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Legality has an important role for the progress of the business owned by all business actors, because legality is basically a form of granting permits granted by the authorities to every business actor in running their business. Legality itself is said to be important because it is used as evidence that the business being run or established is feasible and ongoing. People who do not understand the importance of business legality are a problem that causes many business actors who do not have business legality to support their business. The community service carried out by Group 10 KKN-T MBKM UPN "Veteran" East Java aims to sensitize the community, especially business actors, especially in Ngrimbi Village, Bareng District, Jombang Regency regarding the importance of business legality and provide assistance in making a business legality. The method of implementing community service carried out by Group 10 KKN-T MBKM UPN "Veteran" East Java is divided into 3 (three) stages, the first step begins with providing understanding to business people about the importance of business legality through socialization that we held in the first week. Second, data collection of all Ngrimbi village Micro, Small and Medium Enterprises (MSMEs) and registering NIB (Business Identification Number) which has been scheduled by the village. The third is business mentoring with the aim of improving and marketing the products they want to sell. The implementation of this activity was carried out by Group 10 KKN-T MBKM UPN "Veteran" East Java consisting of 10 people. The result of this activity is the awareness of business actors in Ngrimbi Village about the importance of business legality for Micro, Small and Medium Enterprises (MSMEs), and as many as 20 MSMEs that have been surveyed by group 10 in Ngrimbi Village, 19 MSMEs have carried out business legality in the form of NIB (Business Identification Number).

Micro, small and medium enterprises (MSMEs) currently have a very important role as a locomotive driving the economy and eradicating poverty. In addition, MSMEs are one of the most efficient economic sectors for entrepreneurship development which provide solutions to problems of poverty, insecurity, unemployment and can provide solutions for population explosion in a more modern direction in the current era of globalization. Based on data obtained from the Ministry of Cooperatives and Micro, Small and Medium Enterprises (MSMEs) it shows that the number of MSMEs in Indonesia in 2013 was around 57 million units. In the 2012-2013 period, there was an increase in the number of business units by 2.41%. The data shows that MSME is one of the supporting sectors of the economy in Indonesia.

This study aims to examine the relationship between entrepreneurial characteristics, venture capital, and accounting information systems with the success of micro, small and medium enterprises (MSMEs) in Bandar Setia Village, Percut Sei Tuan District, Deli Serdang Regency. Quantitative methodology was used to validate this research. The sample size for this study was 42 SMEs from Bandar Setia Village, Percut Sei Tuan District, and Deli Serdang Regency. Questionnaires with Likert scale questions were used for this study. Multiple linear regression and the coefficient of determination are used in SPSS 24 to test the hypothesis after the questionnaire is distributed and verified for validity, reliability, and the classical assumptions of normality, multicollinearity, and heteroscedasticity. According to the results of this study, the entrepreneurial mindset can increase the efficiency of small and medium enterprises. shows how having an entrepreneurial bent can help small and medium-sized businesses succeed. Accounting information systems have an effect on the performance of SMEs, as evidenced by research findings, indicating that adopting such systems can enhance organizational success. Data studies reveal that when a company's capital decreases, it has a negative impact on the company's success. 

Micro, Small and Medium Enterprises (MSME) are sectors that are influential in running the economy in the community. MSME are also expected to be able to contribute in creating employment opportunities for the surrounding community, so as to be able to reduce poverty in an area. The existence of the Wolamgrezz MSME in Carangwulung village actually has the potential to become a large MSME in the Wonosalam District and even the entire Jombang Regency, because these UMKM raise the region's superior crops. Therefore, Wolamgrezz MSME must be fully supported in running their business, so that the existing potential can run optimally and can become the leading MSME in Jombang Regency. However, in carrying out its business, Wolamgrezz has several problems that arise in the field, such as obstacles to product promotion through digital e-commerce media and product marketing only by word of mouth, so that consumers who know Wolamgrezz's MSME products are very limited and only within the scope of Carangwulung village. Therefore, the branding and marketing of UMKM Wolamgrezz products must be carried out immediately and intensified so that they can attract consumers widely so that product sales can increase and income will also increase, and this can also affect the opening of new job vacancies.

Kalirungkut Village is an area that has various potentials. One of the superior potentials of the village located in Rungkut District, Surabaya is Micro, Small and Medium Enterprises (MSMEs). Many MSME actors have joined the Kalirungkut MSME Association. Association member products are dominated by food and beverages. In addition, there are several MSMEs selling crafts. On the other hand, running a business is not an easy thing. Many MSME actors are constrained, both internal and external constraints. Based on surveys and observations, the main problem faced by members of the Kalirungkut MSME Association is marketing which is still simple and traditional so that it affects the slow, even stagnant, development of MSMEs. Therefore, the East Java MBKM "Veteran" UPN "Veteran" KKNT Group of 85 took the initiative to organize digital marketing socialization which aims to provide knowledge and skills to market products digitally. This socialization had a positive impact in the form of increasing the awareness of MSME actors to start engaging in digital marketing.

Snack-producing, buying, and selling micro, small, and medium enterprises (MSMEs) in Surabaya are the partners in this community service project. In the city of Surabaya, MSMEs that have transformed into Community Service Partners have been around for almost a decade. However, there is still a lot of work to be done in the digital space for its marketing efforts. As a result, these MSMEs receive assistance in enhancing their marketing system with the assistance of digital marketing in order to support improved sales activities and expand their business objectives. Additionally, assistance with marketing their products through digital media accounts is provided to MSMEs. Instagram and Tiktok, in addition to digital media administration.    

According to Law No. 20 of 2008, Micro, Small, and Medium Enterprises (MSMEs) are defined as independent business activities carried out by individuals or groups that are not branches of larger companies. MSMEs plays a significant role as an economic driver in Indonesia and can absorb up to 97% of the workforce. The city of Blitar has a total of 9,243 MSMEs units producing 14,000 types of products. One of the challenges faced by MSMEs is the underutilization of social media as a marketing platform. Digital marketing is considered a more effective and efficient communication medium for product promotion. By implementing digital marketing strategies, MSMEs can improve their marketing systems, expand their target market reach, and enhance sales activities for the future. Therefore, to help address the challenges faced by MSMEs, a socialization program is conducted to provide guidance on the initial steps to gain publicity on social media.

Micro, Small, and Medium Enterprises (MSMEs) are an activity that is one of the sources of the country's economic power. The purpose of this observation activity is to determine the 7P marketing mix strategy implemented by PT Bayou Berjaya Indonesia, which started its business in the midst of a pandemic. The pandemic in Indonesia has had many negative impacts on business turnover in Indonesia, especially in the food and beverage sector The research was conducted using descriptive and observative methods by conducting in-depth interviews on the business that is My Kripick. The results of the research (the product becomes a trend maker in the West Java market. (2) Product prices can compete with the market. (3) Offline stores are the main place for increased the turnover. (4) Promotion is carried out through soft selling metode. (5) Manager level consists of two people, chief operational officer and chief marketing officer. (6) Using a ready stock system. (7) Using a unique design product.

Community  Service  Partners  in  this  activity  are  Micro, Smalland  Medium  Enterprises (MSMEs) in  the  business  of  producing  and  selling  culinary in karawang.  This MSME  has  been  in  Karawang city  for  more  than  30  years.  However,  the  marketing system that used is still very minimal and conventional. Forthis reason, MSMEs need to be  given  training  on  the  importance  of  using  digital  marketing  so  that  the  marketing system can be better to achieve the desired targets and can support better sales activities. In  addition,  MSMEs  also  provide  assistance  in  creating  business  accounts  in  digital media  such  as  Google  Business  and Instagram,  and  how  to  manage  this  digital  media optimally Output fromthis ativity is a Google business and InstagramBusiness account, scientific articlepublished in national journals, and activity reports. The method used is by provide training to create accounts in digital media for the MSME and how to manage it optimally. The results showed thatdigital marketing strategy assistance by Community Service Partners can be followed up with periodic guidance that can be done effectively and  optimally  in  supporting  MSME  marketing  activities  to  increase  sales  of  MSME businesses

In 2020 Indonesia is facing a pandemic situation due to the Corona Virus Disease 2019 (COVID-19) outbreak which has a deep impact on various economic sectors, especially on Micro, Small and Medium Enterprises (MSMEs). Digital marketing is currently one of the marketing strategies needed by business people in order to increase sales. Digital marketing is increasingly showing its fangs and as one of the best solutions that can be used by business people to expand their business circle. The purpose of this article is to improve the ability or skills of MSME players in marketing products through online media. This method uses a descriptive approach with observative and by identifying trends in current consumers and consumer preferences for alternative foods. The result of this article is that in the face of increasingly fierce market competition, tempeh producers need to adopt innovative marketing strategies and use social media as the main tool to promote tempeh products. The conclusion is that by utilizing the power of social media, tempeh producers can expand their market reach, strengthen their brand, and increase consumer loyalty. The implication of the industrial visit is the importance of understanding and using social media as an effective marketing tool in the food industry, especially in promoting tempeh products.

Financial bookkeeping in Micro, Small, and Medium Enterprises (MSMEs) in rural areas is crucial to effectively manage finances and improve the quality of financial reports. However, many MSMEs operators are reluctant to engage in financial bookkeeping due to perceiving it as a cumbersome process. Nizam Jaya is one of the MSMEs located in the Ngampungan Village, Bareng District, Jombang Regency, and it specializes in banana chips production. Nizam Jaya faces challenges in promoting their business through word-of-mouth and using traditional and manual bookkeeping methods. Hence, the students of the Community Service Program (KKN) Thematic 5 conducted a bookkeeping awareness campaign using an easily understandable approach for the villagers. The aim of this service is to assist Nizam Jaya in improving their bookkeeping practices, maintaining price stability, increasing sales, and introducing their banana chips product to the broader market.

In the era of the development of science and technology and the high level of competition in the business world is a challenge that must be faced by all parties, especially in Micro, Small and medium enterprises (MSMEs). Tampan District is one of the sub-districts in Pekanbaru City, Riau Province which is located about 10 kilometers from the center of Pekanbaru City. Many micro, small and medium enterprises (MSMEs) in Tampan, Pekanbaru have adopted technology such as the implementation of a digital cashier system to assist in managing sales transactions. The purpose of this study is to find out what digital cashier applications are predominantly used by MSME players and how influential they are for optimizing financial records. MSME players and how influential it is for optimizing financial records. The method used in this study is a qualitative method, with observational data collection techniques on MSMEs in Handsome District, Pekanbaru.

Business legality is a standard that must be met by economic entities. Micro, small and medium enterprises (MSMEs) must meet these requirements to compete in the free market era. This requirement is problematic because many business actors do not have business legality. We face various obstacles such as lack of means to ensure legality, difficulty in responding, and lack of knowledge. This paper discusses the results of community service provided, namely assistance and the importance of business legality for MSMEs. The purpose of this service is to raise awareness and provide a framework of thinking about the importance of business legality for MSMEs to compete in the open market. The implementation method used is touse in-depth interviews, observation, and documentation. The result of the implementation is the issuance of a Business Identification Number (NIB) which is the legal umbrella of an official business and recognized by the state through the OSS Institution or known as Online Single Submission.

In the era of the development of science and technology and the high level of competition in the business world is a challenge that must be faced by all parties, especially in Micro, Small and medium enterprises (MSMEs). Tampan District is one of the sub-districts in Pekanbaru City, Riau Province which is located about 10 kilometers from the center of Pekanbaru City. Many micro, small and medium enterprises (MSMEs) in Tampan, Pekanbaru have adopted technology such as the implementation of a digital cashier system to assist in managing sales transactions. The purpose of this study is to find out what digital cashier applications are predominantly used by MSME players and how influential they are for optimizing financial records. MSME players and how influential it is for optimizing financial records. The method used in this study is a qualitative method, with observational data collection techniques on MSMEs in Handsome District, Pekanbaru.

MSMEs (Micro, Small, and Medium Enterprises) are the most important contributors to the national economy. However, in practice, many MSMEs need to optimize their capabilities because they need further information on implementing accounting in their companies. Therefore, this article aims to study the extent to which Micro, Small, and Medium Enterprises (MSMEs) apply reporting and accounting reporting as a tool for analyzing business performance. The implementation method uses the FGD (Focus Group Discussion) method with MSME actors Wong Djamoe. The results of this study indicate that the obstacle in MSMEs Wong Djamoe is the difficulty distinguishing between own capital and venture capital.

The development of information technology is so fast, fast, and accurate. Currently, information technology has become the main facility of activity that makes a significant contribution to all sectors of life, which indirectly contributes to business growth. MSME (Micro, Small and Medium Enterprises) in Indonesia is one of the business sectors that is mostly run by business actors. However, one of the challenges for MSMEs is to face digital competition in the business sector so that they can survive in the midst of competition. This study aims to provide information regarding MSME development strategies in utilizing the digital economy. The method used in this activity is to use a quality approach through outreach, implementation and mentoring. The result of this activity is to help digitize the marketing of MSME Es Coklatone Mamira products. So that this activity can help these MSMEs in expanding market share.

Micro, Small Enterprises, dUMKM) play an important role in the community's economy, especially in creating jobs and driving economic growth. However, MSMEs often face challenges in dealing with increasingly fierce competition and changes in market trends. In the digital era that continues to develop, the development of digitalization of MSME businesses has become an urgent need to increase their competitiveness. The development of digitalization of MSME businesses opens up great opportunities for business growth and development. By using digital technology and online platforms, MSMEs can expand their market reach and reach potential consumers in various regions. Through digital marketing, MSMEs can promote their products or services more efficiently than traditional methods. In addition, by leveraging digital data and analytics, MSMEs can better understand consumer behavior and optimize their marketing strategies. However, the development of digitalization of MSME businesses also faces several challenges. One of them is limited access and understanding of digital technology. Many SMEs do not have sufficient knowledge or resources to utilize technology effectively. In addition, data security and privacy are important concerns for MSMEs in adopting digitization. MSMEs also have to face increasing competition from large companies that have greater resources to invest in digital technology.

Micro, Small and Medium Enterprises (MSMEs) are businesses owned by individuals or groups that aim to grow and develop their business. ChaCha Kitchen is one of the MSMEs in Blitar that has been around for a long time. The problem faced by ChaCha Kitchen is the application of branding which is felt to be ineffective so they feel the need to be re-branded. Assistance and development through product re-branding is carried out in several steps, including changing the logo, product design, creating a website, and registering on the marketplace. The purpose of this research is to help develop MSME businesses digitally and help develop products to make them more attractive. The method used in this service is by observing, interviewing, data analysis, re-branding, and evaluation. The results of this study are ChaCha Kitchen MSMEs, namely Instagram feed updates and also websites that can make it easier for MSMEs to market their products and can increase consumer interest so that income will increase rapidly.

The purpose of this study was to determine the effect of intelligence and financial literacy on the financial resilience of Micro, Small and Medium Enterprises in the Jambangan Culinary Tourism Center, Surabaya. This research was conducted on the type of business, namely in the culinary or trading business sector with a sample size of 30 micro, small and medium enterprises. In this study using a quantitative approach method. This study uses multiple linear regression techniques for hypothesis analysis. The results of the study show that intelligence and financial literacy have a high impact of 57,1% on the financial resilience of Micro, Small and Medium Enterprises in the Jambangan Culinary Tourism Center, Surabaya.

Business legality plays a very important role in running a business, because the legality of a business is a form of licensing from the implementation of business activities provided by the authorized party to the business owner. The legality also acts as a benchmark that the business established can be said to be feasible, legal and ongoing. The problem that is often encountered in the surrounding community, especially Micro, Small and Medium Enterprises (MSMEs), is that understanding the importance of having legality and how to make legality for their business causes them not to have business legality. Therefore, this service activity aims to provide understanding to the community in the form of socialization of what business legality is and provide assistance in terms of making business legality, especially for business actors in the Sentul village area. The method carried out in this assistance activity is divided into three stages, in the first stage the group 28 KKN-T UPN "Veteran" East Java conducts surveys and interviews regarding the business legality that has been owned by business actors in Sentul village, the next stage is conducting socialization activities regarding the importance of having business legality and the final stage is providing assistance in making a Business Identification Number (NIB) online through Online Single Submission. The results obtained by this activity are an increase in the understanding of business actors in Sentul village regarding the importance of having business legality.