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Rika Arianti; Andi Nuryadin; Nurdin Latif

Maeswara : Jurnal Riset Ilmu Manajemen dan Kewirausahaan 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This study aims to determine how much influence the work environment (X) has on job satisfaction (Y) at PT SEMEN BOSOWA MAROS. This type of research is quantitative. The data source was obtained from the PT Semen Bosowa Maros Office and the object of the study was carried out by distributing questionnaires to employees. The sampling technique used was a saturated sample where the entire population was 94 respondents. The results of the respondent study were tested with validity tests, reliability tests, partial tests (t-tests) data analysis techniques included descriptive analysis and simple regression analysis. Based on the results of statistical analysis to test the significance of the influence of the work environment on job satisfaction using the t test, it can be seen in table 4.11 that the calculated t value is 29.728, with a significance level of 0.000. Because the calculated t> t table (29.728,> 1.986) or the significance of t <5% (0.000 <0.05), then based on a simple analysis between the independent variable (X) work environment and the dependent variable (Y) job satisfaction, these results indicate that the work environment has a positive and significant influence on job satisfaction.  

Fajrul Bahtiar; Azhary Ismail; Baharuddin Baharuddin

Maeswara : Jurnal Riset Ilmu Manajemen dan Kewirausahaan 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This study aims to analyze the effect of competence and organizational culture on employee development at PT. Midi Utama Indonesia Tbk Branch Makassar. Competence refers to the skills, knowledge, and attitudes possessed by employees, while organizational culture refers to the values, norms, and practices within the company. Employee development is the company's efforts to improve the quality of human resources through training, education, and career opportunities. This research uses a quantitative approach with a survey method, where data was collected through questionnaires distributed to employees at the Makassar branch. Data analysis was conducted using multiple regression techniques to test the simultaneous effect of competence and organizational culture on employee development. The findings indicate that to enhance employee development, PT. Midi Utama Indonesia Tbk Branch Makassar needs to focus on improving competence through appropriate training and fostering an organizational culture that supports innovation and learning. This study provides recommendations for the company to better optimize development programs that focus on competence and a positive work culture to improve employee quality.

Andy Endra Krisna

Jurnal Manajemen Bisnis Era Digital 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

The digital revolution has had a significant impact on the world of education, including English language teaching. Information and communication technologies (ICTs) enable more flexible and interactive learning through online platforms such as Massive Open Online Courses (MOOCs), which provide global access to education at low or no cost. Although MOOCs offer great opportunities, challenges such as the digital divide and integration with traditional curricula remain barriers. Teaching English in the digital era requires innovative approaches that incorporate technology, such as computer-assisted learning (CALL) and AI-based applications, to enhance students' linguistic skills. The role of teachers has also changed, from being a presenter of material to a facilitator who guides students in utilizing digital learning resources. With adequate training and digital literacy support, teachers can integrate technology into learning to create a more relevant and effective learning experience. Adapting to these changes is essential to improving the quality of education in the digital era.

Rafsanjani, Mohamad Arief; Subroto, Waspodo Tjipto; Sakti, Norida Canda; Irawan, Nico

International Journal of Management 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

. Small and medium enterprises (SMEs) play a pivotal role in driving economic growth, innovation, and employment creation, especially in developing countries. This study employs a bibliometric approach to analyze trends, themes, and scholarly contributions to SME research in these regions over the past five years (2020–2024). Drawing on 485 publications from the Scopus database, the analysis reveals significant trends in scholarly output, key citation metrics, influential authors, and emerging research topics. The findings indicate a steady growth in scholarly interest, with the highest publication output observed in 2022. Research topics such as entrepreneurship, digital transformation, green innovation, and financial management are prominent, reflecting their critical importance to SME development. Additionally, sustainability and Industry 4.0-related themes are identified as having high citation impact, underscoring their relevance to contemporary challenges and opportunities for SMEs. China, the United Kingdom, and India are the leading contributors to the field, with substantial contributions from emerging economies such as Malaysia and Indonesia. This study contributes to the understanding of SME research dynamics by highlighting key areas of focus, identifying influential contributions, and mapping the global landscape of SME scholarship. By providing insights into recent trends and thematic priorities, the study offers practical implications for policymakers, researchers, and practitioners seeking to enhance the resilience, innovation, and sustainability of SMEs in developing countries. The findings underscore the need for targeted strategies and collaborative efforts to address emerging challenges and foster inclusive economic growth through SME development.

Khoirin Nida; Tuti Wediawati Noor

Maeswara : Jurnal Riset Ilmu Manajemen dan Kewirausahaan 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Human resources are an important aspect in a small group, organization or company. Human resources must be managed properly to be able to create a good workforce to provide optimal results. Even though technology is currently developing very rapidly, it does not mean that it does not require human labor anymore, because the company's goals do not depend on technology but on quality human resources. This study aims to determine the effect of work discipline, motivation and loyalty on employee performance partially and simultaneously. This study uses a type of quantitative research through an associative approach with a Likert scale. The sampling technique used is purposive sampling technique with a sample of 105 respondents from PT Majau Inti Jaya employees. This study uses Statistical Package for the Social Science (SPSS Version 26) software to test the hypothesis. The results of this study indicate that there is a significant effect on motivation and loyalty while work discipline has no significant effect on employee performance. However, simultaneously the three variables have a significant influence on employee performance

Riyanto Riyanto; Cris Kuntadi; Larsen Barasa; Irene Evi Krismawati; Yayu Nopriani Martha +1 more

International Journal of Management 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

The growing complexity of maritime operations demands deck officers with advanced competencies and a strong understanding of sustainability principles. This study addresses critical gaps in maritime vocational education by exploring the effectiveness of current training programs, the integration of sustainability, and the role of technology-driven approaches. While previous research has focused on technical skills aligned with STCW standards, limited attention has been paid to leadership, communication, and environmental education. The research sought to answer how maritime training can be enhanced to address these gaps. Using a systematic literature review and qualitative analysis of insights from maritime professionals, educators, and graduates, the study synthesized theoretical frameworks with real-world experiences. Data were collected through semi-structured interviews and questionnaires, analyzed using thematic coding, and triangulated with findings from the literature review. The results demonstrate strong technical training aligned with STCW standards but reveal fragmented sustainability integration and inadequate leadership preparation. Simulation-based training was identified as highly effective, though it requires support from mentorship and real-world experiences. The findings provide actionable recommendations for enhancing curricula, fostering industry-academic partnerships, and refining policies to better prepare deck officers for modern maritime challenges. This research offers a practical roadmap for transforming maritime education, ensuring safety, operational efficiency, and sustainability in global maritime operations.

Winarno Winarno; Tri Cahyadi; Larsen Barasa; Aji Permana; Cris Kuntadi +2 more

International Journal of Management 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This study investigates the effectiveness of maritime vocational education in preparing graduates to meet the evolving demands of the industry, focusing on competency development, sustainability integration, and practical readiness. The research addresses the increasing need for training programs to align with global industry standards while incorporating sustainable practices to manage environmental and operational challenges. By integrating insights from maritime professionals, educators, graduates, and regulatory officers, the study provides a comprehensive and grounded analysis. The research explores how maritime education equips graduates with industry-relevant skills and incorporates sustainability into training frameworks. Using a qualitative approach, the study involved interviews with 10 stakeholders and thematic analysis of their experiences. Findings indicate strong outcomes in practical readiness (score: 9.3/10), supported by immersive sea-going experiences and hands-on training. However, sustainability integration scored lower (8.6/10), highlighting the need for a greater emphasis on environmental practices and sustainable operations within curricula. The results underscore the significance of collaboration between educational institutions and industry professionals to ensure training aligns with real-world demands. This study offers valuable recommendations for curriculum design and sustainability practices, contributing to a well-prepared and environmentally conscious maritime workforce. The findings serve as a foundation for policy development, institutional strategies, and further research into vocational training and sustainable maritime operations.  

Tri Cahyadi; Winarno Winarno; Riyanto Riyanto; Larsen Barasa; Titis Ari Wibowo +3 more

International Journal of Management 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

The maritime industry is facing a critical shift toward sustainability, particularly through the green shipping transition. This research was conducted to explore how maritime vocational programs are developing leadership competencies necessary to manage sustainable maritime practices. Previous studies have largely focused on technical skills, with limited attention to leadership development in the context of sustainability. This research aims to fill this gap by addressing the preparedness of maritime education in cultivating leaders who can drive the green transition. The study sought to answer key questions about how leadership competencies are integrated into vocational training and the extent to which sustainability is incorporated into maritime curricula. The analysis utilized a combination of a Systematic Literature Review (SLR) and qualitative interviews with 10 maritime professionals, lecturers, and graduates. The SLR identified key competencies and frameworks in sustainable leadership, while the interviews provided insights into the current state of maritime education. The results indicate that while sustainability is increasingly recognized, there are gaps in leadership training, practical exposure to green technologies, and industry collaboration. The findings suggest that maritime vocational programs must adopt a more integrated approach to leadership development and sustainability. By embedding sustainability across curricula and providing hands-on learning opportunities, educational institutions can better prepare future maritime leaders. This research contributes to improving maritime education by addressing the intersection of leadership and sustainability.

Adinda Dwi Rahayu Octaviani; Heni Haryanti; Syamsul Hidayat

Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This research aims to analyze the factors that influence mothers' in Tupperware products. The research method used a questionnaire with 100 mother respondents in the city of Cilegon. The research results show that product quality, price, design and promotion are the main factors influencing mothers' interest. In addition, social and psychological factors such as brand trust, friend recommendations, family recommendations and purchase satisfaction also play a significant role. This research contributes to understanding the consumer behavior of mothers and the marketing strategy of Tupperware products.            

Laras Wulandari; Wikan Budi Utami; Iin Emy Prastiwi; Budiarso; Merliana Dewi Astuti

Proceeding of the International Conference on Management, Entrepreneurship, and Business 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Investment is an important thing in today's era. Many things influence investment decisions including knowledge about investment itself and a person's income. This study aims to determine the effect of Investment Knowledge and Income on Investment Decisions of the Boyolali Community. This study is a quantitative study. using multiple linear regression analysis, through the swimmer test, validity test, reliability test, classical assumption test and F test. The population in this study were residents of Boyolali, Central Java. The sample of this study was 60 samples. The results of this study indicate that investment knowledge and income both have a partial effect on investment decisions.

Mubarokah Ari Yanti; Intan Novitasari Sah; Nurul Fadilah; Naurah Syifa; Ananda Silvi Nur Indriyanti +3 more

Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

In this digital-based era, it is widespread in all circles to flock to become umkm actors from teenagers, adults and even parents. The growth of MSMEs in Indonesia continues to show a positive trend. The latest data from the Ministry of Cooperatives and SMEs notes that the number of MSMEs in 2024 will exceed 65 million units, with a very wide range of sectors, from culinary to digital technology. In this study, we will discuss in one MSME sector, namely in culinary, sometimes there are many MSMEs that only focus more on sales and income, for this reason, this study will discuss the analysis of the calculation of the cost of production in Es Dawet Idola MSMEs. This research uses a qualitative approach by conducting direct observations at the business location and in-depth interviews with business owners. The main objective of this research is to analyze the calculation of production costs of ice dawet idol so as to provide recommendations for the development of the business.  

Nadia Nur Laillatul Rifqiah; Mas Ghoniyyul Hamid; Edita Rachma Kamila

Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This study aims to analyze consumer behavior and impulse buying on the Shopee e-commerce platform, focusing on the young age group between 18 to 30 years old. In the digital era, e-commerce has changed the way of shopping, offering greater convenience and accessibility for consumers. The methodology used is a quantitative approach with the Technology Acceptance Model (TAM) model, which involves collecting data through questionnaires to 50-100 respondents. The results of the study indicate that consumer behavior has a significant influence on purchasing decisions, while impulse buying has no direct effect. These findings indicate that factors such as promotions and social trends play an important role in driving purchasing behavior among young consumers. This study provides insights for e-commerce managers in designing more effective marketing strategies to improve the online shopping experience.

Ayu Marshella Sabina; Balqis Maharani Mumtaz; Gusti Setiawati Surya S; Ria Sawitri; Amnah Amnah

Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Indonesian language and creative economy play a significant role in the development of local cultural products in Lampung, which include various cultural elements such as tapis cloth, culinary specialties of seruit, and traditional martial arts. This study uses a qualitative method with an ethnographic approach to explore Lampung's local culture and how this culture can be promoted through the creative economy sector. Data were obtained through a review of relevant, credible, and up-to-date literature. The results of the study indicate that Indonesian language plays an important role as a means of communication, education, and promotion to support the development of local culture. Meanwhile, the creative economy provides encouragement for product innovation, community empowerment, marketing, and distribution of Lampung's cultural products in the global market. Lampung, as a province with rich cultural diversity, has a great opportunity to increase its competitiveness and economic value through strategic collaboration between the effective use of Indonesian language and strengthening the creative economy. However, challenges such as the influence of globalization and the lack of public awareness of preserving local culture need to be overcome. The method used in this study is a qualitative method with an ethnographic study approach and the objects studied include Lampung's local culture, such as Tapis cloth, dance, and culinary specialties of Lampung, one of which is seruit.  

Annisa Darmaji Putri; Hanifa Putri Wardhani; Netty Merdiaty

Jurnal Penelitian Manajemen dan Inovasi Riset 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Job analysis is an essential component of developing an effective organizational structure. A systematic process known as “job analysis” is used to determine the responsibilities, authorities, and competencies required for each job position. This analysis helps organizations create a clear structure, prevent overlapping roles, and ensure that jobs are designed to support strategic objectives. This research conducted a literature study by looking at ten articles in relevant journals that included research objectives, results, and suggestions. To facilitate the presentation of the results, the data collected was analyzed and summarized in tabular form. The results show that job analysis is helpful in building an organizational structure that is flexible, efficient, and relevant to business needs. A structure based on job analysis can also improve efficiency, productivity, communication, and employee motivation as well as help organizations adjust to market and technological developments. Based on these findings, organizations are advised to implement job analysis on a regular basis.

Heni Anjelica Silalahi; Juliana Br Sagala; Septiana Lumbangaol; Toman Sony Tambunan

Jurnal Manajemen Bisnis Era Digital 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This study aims to analyze the influence of social media marketing and brand ambassadors on the purchase interest of Glad2Glow products on MissGlam. The development of digital technology has influenced the way companies market their products, especially through social media platforms. This study uses a quantitative approach with a survey method, where data is collected through questionnaires distributed to 100 respondents who are active social media users and MissGlam customers. Data analysis was carried out using multiple linear regression to test the influence of each independent variable on product purchase interest. The results of the study show that both social media marketing and brand ambassadors have a positive and significant influence on the purchase interest of Glad2Glow products. Social media marketing, with interesting content and promotion through digital platforms, has a strong impact on building awareness and purchase interest. In addition, the presence of brand ambassadors who have influence on the audience also plays an important role in increasing consumer purchasing decisions. These findings provide implications for companies to further maximize digital marketing strategies and choose the right brand ambassadors to increase product purchase interest in a competitive market.

Rizky Maulana Fadillah; Andriya Risdwiyanto

Proceeding of the International Conference on Management, Entrepreneurship, and Business 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This study aims to identify the influence of work facilities, workspace layout, and team building on employee performance. Using descriptive quantitative research methods, this study involved employees from two companies: PT Borobudur, Prambanan, and Ratu Boko Temple Tourism Park and PT Naisha Inspirasi Muslimah Yogyakarta. The sample consisted of 80 people, with 40 employees from each company. Data were collected through questionnaires distributed in the form of a paper survey. Analyses were conducted using Statistical Product and Service Solutions (SPSS) version 23.0 to test validity, reliability, multicollinearity, basic assumptions, and multiple linear regression. The research findings show that (1) work facilities have a positive and significant effect on employee performance, (2) work layout has a negative and insignificant effect, (3) team building has a positive and significant effect, and (4) the three variables simultaneously have a significant effect on employee performance.

Sutisna; Syamsul Hidayat; Naufal Affandi; Mamay Komarudin; Pratama

Proceeding of the International Conference on Management, Entrepreneurship, and Business 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Digital technology is beneficial in running a business in production, marketing, and finance. However, not all business actors have used digital technology and the digital economy to help run their businesses, especially micro and small business actors. This study aims to investigate the role of digital technology literacy and the digital economy in encouraging the interest of micro and small business actors to use digital technology that will drive the sustainability of their businesses. The survey was conducted on 162 micro and small business actors in Banten province. This study uses the technology acceptance model (TAM) theoretical framework. In this research, data analysis using SEM-PLS. The study results show that digital technology and economic literacy significantly affect perceived Ease of use and usefulness. Digital technology literacy has an effect on business sustainability, but digital economic literacy has no effect. Perceived Ease of use and perceived usefulness significantly affect the intention to use. Intention to use has a significant effect on business sustainability. This research also strengthens the role of TAM as a mediating variable for business sustainability variables. This research provides scientific insights in the field of digital technology and business sustainability, as well as provides practical insights for business actors and the government.

Ibnu Agus Irawan; Mohamad Kurnia Bintan; 3Setia Pramudya; Satriadi

Proceeding of the International Conference on Management, Entrepreneurship, and Business 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

The aim of this research is to determine the performance of government officials in implementing effective governance in Tanjung Unggat Village, Tanjungpinang City. This research uses descriptive analysis methods with a qualitative approach. This research was also obtained from the results of interviews, questionnaires and observations. As well as carrying out data analysis in a structured and systematic manner, according to the focus of the problem using performance appraisal theory. The results obtained from this research are that the performance of employees at the Tanjung Unggat Subdistrict Office, in terms of serving the community, has good performance, which can be measured through several indicators such as subdistrict office employees obeying work rules, being able to work together to carry out various activities within an organization including decision making, measuring work results, and interaction with existing regulations. And employees show that the services provided to the community are always carried out seriously, politely, with a sense of responsibility and ethics.

Jefri Monius Zebua; Muhammad Fauzan Fahlevi

Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Human resources that are kinejaa person includes the mind and physical power that become an important element in an organization. In other words, the success of an organization depens largely on the performance of its employees, but in reality in schools employee performance is stil relatively low, this can be seen from the less effective working hours (not on time), and responsibility for tasks that are still lacking. Therefore, the principal and researchers are trying to find out what most affects the motivation and discipline of employees, so that employees performance problems that often occurin the organization or institution in the school can be solved, if it can not be resolved at least thereis an improvement in performance. This study aims to find out the influence of improving human resource performance through motivation and discipline in the work environment and to find out whether there are inhibitory factors and support the improvement of human resource performance through motivation and discipline in the work environment. Respondents in this study were selected using the proposiv sample method by distributing questionnaires to as many as 53 employees. It can be explained that the positive is claused by the work environment, discipline and work motivation. There is a significant positive influence of the work environment, discipline, and work motivation together on the performance of Human Resources.

Septian Khoirul Umam; Muhammad Sidiq Purnomo

Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This research aims to analyze and develop ethical school marketing strategies, which not only attract students but also maintain the integrity and quality of education amidst rampant commercialization in the education sector. This research uses a qualitative method with a case study design, the informants concerned include: school principals, teachers, parents. data collection techniques using: interviews, observation, documentation. Data analysis uses triangulation and data validity uses interactive models. . Data analysis uses triangulation and data validity uses interactive models. The research results show 1) Challenges in Maintaining a Balance between Marketing and Educational Values, 2) Limited Understanding of Ethical Marketing among School Managers, 3) Changes in Parental Behavior in Choosing a School. The world of education faces big challenges in maintaining a balance between marketing and true educational values. Even though marketing is an important aspect in attracting the interest of parents and prospective students, many schools are still trapped in an excessive focus on facilities and visible achievements, without considering the deeper quality of education. This creates tension between the external image of the school and the substance of the education offered.