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Filud Jeannity Lignuma; Sasabila Alfi Rahmatin; Lailatul Mufarihah; Zanul Muttaqin; Eni Nurhayati

Jurnal Ilmu Pendidikan, Bahasa, Sastra dan Budaya 2024 Asosiasi Periset Bahasa Sastra Indonesia

Advertisements for soft drinks are less clear because they use economy of words. Noting that the arrangement and choice of diction, as well as the accuracy of punctuation, are advertising styles or features that must be paid attention to if the advertisement is to be closer to the audience. Theories such as word economy and language variety are the focus of the author's research. Advertisements for fizzy drinks such as Coca-Cola, Sprite, and Fanta are used. The first advertisement has a persuasive, informative and reminiscent impression. However, the language style used in the advertisement depends on the purpose of the advertisement and the person being spoken to. Different uses, formalities, and means of language. In advertising, icons, symbols, models and texts are identified through language analysis. The aim or intent of advertising is expressed by verbal media, such as language, and non-verbal media, such as images, colors and models. Images and models, which are visual representations of product offerings, consist of model expressions, symbols, or icons used as markers to attract customer attention.

Filud Jeannity Lignuma; Sasabila Alfi Rahmatin; Lailatul Mufarihah; Zanul Muttaqin; Eni Nurhayati

Jurnal Ilmu Pendidikan, Bahasa, Sastra dan Budaya 2024 Asosiasi Periset Bahasa Sastra Indonesia

Advertisements for soft drinks are less clear because they use economy of words. Noting that the arrangement and choice of diction, as well as the accuracy of punctuation, are advertising styles or features that must be paid attention to if the advertisement is to be closer to the audience. Theories such as word economy and language variety are the focus of the author's research. Advertisements for fizzy drinks such as Coca-Cola, Sprite, and Fanta are used. The first advertisement has a persuasive, informative and reminiscent impression. However, the language style used in the advertisement depends on the purpose of the advertisement and the person being spoken to. Different uses, formalities, and means of language. In advertising, icons, symbols, models and texts are identified through language analysis. The aim or intent of advertising is expressed by verbal media, such as language, and non-verbal media, such as images, colors and models. Images and models, which are visual representations of product offerings, consist of model expressions, symbols, or icons used as markers to attract customer attention.

Tasya Maharani; Nisrina Aulia; Siti Julaeha; Andi Amri

Bank Syariah Indonesia (BSI) is a financial institution that offers a variety of products, including savings with wadiah contracts (maintaining the authenticity of assets) known as "Easy Wadiah Savings". This savings product uses Wadiah Yad Damana contract in Rupiah currency with a zero-profit deposit system. There is no monthly management fee for these savings. You can also make free cash withdrawals at all BSI ATMs and Bank Mandir. In addition, all EDC Bank Mandir, EDC Indonesia, and EDC PRIMA networks are free of charge. In addition to mobile and internet banking, you can easily transact with ATM cards that you can use at all BSI ATMs, Bank Mandir, ATM Bersama, ATM Prima, ATM Link, and ATMs with the VISA logo. The account opening process can be done online through the BSI mobile application. This research is based on qualitative methods with descriptive explanations of data results.  The data used is obtained from various references or secondary data, such as journals, articles, dissertations, and other sources. Research shows that customer interest in Easy Wadiah savings is increasing from year to year. The reason is, that the marketing strategy implemented by Bank Syariah Indonesia was successful and made many customers use Wadia contracts.

Ficky Adi Kurniawan; Anggoro Budi Prasetyo; Oktomi Wijaya

Globe: Publikasi Ilmu Teknik, Teknologi Kebumian, Ilmu Perkapalan 2024 Asosiasi Riset Ilmu Teknik Indonesia

This research aims to see the results of employee capacity building activities through the Hospital Disaster Plan (HDP) program at RSUD dr. Loekmono Hadi Kudus Regency. Hospital preparedness plans are very important in ensuring the safety of the hospital environment and the actions that need to be taken to ensure health services remain available during a disaster situation. Dr. Hospital Loekmono Hadi needs to develop a hospital preparedness plan. The methods used in hospital employee empowerment activities include pretest-posttest, lecture-discussion, direct training/practice, observation and evaluation methods. The research results show that Disaster Management at RSUD dr. Loekmono Hadi is very important considering that Kudus Regency has a variety of potential disasters and is located in an area that has potential threats of flooding, drought, landslides and earthquakes. there was an increase in pretest and posttest results by 12.00 points. It is felt that activities to strengthen employee capacity through the Hospital Disaster Plan (HDP) program need to be developed further because hospitals need more preparedness capacity in facing disasters or emergency situations and can support home accreditation.

Agesti, Okta Vian; Bambang Agus Herlambang

JURNAL ILMIAH TEKNIK INDUSTRI DAN INOVASI 2024 CV. ALIM'SPUBLISHING

Jepara Regency, Central Java, provides several private Aliyah Madrasahs as an option to study. High School is an important stage that must be undertaken by students. There are still many people who find it difficult to find information about schools and their locations because of the lack of these sources of information. Students will feel more comfortable while studying at the school of their choice, which can also increase learning motivation. Many students experience confusion when they want to apply to their favorite schools in Jepara due to lack of information about school choices. Jepara Regency has a variety of Madrasah Aliyah, including private and public ones. This application is designed in web format and based on Geographic Information System, with the hope that it can provide convenience for prospective students and parents to know the surrounding objects and get information about Madrasah Aliyah in Jepara Regency.

Ayu Febri Anitasari; Alifah Hasna Salsabila; Icca Dyaz Marshanda; Mukhamad Dwi Prasetyo; Yayang Vintoko +2 more

Jurnal Riset Ilmu Pendidikan, Bahasa dan Budaya 2024 Asosiasi Periset Bahasa Sastra Indonesia

The research focuses on analyzing one part of a speech act, especially illocutions. The author analyzes how illocutions are used in a certain context in the video "Merdeka Belajar" on the Indonesian Ministry of Education and Culture's YouTube channel. The research aims to analyze the use of illocutionary speech acts in the video "Merdeka Belajar" on the Indonesian Ministry of Education and Culture's YouTube channel, with a focus on the illocutionary theory developed by J. L. Austin, which includes five main forms; representative (assertive), commissive, directive, expressive, and declarative. Research was conducted to better understand how messages and communication are conveyed in the context of the video. This research combines methodological and theoretical approaches. From a methodological aspect, the research applies qualitative methods with descriptive analysis. Theoretically, research is related to the field of pragmatics. The type of research used is a pragmatic study that uses qualitative descriptive methods which include examining documents, listening, and taking notes as data collection tools. The technique for collecting data was carried out using SBLC techniques and recording. Apart from that, the research also used the distribution and matching method for data analysis. This research is useful for knowing how to classify speech acts and increasing knowledge in the field of pragmatics, especially in illocutionary speech acts. In the results of data analysis, 41 data were found from various types of illocutionary speech acts. The number of data for each speech act, namely assertive, is 22 data, directive 7 data, declarative 2 data, commissive 1 data, and expressive 9 data. Based on the research results, the variety of speech acts that are often used in speech on the Indonesian Ministry of Education and Culture's YouTube channel videos are assertive speech acts. The assertive speech acts that appear in the video are statements stating, opinions, showing, reporting, speculating, mentioning, and asserting.

Juni Us’ariasih; Talitha Febiola; Anisah Ryan Putri Herlina; Rifqi Nandana Mahardika; Najmi Ali Mumtaz +2 more

Jurnal Ilmuan Bahasa dan Sastra Inggris 2024 Asosiasi Periset Bahasa Sastra Indonesia

Language is a communication tool used to express an idea or emotion. In linguistics, language is comprehensively explored with the aim of developing understanding and is also used for research. In analyzing the meaning of language, a pragmatic understanding is required. Pragmatics is a linguistic field that examines the interplay between the function and form of speech acts. This research primarily focuses on the analysis of expressive and directive speech acts. Expressive speech acts involve utterances that convey the feelings or thoughts experienced by the speaker. On the other hand, directive speech acts involve utterances intended to encourage or trigger action from the listener. This research aims to obtain, examine, and discuss a variety of speech acts found in educational science-themed videos on the YouTube channel "Kok Bisa?". This research is a qualitative descriptive study using a theoretical approach, namely a pragmatic approach. The data used consists of a number of utterances in the videos. The data collection technique used is observation and note-taking. Data analysis is carried out using distributional and correlational techniques. Data presentation is done formally and informally. The potential value of this study lies in its capacity to offer insights to the author and researchers concerning expressive and directive speech acts found in utterances. The practical benefits of this research will be obtained by those in the field of science, educators, learners, and language researchers as a basis, reference, and teaching material concerning expressive and directive speech acts found within utterances. In the science videos on the "Kok Bisa?" YouTube channel, 26 expressive speech acts and 36 directive speech acts were identified from nine selected videos. This analysis reveals that directive speech acts in the form of questioning dominate these videos, enabling two-way interaction through viewer comments.

Hemalya Yunnisa; Mochammad Mirza; Ajeng Pradesti

Harmoni: Jurnal Ilmu Komunikasi dan Sosial 2024 International Forum of Researchers and Lecturers

A part or department within a company called the marketing division is responsible for managing all aspects related to the marketing of the company's products or services. The marketing division also plays a crucial role in the development of a company, so it must perform well. Ability to communicate effectively and well is crucial for smooth interactions and activities, especially in formal settings. Because of this, the purpose of this study is to understand the interpersonal communication relationships inside PT Hamri Indonesia's marketing division. Additionally, it looks into how much interpersonal communication might help staff members in PT Hamri Indonesia's marketing division work better. Furthermore, the study attempts to pinpoint obstacles that PT Hamri Indonesia's marketing division faces in relation to interpersonal communication. Primary data for this study came from observations and interviews, and data analysis in this study is qualitative. The sources of secondary data include definitions, theories, and a variety of literary works. The importance of encouraging effective interpersonal communication among persons is indicated by the conclusion reached from the impact of interpersonal communication on the performance of marketing division employees.

Alya Hanifah Wardani; Musbar Nurul Ilyas; Kristina Nurdiyani; Rufaidah Kamilia Ahsani

Jurnal Riset Rumpun Matematika dan Ilmu Pengetahuan Alam 2024 Pusat riset dan Inovasi Nasional

Finding out how mass and slope affect the linear motion of dynamic trains is the goal of this investigation. To learn more about how variations in reach and tilt angle can impact an object's acceleration and speed, a variety of tests were conducted in this experiment with varying reach and tilt angle modifications. According to study findings, an object's speed and acceleration are greatly impacted by changes in its size. The object's speed increases in proportion to its mass because larger masses result in faster acceleration. The object's speed is, however, also impacted by variations in the track's inclination angle. An object moves more quickly at a larger tilt angle than it does at a smaller tilt angle. These conclusions are confirmed by calculations that demonstrate how an object's size affects its success. Further developments in this field can be based on the study's results, as they enhance our comprehension of the factors influencing linear motion in dynamic trains.

Hira Imandari; Qoniah Nur Wijayani

Harmoni: Jurnal Ilmu Komunikasi dan Sosial 2024 International Forum of Researchers and Lecturers

At this time, one of the electronic mass media that’s still loved by the majority people in the world is television, when other mass media such as radio and newspapers are starting to be abandoned and losing their popularity amidst the crazy impact of globalization and modernization, television is still showing it’s existence, through the variety shows by various national broadcasting institutions. In this case, children and teenagers occupy the top rank as the largest number of television viewers in Indonesia. Children and teenagers are a group of people who have a fairly fast learning ability, they can easily follow and learn what they see, hear and through what they experience, so in this case it can be concluded that television is an electronic audio visuals media make a significant contribution to children's learning and growth. But, what if the majority of television shows are not child-friendly, such as the many scenes of pornography, sexuality, physical and mental violence that are still freely shown, not in accordance with the age rating and standard broadcast hours set by the KPI? This research uses a qualitative research method with an approach using a literature review method, which means this research is guided by research journals and several books that have similar discussions, to find out the role of broadcasting law in protecting children against violent and pornographic content on television.

Salsabila Ayu Oktaviani; Dinie Anggraeni Dewi; Rizky Saeful Hayat

Jurnal Riset Ilmu Pendidikan, Bahasa dan Budaya 2024 Asosiasi Periset Bahasa Sastra Indonesia

As one of the regions with extraordinary cultural wealth, West Java has a variety of arts and cultures that have been passed down from generation to generation. Saung Angklung Udjo is present as one of the realizations of the commitment to preserve and develop traditional arts. In its role, Saung Angklung Udjo not only functions as an art performance venue but also as a cultural literacy tool that plays an important role in maintaining and developing cultural wealth in West Java. Through the combination of quantitative and qualitative methods (mixed methods), this research will try to explain that Saung Angklung Udjo is a cultural literacy tool that plays an important role in West Java. The results showed that based on the questionnaire results, 95.8% of Indonesians agreed with the statements contained in the questionnaire, which means that Saung Angklung Udjo has a very crucial role as a means of cultural literacy in West Java.

Wahyu Puji Pangestu; Ahmad Dwi Nurdiyanto; Riyono Riyono

Prosiding Seminar Nasional Manajemen dan Ekonomi 2023 Universitas Kristen Indonesia Toraja

the purpose of this research to determine and analyze the influence of Store Atmosphere (X1), product variety (X2), service quality (X3) on consumer buying interest (Y). The population in this study were all potential SVS Karangjati consumers, totaling 100 respondents. The type of research used is Non Probability sampling because the population is not yet known. Researchers then used purposive sampling focusing on consumers who bought at SVS Karangjati, with a quantitative approach. The analysis technique used is multiple linear regression using the Likert scale method. The research results can be concluded that : 1). Store Atmosphere has a positive and significant effect on consumer buying interest, 2). Product variety has a positive and significant effect on consumer buying interest, 3). Service quality has a positive and significant effect on consumer buying interest. Based on the results of this research, it would be better for the owner of SVS Karangjati to continue to maintain and improve his business, especially the store atmosphere, product variety and service quality so as to increase interest in buying among more potential consumers.

Mohammad Chaidir; Grace Yulianti; Seger Santoso; Cahyatih Kumandang

Proceeding. of The International Conference on Business and Economics 2023 Universitas 17 Agustus 1945 Semarang

This research investigates the financial management proficiency essential for the success of Micro, Small, and Medium Enterprises (MSMEs). The study aims to explore the strategies employed by MSMEs to effectively manage their finances and navigate challenges. The research model adopts an interpretivist approach, utilizing semi-structured interviews with MSME owners and managers. A purposive sampling technique is employed to select participants representing diverse industries and geographic locations. Data analysis involves thematic coding to identify patterns, themes, and insights regarding financial management practices. Preliminary findings suggest a variety of strategies, including budgeting, cash flow management, and strategic investment decisions, play pivotal roles in MSME success. Additionally, the study identifies common challenges faced by MSMEs in financial management, such as limited access to financial resources and lack of financial literacy. This research contributes to understanding the nuanced dynamics of financial management within the MSME sector, providing valuable insights for policymakers, practitioners, and MSME owners striving for sustainable growth and success.

Belya Nadine Islamiyah Legiana; Nina Yuliana

Jurnal Bahasa, Sastra, Budaya, dan Pengajarannya 2023 Pusat Riset dan Inovasi Nasional

An abstranct is a brief summary of a research article, thesis, review, conference proceeding or any-depth analysis of a particular subject or disipline, and is often used to help the reader quickly ascertain the paper purposes. When used, an abstract always appears at the beginning of a manuscript orEngaging in communication within the realm of teaching and learning is fundamentally a social activity. It becomes particularly crucial for educators when guiding visually impaired students, necessitating the utilization of a variety of learning strategies that extend beyond the confines of sight within the classroom. To effectively achieve educational goals, teachers employ a myriad of methods to convey instructional materials. This research endeavors to scrutinize the communication strategies implemented by teachers while educating visually impaired children, delving into the intricate communication dynamics between educators and students. The study delves into the exploration of multimodal learning techniques employed by teachers to impart educational messages within the classroom setting. The results elucidate distinct phases within the learning strategies embraced by teachers, ranging from the cultivation of personal and intimate connections to the meticulous selection of teaching materials. The study sheds light on the application of multi-modal learning, encompassing auditory-kinesthetic, kinesthetic-visual, and audio-visual styles. Additionally, the research delineates stages pertaining to learning outcomes and the responses of teachers to their students.    

Febriyanto Febriyanto; I Made Astra; Cahyadi Setiawan

The International Conference on Education, Social Sciences and Technology 2023 International Forum of Researchers and Lecturers

Forests are the body organ of the earth, where a variety of flora, fauna, mineral resources, and other wealth can be taken from forests that are indispensable to human life. However, the use of forest resources massively destroys forests and consequently alters their functioning. The forest area in Indonesia is 125,797.052 ha with the implementation of deforestation until. December 2021, which is 90.233.159 ha with a total number of decrees of forestation of 2.157 SK. There has been a significant increase in the extent of forestation in the period of the last 10 years to a total of 72% of the total area of Indonesian forest area, while the results of the forest monitoring of Indonesia in 2022 show that the total forested land area of the entire mainland of Indonesia is 96,0 million hectares, or 51.2% of the total land area. From the case that the parties have a chance to misuse or even de-function the land. The situation adds to the author's enthusiasm and interest in identifying any kinds of exploitation and development of Dangku Marga Asylum Forest related to community cohesion, as well as identifying how the implementation of Community Based Forest Management (CBFM) will maintain the sustainability of Dungku Margasatwa Forest. The research was carried out in the area of the Dangku Wildlife Asylum Forest in the Keluang district in Dawas Village, the Tungkal Jaya district, and Tungkal District in Sido Mulyo Village. The study was conducted using a qualitative descriptive approach to describe the conditions to be observed in the field in a more specific, transparent, and in-depth manner. The results of the study indicated that the implementation of community-based forest management in the Dangku Wildlife Refuge Area was categorised as “fairly effective” by identifying some unoptimal assessment indicators.

Tetty Nur Intan Rifia

Jurnal Publikasi Ekonomi dan Akuntansi 2023 Asosiasi Riset Ekonomi dan Akuntansi Indonesia

This study aims to analyze the marketing strategy of orchid ornamental plants in South Tangerang, especially in the context of opportunities and challenges faced by local producers. Conducted in December 2023, this study took objects from 10 housewives cultivating orchid ornamental plants in South Tangerang City. The method used is descriptive qualitative, by conducting in-depth interviews and observations of local producers to understand the marketing strategies they use, as well as identifying opportunities and challenges faced in marketing their products. The results showed that local producers used a variety of marketing strategies, including local exhibitions, online sales, and cooperation with local florists. However, there are several challenges faced, including limited market access, price competition with imported products, and lack of understanding of digital marketing. In-depth discussions are conducted to evaluate effective marketing strategies and overcome the challenges faced. The implications of this research highlight the importance of developing innovative and adaptive marketing strategies for local producers in the face of increasingly fierce market competition. Recommendations include improving market access through cooperation between local producers, training on digital marketing, and improving local product branding to increase competitiveness in local and international markets. Thus, this research contributes to strengthening the local orchid cultivation sector in South Tangerang.

Rai Thoriq Azhar; Rakha Farassya Nurzaky

Jurnal Ilmuan Bahasa dan Sastra Inggris 2023 Asosiasi Periset Bahasa Sastra Indonesia

The writing of this article was carried out to show and provide education to tourists about what is in the Cirendeu traditional village and what prohibitions there are in the Cirendeu traditional village, so that it can be used as a tourist attraction in Cimahi for tourists. By using the observation method, searching for online-based data and information and also conducting research directly by visiting the Cirendeu traditional village. The Cirendeu traditional village has cultural and artistic values that are still present in their lives. By conducting this research, we hope that tourists will realize and care more about how important it is to maintain the natural beauty and cultural values in a tourist destination. Cireundeu Traditional Village is one of the Tourist Attractions (DTW) in the cultural aspect and is the only traditional village that applies the tourist village concept in Cimahi City. Cireundeu Traditional Village has a variety of potential, but has not been managed and developed well so it has not yet become a sustainable tourism destination. Thus, this article will analyze the various potentials as well as the shortcomings and weaknesses of the Cireundeu Traditional Village, so that the strategy for developing this tourist village can be known.    

Tresna Wati; Iga Selvia Sari; Opi Andriani

Jurnal Ilmu Sosial, Bahasa dan Pendidikan 2023 Pusat Riset dan Inovasi Nasional

This research aims to determine the types of children's diversity in learning. The method used in the research is literature study or literature review. There are 2 journals that are suitable for this research. The results of this research show that children's diversity in learning is a phenomenon that is increasingly recognized as a key aspect in education. Children bring a variety of backgrounds, cultures, interests, and abilities to their learning environment. By embracing diversity, educators can create an inclusive environment and allow every child to develop to their potential.

Karina Cahyani; Dinie Anggraeni Dewi; Rizky Saeful Hayat

GARUDA : Jurnal Pendidikan Kewarganegaraan dan Filsafat 2023 International Forum of Researchers and Lecturers

This research aims to explore the potential for strengthening literacy culture in elementary schools by focusing on the role of teachers as role models, facilitators and resource providers. The research method uses a qualitative approach with Systematic Literature Review (SLR) as an information gathering tool. The aim is to strengthen the implementation of literacy culture in schools through integration in the curriculum, increasing the role of parents, and a variety of books in the library. The benefits include increasing literacy understanding, student motivation to read, and the formation of a strong literacy culture in elementary schools. The results of this research note the positive impact of strengthening literacy culture, including increasing literacy understanding, student motivation to read, and the formation of a sustainable literacy culture in the elementary school environment. The teacher's role as a role model, facilitator and resource provider has a significant influence on the successful implementation of a literacy culture.

Muhammad Farich Nizami; Elvi Esya Ananta; Nova Ayu Rahmawati; Hanief Irfan Jodi Prabowo; Yani Evi Asih +1 more

Jurnal Riset Ilmu Pendidikan, Bahasa dan Budaya 2023 Asosiasi Periset Bahasa Sastra Indonesia

The film Habibie & Ainun 3 is a 2019 Indonesian romantic biographical film directed by Hanung Bramantyo and written by Ifan Ismail. This film is a continuation of Rudy Habibie (2016), a prequel to Habibie & Ainun, as well as the third film in the Habibie & Ainun series. If Rudy Habibie tells the story of young Habibie, then Habibie & Ainun 3 tells the story of young Ainun. This article aims to describe the film Habibie & Ainun. In this film we will analyze language. Linguistics are the elements contained in a language, whether spoken or written. All matters related to language are called linguistics. Meanwhile, linguistic rules are definite rules, propositions, or guidelines used in language. This film is being analyzed using a descriptive qualitative approach. The method of data acquisition employed is documentation, which consists of listening and taking notes. Based on the results of the analysis, a variety of language styles were found which showed comparative language styles, conflicting language styles, satirical language styles, affirmative or repetition language styles.