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This study aims to analyze the factors influencing consumer purchasing decisions for artificial flower products, marketing strategies used, and challenges in production and distribution. A descriptive qualitative approach was applied through a case study on the Fake Flower Plastic business. Data were collected via interviews, observations, documentation, and questionnaires. The results indicate that product quality, aesthetics, pricing, and social media influence significantly affect consumer decisions. Digital marketing via social media and influencer collaboration proved effective in reaching target consumers. Production challenges include raw material efficiency and sustainability, while distribution is hindered by logistics and packaging issues. The study recommends improving product quality, design innovation, and strengthening marketing and distribution strategies to support sustainable business growth.

This study aims to produce a company profile video for the Faculty of Technology, Battuta University, Medan using Adobe Premiere CC 2019 software. This company profile video is designed to provide a clear picture of the vision, mission, organizational structure, facilities, and superior programs at the Faculty of Technology, Battuta University, Medan. The production process of this video goes through several stages, namely planning, shooting, processing visual materials, and editing to produce a video that is in accordance with the communication objectives to be conveyed. Adobe Premiere CC 2019 was chosen as the main tool in video editing because of the ability of this software to provide various professional editing features, such as transition settings, visual effects, color adjustments, and audio processing that supports the quality of the final video results. The results of this study are in the form of a company profile video that can be used as a promotional media, which is expected to improve the image and attractiveness of the Faculty of Technology, Battuta University, Medan in the eyes of prospective students and the general public. With this video, it is hoped that information about the faculty can be conveyed more effectively and attractively.

This study aims to evaluate production waste at PT XYZ, a food manufacturing company in Bandung, Indonesia, which experiences inefficiencies caused by overproduction and product defects. A descriptive qualitative method with a case study approach was used, employing data from production reports, field observations, and interviews. The analysis was conducted using the 7 Waste framework, the 5S workplace organization method, and the PDCA (Plan-Do-Check-Act) cycle. The findings show that the main types of waste at PT XYZ are overproduction and defects, which are caused by inaccurate demand forecasting, ineffective layout, and inconsistent quality control. By implementing 5S and PDCA, the company successfully reduced waste, improved workspace organization, and increased process efficiency. This study provides practical insights for manufacturing companies seeking to implement lean strategies for continuous improvement.

Penelitian ini bertujuan untuk mengetahui dan menganalisis penilaian rasio profitabilitas pada kinerja keuangan PT Unilever Indonesia Tbk selama periode 2021 hingga 2023. Metode penelitian yang digunakan adalah kuantitatif deskriptif dengan menggunakan data sekunder yang diperoleh dari Bursa Efek Indonesia yaitu laporan keuangan tahunan PT Unilever Indonesia Tbk. Analisis dilakukan dengan menggunakan rasio profitabilitas seperti Gross Profit Margin (GPM), Net Profit Margin (NPM), Return on Assets (ROA), Return on Equity (ROE), dan dan Earning per Share of Common Stock (EPS). Hasil penelitian menunjukkan bahwa GPM perusahaan konsisten di atas standar industri dan mencerminkan efisiensi produksi yang baik. Namun, NPM dan ROA menunjukkan tren penurunan dan berada di bawah standar industri, menunjukkan adanya tekanan pada laba bersih dan efisiensi penggunaa aset. ROE mengalami peningkatan signifikan yang berada di atas standar industri, menandakan efektivitas pengelolaan modal sendiri. Sementara itu, EPS mengalami penurunan sejalan dengan penurunan laba bersih. Secara keseluruhan, PT Unilever Indonesia Tbk menunjukkan kekuatan dalam efisiensi produksi dan pengelolaan ekuitas, namun menghadapi tantangan dalam mempertahankan laba bersih dan efektivitas aset. Penelitian ini merekomendasikan efisiensi biaya operasional, optimalisasi penggunaan aset, serta strategi penguatan ekuitas untuk memperbaiki kinerja keuangan di masa depan. This study aims to determine and analyze the assessment of profitability ratios on the financial performance of PT Unilever Indonesia Tbk during the period 2021 to 2023. The research method used is quantitative descriptive using secondary data obtained from the Indonesia Stock Exchange, namely the annual financial report of PT Unilever Indonesia Tbk. The analysis was carried out using profitability ratios such as Gross Profit Margin (GPM), Net Profit Margin (NPM), Return on Assets (ROA), Return on Equity (ROE), and Earning per Share of Common Stock (EPS). The results of the study show that the company's GPM is consistently above the industry standard and reflects good production efficiency. However, NPM and ROA show a downward trend and are below the industry standard, indicating pressure on net profit and asset use efficiency. ROE has increased significantly above the industry standard, indicating the effectiveness of equity management. Meanwhile, EPS has decreased in line with the decline in net profit. Overall, PT Unilever Indonesia Tbk shows strength in production efficiency and equity management, but faces challenges in maintaining net profit and asset effectiveness. This study recommends operational cost efficiency, optimization of asset utilization, and equity strengthening strategies to improve financial performance in the future.

Palm oil is a strategic commodity in the Indonesian economy. Innovation in palm oil filtration is needed to improve the quality and sustainability of production. This article aims to provide insight into the mechanism of the Oil Purification tool based on the Quality Function Deployment (QFD) method and compare it with conventional methods. The method used is a literature review from secondary sources such as journals and scientific articles related to palm oil filtration technology. The results showed that conventional methods have disadvantages such as high oil loss, suboptimal FFA control, and large environmental impacts. In contrast, the Oil Purification tool with QFD and clean production approach offers efficiency, ease of maintenance, and healthier and environmentally friendly filtration results. This innovation is an adaptive and economical solution for small and medium-scale industries.

This study aims to analyze the dynamics of rice production in Tasikmalaya City during the period 2020 to 2025, as well as identify challenges and formulate relevant strategies in order to support national food self-sufficiency. The approach used is descriptive qualitative by utilizing secondary data from the Central Statistics Agency (BPS) and various policy documents and relevant scientific studies. The results of the study indicate that rice production in Tasikmalaya City experiences fluctuations influenced by natural factors, policies, and pressure on agricultural land. The main challenges faced include land conversion, limited technology, and farmer access to training and financing. To overcome this, the proposed strategy includes protecting agricultural land, increasing farmer capacity, and strengthening agricultural institutions and infrastructure. This study makes an important contribution to efforts to increase regional rice production in supporting national food security in a sustainable manner.

Pemupukan merupakan kegiatan penting dalam budidaya pertanian yang memiliki tujuan untuk meningkatkan produksi tanaman melalui penyediaan unsur hara yang diperlukan.  Tujuan dari penelitian ini adalah untuk menguji efektivitas pupuk majemuk tinggi kalium terhadap pertumbuhan dan produksi tanaman wortel serta efektivitas agronominya.  Perlakuan disusun dalam 7 taraf pemupukan yaitu : tanpa pupuk (P0), pemupukan standar pembanding (P1), 0.5 dosis pupuk majemuk tinggi kalium (P2), 0.75 dosis pupuk majemuk tinggi kalium (P3), 1 dosis pupuk majemuk tinggi kalium (P4), 1.25 dosis pupuk majemuk tinggi kalium (P5), 1.5 dosis pupuk majemuk tinggi kalium (P6). Hasil percobaan menunjukkan bahwa pemberian 1.0 dosis pupuk majemuk tinggi kaliummenghasilkan pertumbuhan tanaman (tinggi tanaman dan jumlah daun), komponen hasil dan hasil tanaman wortel (panjang umbi, diameter umbi, hasil/tanaman, hasil/petak, dan hasil/ha) tertinggi dibandingkan dengan perlakuan lainnya dan nyata lebih baik dibandingkan dengan perlakuan kontrol.  Pupuk  majemuk tinggi kalium lulus uji efektivitas lapangan. Dosis yang direkomendasikan untuk tanaman wortel adalah 187 kg/ha yang  diaplikasikan 2 kali, 50% dosis pada 1 minggu setelah tanam (MST) dan sisanya diaplikasikan pada 4 MST.

Fertilization is one of the important activities in plant cultivation because it plays a role in increasing productivity by maintaining soil fertility. This experiment aimed to test the effectiveness of NPK fertilizer (20-51-13) on the growth and production of cabbage plants and its agronomic effectiveness. The experimental design used was a randomized block design. The treatments tested: without application of the tested fertilizer (P0), application of inorganic fertilizer comparison (2 kg/ha/application) (P1), and 5 levels of NPK fertilizer (20-51-13) tested, namely: 1.0, 1.5, 2.0, 2.5, and 3.0 kg/ha/application. The recommended doses of urea, SP-36, and KCl fertilizers were  200, 100, and 100 kg/ha, respectively. The results showed that the application of NPK fertilizer (20-51-13) can increase the growth of cabbage plants as indicated by the variables of plant height and number of cabbage leaves compared to the control treatment. In addition, the application of NPK fertilizer (20-51-13) increased the yield components of cabbage plants compared to the control treatment. The treatment of 0.75 doses of NPK fertilizer (20-51-13) was agronomically effective because it produced the highest relative agronomic effectiveness value of 145%, which means it can increase yields by 1.45 times. The recommended dose for cabbage plants is 1.5 kg/ha/application of NPK fertilizer (20-51-13) applied 5 times at 2, 3, 4, 5, and 6 WAP.

Rice is the main source of income for rural communities in Bojonegoro Regency and is one of the main food commodities that is a priority in agricultural economic development both at the national and regional levels, especially Bojonegoro Regency. The Bojonegoro Regency area is crossed by the Bengawan Solo River which is one of the sources of air for rice plants. The purpose of this study was to determine the production and income of rice farming in the Bengawan Solo Hilir Watershed, Bojonegoro Regency. The sample used was 30 farmers taken purposively who had land around the Bengawan Solo Hilir Watershed. The analysis method used was the Cobb Douglas production function method and farm income analysis. The results showed that rice farming in Bojonegoro Regency was profitable. This can be seen from the farm income of Rp. 760,586,000.00. Rice farm income is the difference between revenue and total costs used, which are Rp. 969,050,000 and Rp. 208,464,000, respectively. The production factors used in the model are land, labor, and fertilizer production factors. The production factor that has a significant influence is the land production factor which has a calculated t value of 6.305 which is greater than the t table value of 2.405 at a 95% confidence level.

Irritant contact dermatitis is a skin disease that often occurs in rubber company workers due to contact with irritant materials. Irritant materials in the work environment can damage the skin, cause inflammation, and cause irritation. If not treated immediately, this condition can interfere with comfort and reduce work efficiency. This study aims to determine the factors associated with complaints of irritant contact dermatitis in production and laboratory workers at PT. X. This study uses a quantitative approach with an observational cross-sectional design. The study population was 64 workers, with 38 people as samples taken using a purposive sampling technique. The variables studied included the dependent variable (complaints of irritant contact dermatitis) and independent variables (length of service, exposure to chemicals, duration of exposure, personal hygiene, and use of PPE). Data analysis was carried out univariately and bivariately using the Chi-Square statistical test with a 95% confidence interval. The results showed that complaints of irritant contact dermatitis with moderate and severe categories were 44.7%, and the mild category was 55.3%. There was a significant relationship between length of work (p=0.031), length of exposure (p=0.032), personal hygiene (p=0.011), and use of PPE (p=0.024) with complaints of irritant contact dermatitis.   Keywords:, , 

The use of log wood as raw material for furniture and construction industry requires an optimal approach in the dimensions of management and production efficiency to increase economic value. This study aims to analyze the relationship between log wood dimensions (length, width, diameter) with the value of production results based on the percentage of efficiency (60%, 50%, 40%, and 30%). The data used are the results of observations of log wood dimensions from several types (unnamed and with codes: Piton, DL, UP, UD) along with the basic price value of the log. Calculations are carried out to determine the economic value of log wood based on the production efficiency scenario. The results of the study indicate that increasing production efficiency significantly affects the economic value obtained, with the UD log type providing the highest value at all levels of efficiency. This study provides recommendations for wood production optimization strategies based on comparisons of dimensions and efficiency as a basis for decision making in the wood resource-based industry.

oil palm plantations are one of Indonesia's leading agricultural sectors and contribute significantly to the economy. In production activities, costs are an important factor for a company's efficiency and profitability. This study discusses the structure of production costs, the division of direct and indirect costs, and the method of calculating the Cost of Goods Sold (HPP) in oil palm nurseries and production units. The main objective is to provide a comprehensive understanding of production cost management to achieve more efficient and effective cost management for oil palm plantations.

Rural potential is an important asset in running the village government system. If managed properly, it will bring economic value to the village community. The fried onion production and packaging training in Basseang Village aims to increase the added value of local commodities and improve community skills in production and marketing. This program is carried out with a participatory approach involving the community, village government, and Village-Owned Enterprises (BUMDes). The results of the training showed an increase in the technical skills of participants in processing shallots into high-quality fried onions as well as an understanding of the importance of packaging and marketing strategies. In addition, this training encourages social change by increasing public awareness of local resource-based business opportunities. The main challenges faced include limited capital and production continuity. Therefore, further support from various stakeholders is needed so that this program can be sustainable and have a long-term impact on the village economy.

Desa Sumberwaru, Kecamatan Banyuputih, Kabupaten Situbondo, masuk kedalam pengelolaan Taman Nasional Baluran. Profesi mayoritas masyarakat adalah nelayan sedangkan hasil tangkapan ikannya masih di jual dalam bentuk segar di pasar maupun langsung dikirim ke Bali. Penjualan ikan dalam bentuk segar memiliki beberapa kekurangan diantaranya harga jual yang rendah, ikan cepat rusak dan membutuhkan penyimpanan dingin. Solusi yang ditawarkan adalah pembuatan kerupuk ikan dari hasil tangkapan nelayan. Metode yang digunakan adalah penyuluhan, praktek pembuatan kerupuk ikan, serta pendampingan usaha. Kegiatan ini dilakukan mulai bulan Mei sampai dengan Desember 2022 di, Desa Sumberwaru dengan melibatkan anggota PKK berjumlah 30 orang. Hasil produksi krupuk ikan laut yang dihasilkan menjadi salah satu produk pangan unggulan desa, sehingga mempunyai nilai jual yang lebih tinggi. Kegiatan berbasis pemberdayaan perempuan mengharapkan PKK berpartisipasi dalam pembangunan desa dan memenuhi kebutuhan ekonomi secara mandiri. 

The superior horticultural commodity, namely starfruit, has great potential in increasing farmers' income, especially in the Langensari area, Banjar City. However, the need to increase household expenditure efficiency is a challenge that must be overcome. Thus, it is important to analyze how the profits and expenditure patterns of starfruit farmers' households in Langensari The method used in this study is the survey method and the analysis method used is income analysis and R/C ratio. The results of the study of the average profit per hectare of starfruit farming in Langensari District, Banjar City is IDR 103,536,510.30. With an R/C value of 3.19, it shows that it has a very high efficiency value. The pattern of household expenditure of farmers with a total average expenditure of IDR 3,016,394, which is divided into Household Needs of 77%, Education Expenditure of 21.3%, Health Costs of 1.73%, and PBB expenditure of 0.17%.

Penelitian ini merupakan studi kasus yang menginvestigasi perbedaan cara perhitungan harga pokok produksi (HPP) antara metode full costing dan variable costing pada produk Sate Lilit dan Tum Daging. Data diperoleh melalui kombinasi sumber primer dan sekunder di UKM Kubu Ajengan yang berlokasi di Banjar Taman Darmasaba, Badung, Bali, sebuah usaha yang mengusung kuliner rumahan dengan cita rasa autentik berdasarkan bumbu tradisional Genep.   Data dikumpulkan dengan cara pengamatan langsung dan analisis rinci atas komponen biaya produksi, yaitu biaya bahan baku, tenaga kerja langsung, serta overhead pabrik. Hasilnya menunjukkan bahwa perbedaan perhitungan HPP antara kedua metode tidak signifikan, terutama karena porsi biaya tetap yang sangat kecil. Berdasarkan temuan tersebut, disarankan agar UKM secara rutin melakukan perhitungan HPP yang akurat guna meningkatkan pengendalian biaya serta menetapkan harga jual yang lebih kompetitif.

Harvesting is a crucial stage in the palm oil production process that impacts the efficiency and productivity of the plantation. Choosing the right harvesting method can increase the effectiveness of time and labor. This study compares harvesting efficiency using manual and mechanized methods by measuring the duration of fruit harvest and transportation time to the collection point (TPH). This study was conducted in November–December 2024 at PT. Kencana Sawit Indonesia, located in Talao Sungai Kunyit, South Solok, West Sumatra. The equipment used included stationery, a stopwatch, and data related to working time and harvest results. Data were collected through direct observation. The analysis was carried out using the t-student statistical test to evaluate the difference in working time between the manual and mechanized methods. The results showed that harvesting with mechanization was more efficient than the manual method. The difference in harvest time reached 12 seconds per bunch with a P value of 0.0002, while the transportation time to the TPH was 23.48 minutes faster per ton with a P value <0.0001. Monthly production with mechanization averaged 48.69 tons, while the manual method only produced 38.13 tons per month. Thus, the use of mechanized harvesting methods has proven to be faster in the harvesting process, fruit transportation, and increasing monthly production results. The implementation of mechanization can be a strategic step to increase operational efficiency and productivity of oil palm plantations.

Tebes Lues Village, located in a mountainous area, holds great potential as a production center for high-quality Arabica coffee. Coffee products from this village have been recognized in various local and international markets, known for their distinctive aroma and unique taste. Nevertheless, the productivity and quality of coffee in Tebes Lues Village can still be improved through the improvement of more modern and targeted cultivation techniques, one of which is through the application of proper pruning and fertilization techniques. This study aims to look at the types of pruning and fertilization carried out in Tebes Lues village as an effort to increase Arabica coffee production. The research was conducted with descriptive method by making a questionnaire containing interview questions to get info from respondents (farmers) related. The results of this study obtained that the type of pruning done by tebes lues village farmers is production pruning and branch pruning (Bayonet) and treatment of roots by doing mechanical processing. Fertilizers used by farmers in an organic way are SS, Phoska, ZA and Urea while organic fertilizers used are coffee skin, livestock manure, coffee skin pulp. Coffee production increased for farmers who pruned and fertilized intensively and periodically.

This community service program aims to assist Deppa Tori’ business actors in optimizing production and financial management in order to improve the quality, capacity, and sustainability of their business. The methods used in this program include training, direct assistance, and implementation of more efficient production strategies and more systematic financial records. In addition, this program also prioritizes branding and marketing aspects that are in line with local tourism potential, so that Deppa Tori’ can be better known as a typical souvenir that supports the tourism industry in the Toraja area. The expected results of this activity are increased production efficiency, better product quality standards, and a more organized financial system for Deppa Tori’ business actors. Thus, MSMEs can develop more professionally and contribute to strengthening the local creative economy and tourism sectors.

Mother's milk (ASI) has an important role in increasing the baby's immune system and baby's weight. Breast milk production that is not strong enough causes the baby's needs to not be fulfilled and the failure of exclusive breastfeeding. Based on a survey conducted by the research and development agency in the field of Health, it was found that 46% of the inability to breastfeed occurred due to lack of breast care, 25% due to the frequency of breastfeeding less than 8x/day, 14% due to newborns (LBW), 10% premature, and 5% due to acute or chronic disease. The decrease in breast milk production during the puerperium can be caused by a lack of stimulation of the hormones prolactin and oxytocin which play a very important role in the smooth production of breast milk. Marmet massage and oxytocin massage are safe ways to stimulate the breasts to produce more milk.