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Social media plays an important role in supporting innovation and digitalization of Micro, Small and Medium Enterprises (MSMEs) in Indonesia. This research aims to understand how social media affects the growth of MSMEs through marketing strategies and interactions with consumers. The method used is qualitative analysis on several case studies of MSMEs that successfully use social media. The results show that social media increases product visibility and allows MSMEs to interact directly with customers, understand their neaeds, and adapt quickly to market trends. In addition, feedback from consumers on social media drives product and service innovation. The conclusion of this study is that social media not only improves the competitiveness of MSMEs, but also contributes to national economic growth. The suggestion for MSMEs is to utilize social media proactively and take part in digital marketing training.The implications of this study emphasize the need for support from the government and related institutions in the form of training programs and access to technology to strengthen the capabilities of MSMEs in the digital era. Thus, social media can be a strategic tool for sustainable growth and innovation in the MSME sector.

Industrial policy in Indonesia faces significant challenges in an era of increasingly complex globalization. Globalization brings great opportunities for domestic companies to compete globally, but also poses risks such as economic inequality and unemployment. To address these challenges, the government needs to develop a smart industrial policy that not only encourages sectoral growth but also stimulates cross-sectoral innovation. Selecting imported goods, imposing high import fees on commodities that can already be produced domestically, and providing capital injections to companies with comparative advantages are effective ways to protect local industries from the negative impacts of globalization. Digitalization must also go hand in hand with the implementation of this strategy so that sectors can use digital technology to increase productivity and create new economic opportunities, especially for micro, small, and start-up businesses. Furthermore, Indonesia's economic strength in navigating the problems of globalization may lie in its integration with the creative economy. Indonesia's industrial economy requires creative and innovative human resources so that the creative sector can develop and compete on a global scale.

Integration, merger, and conglomeration are increasingly common strategies implemented by companies in Indonesia to increase competitiveness in the increasingly tight global market. Corporate integration, both vertically and horizontally, is expected to create operational efficiency and expand market share, however, this process still faces challenges in terms of supervision of healthy business competition. Mergers as an instrument to strengthen market position in the financial sector and other industries also have the potential to reduce the level of market competition, which requires strict supervision by institutions such as the Business Competition Supervisory Commission (KPPU). Conglomeration, on the other hand, is a diversification strategy carried out by large companies to maintain financial stability, but also risks creating market dominance that is detrimental to small business actors. The findings in this article show that although this strategy provides efficiency benefits, strict regulation and fair supervision of business competition are needed to maintain market balance and support sustainable economic development. The implications of competition policy in Indonesia must continue to be adjusted to global dynamics and digitalization developments that affect integration and merger practices.

This article discusses the role of the government and strategies for strengthening the people's economy in empowering Micro, Small, and Medium Enterprises (MSMEs) in Purwokerto, particularly in the context of digitalization. MSMEs play a significant role in the local and national economy but face various challenges that affect their competitiveness. The Banyumas Regency government actively supports digital transformation through training and programs that enhance the digital skills of MSME actors. Additionally, financial literacy is also deemed crucial to help MSME actors manage finances and understand essential business aspects. This article aims to provide an in-depth understanding of the conditions of MSMEs in Purwokerto and the steps that can be taken to enhance their role in the local economy.

Culture plays an important role in developing students' character and improving students' literacy, especially in the digital era that reflects the 21st century. This study aims to investigate the role of school culture in fostering student character and literary development through the study of literature. The data summary consists of several articles selected using a selection process of 20 articles selected using the Publish or Perish tool. The findings of the analysis show that a school culture based on religious values and literacy is able to create a conducive and inclusive learning environment. Programs such as congregational prayer, tadarus, library optimization and community-based activities provide significant support in improving students' discipline, responsibility and literacy skills. However, the research results are based on school leadership, community involvement and policy support. This highlights the importance of holistic education in creating a school culture that is in line with globalization and digitalization trends. The findings emphasize the importance of a holistic approach in building a school culture that is relevant to the challenges of globalization and digitalization. This research makes theoretical and practical contributions to designing educational strategies that focus on strengthening school culture.

Trade liberalization has become an integral part of economic globalization, providing both opportunities and challenges for the Micro, Small, and Medium Enterprises (MSMEs) sector in Indonesia. This study aims to analyze the impact of trade liberalization on MSMEs, including the opportunities it creates, the challenges faced, and the adaptive strategies that can be implemented. Using a qualitative approach based on literature reviews, this study explores various references related to the socio-economic impacts and policy implications for the MSME sector. The findings indicate that although trade liberalization opens broader market access and enhances innovation potential, MSMEs face significant challenges such as global competition, limited capital, and compliance with international quality standards. Therefore, inclusive policies and empowerment programs are essential to ensure MSMEs’ sustainability and equitable benefits from trade liberalization.

Anchovies are widely consumed by the lower middle class, it turns out to be one of the best sources of calcium. The greatest calcium requirement occurs during growth and calcium is still needed even though it has reached adulthood to prevent osteoporosis. According to Hendradi (2009) anchovies are a source of calcium that is resistant and not easily dissolved in water. Anchovies are very good as a source of calcium that is cheap and easy to obtain. The development of the anchovy industry in empowering the economy of the Padelegan village community means that increasing the independence and welfare of the Padelegan village community is one of them through economic empowerment in the village in the digitalization era. Thematic KKN Group 05 Madura University activities carried out the development of the anchovy industry in empowering the economy of the Padelegan village community for one month with 11 work programs. This article was written using a qualitative study method with a descriptive approach.

Data and information play a strategic role in organizational systems theory, particularly in supporting fact-based decision-making processes. In this theory, organizations are viewed as open systems that continuously interact with their environments. Data serves as raw material that, through analysis, is transformed into actionable information to understand the internal and external dynamics of organizations. Accurate and relevant information helps organizations manage complexity, identify opportunities, and address challenges in ever-changing environments. The data management process encompasses collection, storage, analysis, and distribution, enabling integration across organizational units and enhancing synergy. Additionally, information-based feedback systems are vital for measuring organizational performance and driving continuous innovation. The effective use of data and information not only improves operational efficiency but also supports strategic planning and adaptation to market changes. In the context of digitalization, the role of data and information has become increasingly critical, as technology enables the processing of large-scale data more quickly and accurately. This article explores how data and information, as core components of organizational systems theory, can be utilized to create added value and support organizational sustainability in the modern era.      

Advertising tax is one of the significant sources of Local Revenue (PAD) in Sikka Regency, contributing up to 25% of the total PAD. This study discusses the strategies implemented by the Sikka Regency Regional Revenue Agency (BAPENDA) to increase advertising tax revenue annually. These strategies include digitalization of administrative services, intensive socialization to the community, strict law enforcement, and collaboration with related agencies such as Satpol PP and the Prosecutor's Office. The results of the study indicate that optimization of advertising tax revenue can be achieved through simplification of the administrative process, technology-based supervision, and revenue diversification by utilizing the potential of digital advertising. Supporting factors include proactive policies of the local government, while the main inhibiting factors are low taxpayer compliance and lack of socialization. Through a collaborative approach, innovation, and law enforcement, advertising tax is expected to provide a greater contribution to Sikka Regency's PAD, support regional development, and create a more modern, transparent, and sustainable tax management system.

The rapid development of technology has significantly influenced various economic sectors, including finance. Digitalization has introduced opportunities to create more efficient, transparent, and inclusive financial services. Within Islamic finance, technological advancements address challenges such as limited access to Sharia-compliant financial services and complexities in applying Sharia principles practically. One notable innovation is Sharia-based financial technology (fintech), which combines Islamic values with modern technology to provide accessible, ethical, and sustainable financial solutions. This study explores the potential and challenges of Sharia fintech in Indonesia, a country with the largest Muslim population globally. Sharia fintech, including crowdfunding, peer-to-peer lending, and halal digital payment platforms, promotes financial inclusion while adhering to Islamic principles. However, its growth faces regulatory hurdles, consumer protection issues, and a lack of public literacy about Sharia-compliant financial products. The research highlights the role of the government and regulatory bodies such as the Financial Services Authority (OJK) in providing a supportive framework, including legal certainty, technological infrastructure, and public education initiatives. The findings emphasize that effective regulations and strategic government support are critical to fostering Sharia fintech as a pillar of the Islamic economy. With strengthened collaboration between stakeholders, Sharia fintech can contribute significantly to financial inclusion and sustainable economic development in Indonesia.

This study examines the digitalization of the concept of Mawaddah wa Rahmah in the Qur'an and Hadith as a family psychology strategy to build harmonious households in Bucor Wetan Village, Probolinggo Regency. With a population of approximately 4,000 people, the village faces challenges in applying the values of love and mercy in daily family life. The research employs a qualitative method with a phenomenological approach, involving in-depth interviews, direct observations, and document analysis. The findings reveal that digitalization through Islamic value-based educational media, such as interactive videos and family education applications, plays a significant role in raising public awareness of the importance of Mawaddah wa Rahmah. These digital media are effective in improving communication patterns, managing conflicts, and strengthening relationships among family members. Despite challenges such as limited internet access and digital literacy, training programs conducted during the research helped address these obstacles. The study concludes that integrating Islamic values with digital technology can be an innovative and effective solution for creating harmonious and prosperous families. This approach facilitates social transformation that supports peaceful family life, especially in rural communities like Bucor Wetan Village.

The Society 5.0 era has brought fundamental transformations in the social structure, technology and value system of society. This research aims to explore the axiological dynamics that occur in the midst of the digital revolution, with the main focus on shifts in fundamental values ​​in the context of digital society. Using the literature review method, this study analyzes various academic sources, scientific journals and related publications to understand the complexity of axiological changes in the digital era. The research approach was carried out systematically by reviewing literature from various scientific disciplines, including sociology, philosophy, anthropology, and information technology. The research results show that digital society is experiencing a significant value transformation, including changes in ethical concepts, aesthetics, social logic and traditional norms. Key findings reveal that digital technology is not just a tool, but an agent of transformation that influences the construction of social values. The digitalization process has encouraged the emergence of a new paradigm in understanding human relationships, identity and social interactions. This research offers a critical perspective on the axiological challenges in integrating traditional values ​​with the dynamics of digital society, and embedding them in the formation of social structures in the Society 5.0 era.

The current digitalization era makes people adapt to technological developments, including in terms of payment transactions. Quick Response Code Indonesian Standard (QRIS) has emerged as a practical and simple digital payment solution, but for MSMEs, especially the elderly (4060 years) or the general public, there are still many challenges. This service aims to evaluate the effectiveness of training and community service in increasing the use and understanding of QRIS among elderly MSMEs and the general public in Sukadami Village, South Cikarang District. Through participatory training methods and quantitative approaches, this study measures the impact of the service program on digital literacy and the level of QRIS adoption.

This research was conducted to describe how the journey of the transformation of Arabic language learning in Indonesia, especially on the opportunities and challenges in the digital era that will have an impact on education. The changing times that brought Indonesia to be more developed also made Arabic language learning undergo changes. Arabic, which is present in Indonesia as a religious language, must now also begin to be realized and developed its presence. This research also seeks to reveal how attitudes must be faced when there are challenges of digitalization in the use of Arabic language learning. The author chooses to use a type of qualitative research method through a literature study approach which is then continued by descriptive analysis techniques through the Miles Matthew theory. This theory conducts qualitative research through four approaches, namely: Data collection, data redaction, data presentation and conclusion (presentation of verification). Data acquisition is taken from several sources of literature that match the research theme and then processed with several ideas and thoughts of the author. The results showed that among several opportunities for Arabic language learning in Indonesia in the era of digitalization, namely: The emergence of various online platforms, traditional learning towards application-based learning, a more active and interesting learning experience, then can increase students' interest in learninglearning, As for some of the challenges faced.

Policy tools have an important role in shaping a quality, inclusive, and sustainable education system. This article aims to identify and analyze the various policy tools used in the education system, including regulations, economic instruments, and information instruments. Using an analytical-descriptive approach, this article explores how policy tools are applied to support the achievement of national education goals, such as improving access, quality, and equity in education. The findings show that the success of policy tools is greatly influenced by the effectiveness of implementation, the capacity of human resources, and synergies between various stakeholders. However, challenges such as access gaps in remote areas, technological limitations, and lack of transparency in policy management remain obstacles. To overcome these challenges, it is recommended that strategies in the form of strengthening human resource capacity, digitization of the education system, as well as increased collaboration between the government, the private sector, and the community. With the implementation of effective policy tools, the education system can become the main pillar in advancing the nation and creating a globally competitive generation.

The digitalization of science management has profoundly reshaped how scientific research and development management are organized, directed, and executed. This present paper examines this transformation by conducting an initial systematic literature review. This paper identifies gaps, synthesizes findings, and draws conclusions by analyzing peer-reviewed articles from various sources. By synthesizing the key findings of recent studies, this review underlines five key themes, namely the growing emphasis on data-driven decision-making, the evolving role of leadership, the need for ethical and regulatory considerations, the opportunities for enhanced collaboration and cross-pollination of ideas, and the potential for improved decision-making and organizational agility. These findings underscore the need for science managers to adapt their strategies to harness the opportunities and address the challenges resulting from digitalization.  

The rapid development of information technology has significantly impacted the business world, including Micro, Small, and Medium Enterprises (MSMEs). However, business actors, particularly in the catfish farming sector, often face challenges in accessing broader markets and improving operational efficiency. This study aims to develop LeleQue, a web-based information system designed to efficiently support the management of catfish farming businesses. By implementing the SDLC (Software Development Life Cycle) method, this research outlines the system development process, from needs analysis to system evaluation The LeleQue application is equipped with key features such as financial bookkeeping, inventory management, debt tracking, financial reports, and discussion forums. The findings indicate that LeleQue provides an integrated platform to meet the operational management needs of catfish farming businesses. Additionally, the application facilitates collaboration among farmers through its community forum. This study contributes to supporting MSME digitalization, particularly in the catfish farming sector, to enhance efficiency, productivity, and business competitiveness.

Raudhatul Athfal Nurul Hidayah is a kindergarten located in Rawa Panjang, Bojong Gede, Kabupaten Bogor, Jawa Barat. The use of technology in education is increasing, especially in terms of school administration such as tuition payments and new student registration. The online tuition payment and registration system is designed to facilitate the administration process for schools and parents of students. With this system, parents can make tuition payments and student registration online through an application or website, without having to come directly to the school. This study aims to develop and implement an efficient and user-friendly online tuition payment and registration system.The methods used include system design, collecting user needs data, and system testing. The results of the study show that this system can reduce the time and costs required in the payment and registration process, as well as increase data transparency and accuracy. This system also makes it easier for schools to manage financial data and student registration. Thus, the online tuition payment and registration system can be a practical solution in supporting the digitalization of school administration

Training activities for recording simple digital-based financial reports through the TokoKu application were carried out with the participant Mrs. Ngadiyah, owner of Warung Snacks and Sembako Hidayah. This training aims to help MSMEs overcome the problems of disorganized manual recording, minimal understanding of financial reports, and limited use of technology. This activity is carried out in three stages: preparation, implementation, and mentoring. The results of the training showed an increase in participants' ability to record transactions, prepare simple financial reports, and manage inventory more efficiently. The TokoKu application also helps reduce recording errors and makes business decision making easier. Even though there are obstacles related to technology adaptation and poor internet access, this training succeeded in proving that digitalization can increase the sustainability and competitiveness of MSMEs in the digital era.

The UMKM digitalization is carried out by utilizing digital technology to expand the marketing of UMKM products through digital marketing. The method used is the observation method by going directly to the UMKM location. The selected UMKMs in this service are UMKM Dua Putra and UMKM Tempe and Soy Milk. After conducting a survey and finding the problems faced by these UMKMs, this service carried out the development of UMKMs by making UMKM product brands and logos, making Google Maps, and making QRIS. The results and benefits obtained from this activity are first, branding UMKM products by giving the name “Tempe Ndeso” and making a logo so that it can increase consumer attractiveness and increase sales. Second, location placement on Google Maps for UMKMs so as to facilitate buyer access and increase visibility. Third, the implementation of the QRIS payment system at the Dua Putra UMKMs for an integrated digital payment system to facilitate transactions and increase payment efficiency.