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Digital marketing in the current era has become very important in marketing its products, no exception to tourism. Social Media allows everyone to create and spread their own content on various social networking platforms. But in the promotion of tourism, there needs to be a briefing on the strategy of using and preparing content, including social media ethics for managers and other stakeholders. Based on this, the PKM team conducted digital marketing introduction and training activities to be able to promote Pinus Buntu datu Forest Tourism and what potential it has and can be introduced to tourists. This training is aimed at tourism managers of Pinus Buntu datu Forest and the interest of the participants is quite high and they also feel the benefits of this digital marketing introduction training can be applied in digital marketing on social media. Further training is still needed on how to create messages in multimedia (photos and videos) that are attractive to potential tourists.

This study aims to analyze the selection of edamame raw material suppliers at PT XYZ using the Fuzzy Analytical Hierarchy Process (FAHP) method. This research involves the process of collecting primary and secondary data which includes identification of supplier selection criteria, collection of criteria and sub-criteria data, and collection of supplier performance data. The results showed that the relevant supplier selection criteria in the context of edamame raw materials at PT XYZ were product quality, price, supply reliability, sustainability and reputation. Based on the FAHP method, the relative weight of each criterion and sub-criteria has been calculated, which helps in evaluating potential suppliers. In addition, supplier rankings are also determined based on the resulting priority values. In conclusion, the FAHP method can be used as an effective tool in selecting raw material suppliers for edamame at PT XYZ. This method helps in reducing uncertainty and complexity in decision making, as well as providing more objective and structured results.

This study aims to analyze the RCM (Reliability Centered Maintenance) and MVSM (Maintenance Value Stream Mapping) strategies implemented by PT. XYZ in machine maintenance at the Sabroe Line. RCM is used to reduce equipment failures and ensure that each physical item or system is functioning as intended. Meanwhile, MVSM is used to identify waste in maintenance activities and perform repair analysis. The research method used is qualitative research with a case study approach. Data was collected through observation, interviews and analysis of related documents. The results of the research show that PT. XYZ has implemented the RCM and MVSM strategies effectively in engine maintenance at the Sabroe Line. RCM implementation helps to reduce machine failure and increase machine reliability. Meanwhile, MVSM helps identify and overcome waste in maintenance activities. In conclusion, the RCM and MVSM strategies are effective approaches in engine maintenance at the Sabroe Line. This research provides a better understanding of the importance of a planned and structured maintenance strategy in improving engine performance. The recommendation for future research is to involve more departments and measure the impact of RCM and MVSM strategies on overall operational productivity and efficiency.

Temprina Media Grafika is a manufacturing company with printing and packaging services. The products are produced from PT. Temprina Media Grafika are packaging paper for various industrial products. However, the production of PT. Temprina Media Grafika still has a few problems that impact the product flaw. The purpose of this study is to identify the quality of Choco Wafer Roll packaging and offer improvements to improving the Choco Wafer Roll packaged products in PT. Temprina Media Grafika. The study was used are Statistical Quality Control (SQC) and Failure Mode and Effect Analysis (FMEA). Based on the results of research on Statistical Quality Control (SQC), the most dominant defects were color not appropriate (27,2%), after that shiny color not right (23,4%), uneven colors (21,9%), Spots appear on the pack (15,3%), and packaging design cut (12,3%). Based on the results of research on Failure Mode and Effect Analysis (FMEA), it is known that the problem causing disability with the highest RPN value of 168 is the machine factor with the cause of dirty UV polymer containers. Recommendations for improvements that can be made are Eliminating uv polymer containers after uv laminate processes.

Profit is an increase in capital (net assets) derived from transactions that rarely occur within the company and from all transactions and other events that affect the company, except revenue (revenue) or investment owners . Study This aim For analyze Influence Cost Production And Cost Marketing to Company Profits , as well For know variable which one is the most dominant influence to profit company manufacturing sub sector food And drink . Processed data form secondary data from report annual company manufacturing sub sector food And drink the years 2017-2021 are taken in a manner in Total Smpling . Method used  in study This is Panel data regression using application eviews 10 results study state  that : Cost Production influential positive to profit company And Cost Marketing No influential to profit company.

Business in the field of selling laboratory coats is intended to make it easy for analysts and student analysts to obtain laboratory coats, with good quality and affordable prices. Marketing mix is very important in the current situation where trade competition is getting tighter. With the marketing mix, we can find out the elements of the lab coat business in more detail. The method used in this research is literature study, namely by searching various written sources, both in the form of journals, archives, magazines, books, articles, and relevant documents so that the information obtained from the literature study is used as a reference. to strengthen existing arguments. Sales of laboratory coats must provide quality products at affordable prices. The application of mix marketing aims to maintain and optimize product quality, obtain competitive prices in the market, increase sales onset and increase the number of customers.

The presence of plastic in today's contemporary era, has various functions that greatly help people's lives. Plastic with all its properties, which are more inclined to the many advantages of its use and flexibility so that it is easy to use in various fields of life. With this fact, there are more and more products that rely on plastic as a basic ingredient in the manufacture of their products. This is of course supported by very high market demand, so that all types of production of goods made from plastic are mushrooming. If we return to our original purpose, the creation of plastic was indeed used as a substitute for paper bags, which at that time was experiencing a crisis of threats due to the increasing number of illegal logging incidents, so that there was a potential for the scarcity of the trees themselves. However, the opposite is currently true, where the use and production of plastics is increasingly dominating, making the remaining production waste and waste resulting from its use even more insurmountable. This is compounded by the fact that plastic is difficult to decompose, requiring hundreds of years of time. This, in the concept of a risk society is called the boomerang effect, because something that existed in the industrial era was created as a form of innovation that exists as a solution, but in the modern era like now it has become a separate risk for the surrounding community. For various phenomena as a result of the creation of plastic itself, society does not necessarily let them slowly be swallowed up by existing risks, but there are many efforts to create innovations as a way to protect themselves from various risks distributed by production and the increasingly widespread use of plastic in today's reality.

The government has high hopes for the benefits of Bank Syariah Indonesia because it is a momentum that will affect public awareness of the Islamic financial industry, especially Islamic banking. However, behind the opportunities of an industry there are challenges that must be resolved, as for these challenges are related to increasing financial literacy, how to adapt a new work culture which of course among the three previous Islamic banks has different characteristics, bank management that ensures that integration goes well without sacrificing previous quality resources, and how to create financial services that can compete and be able to accommodate and facilitate financing related to the main program of Islamic banks. The main potential for product development of Bank Syariah Indonesia can make the Islamic finance industry compete both regionally and internationally so that it can help the development of the national economy.

The purpose of this study is to determine the Halal Ecosystem and Halal Literacy in the development of Sharia Economic Halal Regulations. This study explains the halal ecosystem as a whole and what is included in the halal ecosystem. In addition, it also discusses halal literacy in Indonesia. Halal literacy is very important for all countries to learn to prepare people to face an ever-changing financial system. People will need a more economical understanding to actively participate in a global economy that tends to change. The data analysis method in this research uses qualitative-descriptive analysis. Qualitative research is carried out to build knowledge through understanding and discovery, so it is expected to reveal a variety of information that is thorough and full of meaning, but also does not reject quantitative information in the form of numbers. The results of this study are that the ecosystem needed in improving the halal industry refers to the supply, demand and enabler approaches. From the supply aspect, the existence of the Indonesian halal industry sector (food, tourism, fashion, medicine, media and renewable energy) has prepared various products that can be consumed by the public with a halal label. Government support provided, both as regulators, executors and evaluators, is needed as an enabler component in the halal industry ecosystem. Products from the halal industry itself are experiencing quite rapid development, the halal food and beverage sector, the financial sector, tourism, fashion, cosmetics and medicines, media and entertainment, as well as other sectors such as health care and education.

This research has two purpose. First purpose to identify any kind of risk that appeared from bank activity on PT. Bank Lampung KC Bandar Lampung. Second purpose to know appliance of risk management for minimizing Non Performing Loan– NPL on one of their product, Kredit of Bank Lampung. The result of identifying the risk show that the risk which appeared from bank activity PT. Bank Lampung KC Bandar Lampung are credit risk, operational risk, and reputation risk. Credit risk are focus of this research. Risk credit appear on the form No Performing Loan that caused by several factor, that is internal, external, and other factor. To minimiz ecredit risk, PT. Bank Lampung KC Bandar Lampung has applying good risk management and provesuccesfully minimizing Non Performing Loan. The success of PT. Bank Lampung KC Bandar Lampung can be proven from NPL ratio that not exceed Bank Indonesia’s regulation no more than 5% and Bank Lampung Central Office’sregulation, no morethan 3%.

This research is motivated by the existence of one marketplace application. This study discusses the style of language in featured advertisements in the application. Advertising language style has the ability to convince readers by playing words or phrases so that readers are influenced to use the product. The purpose of this study is to analyze and describe the style of advertising language in the shopee application. The method used is descriptive qualitative method. The data in this study is the style of advertising language and the source of the data in the study is advertisements for shopee features that appear on youtube and television. The data collection technique in this study is the method of listening. Based on the results of the discussion on the analysis of the use of advertising language style on YouTube, it can be concluded that the Shopee application uses persuasive language style in the advertisements that are displayed, namely the use of repetition figurehead

This study entitled Social Interaction Between Bugis and Atoen Pah Meto (Sociological Study in Teun Baun Village and Nekbaun Village, West Amarasi District, Kupang Regency). The background of this research is what are the forms and patterns of social interaction between the Bugis and Atoen Pah Meto in Teun Baun Village and Nekbaun Village? The aims of this research are 1) to know the social and economic life of the Bugis and Atoen Pah Meto people; 2) To find out the Forms and Patterns of economic social exchange, mutual social interaction such as: social closeness, cooperation; 3) management of impressions and messages, comparing the process of social exchange, mutual social interaction: cooperation, and messages and impressions that are contained in the social interactions of the Bugis and Atoen Pah Meto people in the two villages.This study uses a qualitative method with an inductive approach to the type of intrinsic case study research. The focus of this research is symbol interactionism. The techniques used are observation and interviews.The results showed 1) The social interaction between the Bugis and Atoen Pah Meto in Teun Baun Village and Nekbaun Village was very harmonious because there had never been any conflict; 2) Bugis people can still control their expenses and income from sales properly, while the Atoen Pah Meto people don't have records and they don't support each other; 3) The degree of social exchange as practiced by the Bugis and Atoen Pah Meto in terms of fulfilling the basic needs of the community is quite good.The conclusion of this research is that the trade relations of the Bugis people are far more advanced than those of the Atoen Pah Meto, why is it because the Bugis people concentrate fully on the kiosk business, on the other hand the Atoen Pah Meto people do farming and livestock as a legacy from their ancestors. The researcher's suggestion is that there is a need for cooperation in the kiosk business and trying to trust each other in carrying out a productive business.    

The purpose of this article aims to fulfill our task and advertising research that uses persuasive language, this research uses the literature study method and the results of the literature study method, The language used in an indomie advertisement is persuasive language, meaning that attracts the interest of the audience. Persuasive forms can be in the form of the use of language styles that can influence the mindset of the audience so that they are interested in trying and buying the products offered, the problem is that some advertisements on television now use slang, no longer using standard language

This study aims to determine digital marketing strategies through Instagram social media in increasing sales at the Arunazma Online Shop. This type of research is descriptive research. Data sources will be taken from documents, observation results, and interview results. The digital marketing strategy carried out by Arunazma includes the planning, implementation and monitoring stages to increase sales at Arunazma. The obstacles faced by Arunazma in implementing digital marketing, namely delays in delivery and lack of human resources. Arunazma can overcome these obstacles by accelerating the packing process and adding employees to make it more efficient. The positive impact of implementing digital marketing by Arunazma is that digital marketing can increase sales of products in the Arunazma Online Shop.

This study aims to determine the effect of Halal Label on Halal Awareness and its impact on Purchase Intention with the objective specifications are: 1) to determine the effect of halal label on halal awareness, 2) to determine the effect of halal label on purchase intention of Samyang noodles, and 3) to determine the effect of halal awareness on buying interest in Samyang noodles. This research is classified as a quantitative research with an associative approach. The research location is in the city of Mataram with a population that is not known with certainty because there are quite a lot of Muslim people who know about Samyang noodle products in the city of Mataram. So that the data collection method used in this research is a survey sample method with the sampling technique is non-probability sampling. Temporary, The hypotheses developed in this study are: 1) Halal label has a significant effect on purchase intention of Samyang noodles, 2) Halal label has a significant effect on Halal Awareness, and 3) Halal awareness has a significant effect on purchase intention on Samyang noodles. The research results will be discussed further. This study aims to determine the effect of Halal Label on Halal Awareness and its impact on Purchase Intention with the objective specifications are: 1) to determine the effect of halal label on halal awareness, 2) to determine the effect of halal label on purchase intention of Samyang noodles, and 3) to determine the effect of halal awareness on buying interest in Samyang noodles. This research is classified as a quantitative research with an associative approach. The research location is in the city of Mataram with a population that is not known with certainty because there are quite a lot of Muslim people who know about Samyang noodle products in the city of Mataram. So that the data collection method used in this research is a survey sample method with the sampling technique is non-probability sampling. Temporary, The hypotheses developed in this study are: 1) Halal label has a significant effect on purchase intention of Samyang noodles, 2) Halal label has a significant effect on Halal Awareness, and 3) Halal awareness has a significant effect on purchase intention on Samyang noodles. The research results will be discussed further.

This Community Service activity aims to optimize the use of environmentally friendly agricultural products in the home industry for processing aloe vera into nata de aloevera. The agricultural products used are rice straw waste and bagasse which are processed into biodegradable raw materials. The experiment was carried out using a completely randomized design (CRD) with three treatments namely A (50% waste rice straw + 50% bagasse), B (75% waste rice straw + 25% bagasse), and C (25% waste rice straw + 75% bagasse). Measurements were made of the parameters pH, total acid, water content, protein content, and organoleptic nata de aloevera. The results showed that treatment A gave the best results in terms of pH, total acid, and protein content. Meanwhile, C treatment gave the best results on water content and organoleptic. It is hoped that the results of this research can provide alternatives to the use of environmentally friendly raw materials in the home industry for processing aloe vera into nata de aloevera and can meet consumer needs for healthy and safe food products..  Keywords: Biodegradable agricultural products, Home industry, Aloe vera processing, Nata de aloevera, Green technology, Green technology   Abstrak_Indo. Kegiatan Pengabdian pada Masyarakat ini bertujuan untuk mengoptimalkan pemanfaatan produk pertanian yang ramah lingkungan pada home industry pengolahan aloe vera menjadi nata de aloevera. Produk pertanian yang digunakan adalah limbah jerami padi dan ampas tebu yang diolah menjadi bahan baku biodegradable. Percobaan dilakukan dengan menggunakan rancangan acak lengkap (RAL) dengan tiga perlakuan yaitu A (50% limbah jerami padi + 50% ampas tebu), B (75% limbah jerami padi + 25% ampas tebu), dan C (25% limbah jerami padi + 75% ampas tebu). Pengukuran dilakukan terhadap parameter pH, total asam, kadar air, kadar protein, dan organoleptik nata de aloevera. Hasil penelitian menunjukkan bahwa perlakuan A memberikan hasil terbaik pada parameter pH, total asam, dan kadar protein. Sementara itu, perlakuan C memberikan hasil terbaik pada kadar air dan organoleptik. Diharapkan hasil dari penelitian ini dapat memberikan alternatif pemanfaatan bahan baku yang ramah lingkungan dalam home industry pengolahan aloe vera menjadi nata de aloevera serta dapat memenuhi kebutuhan konsumen pada produk makanan yang sehat dan aman. Kata kunci: Produk pertanian biodegradable, Industri rumahan, Pengolahan lidah buaya, Nata de aloevera, Teknologi hijau, Teknologi hijau.

Supply Chain Management has realized one of the main components into a competitive strategy to develop the productivity and profitability capabilities of a company. Supply Chain is a very important field for companies because besides aiming to meet consumer needs. The research method used in analyzing is a qualitative approach method. Activities involved in the Supply Chain of PT. Unilever Indonesia is a supplier, packaging, manufacturing, warehouse, distribution, retailer. PT. Unilever Indonesia decided to implement an enterprise resource planning (ERP) system and implement a fully operational SAP system to facilitate the company in the process of business integration to support the company's growth targets in the following years.

This community service aims to provide education and understanding that produces creations and products for the people of Ursana Preparation Village, Inamosol District, West Seram Regency, Maluku Province. The method used in this service is by educating the villagers of Ursana Preparation which is conveyed orally about making meatballs mixed with beef and tuna as a source of food and nutrition as well as income for the village community. The results of the extension activities showed: 1) The response of participants to the extension activities was quite good and enthusiastic, 2) The participants who participated in the extension activities began to implement recommendations, namely making meatballs mixed with beef and tuna as a source of food and nutrition for families and income for village communities.

The objective of this study is to examine the impact of organizational culture, communication, and job stress on the performance of employees at Yayasan Perguruan Dr. Wahidin Sudirohusodo Medan. We employed a survey methodology by administering a questionnaire to a sample of employees from the foundation, picked at random. The acquired data was examined using regression techniques to ascertain the correlation between the variables under study. The analytical findings suggest that a favorable company culture exerts a substantial impact on employee performance. The values, conventions, and behaviors within a corporate culture have a significant impact on enhancing employee motivation, engagement, and performance. Furthermore, the establishment of efficient communication channels between management and employees is also crucial in enhancing work performance by fostering a clearer comprehension of organizational objectives, job responsibilities, and valuable input. Nevertheless, research has demonstrated that work-related stress has a detrimental impact on the performance of employees. Elevated levels of stress can disrupt employee focus, drive, and psychological well-being, resulting in diminished productivity and job excellence. These findings indicate that Yayasan Perguruan Dr. Wahidin Sudirohusodo Medan's management should strengthen a favorable organizational culture by emphasizing the principles of cooperation, creativity, and employee assistance.

Background: Diabetes mellitus is a degenerative disease caused by the pancreas being damaged in production or insulin cannot work effectively. Portulaca Oleracea Leaf Extract can help reduce levels of Malondialdehyde. The purpose of this study was to analyze the effect of Portulaca Oleracea leaf extract on malondialdehyde levels in alloxan-induced rats as a diabetes model.Methods: There were 30 rats in this study divided into 5 groups, each group consisting of 6 rats. The negative control group was only given aquadest and standard rat feed, the positive group was induced with alloxan, the treatment group 1 was induced with alloxan and Portulaca Oleracea leaf extract at a dose 60 mg/200grBW, treatment group 2 was induced with alloxan and Portulaca Oleracea leaf extract at a dose 90 mg/200grBW and treatment group 3 was induced by alloxan and Portulaca Oleracea leaf extract at a dose 110 mg/200grBW rats. Analysis of the results used the One Way Anova test followed by Post Hoc LSD analysis to see differences between groups.Results: The results of One Way Anova test on Malondialdehyde levels showed that there was an effect after intervention of Portulaca Oleracea leaf extract among the five treatment groups p = 0.000. The results of Post Hoc LSD test showed that Portulaca Oleracea leaf extract had effective inhibits the formation of malondialdehyde activity at a dose of 90 mg/200grBB p = 0.145.Conclusion: It can be concluded that Portulaca Oleracea leaf extract can reduce Malondialdehyde levels.