Publication Search

According to the National Fire Protection Association (NFPA), fire caused by an oxidation process that involved fire triangle elements. The fire triangle elements consist of fuel, oxygen, and heat. Informal industry, such as UMKM, facing a high risk because of fund limitation which hinder risk analysis and post-disaster recovery, moreover lack of regulation and adequate protection measures such as fire protection systems. To decrease that risk, a fire disaster mitigation program is needed, including outreach, training about how to use a fire extinguisher, and fire simulation. This program aims to increase the knowledge and preparedness of workers in facing potential fire hazards so that the risk can be minimized and the losses can be reduced. This research using a pre-experimental design method approached by one group pretest-posttest design. According to pre-test and post-test results by the workers, there was a 9.4% increase in knowledge. It evidenced by the result of the Wilcoxon Signed Ranks Test which showed a P-value of 0.003 (p ≤ 0,05), which means there is a significant difference between the pre-test and post-test result.

This research aims to examine in more depth the business journey, challenges and strategies for developing the local chips business in Sugiharjo Village, Batang Kuis District, Deli Serdang Regency. The local chips business is a popular economic choice because of the easy availability of raw materials and stable market demand. This research uses qualitative methods with a field observation approach and structured interviews. The research results show that despite facing various challenges such as limited capital and fluctuations in raw material prices, this chips business was able to develop thanks to innovation in the production process and digital marketing strategies. This research concludes that the success of a local chips business depends on technological adaptation, appropriate marketing strategies, and efficient resource management. It is hoped that these findings can contribute to local culinary MSMEs in facing challenges and developing their businesses.

This study examines how micro, small and medium enterprises (MSMEs) in Gisting Bawah Village, Tanggamus Regency, Lampung Province, use digital marketing strategies. The focus of the study is Anggun banana chips. The purpose of this study is to examine current digital marketing practices, identify problems and opportunities, and find ways to increase sales and expand market reach. Using an observation and interview approach, this study found that, although Anggun banana chips have growth potential due to their high-quality products and organized production processes, the company faces difficulties in creating consistent content and creating effective promotional strategies on the internet. This part of the study provides MSME owners with practical knowledge on how to create engaging content, optimize the use of social media, and use successful digital marketing strategies. This study shows that MSMEs such as Anggun banana chips can significantly increase their market visibility, strengthen customer relationships, and potentially increase their revenues by using the right digital marketing techniques. This study will add to the body of research on rural MSMEs using digital marketing and offer practical insights for similar businesses looking to improve their brand's digital presence.

The main objective of this kkn activity is to increase the visibility, competitiveness, and revenue of MSMEs through product promotion on social media platforms. The main problem faced by MSMEs is limited knowledge in developing innovative products, which hinders the ability to compete with foreign products. Therefore, the urgency of this project lies in the importance of supporting MSMEs in utilizing digital media to improve their competitiveness. The results of this video creation show significant positive impacts, including increased product visibility, increased sales, and improvements in the packaging process. Not only did the video capture the attention of consumers, but it also helped build closer relationships between producers and consumers through social media. These results confirm the importance of visual content in digital marketing strategies for MSMEs, as well as the need to innovate and develop the brand on an ongoing basis.

This study aims to analyze the benefits and efficiency of banana chips business in Konawe Regency. This study was conducted in Konawe Regency with a population of 5 people from Unaaha District, Amonggedo District, and Uepai District. The sample in this study was taken with the same number of respondents as the population, namely 5 people using the census method. Data sources consist of primary data and secondary data. Data collection techniques through interviews, observations, literature studies, and libraries and documentation. The data analysis method used in this study is to use cost analysis, revenue, profit, and Benefit/cost ratio or B/C ratio. The results of this study are that the banana chips business in Konawe Regency makes a profit of IDR 58,328,866/month with an average profit of IDR 11,665,773/month. While the average income is Rp 21,515,000/month and the average total cost is Rp 10,171,954/month. The results of the B/C ratio calculation obtained a B/C Ratio value of Rp 1.15 which shows that the results are greater than >1, meaning that every Rp. 1 cost incurred provides a profit of Rp 1.15. With the criteria of B/C value> 1, the banana chips business in Konawe Regency is productive or profitable and efficient to be worked on and developed.

The aim of this research is to determine the influence of packaging, product quality and price on purchasing decisions for Mina Sari freshwater fish chips in Wonogiri. The type of research used was quantitative research, where the population taken was 50 buyers of Mina Sari freshwater fish chips, with a research sample of 25 people. The sampling method is probability sampling and data collection is using a questionnaire. Data analysis by means of research instrument tests includes validity tests, reliability tests, classic assumption tests including normality tests, multicollinearity tests, and heteroscedasticity tests, hypothesis tests include T tests, F tests, and R tests. The resulting research is the significant influence of packaging on decisions Purchase of Mina Sari Wonogiri freshwater fish chips. The significant influence of product quality on purchasing decisions for Mina Sari Wonogiri freshwater fish chips. The significant influence of price on the decision to purchase Mina Sari Wonogiri freshwater fish chips. Packaging, product quality and price simultaneously influence the decision to purchase Mina Sari freshwater fish chips in Wonogiri.

It cannot be denied that the digital era has developed greatly in today's society, especially among teenagers. All groups from children to the elderly are technologically literate because the world has begun to evolve. This allows people to enjoy and maintain their motivation in following existing technological developments, including the fields of social media and e-commerce which cannot be separated from the Internet. Media advertising using Internet technology or other technological media is commonly referred to as e-commerce, which has the advantage of being able to carry out buying and selling activities between sellers, and applications using Internet technology to make online purchases. Usually, the e-commerce widely used by business players is Shopee.The appearance of the website is attractive and easy to understand, which is an important thing for the public to pay attention to in e-commerce. Nowadays, small and medium-sized business stakeholders are beginning to realize that society is showing more interest in online shopping, as consumers are also embracing the development of digital pursuit technology and no longer need to go to a shopping place to get the goods they want, what is offered in e-commerce is no less competitive

Desa Pedagangan merupakan desa yang terletak di Kecamatan Tiris, Kabupaten Probolinggo. Desa Pedagangan terletak di kaki Gunung Argopuro yang menyimpan kekayaan alam yang berlimpah. Potensi dan daya tarik pada Desa Pedagangan diantaranya hasil pertanian, perkebunan dan peternakan. Populasi desa cukup tinggi sejumlah 5.895 jiwa. Potensi yang tinggi menjadikan desa mempunyai produk UMKM seperti keripik singkong. Pemasaran produk UMKM masih dalam lingkup yang terbatas. Kegiatan Pengabdian kepada Masyarakat bertujuan  untuk menaikkan lingkup pemasaran UMKM melalui Digital Marketing. Metode yang dipakai menggunakan ABCD (Asset Based Community Development). Pengabdian ini meningkatkan pemahaman edukasi Digital Marketing UMKM di Desa Pedagangan.

Apart from having an eclectic, universal nature, Tagmemik studies can also be used to analyze language such as the phrases "banana chips" and "tiwul rice". So, the aim of this research is to describe the tagmemes in the phrase banana chips and describe the tagmemes in the phrase nasi tiwul. This research method uses a qualitative research approach and descriptive research type. The researcher's presence will be in May, June 2024. The research setting is this research. The research data is language in the form of banana chips phrases and tiwul rice phrases. The research data source is a researcher who lives in Punung subdistrict, Pacitan district with the name Yeni Utami. Secondary data sources are Mrs. Suparni who has made tiwul rice, Mrs. Suwatmi who sells tiwul rice at the Margo Mulyo Punung market, the internet pacitanku.com, and prabangkanews.com as sources for the phrase tiwul rice while the secondary source for the phrase banana chips is the written language of banana chips "sweet crunchy" Mrs. Sri Wahyuni ​​Pagutan, Pringkuku, Pacitan. The data collection procedure is by listening through field observations and internet observations. Then also use advanced note-taking techniques by using the data as the research object in the title. Data analysis technique by connecting tagmem theory with the data or research object stated in the title, namely banana chips and tiwul rice. Data validity techniques using theory triangulation and research method triangulation. Presentation of data using ordinary or formal language. The results of the research describe how slot, class, role, and cohesion are in the phrase "banana chips" and the phrase "tiwul rice" and the result is that it is true that a phrase is a noun phrase. Each phrase "banana chips" and the phrase "tiwul rice" in the slot section has a core and extra-core function. The class dimension has the form of basic morphemes, nouns, and has a subclass of noun phrases. The dimension of the role as a perpetrator or sufferer which has a function as a subject with the role of sufferer. The cohesion dimension can function as a filler for clauses that are transitive, intransitive or equative. Both as fillers for subject and object clauses. Suggestions for further research are that language researchers should use research objects in the form of data on phrases or clauses that are commonly used in everyday life, whether culinary, cultural, religious and social. So, research directly examines the language or uses research objects in the form of language.

This research aims to analyze the marketing aspects of the online rock potato chips shop in Labuhan Village from the perspective of a business feasibility study. This analysis includes market segmentation, target market, marketing strategy, and sales projections. The research method used is a literature study with a qualitative approach. Data was collected through observation, interviews and literature study. The research results show that the main market segments for rock potato cracker products are local communities and domestic tourists. The target market consists of consumers from various age groups and socio-economic status. The recommended marketing strategy is online marketing, utilizing social media and local promotions. Sales projections in the medium term are quite promising with stable growth. This research contributes to the feasibility study of the rock potato chips business in Labuhan Village and can be used as a basis for making investment decisions and further business development.

Berkembangnya usaha kripik buah yang mampu memenuhi permintaan dipasar domestik, Kayavit berusaha untuk bisa mengekspor hasil produksinya. Penelitian ini bertujuan  untuk mengetahui  bagaimana strategi yang digunakan oleh Kayavit untuk menembus pasar global?dan tantangan yang dihadapi dalam penerapan strategi efektif UMKM Kayavit untuk Go International? Metode penelitian ini adalah  kualitatif, dengan studi kasus sebagai pendekatan, tehnik wawancara yang digunakan melibatkan  informan utama pemilik usaha dan informan pendukung adalah pekerja UMKM  Kayavit KotaMalang. Teknik pengumpulan data dengan menggunakan wawancara, observasi, dan dokumentasi. Hasil yang diperoleh dari penelitian ini adalah UMKM Kayavit sudah berhasil menembus pasar luar negeri yaitu Singapura dan Malaysia. Kendala yang dihadapi Kayavit dalam menembus pasar internasional adalah belum terpenuhinya semua permintaan global  karena kapasitas produksi yang tidak cukup besar. Birokrasi terkait produk ekspor yang rumit dan pesaing luar negeri yang menjual produk sejenis dengan harga yang lebih murah.Kontribusi penelitian untuk membantu petani sayur dan buah dalam meningkatkan ekonomi keluarga, UMKM Kayavit mengembangkan keripik sayur dan buah yang berkualitas dengan membeli bahan baku dari petani lokal.

One activity that can increase the entrepreneurial spirit of the community is a home industry business or what is usually called a home business in making Banana Flavored Chips (KRISANGRA). Processing of higher quality banana chip products and a more contemporary design. As globalization progresses, society will be able to provide the ever-increasing need for nutritious food that everyone needs to be healthy. An opportunity for the general public to start a simple food or snack business with many banana-based preparations. With innovation and increasingly developing times, these banana chips are prepared with various flavors like the ones we make, especially balado, chocolate and cheese milk, suitable as snacking companions. Various flavors of banana chips are one of the snack products that is most popular with consumers in various circles. The methods used in this activity include lectures, questions and answers or discussions, and training. The results obtained were (1) Training on making Flavored Banana Chips (KRISANGRA) was responded well by participants; (2) The high interest and motivation of the training participants really supports the transfer of knowledge and skills from the service to the training participants, so that the training material provided can be absorbed by all; and (3) The training product for making Flavored Banana Chips (KRISANGRA) can be consumed daily and can be used as an entrepreneurial product

: The research results dissemination program is one of the technology transfer activities to the community, which is in line with one of the visions of the University of Lampung, namely planning, implementing, controlling and evaluating research and community service to improve the quality of education and community welfare. Drying pineapple fruit is a technique for processing fruit into fruit chips using a frying process that is carried out using low pressure, almost the same as a vacuum. The output targets of this research results dissemination program are (1) improving skills in processing agricultural fruit, (2) increasing the productivity of agricultural products (3) building effective partnerships and collaboration between universities and community groups, (4) developing collaborative empowerment pattern through assistance in the transfer of skills, capital and wider marketing access. The methods used in empowerment are based on business feasibility, product availability, product economic value, availability of managing human resources, technology, financial aspects and social impacts.

Chips are a food that is loved by Indonesian people. Chips are a favorite snack and there are many different types and variants. In Purwakarta there is a famous MSME Chips called Cijanggot Chips. To be precise, it comes from Cipinang Village, Cibau District. There are several products from Cijangot Chips, namely cassava chips, potato chips and chocolate banana chips. In its business activities, Cijanggot Chips UMKM still uses traditional methods, namely by marketing manually to distribution locations such as food stalls and souvenir shops since 2015. The marketing strategy implemented by the Cijanggot Chips owner can be said to be quite good. However, in this modern era, it is very important to carry out marketing strategies through online media in order to increase sales and have a wider reach to consumers. There are several marketing strategies that can be used to increase product sales, namely by product innovation, online marketing, through social media and opening branches in new places.

This research focuses on optimizing the profits of  UMKM production of banana chips using the simplex linear programming method and the help of POM-QM software. This research aims to find out ways to use profit optimization methods in banana chips MSMEs so that they can find out maximum profits, production costs, income and raw materials used. The method used is a qualitative descriptive method, where the data obtained is more descriptive in nature from the results of interviews and observations that have been carried out and then the data will be analyzed qualitatively. Data collection techniques in this research include the use of primary data and secondary data. Primary data is obtained through observation, interviews, or distribution of questionnaires to relevant sources. Meanwhile, secondary data was obtained through literature searches from books and magazines that were relevant to the research topic. The analysis technique used is linear programming using the simplex method. The research results and discussion show that this function has reached optimal conditions. Therefore, the calculation stops once all the values in the objective function become positive. The result of this solution is the variable value x1 = 6 ; x2 = 2 ; x3 = 0 dan x4 = 0. Increase in profit from the initial value of Rp. 675,000 to reach a maximum profit (Zmaks) of Rp. 900,000, then the difference between profits before and after optimization is IDR. 225,000, and with the help of POM-QM for Windows software calculations become more relevant because this tool helps in completing calculations to achieve maximum profit levels quickly, accurately and efficiently.

Lomaer Village is one of the villages in Bangkalan Regency which has superior banana products. Bananas are processed into banana chips and banana peel sticks. However, the products that have been produced have not been packaged and labeled properly. Therefore, packaging training was carried out on banana chips and banana peel sticks for the Lomaer Village Farmers Group. Activities are carried out in two stages, namely, preparation and training. The training was held on Sunday, September, 12th 2021. The training participants were 30 members of the Lomaer Farmers Group, starting at 08.00-14.00 at the Lomaer Village Hall. Packaging training begins with a presentation of material about the function, purpose and appropriate packaging methods for food products. Next, the practice of packaging banana chips and banana peel sticks was carried out, then continued with labeling the packaging. The results of this training were able to increase participants' knowledge about the purpose, types and benefits of packaging and were able to practice packaging for banana chips and banana peel sticks

The application of appropriate technology has an important role in increasing the production capacity and product quality of MSMEs. This service aims to increase the production capacity of Safnur MSMEs in Lengkong Village, Rakit District, Banjarnegara Regency through the implementation of a spinner tool. The results of the service showed that the use of the spinner tool succeeded in increasing production capacity from 10 kg to 15 kg per day, as well as reducing drying time by up to 66%. In addition, the quality of banana chips products also increases significantly with lower oil content, resulting in products that are crisper and last longer. The training and assistance provided to Safnur MSME workers ensures optimal use of spinner tools, increasing production efficiency and consistency. The implications of the results of this service are not only increasing income and business sustainability of Safnur MSMEs but also opening up new job opportunities for the surrounding community. This success can be used as a model for the development of other MSMEs in the area. Recommendations are given for the continued use of spinner tools and the development of MSMEs through appropriate technology support, ongoing training, and collaboration with the government and related institutions.

The Onion Chips Business is one of the snack food home industries as the basic ingredients for making them are easy to get on the market. The justification for selecting the business object offered is a type of food that is delicious, tasty and easy to obtain, nutritious and economical. There is no innovation in the management of the garlic business itself. So this activity aims to develop the garlic business into processed onion chips and provide new knowledge in marketing products in Tampan Bonga Village.

Moain Village is one of the villages that is a KKN location for Undergraduate Program students in PSDKU, Pattimura University. Based on observations, it is known that around where the people of Moain Village live, there is a lot of empty land (idle land) that can be used to grow spinach. Apart from that, Moain Village is one of the villages producing spinach which is marketed in Tiakur City. Therefore, KKN students took the initiative to improve the economy of the community in Moain village, namely through developing the Spinach Leaf Chips product. This activity of making spinach leaf chips was carried out to provide knowledge about processing spinach leaves and help the economy of the community in Moain village. This activity aims to provide knowledge and understanding to the community in order to improve the local economy by utilizing the land around where they live. The evaluation results show that the program for making spinach leaf chips is able to improve the economy of the local community and has a good impact.

This journal discusses the utilization/processing of bananas into snacks such as banana chips and snacks in Kecupak II Village, Pakpak Bharat Regency. Bananas are not prominently featured in that area, but they have been optimized into a marketable product, namely banana chips. Therefore, this research aims to optimize the utilization and processing of bananas into value-added products. The principle in Deuteronomy 28:8 provides a foundation for blessings in conducting a business. Processed banana products have good market potential in Kecupak II Village and its surroundings. Besides serving as a healthy snack alternative, these products can also be an additional source of income for the local community. The utilization and processing of bananas into snacks in Kecupak II Village hold promising potential. It is hoped that this research can make a positive contribution to the development of banana agro-industry in this region.