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This research aims to analyze the impact of the high demand for quality water by the community on the popularity of Bottled Drinking Water (BDW). The primary focus involves considerations of product innovation, market expansion, and consumer preferences for naturally sourced products. Additionally, the study will assess the consequences of high BDW consumption, particularly from specific brands, on plastic waste issues. Solutions in the form of green consumer behavior will also be examined as a step to address the negative environmental impact, especially in Indonesia, which faces limitations in plastic waste management. In tackling the complexity of these challenges, this research investigates the consumer purchasing decision process related to BDW, identifies factors influencing the community's need for quality water, and evaluates innovations in BDW products to meet consumer demands for instant and high-quality water. By detailing the research findings, the ultimate goal is to formulate recommendations to enhance the sustainability of BDW, including concrete steps in plastic waste management and increasing awareness of environmental issues.

Fintech, or financial technology, is one of Indonesia's sectors with the quickest rate of growth.. This growth is driven by the increasing demand for people for fast, easy, and affordable financial services. One of the most popular fintech products is the e-wallet. In creating a successful e-wallet product, It's critical to comprehend user requirements and preferences. Design thinking is a user-centered approach to product development. This method can help product management teams to understand user needs, define the problem they want to solve, and generate innovative and user-centered solutions.

Studies on positioning and branding strategies for East Manggarai Tourism Destinations are currently very limited. Previous studies were conducted only partially and focused only on tourist attractions. On the other hand, the high gap between domestic and foreign tourist visits is nearly 10.000 times. Foreign tourist visits have not yet reached a significant number. However, East Manggarai has tremendous tourism potential with 118 tourist attractions spread across four strategic tourism areas in the region. Therefore, this study aims to analyze the positioning and branding strategies of East Manggarai Tourism Destinations by mapping tourism market segmentation trends. Designed with a quantitative descriptive approach, questionnaires were distributed to tourists accidentally encountered in the field. The branding formulation "Keep Exploring The Dangerous Golden Dragon in the World" is expected to strengthen the image of East Manggarai Tourism Destinations as a competitive new brand and supports the image of tourism in East Nusa Tenggara as The New Tourism Territory.    

General elections (Pemilu) are a key element in strengthening the foundation of democracy, where voter participation, especially among students, plays a crucial role in shaping the direction of a country's democracy. This research explores the determinant factors influencing the decisions of young voters, particularly students in the Civic Education Program (PPKN) at Universitas Negeri Medan (Unimed) with Stambuk 2023. The primary focus of this study is to understand the motivations and barriers to young voter participation in elections. The research aims to analyze determinant factors in general elections, emphasizing the perspective of PPKN students at Unimed with Stambuk 2023. Through a survey approach and quantitative research design, the study reveals that student voters tend to make decisions based on in-depth understanding, personal beliefs, and active participation in political activities. These findings provide profound insights into the dynamics of student voter preferences and decision-making. Campaign strategies that prioritize effective communication regarding political parties, candidates' track records, visions and missions, work programs, and freedom of expression can enhance the potential for garnering support. Further understanding of personal values and individual experiences is also crucial in designing campaigns that align with the expectations and values of young voters. With this deeper understanding, the research aims to provide a foundation for formulating relevant policy recommendations to increase young voter participation at the university level.

This study conducts a thorough examination of the factors influencing consumer purchasing interest in the snack market, utilizing Mr. Fathoni Jr's Gajahan Leker as a case study. The research focuses on the analysis of the impact of price, flavor choices, and location on consumer purchasing preferences within the context of Leker products.By gathering data through surveys conducted using questionnaires and statistical analysis, the research discovers that the price of Mr. Fathoni Jr's Gajahan Leker plays a significant role in shaping consumer purchasing interest. Additionally, the various flavor choices offered by this brand also have a positive impact on purchasing preferences.The strategic placement and good accessibility of locations are proven to be key factors in attracting consumer purchasing interest. The success of Mr. Fathoni Jr's Gajahan Leker in leveraging strategically located sites to reach their target market contributes significantly to consumer purchasing interest.This study provides profound insights for business owners, marketers, and strategic decision-makers in the snack industry. By understanding the complex interactions between price, flavor choices, and location, Mr. Fathoni Jr can devise more effective strategies to enhance consumer purchasing interest, strengthen their brand, and support long-term business growth.

Dispute resolution in sharia banking involves various methods, such as mediation, arbitration and court. Mediation is a voluntary process that allows the parties involved to reach an agreement with the help of a mediator. Arbitration is a method that results in a binding decision by a neutral arbitrator. Trial is a formal method that requires a longer process and higher costs, but produces binding decisions. Each method has advantages and disadvantages, and the choice of method must consider the characteristics of the dispute, the preferences of the parties involved, and compliance with sharia principles in Islamic banking. In conclusion, it is important to choose the dispute resolution method that best suits the Islamic banking context and the desired resolution objectives.  

Dispute resolution in sharia banking involves various methods, such as mediation, arbitration and court. Mediation is a voluntary process that allows the parties involved to reach an agreement with the help of a mediator. Arbitration is a method that results in a binding decision by a neutral arbitrator. Trial is a formal method that requires a longer process and higher costs, but produces binding decisions. Each method has advantages and disadvantages, and the choice of method must consider the characteristics of the dispute, the preferences of the parties involved, and compliance with sharia principles in Islamic banking. In conclusion, it is important to choose the dispute resolution method that best suits the Islamic banking context and the desired resolution objectives.  

Motorcycle sales in Indonesia increased by 1.24% in October 2023, reaching 516,293 units, despite experiencing an annual decline of 3.96%. Cumulative figures for January-October show a growth of 26.22%, reaching 5,237,976 units. The research focuses on the Honda Vario motorcycle, aiming to understand the influence of design, brand image, and transaction convenience on purchase decisions. A quantitative research method was employed through surveys and questionnaires involving 93 consumers. Regression analysis indicates a positive relationship between product design, brand image, transaction convenience, and purchase decisions. The results highlight the importance of these factors in influencing consumer preferences for motorcycles, providing insights into market dynamics, and showcasing Honda's success in maintaining its dominance.

This research examines the application of the Analytical Hierarchy Process (AHP) and Technique for Order Preference by Similarity to Ideal Solution (TOPSIS) methods in determining the best graduate students in the Ners Professional Study Program at Muhammadiyah University of East Kalimantan. The third step of the AHP method involves converting the values in the pairwise comparison matrix to decimal form, which is then normalized to calculate the priority weight of each criterion and sub-criteria. Next, checking the logic of the criteria and designing AHP-TOPSIS for ranking were carried out. The analysis showed that AHP resulted in 5 ranking changes with a percentage change of 4.4%, while TOPSIS resulted in 3 ranking changes with a percentage change of 3.9%. From these results, the AHP-TOPSIS method proved to have an accuracy of 83.00%. This article also presents a comparison between AHP, TOPSIS, and AHP-TOPSIS methods, where the best student selected is Dinda Ayu Framaisella. This research provides practical guidance for decision makers in solving multi-criteria problems and contributes to the selection of the best graduate students with a comprehensive and accurate approach.

This research aims to analyze and study the influence of marination with Arabica coffee grounds on processed beef in terms of physical quality and consumer acceptance. The study was conducted at the Laboratory of the Culinary Education Program, Faculty of Engineering, Universitas Negeri Jakarta, from March 22, 2022, to September 25, 2023. The research method employed was experimental. The samples used in this study were processed beef marinated with Arabica coffee grounds for 60 minutes, 90 minutes, and 120 minutes. Subsequently, a panel test was conducted with 30 moderately trained panelists who evaluated predetermined aspects of consumer acceptance. Based on the results of the statistical hypothesis test using Anova for the physical quality test, it was found that there is an influence of marination with Arabica coffee grounds for 60 minutes, 90 minutes, and 120 minutes on the aspect of meat tenderness. According to the results of the statistical hypothesis test for consumer acceptance using the Friedman test, it was found that the texture of processed beef was influenced. Based on the results of the Tukey's test, in terms of product preference for surface color, coffee flavor, meat flavor, texture, coffee aroma, and distinctive meat aroma, the product most preferred from the research was processed beef marinated with Arabica coffee grounds for 120 minutes.

Drinking in packaging business still has appeal for entrepreneurs, it is same as in the market, and the selling of drinks is no death business. Drinking business is promising the prat profits, because it has a large market as well, especially for a country with a population of -ccroximately 230 million people as Indonesia. (Kontan, 2nd Week, October 2009). Drinking vcrrket has increased annually, from drinking market shares in overall package of 44 trillion rupiah, isotonic drinks market has its share of USD 2.9 to 3.4 billion in 2009 and continued to rise from previous years. Mizone has ranked first in three of the Top Brand Index began in 2008 to 2010 with Pocari Sweat as the competitors. The purpose of this study is to determine the effect of (I) consumer attitudes to the advertising toward consumer attitudes to the brands, (2) consumer attitudes to the advertising toward brand image, (3) consumer attitudes towards consumer preferences, (4) brand image toward consumer preferences; (5) consumer attitudes on the brand toward brand image. The population in this study is that consumers who buy and consume Mizone, with the characteristics are minimum in high school on education and domiciled in Surabaya. The sampling technique is using accidental sampling. The analysis techniques are using Structural Equation Model (SEM) with support of AMOS 15.0 program, based on the results it was obtained that there are effect of consumer attitudes on advertising toward consumer attitude on advertising toward brands image; there are effect of consumer attitudes on advertising towards brand image; there are effect of brand images towards consumer preferences; there are effect of brand image on consumer preferences; there are effect of consumer attitudes on brand toward brand image.

Indomie continues to adapt to consumer trends and preferences by launching product variants that suit local tastes or follow specific food trends helping Indomie stay relevant in the market. This study aims to analyze the influence of price, quality, and quantity on purchasing decisions in terms of Indomie instant noodle products. Price, promotion, and product quality were identified as independent variables in this study with purchasing decision as the dependent variable. The study was conducted with quantitative methodology. The population in this study was randomly taken from 430 Warmindo Jayaberkah consumers. The number of samples in this study was 25% of the total population obtained by 107 respondents. The results showed that price and product promotion did not affect purchasing decisions, while product quality influenced purchasing decisions. Product price, promotion, and product quality together influence purchasing decisions. Product pricing, promotion, and product quality influence purchasing decisions by 63.2%. The study's findings would suggest that product quality variables have a substantial impact on purchasing decisions.

In buying a laptop, you need to look at the specifications and standards that are tailored to your needs and requirements. Some of the standards and requirements include looking at several aspects of the criteria including the price of the laptop, RAM (random access memory), processor, hard drive capacity, screen size, VGA (video graphic adapter), battery power, weight, length of warranty, availability of spare parts, service range center. The fuzzy method is a method that makes it easy to find a value that is still vague and also linguistic, the use of the sample additive weighting (SAW) method is used to assist calculations in supporting decision making. The choice of using the SAW method is simpler in calculations, but the results of the calculations are accurate. From the results of calculations using the SAW method, it is calculated that between laptop 1 to laptop 7 with a price preference weight of 30, RAM 10, processor 10, hard disk capacity 10, screen size 5, VGA 3 (video graphic adapter), battery power 7, weight 5 , length of warranty 10, availability of spare parts 5, distance to service center 5, the highest order starts from laptop 1 with a total value of 18.4, laptop 7 with a value of 16.6, laptop 6 with a value of 13.6, laptop 5 with a value of 13.5, laptop 3 with a value of 13.2, laptop 4 with a value of 11.2, laptop 2 with a value of 8.9. The results of the assessment can change according to the needs of laptop buyers, who are more concerned with which criterion has the most important weight.

Technology advancements are inevitable in this day and age, and they have an impact on Islamic education as well. The education industry must keep up-to-date media and instructional strategies in line with information technology advancements in order to effectively implement learning technologies. Given that the current generation's learning preferences differ from those of past generations, it is critical to monitor the advancement of learning technologies. The purpose of this study is to comprehend the definition, advantages, and effects of learning technology on Islamic education. The process of gathering data involves reading and investigating books, journals, and other informational materials about learning technology, particularly as it relates to Islamic education. According to the data gathered, learning technology in Islamic education is a set of activities that are done in order to facilitate effective and efficient Islamic education learning. These activities include design, development, utilization, management, and assessment.

Indonesia's cement industry plays a pivotal role in economic and infrastructural development. PT Semen Indonesia (Persero) Tbk stands out as a leading company in this sector, boasting renowned brands like Semen Gresik, Semen Padang, and Semen Tonasa, producing various types of cement, including Pozzolan Portland Cement (PPC) and Ordinary Portland Cement (OPC). Competing with other major cement players like PT Indocement Tunggal Prakarsa Tbk and PT Holcim Indonesia Tbk, PT Semen Indonesia remains a significant force.This study aims to formulate marketing strategies focusing on maintaining the company's longstanding positive image and influencing consumer behavior towards purchasing its products. Key aspects explored include product quality, pricing, corporate image, customer service, innovation, sustainability, promotion, and socio-cultural factors. Understanding consumer behavior is vital, considering their interest in cement products with a strong brand image, factoring in aspects such as quality, pricing, corporate image, customer service, innovation, sustainability, promotion, and socio-cultural elements. Research findings are expected to provide in-depth insights into PT Semen Indonesia's ability to comprehend and respond to consumer preferences effectively. This understanding will serve as a foundation for formulating smarter and more relevant marketing strategies, aiding the company in maintaining and increasing market share, while reinforcing its image as a leading provider of building solutions in Indonesia. in Indonesia.

A person's preferences in choosing food are very subjective.  Currently, many young people prefer fast food or modern food over traditional food, because they think that modern food is prestigious food, without considering that fast food contains more chemicals which have side effects on health. Method  Data collection is by using a quantitative approach to obtain data in the form of numbers or statistics.  where data collection was carried out using a questionnaire whose contents were statements that could measure consumer perceptions. It turned out that after research was conducted on 23 students, 50% of these students consumed fast food more often than traditional food even though their understanding of chemicals and their effects was quite high.  beside him.  Judging from the results, 95.8% of the students knew that fast food contains more dangerous chemicals than traditional food. A high level of understanding of chemicals apparently does not affect a person's preference for the food they consume, because a person still prioritizes desires.  compared to needs, namely the need for food with few chemicals for health.  

This journal examines the development strategies of silver craftsmen businesses in Bakalan, Mojodadi Village, Kemlagi District, Mojokerto, facing the risk of extinction. This Region, initially known as a center for silver craftsmen, now confronts serious challenges due to changes in market trends and modernization. The research aims to analyze the factors causing the threat of extinction and formulate appropriate development strategies. The research methods include surveys, interviews, and qualitative data analysis. The results indicate that factors such as changes in consumer preferences, lack of innovation in design, and insufficient marketing and distribution support have significantly impacted the decline in the performance of silver craftsmen in Mojodadi Village.

The influence of social factors on interest in using Islamic financial services is an important topic in the banking industry. Social factors such as reference groups, family, role, and status have a significant influence on purchasing decisions at Islamic banks. This study uses qualitative research methods to understand the social dynamics that influence people's interest in using Islamic financial services. The results show that social factors, including social environment and Islamic financial literacy, influence people's interest in using Islamic financial services. Therefore, Islamic banks need to pay attention to social factors in designing marketing strategies and services in order to meet the needs and desires of the community. The suggestion is to conduct market research to identify the needs and preferences of the community regarding Islamic financial products and services.

Siomay is a food originating from China which was brought to Indonesia which is then much loved by Indonesian people. Apart from mackerel, snapper fish can also be an alternative as a substitute for siomay raw materials. Vegetables that are usually used are carrots and leeks besides that Moringa leaves can also be an alternative to supporting ingredients. The aims of this study were (1) to determine the most preferred composition of snapper dumplings and moringa leaves. (2) To find out how to make snapper and moringa leaf dumplings. (3) To find out the public's acceptance of snapper and moringa leaf dumplings. The level of people's preference for snapper dumplings and Moringa leaves from the results of the questionnaire test showed that the panelists liked the aspects of taste, aroma, texture with the addition of 20%

In this study, the complexity of motivational factors is closely related to the context of organizational culture, team dynamics, and perceptions of rewards and recognition of individual contributions. Participation in decision-making, opportunities for career development, and interpersonal relationships at work also emerged as important elements in motivating employees. The qualitative analysis highlighted that there is no one-size-fits-all approach to understanding work motivation in this environment. However, the need for recognition of achievement, a sense of involvement in the work process, and support from superiors and coworkers have a significant impact on individuals' motivation levels. This study provides an in-depth understanding of what influences work motivation at the Office of Industry and Trade of North Sumatra Province. The implications of this study emphasize the importance of a sensitive approach to individual needs and preferences in designing effective motivation strategies to improve productivity.