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Aura Alfnavisa Az-Zahra; Supriyono Supriyono

Jurnal Pengabdian Bersama Masyarakat Indonesia 2023 CV. Aksara Global Akademia

Global competitiveness views exports as one of the important aspects in the economic development of a country. Through the independent study program at LaCorre, it aims to create thousands of young exporters to help advance the Indonesian economy. LaCorre provides a forum for students who want to learn, develop, and export products, especially in the fashion sector that is globally competitive by leveraging digital technology. In the independent study program at LaCorre, students are required to engage in a series of learning activities, starting from the preparation of export materials, export lectures, mentoring, Export Roadshow (JJE), and practical work to writing export final works. This aims to equip students with the skills and knowledge needed to be a successful young exporter. The practice of developing a digital-oriented export business plan is the main activity of the independent study program at LaCorre. In this practice, the author collaborated with a team to develop one of the batik products from Indonesian SMEs in order to help facilitate exports and expand the market share of batik products. Overall, the independent study program for one semester went effectively because it had achieved the learning objectives on time.

Ahmad Dadan Hawari; Riki Gana Suyatna

Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah 2023 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Banten Batik own distinctive characteristics _ And unique because it's on the side every the motive tell a story history legacy culture sultanate offerings in the form of culture , society sultanate Banten . In effort For conserve And protect batik then required introduction to world various various batik motifs in Indonesia and its history. Research qualitative emphasize exists complaint from Heritage batik craftsmen Banten in the Citra Gading Complex , Village Karundang , sub-district cipocok , city attack , against low sale of Heirloom batik Banten . In fact , the number of batik produced is not comparable with number of batik sold . It means more many batiks do not sold , compared to those sold . Temporary system sales carried out by Heritage batik craftsmen Banten in the complex image Gading , village Karundang , sub-district cipocok , city attack , banten , that is system sale conventional . Through promotion between batik craftsman , neighbor , nor batik buyers . The aim is to help , marketing system conventional This not enough maximum to sale of heirloom batik offer . So , it is necessary breakthroughs new For push sale of heirloom batik offer . Wrong One Current problem _ this , that is constraint on batik marketing , which continues experience decline . The reason is the height competition between batik craftsmen . So , total more batik production a lot , in comparison with batik sold , as long as this is the sales process use system Sale conventional . Promotion , take advantage fellow batik craftsmen as well batik buyers . Craftsman Not yet Can take advantage progress technology . So , reach market only limited local to Serang City . for push its height batik sales , with use system digital marketing sales . stages to be done in the digital marketing process of selling heirloom batik offer . including , making webset official special on the page specifically www.batikpusakabanten.com website This under control Heritage Batik Center Banten complex image Gading , sub-district Karundang, subdistrict cipocok , city attack . For speed up the promotion process And sales , then The website www.batikpusakabanten.com will be later will strengthened with it was formed account Facebook , Twitter, Instagram , and networking social other with the same theme buy batik.dalam webset that , too available features interesting , that's the goal For make it easier service ordering .

Ahmad Dadan Hawari; Riki Gana Suyatna

Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah 2023 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Banten Batik own distinctive characteristics _ And unique because it's on the side every the motive tell a story history legacy culture sultanate offerings in the form of culture , society sultanate Banten . In effort For conserve And protect batik then required introduction to world various various batik motifs in Indonesia and its history. Research qualitative emphasize exists complaint from Heritage batik craftsmen Banten in the Citra Gading Complex , Village Karundang , sub-district cipocok , city attack , against low sale of Heirloom batik Banten . In fact , the number of batik produced is not comparable with number of batik sold . It means more many batiks do not sold , compared to those sold . Temporary system sales carried out by Heritage batik craftsmen Banten in the complex image Gading , village Karundang , sub-district cipocok , city attack , banten , that is system sale conventional . Through promotion between batik craftsman , neighbor , nor batik buyers . The aim is to help , marketing system conventional This not enough maximum to sale of heirloom batik offer . So , it is necessary breakthroughs new For push sale of heirloom batik offer . Wrong One Current problem _ this , that is constraint on batik marketing , which continues experience decline . The reason is the height competition between batik craftsmen . So , total more batik production a lot , in comparison with batik sold , as long as this is the sales process use system Sale conventional . Promotion , take advantage fellow batik craftsmen as well batik buyers . Craftsman Not yet Can take advantage progress technology . So , reach market only limited local to Serang City . for push its height batik sales , with use system digital marketing sales . stages to be done in the digital marketing process of selling heirloom batik offer . including , making webset official special on the page specifically www.batikpusakabanten.com website This under control Heritage Batik Center Banten complex image Gading , sub-district Karundang, subdistrict cipocok , city attack . For speed up the promotion process And sales , then The website www.batikpusakabanten.com will be later will strengthened with it was formed account Facebook , Twitter, Instagram , and networking social other with the same theme buy batik.dalam webset that , too available features interesting , that's the goal For make it easier service ordering .

Riska Amalia; Siti Syaodah; Susilawati Susilawati; Riki Gana Suyatna

Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis 2023 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Digital marketing has changed MSME players to continue to develop their business so that they are not left behind and are able to utilize this digital media, as an effort to market their products so that consumers are more familiar with the products produced by these MSMEs. Batik Tedjo is one of the MSMEs that plays a role in preserving written batik, which is one of the cultural heritages of the Indonesian nation. This study aims to determine how Batik Tedjo SMEs implement digital marketing and whether the implementation of digital marketing has obstacles. The problems faced by Batik Tedjo MSME players in implementing digital marketing show that there are problems in the form of a lack of understanding of social media operators at Batik Tedjo and the imbalance of consumer demand with human resources or a very minimal number of employees in managing Batik products which are quite a lot every month, reaching 200-300 pcs. The sample used in this study is the UMKM actor Father Tedi Sumantri Almargono, S.Pd. The results obtained from this study are digital-based marketing strategies carried out by Batik Tedjo to market its products using digital marketing. Its use is to post batik on social media such as Tiktok, Instagram, and Whatsapp. Making it easier for consumers to buy and get information about Batik Tedjo is through social media. Based on the analysis and results of the discussion, he

Angginy Akhirunnisa Siregar; Citra Citra; Dechy Deswita Indriani.S; Gifari Dhaffa Prawira Sianturi

Populer: Jurnal Penelitian Mahasiswa 2023 Universitas Maritim AMNI Semarang

Batik culture is very strong in Indonesia, this is the reason that batik can be found throughout the archipelago, with unique characteristics that distinguish it in each region. However, people are often confused and find it difficult to recognize one type of batik from another. One of the famous types of batik motif is Batik Parang. This research aims to establish a Convolutional Neural Network (CNN) model to classify Batik Parang and help people distinguish it from other batik motifs. Deep learning, particularly CNN, was chosen because it has a high accuracy rate in image classification. A quantitative Experimental design is used, using a dataset of 100 batik images evenly divided into two classes, namely Batik Parang and not Batik Parang. The dataset is divided into two categories, namely training data and testing data, with a data ratio of 80:20. Thus, by using Convolutional Neural Network (CNN), the classification between Batik Parang and not Batik Parang produces an accuracy of 95%, with the use of epoch = 118 and batch_size = 100.

Sulistiyani Sulistiyani; Sri Suprapti

Jurnal Pengabdian Masyarakat Nusantara (Pengabmas Nusantara) 2023 Universitas Muhammadiyah Manado

Service activities were held at the Omar Batik Srikandi Gallery and the Edukriya Jatisari Gallery in Jatisari District, Mijen District, Semarang City. This service activity is one of the supporting activities to provide services to the community, namely to the batik business in terms of environmentally friendly process innovation. The aim of this service is to develop the batik business and gain market share through environmentally friendly process innovation. Omar Batik Srikandi and Edukriya Jatisari galleries are facing the problem of steady or stagnant demand with a small number of unsuccessful requests. From the results of discussions between the community service team and the community, the Omah Batik Srikandi Jatisari Gallery is trying to maximize innovation in environmentally friendly processes to develop ideas sourced from themselves and others in dealing with waste from batik dyes, but has not yet implemented environmentally friendly process innovations. maximum. The service method is implemented through knowledge consultation about environmentally friendly process innovations so that green innovations can be developed to reduce batik dye waste in rivers.

Bagus Dewa Maarif; Ema Prastiyanti; Jun Wily Saragih; Karina Diyah Lestari; Noni Prihandini

Doktrin: Jurnal Dunia Ilmu Hukum dan Politik 2023 International Forum of Researchers and Lecturers

Indonesia is a country that has diversity in it. Starting from the diversity of ethnicities, languages, cultures to traditional arts which of course are unique characteristics of the country of Indonesia. One of the arts owned by Indonesia is Batik. Batik as a work of art has become a richness of Indonesian culture which is admired by the general public, both the Indonesian people themselves and the world community, but behind it all, batik is a form of traditional Indonesian art that requires maintenance, preservation and protection so that it can be enjoyed. by the next generation. This is so because batik is one of Indonesia's cultural products that is vulnerable to becoming a victim of recognition from other countries. There are quite a few phenomena that occur where batik is actually recognized or claimed by neighboring countries, such as Malaysia. This research was conducted to determine the chronology of Batik recognized by Malaysia, in addition to knowing the resolution efforts made by the government in terms of protecting Intellectual Property Rights (IPR) as Batik in Indonesia from the perspective of International Civil Law.

Umi Nur Solikah; Libria Widiastuti; Veronika Veronika; Tirta Mas Silih Wangi; Sofia Amisha Hafizah

Jurnal Masyarakat Mengabdi Nusantara 2023 STIPAS Tahasak Danum Pambelum Keuskupan Palangkaraya

Environmental cleanliness is one of the benchmarks of the quality of life of the community. A clean environment is everyone's dream. But it is not easy to create our environment can look clean and tidy so that it is comfortable to look at. Many slogans invite us to maintain cleanliness and safety. But in reality, we still litter. This community service is a work program of KKN Islamic University of Batik Surakarta in collaboration with Banaran Village, Grogol District, Sukoharjo Regency. Community service is carried out by doing social service work through river cleaning activities. The purpose of this social service activity is expected to motivate the community to be more concerned about maintaining environmental cleanliness so that the environment becomes clean and the community can avoid various diseases.

Amalia Chrissafa Z; Anya Fitriadila L. A; Kahfi Amani F; Renaldi Surya S

Publikasi Hasil Pengabdian dan Kegiatan Masyarakat 2023 Asosiasi Periset Bahasa Sastra Indonesia

Batik is one of Indonesia's traditional handicrafts which has high popularity and is a cultural heritage. Until now, batik has developed motifs taken from typical regional icons. One of them is splashed batik made by people with disabilities at the Sheltered Workshop Peduli Sambung Roso which is located in Desa Simbatan , Kabupaten Magetan. Splashed batik is a motif produced from brush splashes. The innovative idea of ​​splash batik was collaborated with cursed fish and bamboo motifs. Cursed fish is a typical icon of Simbatan Village and bamboo is a typical icon of Magetan Regency. The research methods carried out started from exploration, design and realization of the cursed fish and bamboo batik motif entitled "Harmony of Cursed Fish and Bamboo Splashes." The results of this research patented the Harmoni Sprinkling of Cursed Fish and Bamboo motif as a typical motif of Magetan Regency by submitting an IPR application to obtain legal protection from misuse or falsification of intellectual works by other parties.

Khusnalibah Khusnalibah; Janti Soegiastuti

Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis 2023 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This research aims to determine the influence of education, business scale, work motivation, length of business life and accounting training on the use of accounting information. This research was conducted by distributing questionnaires to Micro, Small and Medium Enterprises (MSMEs) in South Pekalongan District, Pekalongan City. With a population of 126 and samples taken using the saturated census method were 126 MSMEs. The data collection method in this research used a questionnaire. The results of this research show that Business Scale (X2) and Work Motivation (X3) have a significant positive effect on the use of accounting information in District MSMEs, while Education (X1), length of Business Age (X4) and Accounting Training (X5) have a significant negative effect on the use of information accounting in MSMEs, South Pekalongan District, Pekalongan City.

Ika Zutiasari; Dede Rusmana; Fitrotul Isnaini; Noval Arkan Abiyyi

Kegiatan Positif : Jurnal Hasil Karya Pengabdian Masyarakat 2023 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

The Class IIA Women's Correctional Institution (LPP) in Malang City is included in a productive prison which is not only used as a place for fostering prisoners (inmates), but also used as a facility to accommodate the production of quality prisoner products. The WBP participates in productive program activities held by the prison, such as managing the soy sauce industry, handicrafts, convection business, salon business, making ecoprint batik, production of souvenir snacks. All WBPs are involved in these productive activities as a form of effort by the prison in organizing work guidance programs and skills education. The results of the activity show that the production of Malang City Class IIA Women's Prison can be said to be quite good and has selling value. However, it is unfortunate that marketing is done conventionally so that it has not achieved maximum product sales results. Therefore, it is necessary to have an evaluation that can be solved through the service activities carried out. This digital marketing practice activity with website development training can be a solution provided through this service. The activity can run smoothly because all prison officers are enthusiastic and conducive in participating in the training held. The hope of this activity is that they will be able to apply the marketing function optimally so that it can increase sales volume

Fitri Latifah; Herlinda Mansyur

Student Scientific Creativity Journal 2023 Pusat Riset dan Inovasi Nasional

The purpose of this study was to explain the choreography of Sumatran Rancak Dance at Sanggar Silodang Production Kota Padang. The type of research used is qualitative research with descriptive methods of analysis. This research instrument is the researcher himself and is assisted by supporting instruments such as stationery and cameras. Data were collected through literature study, observation, interviews, and documentation. The steps of analyzing data are data collection, data reduction, data presentation and data verification. The results showed that the choreography process carried out by choreographers has stages such as ideas / themes, exploration, improvisation, and composition. So from the process carried out by the choreographer produces the following aspects of form: motion, space design, time design, power design, upper design, dramatic design, floor design, group composition, equipment, and music. Sumatran Rancak dance has several types of movements consisting of movement developments from the regions of Aceh, Medan, Riau, and West Sumatra which are worked on by choreographers with the concept of entertainment. The costumes used have been created and modified using bludru brackets, metered songket, shoulder tokah, shoulder scarves, belts, and complete accessories for female dancers. As for male dancers, they wear satin, galembong, batik deta, and silodang cloth. Sumatran Rancak dance uses the plate property at the end of this dance with a plate size of 5.

Ahmad Abdul Muiz; Efriyani Sumastuti; Rauly Sijabat

Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah 2023 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Expanding work productivity should be possible with different interesting methodologies and strategies by immediately addressing HR in the best way to build their proficiency and viability as an asset in the association. The results of the creation of Kalenggun batik sarong UMKM in Pekalongan in 2021 and 2022 are experiencing a downturn. This shows that there are still problems related to representative work efficiency so that they have not met organizational goals. This examination uses clear quantitative exploration techniques. Quantitative techniques, more specifically by testing existing speculations to trace the reality of these theories. Data collection methods used are literature and questionnaires. The results of this study indicate that leadership has a negative and not significant effect on the work productivity of the UMKM Batik Sarong in Pekalonga. Meanwhile, incentives, motivation, work environment and training have a positive and significant effect on the work productivity of the UMKM Sarung Batik Pekalongan.

Muhlisa, Muhlisa; Muhajirin, Muhajirin

Jurnal Riset Rumpun Ilmu Ekonomi 2023 Lembaga Pengembangan Kinerja Dosen

Penelitian  ini  bertujuan  untuk  mengetahui  pengaruh Nilai Pelanggan dan Kepercayaan terhadap Kepuasan Pelanggan pada Toko Batik Aisyah. Jenis penelitian yang digunakan  dalam  penelitian  ini  adalah  asosiatif kausal.  Populasi  dalam  penelitian  ini  adalah seluruh pelanggan yang pernah berbelanja di Toko Batik Aisyah,  dengan  jumlah  sampel  yang  terdiri  dari  96  responden. Teknik pengambilan sampel yang digunakan adalah purposive sampling  dengan  teknik  pengambilan  data  menggunakan  kuesioner.  Metode  analisis  data yang  digunakan  adalah  analisis  regresi  linier  berganda  dengan  alat  bantu  aplikasi  SPSS  (Statistical Product And Service Solution). Berdasarkan hasil uji t dalam penelitian ini menunjukkan bahwa: 1.  Nilai Pelanggan memiliki pengaruh yang positif dan signifikan terhadap Kepuasan Pelanggan pada Toko Batik Aisyah; 2. Kepercayaan memiliki pengaruh positif dan signifikan terhadap Kepuasan Pelanggan pada Toko Batik Aisyah. Dan hasil uji f pada penelitian ini menyatakan bahwa Nilai Pelanggan dan Kepercayaan memiliki pengaruh positif dan signifikan terhadap Kepuasan pelanggan pada Toko Batik Aisyah

Dini Sritika; Eliya Pebriyeni

Jurnal Riset Rumpun Seni, Desain dan Media 2023 Pusat Riset dan Inovasi Nasional

The purpose of making this final work is to create a work of art of batik painting and embroidery whose idea comes from the life of honey bees that can be exemplified by humans in everyday life. The method of creation in this final work is carried out in stages, starting from the preparatory stage of observing phenomena that occur directly, then elaboration (the stage of exploring), the synthesis stage (the creation of ideas), then the realization of the concept of preparing maps, materials, tools, and the process of working on the work. Finally, the completion or finishing stage of the work. All works use the methods of written batik and embroidery. Each work has a different size, based on the theme of nature conservation with the idea of honey bee life in everyday life with the titles, "Queen Bee", "Fight for Throne", "Metamorphosis", "Building a Hive", "Communication", "Sucking Sari", "Sharing", "Hard Work", "Not Destructive", "Threatened".

Hidayatul Hasanah; Fauzan Aulia

Jurnal Riset Rumpun Seni, Desain dan Media 2023 Pusat Riset dan Inovasi Nasional

Azyanu Batik is an MSME engaged in the field of batik art based on local Minangkabau culture with "1000 Rumah Gadang" batik motifs which was founded by Zulmi Aryani since 2021, having its address at Muara Labuh, Solok Selatan Regency, West Sumatra Province.  In this case, Azyanu Batik already has a visual identity but has not applied design principles and logo criteria to the fullest.  The purpose of this design is to redesign Azyanu Batik's visual identity by applying design principles and good logo criteria as an effort to increase brand awareness and Azyanu Batik's image.  The design method used is the 4D method, consisting of 4 stages, namely Define, Design, Develop, and Disseminate.  While the design analysis used is through SWOT analysis.  Azyanu Batik's visual identity redesign will be implemented into the main media and applicable media that can support the effectiveness of the visual identity created.  

Efni Anita; Rabiyatul Alawiyah; Syahrurromadhon

Journal of Student Research 2023 Pusat Riset dan Inovasi Nasional

Penelitian ini bertujuan untuk mengetahui analisis strategi pengembangan batik yang berada di seberang kota jambi, Jenis penelitian ini adalah studi kasus pada Diana Batik. Data yang digunakan adalah data primer yang diperoleh dari hal wawancara dan kuesioner berkaitan dengan analisi strategi pengembangan batik. Hasil kuesioner dan wawancara akan dialisis menggunakan teknik analisis deskriptif kualitatif. Hasil penelitian menunjukkan seluruh Diana Batik yang berada di Seberang Kota Jambi menggunakan strategi fokus (kombinasi dan cose leadership dan strategi diferensiasi), dan jenis strategi yang digunakan yaitu pewarnaan menggunakan naptol dan indigosol, inovasi motif, pemasaran dengan menggunakan media sosial dan pameran, penggunaan alat yang modem seperti canting elektrik dan kompor gas, serta inovasi motif dengan modifikan motif.

Nurul Adila; Adiarrahman; Khairiyani

Journal of Student Research 2023 Pusat Riset dan Inovasi Nasional

Skripsi ini membahas tentang strategi pengembangan usaha batik dan kain songket di Toko Cik Mia Songket Jambi. Penelitian ini bertujuan untuk  memahami alternative strategi pengembangan usaha batik dan songket Cik Mia, kemudian juga untuk mengetahui kendala perkembangan usaha batik dan songket Cik Mia. Adapun metode yang digunakandalam penelitian ini adalah metode peelitian kualitatif dengan jenis penelitian lapangan. Objek dalam penelitian adalah toko batik dan songket cik mia. Ada beberapa tekin pengumpulan data yang digunakandalam penelitian ini yaitu wawancara, observasi dan dokumentasi. Data-data yang sudah dikumpulkan  kemdian dianalisi dengan beberapa teknik yaitu reduksi data, penyajian, kemudian verifikasi data. Adapun hasil dari penelitian ini menunjukkan bahwasanya ada banyal strategi yang telah dilakukan oleh cik Mia untuk mengembangkan usaha batik dan kain songket cik mia salah satunya yaitu dengan rajin mempromosikan jualan baikitu melalui media social, serta sering mengikuti beberapa even. Diketahui bahwasanya even-even yang telah diikuti sudah sampai ke mancanegara. Kemudian aktif dalam kegiatan pengembangan UMKM bersama bank 9 Jambi. Untuk kendalanya didapati bahwasanya ada beberapa kendla pada pengembangan Sumber Daya Manusia khususnya dalam pengelolaan tenun. Ci mia masih kewalaan untuk memproduksi kain tenun dalam skala besar karena sumber daya manusia yang bisa menenun hanya seidikit.

Ardhea Mayna Putri; Rois Fatoni; Agus Haerudin

Jurnal Riset Rumpun Ilmu Teknik 2023 Pusat riset dan Inovasi Nasional

Indonesia is one of the countries known for its various arts and cultures. One of them is batik, batik is one part of the archipelago's culture which has many motifs and patterns that are much favored by the people of Indonesia and abroad. Soursop (Annona murocata L.) is a plant that grows and bears fruit throughout the year. Soursop leaves have many health benefits, besides that the tannin content in soursop leaves can be used as a natural dye in batik cloth which can produce a reddish brown color. In this study using the experimental method using variations in concentration (40 and 80 grams) and type of fixation (lime, alum, and arbor). With the variation method that has been used, it turns out that it has an effect on the color produced. Good research results were obtained with a concentration variation of 80 grams using alum and arbor fixation substances.

Akmelia Lely Susanti

Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah 2023 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This research aims to determine the influence of the variables price (X1), location (X2), product diversity (X3) on purchasing decisions (Y) for Batik Products at CV Ningrat Prasojo Kediri. This type of research is quantitative research. The data collection techniques used are primary data and secondary data. The sample selection used the accidental sampling method, the number of samples in the research was 95 respondents at CV Ningrat Prasojo Kediri. This research data was obtained through questionnaires, interviews and literature studies. The analysis techniques used are Validity Test, Reliability Test, Classical Assumption Test, Multiple Linear Regression Analysis, T Test, F Test and Coefficient of Determination Test. The results of the research obtained the multiple linear regression equation Y= -2.240 + 0.193X1 + 0.206X2 + 0.425X3 and the t test results of the price variable had a partially significant effect on purchasing decisions with a sig result of 0.025 < 0.05. Location has a partially significant effect on purchasing decisions, with a sig. 0.011 > 0.05. Product diversity has a partially significant effect on purchasing decisions, with the result being a sig. 0.000 > 0.05. Service quality has a partially significant effect on purchasing decisions, with a sig. 0.000 > 0.05. The F test results obtained Fcount results with a significance value of 0.000 < 0.05. From the results of the analysis it can be concluded that price, location, product diversity and service quality simultaneously and significantly influence purchasing decisions at CV Ningrat Prasojo.