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Product distribution is one of the most important components of a marketing strategy, directly impacting the achievement of sales targets and the competitiveness of an SME in the market. In an increasingly competitive era, the success of a product in the market is not only determined by quality but also by how effectively the product can be distributed widely and precisely to consumers. The main challenge often faced by Kabita Cookies SMEs is in developing an effective and efficient product distribution strategy. Many SMEs do not yet understand how to design a distribution strategy that considers cost and profit aspects. This community service activity aims to provide guidance on the importance of an effective and efficient product distribution strategy using cost and profit analysis as an effort to increase sales and market share. This activity also directly involves several SME practitioners to help SMEs understand the best guidance in distributing a product effectively and measurably. This study uses a quantitative method with data collection through interviews, surveys, and observations. The results of the study show an increase in SMEs' understanding of product distribution and cost and profit analysis. Kabita Cookies SMEs can increase sales and market share by implementing effective and efficient product distribution strategies, such as selecting the right distribution channels, collaborating with distribution partners, and utilizing digital platforms. This program is expected to continue contributing to SME development and product marketing capabilities. This activity is expected to be implemented in SMEs on an ongoing basis to improve marketing quality and increase sales in the market.

Biology education requires a learning strategy that can improve conceptual understanding while developing students' critical thinking skills. This study aims to analyze the influence of the Project-Based Learning (PjBL) learning model on the learning outcomes of class X students on biodiversity materials at SMA Negeri 1 Melonguane. The research uses a quasi-experimental method with a Pretest-Posttest Control Group Design, involving two classes, namely the X-A experimental class taught using the PjBL model with a mini ecosystem project, and the X-D control class. The control class is taught conventionally. The analysis results showed a significant increase in the posttest score of the experimental class with an average of 79.33 compared to the control class with an average of 73.39. These findings indicate that applying the PjBL model effectively creates active learning, increases student engagement, and develops problem-solving skills and creativity. The lower variability of scores in the experimental class showed that PjBL could accommodate differences in students' abilities. Project-based learning also arouses students' motivation and confidence, making Biology learning more contextual and meaningful. The implications of this study show that applying the PjBL model can be an alternative to Biology learning strategies to improve learning outcomes while supporting the development of 21st century skills. This research enriches the literature on Biology learning innovations. It opens opportunities for further studies related to the application of PjBL to other materials or long-term impact analysis on students' academic achievements.

Wayang Orang Sriwedari is a traditional Javanese theater performance that adapts the stories in the puppet show which has been established since 1911. The existence of the Sriwedari Wayang Orang Building cannot be separated from the role of a public relations in creating a Marketing Public Relations Strategy. The results of the research conducted show that the public relations of the Sriwedari Wayang Orang Building uses a three-way strategy analysis consisting of pull strategy, push strategy, and pass strategy. In these three strategies, the pull strategy is the most done, which is 7 ways. While in the push strategy there are 4 ways and the pass strategy is 4 ways.The type of research used is descriptive qualitative. The data sources in this study are primary data and secondary data. The data collection techniques used are interviews, documentation, and observation. Researchers distributed questioners to find out the level of brand awareness as an achievement of the three strategies that have been carried out. Data analysis is obtained in the field with stages, namely data reduction, data presentation, and conclusion drawing. Of the three strategies that have been carried out by public relations of the Sriwedari Wayang Orang Building, the main problem is that the level of brand awareness is still at the level of unaware of the brand with the achievement of a pull strategy of 74%, push strategy 90%, and pass strategy 80%In order for the uploads made by Sriwedari Wayang Orang Building to be understood, an explanation is needed so that it can be fully understood by the reader.

The objectives of the research were to describe process of increasing students’ vocabulary using Jumbled Words Media of SMPN 3 Bambel. The research methodology was classroom action research (CAR). The implementation of classroom action research was conducted in cycles 1. There were cycle I consisted of four meetings. This research involved eighth grade students which consisted of 23 students. The instrument of the research was data collecting technique, the data were tests (pre-test and post-tests), and questionnaire. The result of this research showed that there was a significant difference of the students’ achievement in pre-test and post-test. The average score of pre-test was 42.60%, while, after giving treatment in cycle I, the students average score in post-test I was 70%. It proved that mean score of both are very different. It means that Jumbled Word Media improves students’ vocabulary ability. Moreover, based on the analysis of the questionnaire, most of the students gave positive response (90%). Almost all students agreed that Jumbled Word strategy improves their ability in vocabulary and most of them said that Jumbled Word strategy were very helpful.

This study aims to analyze the comparison of solvency levels and claim payment abilities between two general insurance companies in Indonesia, PT Asuransi Dayin Mitra Tbk (ASDM) and PT Asuransi Jasa Tania Tbk (ASJT), considering the macroeconomic conditions in 2023. The methods used are qualitative and quantitative comparative analyses based on the audited financial statements and annual reports of both companies, as well as a review of macroeconomic data from official sources. The findings indicate that ASDM and ASJT managed to achieve positive performance despite economic challenges, with ASJT recording higher growth in premiums and net income. Both companies maintained solvency ratios above regulatory thresholds and controlled claims ratios. Business strategy adaptation, sound governance, and effective risk management contributed to these achievements. Macroeconomic factors such as inflation, interest rates, and exchange rates were found to influence the performance of both companies, with varying levels of sensitivity depending on their market segment focus. These findings provide valuable insights into the dynamics of the insurance business in Indonesia and highlight opportunities and challenges that industry stakeholders need to anticipate..

This study uses a qualitative method to examine the effect of the use of interactive learning media on elementary school students’ learning motivation. The focus of this study is to understand how learning media that involves active interaction can increase students’ interest and enthusiasm in the learning process. Data were collected through observation, in-depth interviews with teachers and students, and documentation of learning activities. The results of the study indicate that interactive learning media can create a more interesting and enjoyable learning atmosphere, thus triggering a significant increase in student learning motivation. In addition, the use of this media also helps students understand the subject matter more easily and effectively. This study provides an overview that the integration of technology in learning can be an effective strategy to improve the quality of education in elementary schools. These findings are expected to be a reference for teachers and curriculum developers in optimizing the use of interactive learning media to improve student motivation and learning achievement.

This study examined the effectiveness of applying the Logan Avenue Problem Solving (LAPS-Heuristic) learning model on mathematics learning outcomes among Class VII students at Wusto Imam An-Nasai Gowa using a one-group pretest–posttest design. The population consisted of all seventh-grade students enrolled in the even semester of the 2024/2025 academic year. A learning outcome test was employed as the primary research instrument to measure students’ performance before and after the implementation of the learning model. The data analysis involved descriptive statistical methods combined with gain tests to assess the extent of improvement. The findings revealed that students’ mathematics achievement fell predominantly within the very high category, with 53.85% of learners classified in this range, indicating a notable increase in category levels compared to their pretest performance. Furthermore, the percentage of students who successfully met the required minimum competency standards after the application of the LAPS-Heuristic model reached 96.15%. This outcome clearly illustrates that the vast majority of students—over 85%—achieved or exceeded the established passing threshold, suggesting that the integration of the LAPS-Heuristic approach was highly effective in enhancing mathematics learning outcomes. Overall, the results underscore that the LAPS-Heuristic learning model can serve as a practical and impactful strategy to improve student engagement, comprehension, and mastery of mathematical concepts in junior high school settings.

This study aims to map the strengths, weaknesses, opportunities, and threats (SWOT) of each village within Awangpone Subdistrict to formulate a strategic model for enhancing the local economy in alignment with the Sustainable Development Goals (SDGs) 2030. Employing a qualitative field research design, the study integrates interdisciplinary, theological, and development economics approaches. Data were collected through questionnaires, interviews, direct observation, and documentation. The analysis follows Miles and Huberman’s interactive model, encompassing data reduction, data display, and conclusion drawing. The SWOT analysis reveals that the coordinates fall within Quadrant I, indicating that strengths outweigh weaknesses and opportunities surpass threats. Accordingly, the recommended strategy is the Strength-Opportunity (S-O) approach, which emphasizes leveraging internal strengths to capitalize on external opportunities. This strategy is deemed most effective for stimulating local economic growth and accelerating SDG achievement. Internal constraints identified include underutilized tourism potential and limited access to sharia-compliant financing mechanisms. External threats comprise weak partnership collaborations and limited foreign investment engagement. While several SDG targets—such as education and community participation—have shown promising progress, others remain underdeveloped, particularly in infrastructure development and equitable access to justice for rural populations. The findings underscore the importance of context-sensitive, multi-sectoral strategies that integrate local wisdom, theological values, and economic principles. The proposed strategic model offers a practical roadmap for village-level economic empowerment, contributing to inclusive and sustainable development. This research provides actionable insights for policymakers, development practitioners, and local stakeholders seeking to optimize village potential and foster resilience in rural economies.

This study examines the persuasive strategies used by Anies Baswedan in his TEDx speech titled “Governments, Make Public Transport Equitable.” As the Governor of Jakarta, Baswedan delivered the speech on a global platform to advocate for equitable, inclusive, and sustainable public transportation. The research focuses on how he employs Aristotle’s classical rhetorical appeals, namely ethos to establish credibility, pathos to create emotional connection, and logos to present logical reasoning, in order to engage and persuade his audience. Using qualitative rhetorical analysis, the study explores how these appeals are combined and positioned throughout the speech. The official transcript was carefully analyzed to identify statements that reflect each persuasive strategy. The findings show that logos is the most dominant appeal, as Baswedan presents data, measurable goals, and clear policy outcomes. Ethos is conveyed through his position, achievements, and inclusive vision, while pathos emerges in moments where he highlights social justice, the urgency of addressing climate change, and the unifying power of public transport. This research shows that rhetorical appeals in political speeches like Baswedan’s are not applied in a strict sequence but are interwoven to strengthen the overall persuasive impact. The study offers insight into how classical rhetorical strategies are applied in modern communication platforms such as TEDx.

This study aims to describe the strategies used by classroom teachers in addressing students who experience reading difficulties at Al-Hidayah Private Elementary School. Reading difficulties among elementary school students are a common issue and can seriously impact their academic achievement in the future. This research employs a descriptive qualitative approach with data collection techniques including observation, in-depth interviews, and documentation. The findings indicate that reading difficulties are caused by both internal factors, such as a lack of basic phonological skills, and external factors, such as an unsupportive learning environment. To address these challenges, teachers implement adaptive learning strategies, including individual guidance, the use of visual and audio media, and phonetic-based learning approaches. Additionally, collaboration with parents plays an important role in supporting students’ learning processes at home. These strategies significantly help students improve their reading skills and build self-confidence. The study concludes that overcoming reading difficulties requires synergy between teacher strategies, appropriate learning methods, and supportive environments, both at school and at home.  

The background of this study is based on the absence of formal pantomime learning in the curriculum or in extracurricular activities, but the school is able to achieve achievements in pantomime competitions. This study aims to examine the pantomime teaching strategy at SMPN 1 Kawali in improving student creativity as preparation for facing pantomime competitions between students. This study uses a qualitative descriptive analytical approach with data collection techniques in the form of observation, interviews, documentation and literature studies. The subjects of this study were art and culture teachers and students who were prepared as participants in the pantomime competition. The results of this study indicate that the teaching strategies applied include: (1) Application of a scientific approach and application of the discovery learning method, experimental method, drill method, demonstration method, (2) talent search selection strategy through NMB (Nesaka Mencari Bakat) activities and dance extracurricular activities, (3) competition strategy which includes the stages of introducing basic pantomime concepts, exploring themes and storylines, designing movements and development, intensive training and periodic evaluation of student abilities in terms of expression, movement techniques and creativity. All of these strategies have been proven to be able to improve student creativity, prepare them optimally for competition, and produce achievements in pantomime competitions.                                                                                 

This study uses a qualitative method and starts from the title “The Role of Human Resource Management in Improving the Quality and Productivity of Cow’s Milk: A Literature Study”. This study aims to examine in depth how human resource (HR) management plays a role in improving the quality and productivity of cow’s milk through a literature review. Effective HR management, such as employee placement according to workload, ongoing training, and competency development, has been shown to increase production efficiency and the quality of cow's milk. In addition, factors such as health management, technology utilization, and work environment management are also important aspects in supporting dairy farm productivity. This literature study found that the synergy between HR management and optimization of internal resources, such as finance, technology, and physical, contributed significantly to the development of dairy farming businesses and the achievement of sustainable milk production standards. Thus, an integrated HR management strategy is needed to answer the challenges and demands of the ever-growing market in the dairy farming sector.

The continuous development of technology compels companies to consistently adapt to advancements across various aspects of life. Digital transformation has become an essential need for many organizations today as a strategy to improve service quality and operational efficiency. Alfamart, one of Indonesia's leading retail companies, is currently adopting digital transformation in its business processes. The acceleration of digital transformation in Indonesia necessitates the application of digital technology as a basic platform to support the Industry 4.0 ecosystem, leveraging technologies such as the Internet of Things (IoT), big data, artificial intelligence (AI), and augmented reality. This research employs a qualitative approach and descriptive analysis method to evaluate the impact of digital transformation on PT. Sumber Alfaria Trijaya, Tbk (Alfamart), specifically at the Nangahure unit located in Sikka Regency. Analysis is conducted through data reduction, data presentation, and conclusion drawing stages. The research results indicate that the management system at Alfamart Nangahure has been applied in a structured manner and in accordance with the policy standards set by the headquarters. The system includes a well-organized organizational structure, efficient operational management, systematic human resource management, as well as regular evaluation and monitoring processes that support the achievement of store operational targets.

This study analyzes the mechanism of inter-regional cooperation in managing TransJatim as a sustainable public transportation system in East Java. Using a qualitative approach and literature study, the study identified three main aspects: (1) a multi-level collaboration model between the provincial government and five regencies/cities (Surabaya, Gresik, Mojokerto, Lamongan, Bangkalan) regulated through Governor Regulation No. 15/2018 and inter-regional MoU; (2) four main obstacles including policy asymmetry, fiscal inequality, technological disparity, and local political dynamics; and (3) strengthening strategies through five pillars: institutional consolidation, regulatory harmonization, financing strengthening, digital transformation, and capacity building. The findings show that the effectiveness of current collaboration is hampered by the lack of an authorized joint management institution and a clear accountability system. The study recommends the establishment of an independent TransJatim Management Agency, the preparation of integrated SOPs, a sustainable financing system, and an integrated digital platform to support the achievement of SDGs (especially goals 11 and 13) in sustainable transportation. The strategy implementation is proposed in three stages: preparation (1 year), transition (2 years), and full operation.

The implementation of Electronic Medical Records (RME) in hospitals often faces various obstacles that hinder the achievement of maximum benefits. The main problems lie in the visual design, content quality, and user acceptance of the system, which have an impact on the work efficiency of medical personnel and the quality of service to patients. This study aims to analyze the effect of visual design and content quality of RME on Net benefits by considering system users as intervening variables. This research approach uses the HOT-Fit model that integrates human, organizational, and technological dimensions, accompanied by EUCS theory to assess visual and content quality and UTAUT theory to understand user perceptions. The results showed that the dimensions of visual design and content quality had a significant influence on the Net benefits of RME, both directly and through intervening system user variables. The findings also revealed that weaknesses in menu structure and information relevance hindered system performance, although overall, the Net benefits of RME were in the high category. Therefore, continuous evaluation and improvement on visual aspects, such as a more intuitive layout, as well as more organized and relevant content, are priorities for improving RME implementation. Key suggestions include optimizing the menu structure, simplifying navigation, integrating the system across hospital units, and providing ongoing training for system users. Thus, this study contributes to the development of a more effective RME implementation strategy, so as to support digital transformation in the healthcare sector.

This study aims to systematically examine various mathematics learning strategies based on deep learning approaches that can enhance elementary school students’ motivation and academic achievement. In the context of education, deep learning refers to learning processes that emphasize conceptual understanding, interrelated knowledge, and the development of critical and reflective thinking skills. Using the Systematic Literature Review (SLR) method, this research analyzes 20 relevant scholarly articles published between 2015 and 2024, sourced from leading databases such as Google Scholar. The review findings indicate that strategies such as problem-based learning (PBL), project-based learning (PJBL), metacognitive strategies, and the use of interactive learning technologies consistently improve student engagement, foster intrinsic motivation, and enhance mathematics learning outcomes. These findings suggest that integrating deep learning-based instructional strategies is highly relevant for elementary mathematics education, aiming to create more meaningful, student-centered learning experiences.

Kureksari Village utilizes local economic potential and designs strategies to increase revenue through analysis of the 2024 budget realization and the 2025 budget plan. Kureksari Village, located in Sidoarjo Regency, has a wealth of resources in the form of physical assets such as a sports building managed by BUMDes as well as non-physical potential such as a spirit of mutual cooperation and a high level of community education. This research was conducted using a qualitative descriptive approach through case studies, using data obtained from interviews, observations, and documentation. The findings show that village financial management has been directed towards the principles of transparency and efficiency, with a focus on spending on development, empowerment, and strengthening the community economy. Although village income in 2025 is projected to increase, challenges are still seen in efforts to increase Village Original Income (PADes) sustainably. The strategies implemented include increasing the professionalism of BUMDes management, mentoring small business actors, and expanding market access through digitalization. Therefore, it is recommended that villages continue to strengthen the capacity of their apparatus, increase community involvement, and build partnerships with external parties to support the achievement of economically independent villages.

This study aims to analyze the role of management psychology in optimizing teacher motivation as a strategy to improve school effectiveness. Teacher motivation is a major determinant in achieving educational goals, but is often constrained by factors such as excessive workload, lack of appreciation, and an unsupportive work environment. Through a literature review approach, this study examines various previous studies to identify effective management psychology strategies in improving teacher motivation, such as providing support, recognition, training, and good communication. The results of the study indicate that high teacher motivation has a significant impact on their performance, learning effectiveness, and student achievement. In addition, inspirational leadership and a collaborative work environment also play an important role in encouraging teacher motivation. Thus, the application of management psychology principles can create a more effective and competitive education system.

This community service activity was carried out to improve the psychosocial capacity of Indonesian Migrant Workers (PMI) in Taiwan through online education that focuses on work stress management, adaptability, and achievement motivation. The activity was carried out in collaboration with the GANAS Community Taiwan and was attended by 35 participants who are members of the community. The implementation was carried out online using Zoom Meeting, with three webinar sessions, each discussing one main topic. Evaluation was carried out to measure the increase in participants' understanding of the material presented. The results of the activity showed a fairly good increase in understanding for the topics of stress management, work adaptation, and achievement motivation. Participants also provided positive feedback on the delivery method and the relevance of the material to the situations they experienced. This activity shows that a webinar-based educational approach can be an effective strategy in increasing PMI's knowledge and awareness of the psychosocial issues they face in the country of placement. Follow-up in the form of similar activities periodically is needed to strengthen the impact and reach more migrant worker communities in the future.

Student truancy and tardiness are serious problems that impact students' academic achievement and social-emotional development. This study aims to examine the strategies implemented by Guidance and Counseling (BK) teachers in dealing with students who often truant and are late at SMP Negeri 1 Tigo Nagari. The research method used is descriptive qualitative with data collection techniques through interviews, observations, and documentation. The results of the study indicate that the strategies implemented include early identification of at-risk students, strengthening teacher-student relationships, ongoing counseling services, parental involvement, implementation of group guidance, and consistent enforcement of regulations. These strategies have proven effective in reducing the level of student absence and tardiness. This study concludes that the role of BK teachers is very important in creating a school environment that supports student discipline and involvement. These findings are expected to be a reference for other schools in developing a systematic and collaborative guidance approach.