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Yuha Auliana; Luthfi Alhazami

Transformasi: Journal of Economics and Business Management 2023 Universitas 17 Agustus 1945 Semarang

Indonesia is one of the top five countries in the world for producing plastic waste, With a total trash of 67.8 tons. Environmental challenges make it difficult for businesses to develop new products that improve environmental sustainability, green purchasing, and responsible manufacturing. With this, work is meant to continue in the future. The purpose of this study is to ascertain the relationship between environmental performance and green innovation and the competitive advantage of UMKM in Jakarta that have adopted green innovations. This study employed a quantitative methodology with a sample size of 78 participants. Questionnaires served as the study's main tool. Validity and reliability tests are two types of quality testing and instrumentation. Descriptive analysis and hypothesis testing were utilized in data analysis

Aisyah Ika Shauman Ninta; Muhammad Sofian Hadi

Al-Tarbiyah: Jurnal Ilmu Pendidikan Islam 2023 STAI YPIQ BAUBAU, SULAWESI TENGGARA

The era of digitalization is growing rapidly, including in the field of education. Educators and students need technology or platforms that support distance learning activities and still have good interaction, so that classes remain not bored or fun and productive. One platform that can answer these challenges is the Canva application. Canva has one of the special services or programs designed for education, namely Canva for Education. This service is designed for educators and students to continue to get a creative, innovative, collaborative and fun learning experience in line with the independent curriculum.The method used in this study is a development research method with a descriptive quantitative approach. This study aims to describe the use of the Canva for Education application by educators as a creative, innovative and collaborative learning medium for students in the current era    

Annisa Wardatul Jannah; Hilma Mauludiyyah Inayatulloh; Muna Mumtazah; Ateng Supriyatna; Tri Cahyanto

Jurnal Penelitian Ilmu Ekonomi dan Keuangan Syariah (JUPIEKES) 2023 STAI YPIQ BAUBAU, SULAWESI TENGGARA

The halalness of a food product is still a hot topic in public discussion. The halal quality of food and beverage products does not always depend on the raw materials used. However, it can be known from the mixing materials used, starting from the production process to the distribution process. Muslims are required to eat food that is halal and thoyyib, the critical point of an important product. The critical point of halal is a stage of food production where there is a possibility for a product to become haram. The purpose of this study is to determine the critical point of halal toast products in the Cibiru area, Bandung City. The method used is direct field research by way of observation, interviews, and documentation related to the required data. Furthermore, data analysis was carried out and described in accordance with data collection when in the field. So that the results show that there are critical points in the composition of toast, namely plain bread, jam, and margarine as well as critical points in the tools used, namely baking sheets and brushes.

Aulia Salsabila Az-zahra; Niken Purwidiani; Ila Huda Puspita; Lilis Sulandari

Journal of Creative Student Research 2023 Pusat Riset dan Inovasi Nasional

Food cost and selling price in the industrial world such as restaurants in hotels are very important in order to control production costs in processing food ingredients. The method used in this research is descriptive qualitative. Data collection techniques in the form of interviews, observation and documentation using inductive qualitative data analysis methods. Determination of selling price on the set menu through the calculation of market segmentation, competitor analysis, raw materials, and company standards owned. Food cost generated by each dish item has an important role in determining the selling price because it is very influential. Cost of package is the biggest determinant of costs incurred from 2 kinds of main dishes served. The results of this study indicate the determination of the selling price of the new year menu set using the mark-up pricing method based on standard calculations from the company. Strategy and determination of the target market as the main thing that must be considered, with a survey of several competitors including composition and price will be known how feasible the dish competes in the market.

nurfadillah; Haryanti, intisari; M Syukur Dwiriansyah

Journal of Management and Social Sciences (JIMAS) 2023 Sekolah Tinggi Ilmu Administrasi (STIA) Yappi Makassar

The Promotion Strategy is a step in the field of marketing in the form of interaction/communication carried out by the company with consumers or customers. The interactions that are formed in the marketing promotion strategy are in the form of providing information, inviting, and giving influence about a product. The purpose of this research is to find out whether there are differences in promotional strategies between shopee and lazada. The population in this study were all shopee and lazada consumers in Bima City and the sample used in this study was 100 samples which were divided into 50 shopee respondents and 50 lazada respondents. The sampling technique uses purposive sampling. The analysis technique uses the independent t-test. The results of the research show that there are differences in promotion strategies on the marketplace, Shopee and Lazada

Andien Putri Amalia; Siti Ning Farida

Jurnal Pengabdian Kepada Masyarakat 2023 Sekolah Tinggi Pastoral Kateketik Santo Fransiskus Assisi

The existence of world developments as well as digital transformation has created a “Crisis” situation for every brand and business owner in Indonesia. Because the average businessman is unable to adapt to technology. The increasing number of Instagram users has led to the emergence of Instagram accounts to act as advertising and media channels. One of them is the Instagram social media account @andalan.blitar. Therefore, the purpose of this community service activity is to help digital marketing for UMKM in the Kauman area through Instagram social media. The research method used in this study is a descriptive method which collects data using existing facts. The result of this service activity is that followers have an interest in culinary products that are promoted on the Instagram social media account @andalan.blitar by giving likes, comments, and visiting the UMKM.

Asep Abdulah

Jurnal Pendidikan, Bahasa dan Budaya 2023 Pusat Riset dan Inovasi Nasional

This study aims to determine and analyze the effect of empowering teaching staff on work productivity in high school education staff in Tasikmalaya Regency. The research method used in this study is a survey method. The population in this study were all high school education staff in Tasikmalaya Regency. Sampling from the study population was carried out using a total sampling technique, namely as many as 53 education staff. The analysis used is descriptive analysis and simple linear regression. The results of the study show that there is a significant effect of empowering teaching staff on work productivity in high schools throughout Tasikmalaya Regency. Empowerment of employees is an important strategy for organizations to increase the strength and engagement of their employees with the assumption that empowered employees tend to be more efficient in completing work. Thus, the Principal must maintain the empowerment that has been done before and increase empowerment in terms of credibility with employees such as involving employees in planning and decision-making processes.

Anisha Dian Iswahyuni; Aji Kusumastuti Hendrawan

Ocean Engineering : Jurnal Ilmu Teknik dan Teknologi Maritim 2023 Fakultas Teknik Universitas Maritim AMNI Semarang

Pesanggrahan Village, Kesugihan District, is one of the innovation villages launched by the Cilacap district government in 2022. The Kesugihan area has potential local food sources that have the potential to be developed by the community. Nuri Snack is one of the business actors engaged in food processing in the form of various chips in the form of cassava, taro and banana chips. Marketing that has been carried out at this time is selling to markets and serving purchases at home, there has been no innovation in expanding marketing to modern shops and online shops. The aims of this study were 1) to design informative packaging labels in accordance with labeling standards and 2) to develop packaging designs according to the wishes of consumers using the kansei engineering method. The method used is the kansei engineering method which translates consumer feelings into design specifications. Implementation The results of this study are in the form of label and packaging design concepts, design actors include uniqueness, product identity colors, complete product information, complete packaging information, neat, protected products, easy to carry, easy to store, have licensing and attractive designs, and the proposed packaging uses white standing pouch window doff 500z packaging with size 14cm x 23cm and chromo sticker as packaging label design. Conclusion The proposed label design already has permits and has an elegant design and is made of standing pouch plastic with a ziplock.  

Nanda Nur Humairoh Arifin; Jojok Dwiridotjahjono

Jurnal Pengabdian Kepada Masyarakat 2023 Sekolah Tinggi Pastoral Kateketik Santo Fransiskus Assisi

People who produce typical food products certainly have a business that generates profits in the sale of the products they make. By increasing sales, it is necessary for a brand in a product to provide benefits for both producers and consumers. In product development, KKN students carry out a rebranding activity for UMKM’s. Rebranding is an effort made to completely change or renew an existing brand so that it becomes better by not ignoring the company's original purpose, which is profit-oriented. In order to find out the obstacles faced by UMKM’s in the Blitar sub-district, it is necessary to conduct a qualitative research method with the types of data collection observation, interviews and documentation. And the results of this rebranding chose one of the UMKM’s in Blitar Village by assisting in logo rebranding activities, packaging to making taglines.

Muhammad Basyaruddin; Ila Huda Puspita D; Niken Purwidiani; Lilis Sulandari

Journal of Creative Student Research 2023 Pusat Riset dan Inovasi Nasional

Wedang uwuh spiced nastar made from mocaf is a dry cake made from mocaf flour, eggs, powdered sugar, butter, cornstarch, and wedang uwuh spice powder. This experiment aims to determine, 1) the hedonic quality of wedang uwuh spiced nastar made from mocaf; 2) knowing the nutritional value, include color, shape, aroma, taste, texture, and overall level of preference; 3) the selling price of the wedang uwuh spiced nastar made from mocaf. This experiment was carried out 4 times to find out the best formula for the wedang uwuh spiced nastar based on mocaf according to the criteria. Based on the experimental results of the wedang uwuh spiced nastar are 1) the product of the wedang uwuh spiced nastar had the criteria, namely: light brown in color, yellowish top, hemispherical in shape, smells of spices, has a sweet taste, tastes of spices, has a fine crumb texture; 2) the nutritional content of wedang uwuh spiced nastar made from mocaf per 100 grams were carbohydrates 61.18%, protein 9.16%, fat 5.62%, water content 21.05%, calories 314.5 kcal, antioxidants 96 .81 mg, and a shelf life of 28.5 days band on microbial growth method at a certain time using a temperature of 28oC; 3) the selling price of wedang uwuh spiced nastar made from mocaf is was IDR 24,437 / 250 grams.

Randi Gunawan; Aka Kurnia

Harmoni: Jurnal Ilmu Komunikasi dan Sosial 2023 International Forum of Researchers and Lecturers

This research analyzes social criticism in the lyrics of the song "Revolusi" by Dery Firmansyah (Defamation). The lyrics of this song serve as a medium for the creator to express their critical message towards the government. The research adopts a qualitative method and applies the Van Dijk Model as a framework for critical discourse analysis, particularly in understanding the structure and production processes of the text. Through discourse analysis, the study examines the elements of criticism related to the lyrics that function as a medium for criticizing the government. The main theme of the lyrics is to critique the prevailing issues at that time. The findings of the research indicate that lyrics can be used as a medium for social criticism, as evidenced by the macro structure, superstructure, micro structure, social cognition, and social context identified through text analysis.

Asep Soegiarto; Abdul Kholik

Pandawa : Pusat Publikasi Hasil Pengabdian Masyarakat 2023 Asosiasi Riset Ilmu Pendidikan Indonesia

In this article, we are introducing a new community engagement initiative that aims to train vocational school teachers in creating impactful learning podcasts. The goal of this training is to equip educators with the necessary skills to develop dynamic audio content that combines visual and textual elements, resulting in interactive learning experiences. Throughout the program, participants will explore scriptwriting, recording techniques, and post-production editing, all while learning how to effectively integrate multimedia components to enhance student engagement and comprehension. By offering practical exercises and expert feedback, this initiative empowers educators to adapt their teaching methods to the digital age, ultimately enhancing the quality of vocational education. This training bridges the gap between traditional teaching methods and modern learning preferences, and promotes an enriched educational environment while nurturing the growth of educators as innovative pedagogical influencers.

Annisa Kurniawan; Loisa Eunike Lude; Muhammad Tapus Revaldo; Roziana Febrianita

Jurnal Pengabdian Kepada Masyarakat 2023 Sekolah Tinggi Pastoral Kateketik Santo Fransiskus Assisi

Product marketing through social media and e-commerce is one of the most effective ways to expand market reach in this digital age. In fact, in this era of increasingly sophisticated technology, it opens up great opportunities for Micro, Small and Medium Enterprises (MSMEs) actors to be able to market their products outside the city, to abroad. However, there are many MSMEs who do not understand how to use social media and e-commerce to increase their sales. This happened to several MSMEs in RW XI Semolowaru Indah II, where they had quality products but did not understand modern ways to market these products. By looking at this case, the author held digital marketing training and assistance for MSMEs at RW XW Semolowaru Indah II. This method is done in two ways, namely: 1) Digital marketing training by bringing in resource persons. 2) Door to door digital marketing assistance. The result of this training and mentoring is that MSMEs actors already have a personal Instagram, and also some want to register for e-commerce, and they also understand how to market products through social media.

Aisyah Aisyah; Lilis Sulandari; Nugrahani Astuti; Ita Fatkhur Romadhoni

Journal of Creative Student Research 2023 Pusat Riset dan Inovasi Nasional

Instant red dragon fruit puree rice is a processed product of seasoned rice added with red dragon fruit puree and then dried. This study aims to determine 1) the effect of adding red dragon fruit puree 2) the interaction effect of the two on organoleptic properties including color, shape, aroma, level of preference for raw instant rice red dragon fruit puree, as well as color, shape, aroma, taste, texture, and preference level of cooked instant rice seasoned with red dragon fruit puree 3) the best product red dragon fruit puree instant rice 4) the chemical content of the best product includes protein, fat, carbohydrates, water and beta-carotene 5) the selling price of the best red dragon fruit puree instant rice. This type of research is an experiment. The independent variable was the addition of red dragon fruit puree (40g, 50g and 60g). Data collection used the observation method through organoleptic tests obtained from 10 trained panelists with instruments in the form of observation sheets in the form of a check list. Data analysis used single analysis of variance (anava) and Duncan's further test with SPSS 17.0. The best product based on organoleptic tests in chemical tests and selling prices using conventional methods. The results showed 1) the addition of red dragon fruit puree had a significant effect on color and the level of preference with (sig: 0.000) instant rice puree raw red dragon fruit and instant rice puree red dragon fruit cooked. 2) Instant red dragon fruit puree rice has no effect on shape, aroma and cooked red dragon fruit puree instant rice has no effect on shape, aroma, taste and texture. 3) the best product is the addition of 50% red dragon fruit puree 4) the content of raw instant rice is higher than the content of cooked instant rice, namely the protein content of raw instant rice is 9.52% and cooked instant rice is 6.90%, the fat content of rice raw instant 4.51% cooked instant rice 3.68%, carbohydrate content of raw instant rice 71.90% and cooked instant rice 52.50%, water content of raw instant rice 12.50% and cooked instant rice 33.10%, and the beta-carotene content of raw instant rice is 56.55%/mg and cooked instant rice is 41.80%/mg. 5) the selling price of instant yellow rice is Rp. 3.726  weight 100 g.

Rosmaida Rosmaida; Syaifuddin Syaifuddin; Sofiyan Sofiyan

Maslahah : Jurnal Manajemen dan Ekonomi Syariah 2023 STAI YPIQ BAUBAU, SULAWESI TENGGARA

The number of employee performance that is considered not in accordance with the target causes a decrease in the quality of the company. So it takes an in-depth approach to what causes it to happen. Therefore, this study wants to test whether there is an effect of motivation and work supervision on work productivity with soft skills and social relations as intervening variables on the employees of PDAM Tirta Silau Piasa. This type of research uses causal research which aims to test hypotheses on a causal relationship between one variable and another, then determines the implications for confirmation of theoretical and empirical models built from Work Motivation and Supervision. The results of the study show that the procurement of human resources has a very large influence on the work productivity of employees at PDAM Tirta Silau Piasa. This is because with quality human resources, PDAM Tirta Silau Piasa will be more consistent in carrying out its functions. In addition, procurement of human resources will create improved performance results compared to previous results.  

Afifah Dinda Sofia; Dita Noer Novitasari; Muthiatur Rahmah; Nisa Hafi Idhoh Fitriana

Jurnal Pengabdian Kepada Masyarakat 2023 Sekolah Tinggi Pastoral Kateketik Santo Fransiskus Assisi

Rice is one of the important food crops for the people of Indonesia to meet the need for carbohydrates. This food ingredient contains 73 g of carbohydrates and 8 g of protein in every 100 g of material. As a major food crop, continuity of production is urgently needed so that the quality and quantity remains available. The obstacle often faced by farmers in efforts to increase rice production is the presence of plant-disturbing organisms (OPT). One type of plant-disturbing organism that attacks rice plants is the Wereng Pest, causing losses in quality and quantity. Brown planthoppers and green leafhoppers are groups of pests that can cause rice plants to die or reduce production to the detriment of farmers. The purpose of this research is to conduct outreach to farmers regarding the dangers and what can be done so as not to be exposed to Wereng Pests. This activity was held on June 19 2023 in Gedangkulut Village, Cerme District, Gresik Regency.

Erin Dwi Cahyani; Jojok Dwiridotjahjono

Jurnal Pengabdian Kepada Masyarakat 2023 Sekolah Tinggi Pastoral Kateketik Santo Fransiskus Assisi

In the current era, digital is very important and needed by every human being in their daily life, both for doing business and shopping. In the world of entrepreneurship, Micro, Small and Medium Enterprises (MSMEs) need digitization through social media so that the products that have been made can be recognized and marketed with a wider reach to consumers. However, the lack of knowledge regarding the use of social media is an obstacle for UMKM in Banjaragung Village so that marketing is carried out only offline and word of mouth. By conducting socialization and assistance regarding the functions and various features that can be used in social media to Banjaragung Village MSMEs, it is hoped that this can be implemented so that product marketing can be easier and optimal. The method used is qualitative with the type of data collection through observation, interviews, and documentation of activities. The results obtained from these activities are that UMKM in Banjaragung Village can utilize social media in marketing their products. So, having a social media account can be used as promotional media as well as product marketing by posting product photos and various other promos that can attract consumer interest.

Galuh Kinanti; Nuril Nadi’a Aditia; Roziana Febrianita

Jurnal Pengabdian Kepada Masyarakat 2023 Sekolah Tinggi Pastoral Kateketik Santo Fransiskus Assisi

The community service activity was carried out by the East Java UPNV KKNT-T team in Klampis Ngasem Village with the background from the results of the Forum Group Discussion for MSMEs in Klampis Ngasem Village including: lack of knowledge regarding Cost of Production, lack of knowledge regarding classification and cost calculation fixed and variable costs in accordance with Generally Accepted Accounting Principles both manually andexcel. The purpose of holding this activity is that MSME actors in Klampis Ngasem Village have knowledge and understanding regarding the calculation of the Cost of Production  so that they are able to determine a good selling price and get the expected profit. The methods used in this community service activity are observation, problem-solving approaches, training, and mentoring. The results of the implementation of this service are as follows: exposure, training, and assistance regarding fixed costs and variable costs have been carried out so that they are able to carry out the principles of calculating  in accordance with Generally Accepted Accounting Principles.

Wahyu Ridho; Shabirina Laila Azka

Karunia: Jurnal Hasil Pengabdian Masyarakat Indonesia 2023 Fakultas Teknik Universitas Maritim AMNI Semarang

In the era of the Industrial Revolution 4.0, many transformations in various life sectors encourage the community to adopt, including MSME actors. In implementing community service activities in Rejoso Village, Nganjuk Regency, KKNTt-MBKM, students found that MSMEs needed help adapting. The MSMEs experienced obstacles in optimizing product potential and developing marketing methods caused by age and the need for understanding in using technology. Therefore, implementing this community service activity aims to help MSMEs build their business by preparing an activity plan to overcome obstacles that include branding and digital marketing assistance activities. The method used is Planning of Action (POA) through the preparation of stages in implementing branding and digital marketing. These stages are conducting surveys, analyzing the potential and constraints on MSME actors, planning the implementation of branding and digital marketing, signing and handing over MoUs, then carrying out branding activities through mentoring the creation of logos, labels, taglines, and banners of MSME products and digital marketing through mentoring the creation and use of Instagram social media accounts and Shopee e-commerce. The results showed that MSMEs experienced the development of products and marketing methods through activities carried out by KKN students.

Mohammad Afriyan Anggadiotama; Ita Fatkhur Romadhoni; Lilis Sulandari; Asrul Bahar

Journal of Creative Student Research 2023 Pusat Riset dan Inovasi Nasional

Rolade its a dish that is rarely consumed by the public because the manufacturing process is complicated and cassava leaves are vegetables that have coarse fiber, these two problems are the goal of this research which is an experiment in making cassava leaves and agar-agar as skin for making catfish rolade. This research uses a comparison of the number of cassava leaves and agar-agar with 3 treatments namely (80 grams: 4 grams), (80 grams: 6 grams), and (80 grams: 8 grams). Data collection was carried out by observation method through organoleptic test. Organoleptic test results data were processed by one way ANOVA test and Duncan's advanced test. To determine the content of proximate and vitamin A, laboratory tests were carried out and the selling price was determined for 250 gram packages. The results showed: 1)Catfish rolls with skin made from cassava leaves and agar-agar produced a product with a ratio of the amount of cassava leaves and agar-agar 80 grams: 6 grams. 2)Based on laboratory test results, the best sample per 100 grams contains Vitamin A 119.65 mg, Water 30.55%, Protein 18.05%, Fat 19.52%, Carbohydrates 30.04% and Ash 1.92% . 3)The selling price of catfish rolls with skin made from cassava leaves and agar is known to be Rp. 20,000 per 250 gram pack.