers to find out product information and increase attractiveness, while for Supp.id it can increase sales levels

Fitriana Maghdalena; Zulkiply Lessy

RISOMA : Jurnal Riset Sosial Humaniora dan Pendidikan 2024 Asosiasi Ilmuwan Pendidikan, Sosial, dan Humaniora Indonesia

This article discusses the dynamics of wearing jilbab and its meaning in the context of globalization, focusing on the influence of cultural globalization on norms, values, and lifestyles in religious traditions. This research is a qualitative study using a netnography approach with data obtained from the response of the Indramayu Muslim fashion griya whatsApp group. This article discusses the evolution of the concept of hijab from a separator between free women and slaves to a tool to protect women's private parts from prying eyes. In addition, the article also highlights the different views on hijab, including the views of contemporary scholars and the impact of globalization on the views and practices of hijab in contemporary society. Thus, this article highlights how globalization, fashion trends, religious identity, and cultural values affect the dynamics of hijab and its meaning in contemporary society.  

Latifatun Nikmah; Wina Yuniarti; Rayhan Gunaningrat

Jurnal Penelitian Manajemen dan Inovasi Riset 2024 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

In the modern era, Muslim fashion, one of which is the hijab, is experiencing developments every year. Hijab is Muslim clothing that is very popular with Muslim women in Indonesia. This incident happened because Muslim women in Indonesia are aware that wearing the hijab is an obligation. This provides an open space for companies to produce Muslim clothing, especially hijabs, to become the main target market in the country. The purpose of this research is to find out whether promotions and testimonials have an influence on purchasing interest through the mediating variable of consumer trust in Buttonscraves products. There were 51 participants in this study and data was collected through an online survey using a Google form. The sampling technique was carried out using purposive sampling techniques and primary data types, as well as collecting questionnaires. The results of the analysis show that promotions have a significant effect on buying interest, testimonials have a significant effect on buying interest and testimonials have a simultaneous effect on buying interest in Hijab Buttonscraves.

Resya Dwi Marselina; Intan Dinilah; Meira Purnama Rizki; Sarah Khoirunnisa; Siskia Nur Aini Putri

Jurnal Manajemen Riset Inovasi 2024 Pusat Riset dan Inovasi Nasional

This article or paper aims to determine “the use of social media as a tool for building business networks in the dropship business”. The problem focuses on the use of social media in building business networks. The data collected was obtained based on qualitative observation and analysis, namely interviews with sources directly. This study concludes that the use of social media platforms, especially facebook, can be a means for Mumu Hijab to build a business network, this is proven by the spread of resellers reaching 40 people. Not only that, in building a business network, Mumu Hijab is also active in utilizing WhatsApp, where WhatsApp is a good communication medium for building business networks with Mumu Hijab resellers and also with consumers.