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The development of information and communication technology in the digital era has a significant impact on the protection of personal data on social media. Rapid digitization not only facilitates data distribution and storage, but also increases the risk of cybercrime such as data theft, hacking, phishing and cyberbullying. This study aims to analyze effective prevention strategies in protecting personal information on social media. Using a qualitative approach through literature studies, questionnaires, as well as data analysis from trusted sources such as scientific journals and articles accessed through Google Scholar and Mendeley, this research found that users' awareness of personal data security is still low. The results show that many users have not implemented adequate preventive measures, such as changing passwords regularly or utilizing security features provided by social media platforms. Proposed prevention strategies include user education, strong password enforcement, account privacy settings, and increased awareness of cyber threats.

Penelitian ini bertujuan untuk menganalisis pengaruh harga dan fashion lifestyle terhadap keputusan pembelian pakaian branded preloved melalui platform thriftshop online Instagram @BossBadjoe di Palembang. Fenomena thriftshop online semakin populer di kalangan masyarakat, terutama di kalangan generasi muda yang memiliki ketertarikan terhadap produk fashion berkualitas dengan harga yang lebih terjangkau. Harga yang kompetitif dan gaya hidup yang semakin mengarah pada tren fashion memengaruhi keputusan konsumen dalam melakukan pembelian. Hasil penelitian menunjukkan bahwa harga memiliki pengaruh positif dan signifikan terhadap keputusan pembelian pakaian branded preloved. Begitu pula dengan fashion lifestyle, yang secara signifikan memengaruhi keputusan pembelian konsumen. Kombinasi antara harga yang terjangkau dan gaya hidup fashion yang dinamis mendorong peningkatan minat konsumen dalam melakukan pembelian. Implikasi dari penelitian ini diharapkan dapat menjadi acuan bagi pengelola thriftshop online dalam merumuskan strategi pemasaran yang lebih efektif, khususnya dalam penentuan harga dan penyajian konten yang menarik sesuai dengan tren fashion terkini.

This study explores the integration of artificial intelligence (AI) in education, particularly in supporting personalized learning. AI presents new opportunities through adaptive learning platforms, virtual tutors, and intelligent assessment systems that have the potential to revolutionize teaching and learning methods. By conducting in-depth data analysis, AI can identify student performance patterns and provide tailored recommendations, enabling educators to deliver more targeted interventions. Furthermore, personalized learning plays a crucial role in enhancing student motivation and engagement by customizing learning experiences to meet individual needs and learning styles. This study aims to implement personalized learning strategies in educational settings and offers insights into best practices for their integration. It also examines their impact on student engagement and academic achievement. The findings highlight the importance of personalized learning in fostering an inclusive and effective educational environment. By leveraging AI, educators can optimize learning, empower students, and address achievement gaps. This study provides practical recommendations for educators and policymakers to implement AI-based learning strategies effectively.

Digital religious education has emerged as a solution to strengthen individual character in the digital era, considering the rapid technological advancements and the high engagement of the younger generation in the online world. This study aims to analyze the role of digital religious education in shaping positive character, as well as the challenges related to the spread of negative content on digital platforms. Through a literature review, this research examines sources related to the influence of social media and technology in disseminating religious values, character strengthening, and the importance of digital literacy. The findings indicate that digital religious education has great potential to strengthen character through flexibility, interactivity, and the delivery of religious teachings relevant to contemporary challenges. However, challenges related to content quality and the spread of negative content remain major obstacles that need to be addressed through supervision and improved digital literacy. This study suggests the importance of collaboration between technology, religious education, and regulation in creating a digital environment that supports holistic character development.  

This study aims to analyze the influence of social media marketing and brand ambassadors on the purchase interest of Glad2Glow products on MissGlam. The development of digital technology has influenced the way companies market their products, especially through social media platforms. This study uses a quantitative approach with a survey method, where data is collected through questionnaires distributed to 100 respondents who are active social media users and MissGlam customers. Data analysis was carried out using multiple linear regression to test the influence of each independent variable on product purchase interest. The results of the study show that both social media marketing and brand ambassadors have a positive and significant influence on the purchase interest of Glad2Glow products. Social media marketing, with interesting content and promotion through digital platforms, has a strong impact on building awareness and purchase interest. In addition, the presence of brand ambassadors who have influence on the audience also plays an important role in increasing consumer purchasing decisions. These findings provide implications for companies to further maximize digital marketing strategies and choose the right brand ambassadors to increase product purchase interest in a competitive market.

In the era of globalization, the internet and social media play an important role in many ways. The rise of various social media platforms has paved the way for preachers to preach virtually, with target audiences such as Generation Z teenagers. The purpose of this study is to examine the role of digital da'wah in shaping religious understanding and awareness for Generation Z teenagers. Digital da'wah, which involves platforms such as YouTube, Instagram, TikTok, and Spotify, is the main channel in spreading religious messages to Generation Z teenagers. This research uses a qualitative method with a case study approach and in-depth interviews with Generation Z teenagers who actively access social media. The results showed that digital da'wah plays a major role in improving adolescents' religious understanding, providing easy access to religious materials, and shaping positive behavior in accordance with Islamic values. However, challenges such as content that is not in accordance with religious teachings, as well as the influence of social media that can affect the mindset of teenagers, also need attention.

This study aims to analyze consumer behavior and impulse buying on the Shopee e-commerce platform, focusing on the young age group between 18 to 30 years old. In the digital era, e-commerce has changed the way of shopping, offering greater convenience and accessibility for consumers. The methodology used is a quantitative approach with the Technology Acceptance Model (TAM) model, which involves collecting data through questionnaires to 50-100 respondents. The results of the study indicate that consumer behavior has a significant influence on purchasing decisions, while impulse buying has no direct effect. These findings indicate that factors such as promotions and social trends play an important role in driving purchasing behavior among young consumers. This study provides insights for e-commerce managers in designing more effective marketing strategies to improve the online shopping experience.

Digital marketing has become a critical element in promoting tourism destinations, particularly in attracting young tourists who are highly connected to technology. Sawarna Village in Lebak Regency, Banten, holds significant natural tourism potential, such as beaches and caves, but faces challenges in implementing promotional strategies that align with the digital behavior of the younger generation. This study employs a literature review method to analyze effective digital marketing strategies, focusing on social media, visual content, and influencer engagement. The analysis reveals that creative use of social media, a visual storytelling approach, and collaboration with micro-influencers can enhance the appeal of tourism destinations. Additionally, search engine optimization (SEO) and location-based marketing campaigns play a vital role in improving Sawarna Village's visibility on digital platforms. This study recommends digital skill training for the local community to support destination promotion and foster digital transformation in the rural tourism sector. These findings emphasize the importance of technology-driven marketing strategies to enhance the competitiveness of rural tourism destinations in Indonesia.

This study analyzes social media comments related to a controversial incident involving Gus Miftah and a street vendor, using Edward T. Hall's theory of High- and Low-Context Communication. The goal is to identify the degree of context in each comment and explore how cultural and social values shape online discourse. A qualitative content analysis was conducted on 9 user-generated comments from a social media platform. The comments were categorized as either High-Context or Low-Context based on the use of cultural references, implicit meanings, and the need for shared cultural knowledge to understand the message. The analysis found that 5 out of 9 comments (55%) were Ligh-Context, while 4 comments (45%) were How-Context. High-context comments often utilized religious symbolism, cultural idioms, and implicit moral critiques, reflecting Indonesia’s deeply rooted religious and moral values. In contrast, low-context comments relied on direct language, explicit criticism, and factual storytelling, making them universally understandable across cultures. The study highlights how local cultural norms, religious values, and moral expectations influence the nature of public discourse online. This approach demonstrates Hall's framework's relevance in cross-cultural communication studies while also providing insights into how Indonesian social media users engage in moral and religious criticism. This analysis can be used as a basis for future research on the intersection of culture, religion, and digital discourse.

This study aims to explore the role of school principals in enhancing teacher performance through the utilization of the Platform Merdeka Mengajar, a digital tool introduced by the Indonesian Ministry of Education and Culture to improve the quality of teaching and learning. The research was conducted at SMP N 4 Jombang, employing a qualitative approach with a case study design to gain an in-depth understanding of how principals support teachers in using this platform effectively. Data were collected through interviews with principals and teachers, as well as classroom observations. The findings indicate that the principal’s leadership, underpinned by managerial competencies such as planning, organizing, supervising, and human resource development, plays a critical role in facilitating the integration of technology into teaching practices. Principals provided technical support, organized training sessions, motivated teachers, and created a collaborative environment to enhance the use of the platform. Additionally, the study found that the Platform Merdeka Mengajar positively impacted teacher creativity and the quality of learning interactions. However, the study also highlights challenges, such as limited technological infrastructure and the varying levels of digital literacy among teachers. The results underscore the importance of strong leadership in educational technology implementation and offer insights into effective strategies for enhancing teacher performance through digital platforms. The study also identifies limitations related to its sample size and scope and suggests avenues for future research on long-term impacts and the role of external factors in educational technology adoption.

The objective of this study is to evaluate the effectiveness of criminal law policies in Indonesia in addressing the dissemination of pornographic videos on social media. The spread of pornographic videos on social media has become a serious issue in Indonesia, affecting societal morality, particularly among the younger generation. This study aims to analyze the criminal law policies implemented in Indonesia to combat the distribution of pornographic videos through social media platforms. Social media refers to tools or platforms used for communication via networks. This research adopts a normative approach by analyzing relevant regulations, such as the Electronic Information and Transactions (ITE) Law and criminal laws governing pornography. The findings indicate that while several regulations address the dissemination of pornographic content, the effective implementation of these laws remains limited. Challenges include a lack of legal awareness, difficulties in enforcing laws in the digital realm, and weak coordination among law enforcement agencies. Therefore, this study recommends strengthening policies, enhancing public education on the negative impacts of pornography dissemination, and improving the capacity of law enforcement officers to tackle cybercrimes.  

This study aims to explore the role of cross-cultural Christian education in cyberspace in supporting the formation of virtual faith communities for global spiritual formation and interfaith dialogue. Issues that include the challenges of globalization and digitalization that change the way communities interact, especially in religious contexts. The methods used are concept analysis and literature studies that support the development of a theoretical framework for digital-based cross-cultural education. The results of the study indicate that digital platforms can be an effective means of creating inclusive cross-cultural dialogue spaces, strengthening spiritual identity, and facilitating cross-cultural learning. The findings also highlight the importance of design programs that are sensitive to cultural and technical contexts. The main conclusion of this study is that cross-cultural Christian education in cyberspace can be a powerful tool for advancing global solidarity and interfaith dialogue. However, its success depends on collaboration between educators, technology developers, and religious communities, as well as attention to obstacles such as digital literacy and unequal access to technology.

Fintech has emerged as a key driving force in fostering sustainable transactions and green investments at the global level. Through product and service innovation, fintech is making access to sustainable financial products easier, encouraging wider participation in the green economy. The role of fintech in driving global sustainable transactions and green investments is increasingly significant as the need for environmentally friendly financial solutions grows. Financial technology (fintech) facilitates wider access to green finance through inclusive and efficient digital platforms. Fintech contributes to carbon footprint reduction by adopting digital-based technologies to replace traditional resource-intensive financial processes. In addition, fintech also encourages green investment by providing services such as crowdlending for renewable energy projects, green asset tokenisation, and sustainability-based portfolio monitoring applications. Collaboration between fintech, regulators, and the traditional financial sector is key in creating an ecosystem that supports the transition to a low-carbon economy. This article discusses the strategic role of fintech in driving sustainable transactions and global green investments, the challenges faced, as well as the future potential to achieve sustainable development goals (SDGs).

Information technology has changed the way educational institutions interact. Instagram, one of the visual-based social media platforms, has become a strategically used platform to create image, increase interaction, and disseminate information. Instagram is a tool used by Amikom Purwokerto University to disseminate information, both academic and non-academic, to students and the general public. However, problems such as unattractive format, inconsistent accuracy, and suboptimal delivery speed have been faced by the campus. The End-User Computing Satisfaction (EUCS) method was used in this study to evaluate the performance of Amikom Purwokerto University's Instagram account. Content, accuracy, format, ease of use, and timeliness are the five dimensions used to assess. The results showed an overall good level of satisfaction; the content dimension had the highest mean score (3.86), while the timeliness dimension had the lowest mean score (3.46).In this study, the researchers found that social media account managers at Amikom Purwokerto University can use strategic recommendations to improve the effectiveness of information dissemination. The findings can also be used as a reference for other educational institutions to use social media as a more interactive and responsive communication tool.

The 2024 Indonesian Presidential Election marked the fifth general election in the country, aimed at electing a new President and Vice President for the 2024–2029 term. Candidates competed to succeed the outgoing president, who had served two constitutional terms. A key aspect of this election was the candidate debates, where each candidate presented their vision, allowing the public to assess their policies. These debates were broadcast on platforms like YouTube, giving the public a space to comment. However, analyzing YouTube comments presents challenges due to the volume of data, language diversity, and informal expressions. Sentiment analysis, crucial for understanding public opinion, uses algorithms such as Naïve Bayes, which is based on Bayes' Theorem and assumes feature independence. Naïve Bayes is widely used in text analysis for its speed and simplicity. When applied to YouTube comments from the 2024 debates, the algorithm demonstrated its effectiveness, especially with a balanced dataset through random oversampling. It achieved 85.155% accuracy, high precision, recall, and an AUC of 96.8% on an 80:20 data split. Its fast classification time (0.000998 seconds) makes it suitable for real-time sentiment analysis, validating its use for political events. Future applications may incorporate advanced techniques like BERT for more sophisticated analysis.

In the business world, it is difficult to remain innovative and competitive in today's digital era. The aim of this research is to see how digital innovation can encourage employees to increase company efficiency and productivity. This research collects and analyzes various sources about the relationship between employee empowerment and digital innovation. The research results show that digital innovations, such as communication tools and collaboration platforms, increase employee creativity, collaboration and participation. Additionally, technology-based training improves performance and helps employees adapt. To gain a competitive advantage in the market, companies must implement employee empowerment and digital innovation strategies. These results provide important knowledge about human resource management on how to create an empowering and innovative work environment

This research is motivated by the lack of teacher performance in utilizing the Merdeka Mengajar platform application. Therefore, PAI teachers are required to be able to operate the Merdeka Mengajar platform application. This study aims to obtain clear information about: 1) Planning the Merdeka Mengajar platform in improving the performance of PAI teachers at SMP Negeri 5 Jawai. 2) Steps of the Merdeka Mengajar platform in improving the performance of PAI teachers at SMP Negeri 5 Jawai. 3) Evaluation of the Merdeka Mengajar platform in improving the performance of PAI teachers at SMP Negeri 5 Jawai. The subjects of this research are PAI teachers and the principal of SMP Negeri 5 Jawai. To obtain data related to the research focus, researchers conducted interviews, observations, and documentation. The data validity checking techniques used are: 1) Triangulation technique, 2) Member Check technique. The results of the research can be concluded: 1) Planning the Merdeka Mengajar platform in improving the performance of PAI teachers at SMP Negeri 5 Jawai is done by preparing activity programs, scheduling, preparing materials based on the Merdeka Mengajar platform application, and evaluating the program implementation. 2) Steps of the Merdeka Mengajar platform in improving the performance of PAI teachers at SMP Negeri 5 Jawai are done by: forming facilitators, analyzing the level of school readiness, designing dimensions to be used, themes, time allocation, and compiling project modules and reporting strategies, introducing and guiding teachers who have not been able to operate the Merdeka Mengajar platform application. 3) Evaluation of the Merdeka Mengajar platform in improving the performance of PAI teachers at SMP Negeri 5 Jawai includes: increased teacher engagement in using various PMM features, improved pedagogical and professional competence of teachers, increased ability of teachers to adopt innovative learning approaches, and a balance between accurate evaluation and realistic workload for teachers.

The restaurant business continues to grow, but few business actors understand how to seize business opportunities to increase competitiveness. This study aims to analyze the application of the Canvas Business Model (BMC) in the culinary industry, with a focus on the fast food business in the city of Surakarta. BMC is used to evaluate nine key elements: value proposition, customer segments, distribution channels, customer relationships, key resources, key activities, key partnerships, cost structure, and revenue streams. The method used in this study is a qualitative descriptive approach, with data collection through surveys, interviews, and observations. The results of the study show that the implementation of BMC can increase the effectiveness of business strategies, especially in terms of product innovation, improved customer experience, and optimization of digital marketing and partnership networks. In addition, a SWOT analysis is conducted to identify the strengths, weaknesses, opportunities, and threats of the culinary business, which is then used as a basis in designing a growth strategy. The main findings of this study propose new business models that are more adaptive and sustainable, including product diversification strategies, the use of digital technology, and strengthening partnerships with suppliers and food delivery service platforms. This research is expected to be a reference for culinary entrepreneurs in developing more competitive and sustainable business strategies in the digital era.

This study is motivated by the irresponsible use of paylater services, which is influenced by factors such as financial literacy, risk perception, and trust. The purpose of this research is to examine the impact of financial literacy, risk perception, and trust on students’ decisions to use paylater services at the Faculty of Economics and Business, Selamat Sri University. A quantitative survey method was employed, targeting a sample of 107 students from the 2020 cohort who actively utilized paylater services. The findings reveal that financial literacy significantly and positively influences the use of paylater services. Similarly, risk perception and trust also exhibit significant positive effects on paylater usage.

This study examines the fundraising strategies implemented by LAZISNU East Java to increase the collection of Zakat, Infak, and Sedekah (ZIS) funds. Using a qualitative approach, this research identifies both online and offline fundraising methods. Online strategies include utilizing websites, social media, and crowdfunding platforms to expand donor reach. Meanwhile, offline strategies involve fundraising through donation boxes, religious events, and collaborations with various organizations. The findings indicate that combining digital and conventional strategies can enhance donor participation, strengthen transparency, and build public trust in ZIS fund management. Factors such as institutional legality, well-structured programs, and social media utilization also contribute to the effectiveness of fundraising efforts. Thus, adaptive and innovative fundraising strategies play a crucial role in optimizing ZIS fund collection and ensuring the sustainability of philanthropic-based social programs