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The aim of this research is to determine the influence of TikTok social media on student learning outcomes in Islamic religious education subjects at UPT SDN 12 Arungkeke, Jeneponto Regency. This type of research is quantitative survey/expost facto research. Research procedures include the conceptual phase, design and planning phase, creating instruments and collecting research data, empirical phase, analytical phase (analyzing data and calculating research data results), and dissemination phase (designing research results). The research results show that the T test Judging from the value of Tcount (89.584) > Ttable (1.713) or the significant probability value of 0.000 < 0.05, then Ho is rejected and Ha is accepted, meaning that social media Tik Tok (X) has a positive and significant effect on student learning outcomes (Y). Based on student learning results and tests carried out by researchers, it can be seen that social media Tik Tok has an influence on student learning outcomes in Islamic religious education subjects at UPT SDN 12 Arungkeke, Jeneponto Regency.

This research aims to analyze how Okura tourist park marketing communications in an effort to increase tourists' visiting decisions. The method used in this research is a qualitative method to produce descriptive data with data collection techniques in the form of interviews, observation and documentation. Based on the research results, it was found that Okura Tourism Park has implemented various marketing communications to increase tourists' visiting decisions. Internet marketing is divided into social media marketing & websites, internet marketing has a big impact in attracting a wide range of visitors, social media marketing uses Instagram, Facebook, TikTok. Sales promotion is simply done by giving discounts to camping land renters and reducing the price of visiting tickets, which has an impact on attracting visitors, but its implementation cannot be done sustainably and is not well publicized. Public relations & publicity is carried out by carrying out event activities with the community and establishing relationships with external parties, and utilizing mass media and journalists who come to cover tourism for news so that it can have a significant influence in increasing visiting decisions.

Information and Communication Technology (ICT) has emerged as a crucial determinant in business transformation, particularly for Micro, Small, and Medium Enterprises (MSMEs). This research aims to delve deeply into how the implementation of ICT in MSMEs contributes to enhancing their competitiveness. The research method employed is descriptive analysis with a qualitative approach, where data were collected through interviews with MSME owners who have implemented information technology in their operations.The results indicate that the integration of ICT has provided significant positive impacts on MSMEs. One of the key benefits is the enhancement of operational efficiency, where the use of information systems has expedited business processes and reduced operational costs. Additionally, MSMEs that adopt information technology also have broader market access through online platforms and social media, thereby enhancing sales potential and business growth. However, the implementation of ICT in MSMEs also faces several challenges, such as high implementation costs, limited access to infrastructure, and concerns about data security. Therefore, strong support from the government, non-governmental organizations, and the private sector is needed to provide training, technical assistance, and necessary infrastructure for MSMEs to harness the full potential of ICT.

Self-marriage is a big problem in various countries, one of which is Indonesia. Due to this problem, the World Health Organization (WHO, 2021) also emphasizes that delaying the age of marriage can improve family welfare. The aim of this research is to identify the factors that cause early marriage in Indonesia, causing early marriage for perpetrators, children and the surrounding community, various efforts that can be made to prevent and overcome early marriage in Indonesia. This research uses a qualitative approach by collecting various data such as articles and journals on early marriage. Early marriage can occur due to various factors such as economic factors, parental factors, accidents (marriage due to accident), family traditions, local customs. According to the United Nations Children's Fund (UNICEF), early marriage is a marriage carried out officially or unofficially by a person before the age of 18 and has been carried out in various regions. To encourage the current rate of increase in the problem of early marriage, an innovation program was formed, namely the Action of GenRe program. as a promotive and preventive effort against cases of early marriage, it can help teenagers, society and the government in raising healthy and moral teenagers so that it can reduce the occurrence of early marriage.

. Indomie as the market leader of instant noodles in Indonesia often launches flavor innovations with culinary flavors typical of certain regions. During 2024, Indomie has released three flavor innovations, namely the authentic Japanese Indomie Tori Kara in collaboration with the Pop Mie brand, Indomie Goreng Rawon Pedas Mercon from East Java, and Indomie Goreng Kebuli flavor from the Middle East. Thus, it is necessary to conduct media monitoring to monitor the development of netizens' responses to the Indomie product innovation. This research uses a positivism research paradigm with a quantitative descriptive research method that optimizes the use of Brand24 tools to obtain sentiment data, mentions and reach, and trending hashtags from online media. The results of Indomie's media monitoring research in the March 2024 period show that the number of positive Indomie sentiments tends to increase every week with the X application and Tiktok as the largest source of sentiment. This increase was influenced by several factors such as influencers, the use of hashtags, and the momentum of Ramadan 2024. In addition, Indomie also received negative sentiments from netizens regarding the quality of flavors that differ in each region and the comparison of Indomie with its competitors which are considered superior.      

The development of the times is constantly changing, marked by the existence of various applications that have online promotion and sales features. competition in online sales is getting tighter, making online business people look for the right strategy to market their products, such as in the TikTok strategy application so that consumers are easy to make a purchasing decision, namely with its latest feature, namely live streaming, which can be seen from direct marketing and trust. The purpose of this study was to determine the effect of direct marketing on purchasing decisions with trust as a moderating variable in an Islamic business perspective. This research uses quantitative methods. Data collection techniques in literature review, questionnaires and Likert scales. The population used in this study is generation z in Bandar Lampung City. Sampling in this study using purposive sampling technique. The number of samples used, determined by the formula according to Widianto, amounted to 97 respondents. The data analysis method uses Partial Last Scructural Equation Modeling (PLS-SEM) and data processing using smartPLS software. The results of this study indicate that there is a positive and significant influence between direct marketing on purchasing decisions. And trust does not moderate the relationship between direct marketing and purchasing decisions. In the perspective of Islamic business direct marketing on purchasing decisions on live streaming tiktok has implemented the principles of Islamic business ethics, including unity, balance, free will, responsibility, and benevolence so that it is something that Muslim business people need to pay attention to.

Economic condition is an essential thing that needs to be considered as a reflection of fulfilling needs with a lifestyle that is in accordance with the separation between needs and desires. The purpose of this study was to determine the economic conditions of TikTok Shop users and their relationship to purchasing decisions. In addition, this study aims to determine purchasing patterns and consumer strategies in shopping activities. the method used is a quantitative approach with a questionnaire distributed through social media. The questionnaire contains four categories of questions that aim to determine purchasing patterns, shopping strategies, economic conditions and their relationship with purchasing decisions. This study reveals that the average income of Tiktokshop users belongs to the lower middle class. This condition affects consumer decisions in making purchases. On the other hand, with this income they do not feel burdened by living expenses. In addition, for some people economic conditions do not affect the pattern of their shopping activities.    

With the rapid development of Internet technology, many companies are now using the Internet as a major platform in their marketing strategy of skincare products, mainly through social media. The research aims to explore the factors that influence the intention of buying skincare products on the TikTok platform by considering the role of brand image as a moderation variable. The research method uses descriptive causality with a quantitative approach, and uses purposive sampling techniques. Primary data obtained from 267 respondents active TikTok users who were interested in skincare products and collected through online questionnaires. Data analysis is done using Structural Equation Modelling-Partial Least Square (SEM-PLS). Research findings show that social media marketing activities, online customer reviews, influencer endorsement, brand image can improve purchase intention, while price consciousness does not affect the purchase intent of skincare products on Tiktok platform. Implications, skincare manufacturers and marketers should pay attention to branding strategies on TikTok's platform to boost purchasing intentions. Further research is suggested to explore other factors that can influence the intention of buying skincare products in the digital age.

This research aims to describe the impact of using TikTok social media on the ethics and behavior of the younger generation using the literature study method. Data is collected from various sources, including journal articles, books, and other scientific publications. The results of the analysis highlight that the use of TikTok can lead to a decrease in ethical and inappropriate behavior among the younger generation. Unethical content such as exposing, violence, and discrimination can be found on these platforms, affecting moral values ​​and social norms. Proposed solutions include increased awareness of digital education, a more active role for parents, as well as technology companies' responsibility in content moderation. This research provides important insights into the negative impacts of TikTok and identifies steps that can be taken to overcome these challenges in improving the ethics and behavior of young people.  

The policy of shutting down TikTok Shop has sparked both pros and cons. On one side, it eliminates jobs for content creators whose income relies on TikTok Shop, while on the other side, it saves UMKM  from predatory pricing wars that harm them. Utilizing the Naive Bayes algorithm, a classification method capable of predicting the likelihood of a class and making decisions based on learning data, the Emotion Recognition research on YouTube comments related to the closure of TikTok Shop is conducted. Data will be classified into five classes: happy, angry, sad, afraid, and surprised. The objective of this research is to find the best emotional model using the Naive Bayes method. The results of user testing with Naive Bayes and Tf-Idf show that the precision values for sad, happy, afraid, and surprised emotions are high, while for anger, the percentage is 59%. The percentages for afraid, happy, sad, and surprised emotions are 91%, 87%, 84%, and 79%, respectively. The overall accuracy is 82%.

Currently the world has entered the era of the fourth industrial revolution. The advancement of modern technology will certainly affect developments in the world, both with regard to the issue of organizing education and from the ease of obtaining learning resources or knowledge. In this modern technological era, it is necessary to have truly unique and innovative learning, especially learning that can attract students' attention and interest in learning. Therefore, the objectives, structure and content of educational programs and learning media need to be changed so that learning becomes more interesting, accurate and attractive. This research was conducted at SMA PGRI 1 Kotabumi. The instrument used was a questionnaire regarding the effect of the use of TikTok on Islamic Religious Education subjects with the data analysis technique used in this study is to calculate the number of respondents' answers to each question. Students' Understanding of Islamic Religious Education Learning Activities using the TikTok Application according to PGRI 1 Kotabumi High School students understand Islamic Religious Education learning activities using the TikTok application, students can learn (review) learning material at any time and anywhere, and can increase student activeness and creativity.

This research aims to find out about how business competition law is protected in e-commerce shopee and tiktok shop in Indonesia. The method used in this research is normative with a statutory approach and a case approach. Legal materials are collected through literature study, then analyzed prescriptively. The research results show that judging from the elements of Article 20 and Article 17 paragraphs (1) and (2) of Law Number 5 of 1999 concerning Prohibition of Monopoly Practices and Unfair Business Competition, monopoly practices and unhealthy competition are not fulfilled so that flash sale marketing on the platform e-commerce shopee and tiktok shop cannot be said to be predatory pricing because there are several elements that are not fulfilled. This only results in tighter competition between e-commerce in Indonesia, both in increasing sales and also increasing the number of potential business actors.

This research is motivated by the competition for school yearbooks in high schools, junior high schools, elementary schools and equivalent in the Jakarta area and its surroundings which is quite tight. In this tight competition, a strategy is needed to promote Crayoone Event Organizer to become the best School Yearbook Company. This research was conducted in Central Jakarta.This research aims to find out what Crayoone Event Organizer does in its Marketing Public Relations strategy, find out Pull, Push and Pass Strategy, and find out the opportunities and obstacles to its Marketing Public Relations strategy. This research was conducted based on the theory of Thomas L Harris, Three Ways Strategies namely Pull, Push and Pass Strategy.This research method uses descriptive analysis with a qualitative approach. The data collection techniques used in this study were interviews, observation and documentation. The research results show that the push strategy is the main strategy used by Crayoone, by dividing marketer areas and aiming to be invited for presentations. The provision of incentives per collaboration and annual accumulative is carried out by the Crayoone Event Organizer. A pull strategy is also being pursued through social media to attract consumers via Tiktok and Instagram. The pass strategy used is sponsorship for student and non-student activities. The opportunity to carry out this strategy is better known through social media, and it is easier to convince potential service users. Distance barriers in terms of production outside the work area.    

In summary, the comprehensive analysis of students' responses to 11 distinct questions about the utilization of TikTok as a learning medium in English-speaking classes yields valuable insights. The unanimous agreement among the interviewed students underscores the overall advantage of TikTok as an effective and versatile learning tool. Firstly, TikTok proves to be a valuable supplementary resource, providing diverse content that aids in better understanding study materials. Students emphasize that the platform's content enhances their comprehension, offering additional learning material that is both engaging and accessible. Secondly, TikTok's interactive features, such as stitch videos and duets, emerge as pivotal components that inject an engaging and enjoyable dimension into the learning process. Students express a strong preference for these features, highlighting their positive impact on the learning experience. Thirdly, TikTok significantly contributes to bolstering students' confidence in speaking English. The students' responses emphasize that the platform acts as a transformative space where they overcome initial apprehensions about fluency. Through consistent speaking practice, students report feeling more motivated and self-assured when communicating in English. Additionally, the analysis reflects a positive correlation between TikTok usage and increased motivation to learn English. The platform's dynamic and interactive nature contributes to a more stimulating learning environment, encouraging students to actively engage with the language. Furthermore, students note that TikTok facilitates a deeper understanding of English materials. The visual and auditory elements in TikTok videos enhance their comprehension and retention of vocabulary and pronunciation. Despite these positive aspects, it's essential to acknowledge potential drawbacks. Some students express concerns about distractions on TikTok, which may divert their focus from the intended educational content. This highlights the need for effective time management and self-discipline when using TikTok as a learning tool. In conclusion, the data-driven analysis reveals a multifaceted perspective on the advantages and disadvantages of using TikTok as an English learning tool. While it significantly contributes to supplementary learning, interactivity, and confidence-building, students need to navigate potential distractions. Ultimately, TikTok emerges as a valuable and effective tool in language education, requiring a balanced approach to optimize its benefits for English learners.    

This study was conducted to determine whether people are interested in buying a product after seeing a product advertisement promoted through the TikTok application and to determine the effectiveness of promoting a product through the TikTok application. In this study, the research method used is descriptive research with a quantitative approach. The data collection method is a questionnaire (google form). Sampling is done by distributing questionnaire links with a target respondent of 200 people who on average use the TikTok application. The research variables in this research include marketing strategies, product purchasing power, and interest in buying products after seeing advertisements aired on the TikTok application. The results showed that TikTok application users consider product promotions carried out through the TikTok application to be more effective than product promotions in other applications.    

This study aimed to investigate the physiological impact of academic stress, particularly examination stress, on biochemical indices among college students at the University of Tikrit. A total of 60 healthy students (30 in an experimental group and 30 in a control group) aged 19-21 years participated in this cross-sectional study. Salivary samples were collected during pre-examination and post-examination periods to measure levels of cortisol, malondialdehyde (MDA), glucose, and total antioxidant capacity (TAC). The results indicated significant increases in cortisol, MDA, and glucose levels in the pre-examination period compared to the post-examination period, suggesting heightened stress responses. Conversely, TAC levels were significantly higher in the post-examination period, indicating a potential recovery or response to oxidative stress. The findings support the hypothesis that academic examinations can induce significant physiological stress in students, reflected by changes in salivary biochemical markers. These stress responses may influence overall student health and academic performance, suggesting the need for strategies to manage stress among students during examinations.

This research discusses the role of digital marketing and customer relationship management at PT. Indofood Sukses Makmur Tbk, a company mostly engaged in food and beverages that grows and originates from Indonesia. This research uses qualitative methods. The data collection method used in this study is a descriptive method which is a data collection technique via the internet. The results of the study concluded that digital marketing has a significant influence on customer relationship management strategies at PT. Indofood Sukses Makmur Tbk. Digital marketing plays a crucial role in expanding the company's market area and target customers, as can be seen from the use of various digital platforms to promote products, such as Instagram, Twitter, Tiktok, and Facebook. Therefore, digital marketing and CRM have an important role in developing strategies that can maintain the competitive advantage of PT. Indofood Sukses Makmur Tbk.

This research was motivated by analyzing the use of language styles in the novel Garis Tiket by Fiersa Besari. Language style in writing literary works has an important role in fiction stories because it is one of the factors that can determine whether a literary work is good or bad. Therefore, the author uses an interesting language style to express his ideas. The novel timeline by Fiersa Besari is a fictional story that uses various forms of language styles and has its own characteristics. The formulation of the problem in this research is how the language style manifests itself in the novel Garis Tiket by Fiersa Besari. The aim of this research is to describe the form of language style in the novel Garis Tiket by Fiersa Besari. The research method used is qualitative descriptive research. Qualitative research was used to analyze the form of language style in the novel Garis Tiket by Fiersa Besari. The data source used in this research is the written data source in Fiersa Besari's second edition of the novel Garis Uangi in 2021, which consists of 211 pages. The data in this research are paragraphs in the form of all the words, phrases, clauses and sentences contained in the novel Garis Kunci by Fiersa Besari. Based on the results of research analysis of the form of language style in the novel Garis Zaman by Fiersa Besari, forty-seven data were found, including five data for simile language style, three data for metaphor, six data for epic parables, eleven data for personification, ten data for metonymy, four data for synecdoche. and allegories totaling eight data. The language style most often used in the novel Garis Analisa by Fiersa Besari is personification.

This research was motivated by analyzing the use of language styles in the novel Garis Tiket by Fiersa Besari. Language style in writing literary works has an important role in fiction stories because it is one of the factors that can determine whether a literary work is good or bad. Therefore, the author uses an interesting language style to express his ideas. The novel timeline by Fiersa Besari is a fictional story that uses various forms of language styles and has its own characteristics. The formulation of the problem in this research is how the language style manifests itself in the novel Garis Tiket by Fiersa Besari. The aim of this research is to describe the form of language style in the novel Garis Tiket by Fiersa Besari. The research method used is qualitative descriptive research. Qualitative research was used to analyze the form of language style in the novel Garis Tiket by Fiersa Besari. The data source used in this research is the written data source in Fiersa Besari's second edition of the novel Garis Uangi in 2021, which consists of 211 pages. The data in this research are paragraphs in the form of all the words, phrases, clauses and sentences contained in the novel Garis Kunci by Fiersa Besari. Based on the results of research analysis of the form of language style in the novel Garis Zaman by Fiersa Besari, forty-seven data were found, including five data for simile language style, three data for metaphor, six data for epic parables, eleven data for personification, ten data for metonymy, four data for synecdoche. and allegories totaling eight data. The language style most often used in the novel Garis Analisa by Fiersa Besari is personification.

Pada era Revolusi Industri 4.0, perkembangan teknologi e-bisnis telah mengubah secara signifikan perilaku konsumen, terutama di kalangan mahasiswa. Penelitian ini bertujuan untuk menyelidiki dampak penggunaan aplikasi Dana, Tiket.com, dan Netflix terhadap perubahan perilaku mahasiswa di Universitas Duta Bangsa. Metode kuantitatif digunakan dengan melakukan survei terhadap 100 responden yang dipilih secara acak. Analisis regresi linear dan logistik digunakan untuk menguji hubungan antara penggunaan aplikasi dengan perubahan perilaku. Hasilnya menunjukkan adanya hubungan positif antara penggunaan aplikasi Dana dengan peningkatan perilaku belanja online dan menabung, serta antara penggunaan aplikasi Tiket.com dengan preferensi pembelian tiket acara. Sementara itu, penggunaan aplikasi Netflix berkaitan dengan perubahan preferensi menonton film dari bioskop ke layanan streaming. Implikasi temuan ini menegaskan pentingnya memahami dampak teknologi e-bisnis dalam membentuk pola perilaku konsumen di era digital saat ini.