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The objectives of this research are: 1) Test and measure the influence of service quality and business location on consumer satisfaction. (2) Testing and measuring the influence of service quality and business location on consumer Word of Mouth (3) Testing and measuring the influence of service quality and business location through customer satisfaction as a mediating variable. This research was conducted on Wedangan "Ginastel" consumers on Jalan Sulawesi, Mulyoharjo sub-district, Pemalang sub-district, Pemalang City, who actively shop at least 30 consumers every day. Or the monthly average based on 24 working days is 720 consumers. 72 consumers were taken as samples. The research results found that there is an influence of service quality and business location on consumer satisfaction. Service quality and business location influence word of mouth. There is an indirect influence on the relationship between service quality and business location on word of mouth through mediation, namely consumer satisfaction as a mediator.

This study aims to determine whether the Quality of Service Product Quality on Customer Satisfaction Through Word Of Mouth at UMKM Bakso Perintis Bogor. The method used in this study is a quantitative method. The population in this study were consumers at Bakso Perintis customers who live in Perumahan Pura Bojong Gede, Jalan Boulavard Timur Raya, Tajur Halang District, Tajur Halang Village, Bogor, West Java. The use of samples in this study used a non-probability sampling technique with the calculation of the Lemeshow formula, which obtained 100 consumers. Data analysis using Smart PLS 3.0. The analysis methods used are descriptive analysis, validity test, reliability test, r-square test, q-square test and hypothesis test. The results of the study indicate that: 1). Service quality cannot directly affect word of mouth. 2). Product quality cannot directly affect word of mouth. 3). Service quality can affect customer satisfaction. 4). Product quality can affect customer satisfaction. 5). Word of mouth cannot directly affect customer satisfaction. 6). Word of mouth does not mediate service quality on customer satisfaction. 7). Word of mouth does not mediate product quality on customer satisfaction.

This research aims to analyze the mediating role of customer satisfaction on the influence of brand image and promotion on customer loyalty among users of skintific skincare products in Solo Raya. The population in this study were all users of skintific skincare products in Solo Raya who had used skintific products for at least the last 6 months and the total sample in this study was 96 respondents. The variables used in this research are brand image, promotion, customer satisfaction, and customer loyalty. The data used in this research is primary data. The data collection method used was a questionnaire. The data analysis technique used was Structural Equation Modeling-Partial Least Square (SEM-PLS) and the SmartPLS 4.0 program. The results of this research show that brand image and promotion have a positive and significant effect on customer satisfaction, brand image has a positive and significant effect on customer loyalty, promotion has no significant effect on customer loyalty, customer satisfaction has a positive and significant effect on customer loyalty, customer satisfaction is able to mediate The influence of brand image on customer loyalty and customer satisfaction are not able to mediate the influence of promotions on customer loyalty.

This research aims to determine the influence of service quality and perceived value on customer loyalty of ATM card users at BSB Syariah KCP UIN Raden Fatah Palembang through satisfaction as an intervening variable. This research uses primary data with a quantitative approach in the form of distributing questionnaires with a sample collection method using purposive sampling with the Hair et.al formula which received as many as 150 respondents. The research instrument testing technique uses SEM-PLS using an analysis tool in the form of SmartPLS version 3.0. The results of this research show that: (1) service quality has a positive and significant effect on customer loyalty; (2) perceived value has a positive and significant effect on customer loyalty; (3) service quality has a positive and significant effect on customer satisfaction; (4) perceived value has a positive and significant effect on customer satisfaction; (5) customer satisfaction has a positive and significant effect on customer loyalty; (6) service quality has a positive and significant effect on customer loyalty through customer satisfaction as an intervening variable; (7) perceived value has a positive and significant effect on customer loyalty through customer satisfaction as an intervening variable.

This study aims to further investigate "The Influence of Service Quality and Price on Customer Satisfaction" at PT Tiga Berlian Mandiri Surabaya. The background of this research is that in the era of globalization, customer satisfaction becomes a key success factor for companies to continue to grow and compete. PT. Tiga Berlian Mandiri (Tiberman), an importer of heavy equipment tires, has faced complaints related to customer dissatisfaction due to service issues. This is also supported by company data showing a decline in April 2024. Therefore, this research is important to help the company improve the services and products provided. The objectives of this study are to determine: the influence of service quality on customer satisfaction, the influence of price on customer satisfaction, and the influence of both service quality and price on customer satisfaction. The method used in this research is the quantitative method, which aims to develop mathematical models, theories, and hypotheses related to a phenomenon to determine the relationships between variables within a population. Data were obtained through observation, questionnaires, and literature studies. The research population is the employees and customers of PT Tiga Berlian Mandiri Surabaya, with a sample of 34 taken from the population using purposive sampling technique. The questionnaire results were calculated using a Likert Scale. The conclusion of this study is that service quality affects customer satisfaction and price affects customer satisfaction.  

This research aims to research, test and assess the influence of the independent variables Speed, Accuracy and Delivery Costs on the dependent variable customer satisfaction for products from CV Konita Agro Putra. The sample for this research was 110 customers who had used products from CV Konita Agro Putra. This type of research uses a quantitative approach. Data was collected directly from respondents using research instruments in the form of questionnaires via Google Form and purposive sampling techniques. then the data results are processed using the SPSS 24 data processing application. The results of this research prove that there is a significant and positive influence of Delivery Speed on Customer Satisfaction, there is a significant and positive influence of Delivery Accuracy on Customer Satisfaction, there is a significant and positive influence of Delivery Costs on Satisfaction Customers, there is a simultaneous influence between Delivery Speed, Delivery Accuracy and Delivery Costs significantly and positively on Customer Satisfaction.

In the digital era, the advancement of information technology is crucial for enhancing operational efficiency in retail businesses. This study aims to design and develop a sales and inventory information system with a shelf mapping feature for Toserba Decky, which faces challenges in managing stock and manual transactions. The methodology employed is the Waterfall approach, encompassing requirements analysis, design, implementation, and system testing. Data was collected through direct observation, literature review, and analysis of the store's shelf layout. The findings indicate that the developed system can improve data accuracy, reduce recording errors, and expedite product searching. The implications of this research suggest that an effective information system in managing transactions and inventory can enhance operational efficiency and customer satisfaction. This study recommends regular system updates and technical support to ensure optimal system performance and security.    

This study explores the significant role of digital trust and transparency in fostering customer loyalty in online banking services. As the financial sector increasingly shifts towards digital platforms, understanding the dynamics of customer retention becomes crucial for banking institutions. The research adopts a quantitative approach, using a survey questionnaire distributed to over 200 participants with experience in digital banking services. The findings reveal that both digital trust and transparency are pivotal in shaping customer loyalty. Specifically, digital transparency-in areas such as data security, privacy, and operational clarity-was found to have a stronger correlation with customer retention than trust alone. The study emphasizes that transparency not only boosts customer confidence but also strengthens long-term loyalty by reducing perceived risks and uncertainties. Additionally, the research highlights that customer engagement, driven by transparent communication and reliable services, plays a significant role in mediating the relationship between transparency and loyalty. The study further discusses the implications for banking institutions, suggesting that focusing on transparent practices, clear communication about security measures, and data usage can lead to enhanced customer satisfaction and long-term retention. Future research could investigate the impact of cultural differences on digital trust and transparency in banking, as well as explore the role of emerging technologies like blockchain in furthering transparency and trust in financial transactions.

The rapid advancements in technology have increased the demand for more efficient and effective training programs, especially in the technology sector. This study explores the impact of Virtual Reality (VR)-based training programs on employee skill development and job satisfaction, comparing them to traditional training methods. A controlled group experiment was conducted with employees from various departments such as IT, software development, and customer service. Participants were randomly assigned to either a VR-based training program or a traditional training program. Data was collected using pre- and post-training surveys to measure changes in employee skills and job satisfaction, as well as interviews to gather qualitative insights into employee experiences. The results revealed that VR training significantly enhanced employee engagement, skill acquisition, and overall job satisfaction. VR-based training allowed employees to engage in practical, hands-on tasks in a controlled, immersive environment, leading to higher motivation and a greater sense of accomplishment. In comparison, traditional training methods did not yield the same level of improvement in engagement or skill development. The study also identified several challenges associated with implementing VR training, including high initial costs, technical limitations, and the learning curve for employees adapting to VR environments. Despite these challenges, the findings suggest that VR training offers substantial benefits in enhancing employee competencies and job satisfaction. The study concludes with recommendations for integrating VR into employee development strategies, especially in technology industries, and proposes further research to explore the long-term impacts and scalability of VR training across different industries.

Furniture has high added value and significant global competitiveness, largely due to the diversity of natural raw materials available in Indonesia, such as wood, rattan, and bamboo, as well as distinctive and high-quality designs. This advantage is supported by the skills and competence of the available human resources, making Indonesian furniture superior to products from other countries. Product quality is a key element in winning market competition, as it impacts customer satisfaction and loyalty. Masnur Joglo, a furniture company located on Jl. Muara Karya, specializes in producing various types of furniture from high-quality woods such as super mahogany and red teak. However, the purchasing system, which requires customers to visit the store directly and manually record prices, results in inefficiencies in terms of time and transportation costs. Customers often need to visit multiple stores to find the desired product, which is an inefficient process. To address these challenges, this study proposes the development of an Android-based sales application as a solution. This application is designed to expand Masnur Joglo's market reach and facilitate online ordering of furniture products, anytime and anywhere. The study aims to design and develop an Android-based sales information system that can enhance operational efficiency and streamline the sales process while better meeting customer needs. The application development method employs the waterfall model and uses MySQL and Firebase databases.  

Effective sales transaction management is very important for retail businesses. This research aims to develop a comprehensive sales invoice information system at the Sari Agung Semarang store to improve the efficiency and accuracy of the sales process. The system is designed to simplify invoicing, maintain accurate inventory records, and provide complete sales reporting capabilities. This research involved analysis of current sales processes, system design with a user-friendly interface, and integration with existing accounting and inventory management software. Implementation of this system is expected to increase customer satisfaction, reduce the risk of errors, and provide valuable insights to support better decision making.

This research is related to the influence of customer satisfaction, brand image and service quality on customer loyalty. (Case Study at PT Anugerah Prestasi Nusantara Purwokerto). The purpose of this research is to determine the influence of customer satisfaction, brand image, and service quality on customer loyalty. The respondents in this study were 100 people who live in Purwokerto using an accidental sampling technique. The data collection methods used were questionnaires, interviews and observations. Meanwhile, the method used to analyze the data is using the SPSS program. The results of this research show that customer satisfaction has a positive and significant effect on customer loyalty at PT Anugerah Prestasi Nusantara, brand image has a positive and significant effect on customer loyalty at PT Anugerah Prestasi Nusantara, service quality has a positive and significant effect on customer loyalty at PT Anugerah Prestasi Nusantara. This proves that customer satisfaction, brand image and service quality can increase customer loyalty at PT Anugerah Prestasi Nusantara Purwokerto

This research aims to analyze customer satisfaction at the UD.Rini Mulyo material store. This research uses service quality, price and promotion variables as independent variables. Sampling was carried out using Accidental Sampling, obtaining 100 respondents. The data collection method uses a questionnaire given to customers who visit and make transactions at the UD.Rini Mulyo material store. The data analysis technique in this research uses multiple regression analysis which is processed using the SPSS 21 program. The results of the research show that the customer satisfaction variable for the UD.Rini Mulyo material store is influenced by 37.1% of service quality, 29.3% of price and 7.8% of promotions. Overall the independent variables have an influence of 87.2% and the remaining 12.8% is influenced by other variables not found in this research.

This thesis aims to determine how the influence of brand trust, Islamic service quality, and promotion on customer satisfaction. Outlet Hamas Customers in Jambi City. Research Here using quantitative research methods the approach The approach used in this research is descriptive-quantitative method. The results showed (1) a Sig value of 0.000 <0.005 This means that Brand Trust has a significant effect on customer satisfaction. has a significant effect on customer satisfaction. The t-count value value of 8.510> 1.985 from the t-table. this means that brand trust has a significant effect significant effect on customer satisfaction. (2) the value of Islamic service quality Sig of 0.000 <0.005, this means that Islamic service quality has a significant effect on customer satisfaction. customer satisfaction. And it can be seen that the t-count value is 4,993 > 1,985 from the t-table, this means that Islamic service quality has a significant effect on customer satisfaction. (3) value Sig promotion value of 0.000 <0.005,. This means that promotion has a significant on customer satisfaction customer satisfaction. And it can be seen that the value of t-count of 5.773> 1.985 from the t-table,. This means that promotion has an effect  on customer satisfaction. (4) Sig value value of 0.000 <0.05, this means that brand trust brand trust, Islamic service quality, and promotion simultaneously have a significant influence on customer satisfaction. together (simultaneously) have a significant influence on customer satisfaction or the fourth hypothesis is accepted. is accepted.

This research aims to determine the effect of live music and café atmosphere on customer satisfaction at Legi Pait Food & Coffee Surakarta. This research uses quantitative research methods. The population in this research were customers of Legi Pait Food and Coffee Surakarta and the samples in this research was 67 respondents using simple random sampling. The variables usen in this research are Live Music, Café Atmosphere and Customer Satisfaction. The data used in this research is primary data. The data collection method used was a questionnaire in the form of a Google Form. The result of this research show that live music has a positive and significant effect on customer atisfaction, café atmosphere has a positive and significant effect on customer satisfaction and live music and café atmosphere simultaneously have a positive and significant effect on customer satisfaction.    

The restaurant industry in Indonesia has experienced significant growth, driving the need for data-driven strategies to remain competitive. This study aims to apply and compare time series methods in forecasting sales at "Nasi Goreng Bacot" restaurant. The methods used are Simple Moving Average (SMA), Weighted Moving Average (WMA), and Single Exponential Smoothing (SES), with a focus on sales data from the year 2023.The research results indicate that SMA provides the most accurate predictions, with a Mean Absolute Error (MAE) value of 296.67, Mean Squared Error (MSE) of 129055.6, and Mean Absolute Percentage Error (MAPE) of 3.02%. WMA and SES, although useful in certain data conditions, show higher error rates in this case. This study confirms the effectiveness of SMA in the context of stable and less fluctuating restaurant sales data. With these results, restaurants can plan their inventory of raw materials and workforce more efficiently, reduce waste, and improve customer satisfaction.      

The findings of problems related to store atmosphere and service quality on customer satisfaction are the impetus for this research. This study aims to examine how customer satisfaction at KFC Purus Veteran Padang City is influenced by store atmosphere and service quality. Quantitative research is the methodology used. Primary data is the type of data used in this study. The participants in this study were consumers of KFC Purus Veteran Padang City. This study involved a sample size of 97 consumers, who were selected through the non-probability sampling method. Data collection was carried out using a Likert scale questionnaire that had been tested for validity and reliability. The data were analyzed using SPSS 23.00 software. The findings show that the store atmosphere received a high rating of 4.08% which indicates a positive perception among consumers. In addition, consumer satisfaction was rated at 3.68% and service quality at 3.49%, both of which fell into the satisfactory category. The results also show a significant effect of store atmosphere (X1) and service quality (X2) on customer satisfaction (Y). The Adjusted R Square value of 0.187 indicates that these variables explain 18.7% of the variance in customer satisfaction, while the remaining 81.3% is influenced by other factors not examined in the study. Translated with DeepL.com (free version). Next, the F value is calculated with sig. 0.000 < 0.05 is 12,070.

One of the customers at BTPN Syariah Bank Jepon Branch Blora Regency reported his complaint to the Community Officer (CO) there is one officer who is less friendly serving customers, another officer the service is long so that customers have not been satisfied. This is complained by customers related to the quality of service and employee competence provided greatly affects customer satisfaction. In this descriptive qualitative research intends to explain this social phenomenon in detail. Researchers attempt to develop concepts while collecting facts in the field. Secondary Informants are BTPN Syariah customers and Key Informants are some employees and supervisors in BTPN Syariah Jepon Branch, Blora Regency. The 30 customers were obtained from questionnaires that were processed using cumulative score and percentage (%). Looking at Fornell's Theory and Kotler's Theory and some data analysis, it can be concluded that customer relationship management (CRP) on customer satisfaction at BTPN Syariah Bank Jepon Branch, Blora Regency can be said to be quite good. It is proven that customer satisfaction by calculating the cumulative score is calculated as 72%. In addition, most of the secondary informants, namely as much as 50%, said that Bank employees have done their job in accordance with existing SOPs, employees have good quality in serving, employees also have the ability to attract other customers, explanations from employees to customers are also easy to understand and understand, therefore customers believe in bank products. This shows that with the help of employees and existing customers, they can recommend potential new customers. Therefore, BTPN Syariah employees need to maintain better customer relationship management (CRM).

This study aims to analyze the effect of service quality, perceived value, and customer satisfaction on customer loyalty at Tanjung Decoration. Service quality, perceived value and customer satisfaction are key factors influencing purchase decisions and customer retention in the decoration service industry. However, there has not been much research specifically examining the relationship between these variables in the context of Tanjung Decoration. This research is worth conducting for several reasons. First, Tanjung Decoration is a major player in the fast-growing decoration industry, and an understanding of the factors that influence customer loyalty will help them improve their marketing and service strategies. Second, with a focus on service quality, perceived value, and customer satisfaction, this research will provide valuable insights for managers and practitioners in developing more effective programs to increase customer loyalty. Third, this research will complement the literature on marketing management and consumer behavior by providing a more in-depth understanding of the factors that influence purchasing behavior and customer loyalty in the context of the decoration services industry. By combining appropriate research methodology with a strong theoretical framework, this research is expected to make a significant contribution to the development of knowledge in the field of marketing management and consumer behavior. The results of this study are expected to be a valuable reference source for researchers, practitioners, and other stakeholders interested in understanding and improving customer loyalty in the decoration service industry.    

PT Astra International BMW Semarang operates in the automotive sector, focusing on sales, aftersales, and spare parts for BMW cars. The availability of spare parts is crucial for customer satisfaction, as stock shortages can lead to disappointment. Using data from 52,162 spare parts sales transactions from January 2019 to June 2023, the study applies data mining techniques with the a priori and eclat algorithms to identify consumer purchasing patterns and prevent stock shortages. The research aims to provide recommendations for prioritizing spare parts stock. Utilizing the CRISP-DM methodology and R programming, the study found that the highest confidence in purchasing patterns occurs with a combination of three itemsets: if a customer buys an oil filter set (B11.42.8.593.186) and washer cleaner (B83.12.5.A1A.683), they will also buy BMW engine oil (Z99000000333) with 100% confidence. These findings can help PT Astra International BMW Semarang manage spare parts stock more effectively.