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Nowadays, logos have become a form of choice for conveying communication. The logo has become a center of information for the community, but based on the author's interviews with several people related to the community, they have not optimally understood the meaning of the visual Sampoerna Retail Community logo, therefore the author is interested in researching it. The objectives of the research are 1. Know and describe the visuals of the Sampoerna Retail Community logo. 2. Analyze and describe the visual meaning contained in the Sampoerna Retail Community logo. The research method uses descriptive qualitative. With Charles Sanders Pierce's semiotic analysis approach. Through analytical steps, we explore the meaning behind the Sampoerna Retail Community logo: icon, index, symbol and meaning. The results of this research provide an illustration that Sampoerna Retail Community is trying to display its logo by prioritizing the spirit of providing the best service to the community by using icons, indexes, symbols and meanings that are appropriate to display to the public and consumers. The results of the researchers found that there are six visual parts contained in the Sampoerna Retail Community logo. There are six meanings, namely: 1. A place and location for shopping. 2. A woven logogram with the nature of mutual cooperation. 3. The color red symbolizes enthusiasm. 4. The color white symbolizes purity and comfort. 5. SRC text fosters a modern feel. 6. Close means being everywhere, thrifty means affordable prices, friendly means friendly and welcoming. This is what the public needs to know.

This study examines in depth the history and development of Kaing Lunggi—the local term for songket cloth—in the Sambas region, West Kalimantan. This study has two main focuses. First, tracing the history of the cloth and textile trade in Southeast Asia that became the background for the entry of external influences into the Sambas region. Second, understanding how Kaing Lunggi emerged, developed, and transformed within the social, economic, and cultural contexts of the local community. Using a historical approach and textile cultural analysis, this study positions Kaing Lunggi as a cultural product born from the dynamics of regional trade since the Sambas Sultanate era. Historical records show that trade networks during that period connected Sambas with major trading centers such as Malacca, Singapore, and the coastal areas of Borneo. Through this route, there was an exchange of raw materials, weaving techniques, and decorative motifs that were then adapted by local artisans. The process of aculturation is visible in Kaing Lunggi motifs that combine local elements with external influences, such as typical Indonesian flora and fauna combined with geometric patterns and typical Malay stylization. The songket weaving technique demonstrates high skill and has been passed down through generations, making it an important part of intangible cultural heritage. Besides its economic value as a trade commodity, Kaing Lunggi also holds a symbolic role. It is worn in various traditional ceremonies, religious celebrations, and as a marker of social status in Sambas society. The use of color, gold thread, and the complexity of the motifs serve as indicators of the wearer's identity and prestige. The results of this study confirm that traditional textiles such as Kaing Lunggi function not only as cultural artifacts but also as active agents in shaping the history and identity of the community. They represent cross-cultural encounters and serve as evidence of the resilience of local traditions amidst globalization.

This study aims to examine in depth the use of slang in digital communication by TikTok Gen Z content creator, Nathalie Tresya. Slang as a form of language variation reflects social dynamics, generational identity, and popular culture trends that develop in the digital space. This study uses a qualitative descriptive approach with a non-participatory observation method. Data were collected from a number of TikTok videos uploaded by Nathalie Tresya, focusing on verbal and textual speech containing slang elements. Analysis was conducted to identify the form, function, and context of slang use in the content studied. The results of the study show that Nathalie Tresya uses various forms of slang such as abbreviations, puns, foreign loanwords, and code mixing between Indonesian and English. This language is used as a communication strategy to build closeness with the audience, display identity as part of Gen Z, and increase the appeal of content on the TikTok platform. These findings confirm that social media, especially TikTok, is a medium that actively encourages the birth of new language forms that are worthy of being studied in the context of digital sociolinguistics.

This study aimed to evaluate the effect of substituting vinegar with pomegranate juice (PJ) on the physicochemical characteristics, sensory quality, and antioxidant activity of mayonnaise. The mayonnaise was formulated into five treatments with varying concentrations of vinegar and PJ. The analyzed parameters included pH, color (L*, a*, b*), viscosity, emulsion stability, and sensory attributes (taste, aroma, color, texture, and preference), while antioxidant activity was assessed in the best formulation. The results showed that increasing the PJ substitution significantly improved viscosity and emulsion stability, decreased lightness (L*), and enhanced the red hue (a*). The P4 formulation (containing 2.75% PJ) demonstrated the best overall performance, with high viscosity, excellent emulsion stability, and also receiving high sensory scores. Antioxidant analysis revealed that P4 had higher antioxidant activity compared to the control (P0). Therefore, PJ has the potential to serve as a natural alternative to vinegar in mayonnaise production while enhancing the product's stability and functional value.

This study aims to analyze the role of aesthetics in the drama Sumur Tanpa Dasar by Arifin C. Noer, focusing on the influence of language style and plot on story development. Using a qualitative approach and textual analysis, this research explores how language style shapes character development and expresses inner conflict, while the non-linear plot creates dynamic tension and dramatic conflict. The findings reveal that each character’s distinctive language style enhances characterization and reflects their psychological conditions. Meanwhile, the non-linear plot allows for deeper exploration of conflicts and offers a complex aesthetic experience for the audience.    

This study uses a feminist literary criticism approach to analyze Ferena Debivena's short story “The Woman Who Bears the Shadow.”  To investigate the type of gender inequality experienced by Lara, the main character, this research focuses on three schools of feminism: marxist, social, and liberal.  The research used a descriptive qualitative approach, which involved text analysis of the symbolism and narrative structure of the story. The results show that Lara is portrayed as a woman who faces social and emotional challenges due to economic pressure and patriarchal domination.  In addition, the short story criticizes forced marriage and educational injustice for women.  Despite the strength of its theme, this short story can still be improved by the elements of deepening supporting characters, a clear plot, and strengthening the climax.  Therefore, it shows the social reality and serves as a medium to criticize the system that oppresses women.

This study aims to analyze the product quality of tofu at Tahu Tansa, a tofu business located in Bogor City, by utilizing quality control tools such as check sheets, Pareto diagrams, and fishbone diagrams. Tofu is a nutritious food product with high consumer demand, but its production process often encounters defects that affect product quality. This research uses primary data obtained through direct observation and interviews and is analyzed using descriptive quantitative methods. The results show that the most dominant defect is non-standard tofu cutting size (50%), followed by overly soft texture (37.87%), and residual cloth stuck on the product (12.13%). Based on fishbone analysis, these defects are caused by suboptimal factors including manpower, machines, methods, raw materials, and measurement. The findings imply that improvements in operational standards, workforce training, and strict monitoring of raw materials and equipment are necessary to maintain quality and improve production efficiency at Tahu Tansa.

Islamic family law is one of the crucial fields within Islamic law in the lives of Muslims, as it regulates family relationships, such as marriage, divorce, maintenance, child custody, inheritance, and guardianship. In the dynamics of Muslim life, family law is not only about matters of worship and social ethics but also related to justice and the protection of individual rights within the family sphere. Thus, a comprehensive approach is needed in the study of Islamic family law that is not only based on textual evidence but also on fiqh principles that can serve as a foundation in establishing Islamic law. The purpose of this research is to examine the specific fiqh principles in the field of Islamic family law, which include concepts, application examples, and the role of these fiqh principles in the context of Islamic family law. This research uses normative legal methods in qualitative form, with data obtained through library studies followed by content analysis to draw research conclusions. The research findings indicate that specific fiqh principles in the field of Islamic family law play an important role in establishing laws and resolving various issues within the family context.

Herbal Tea Bag Product Made from Chinese Betel Leaf with Combination of Lemongrass and Cardamom. This research aims to: 1) investigate the organoleptic properties of herbal tea bags made from Chinese betel leaf combined with lemongrass and cardamom, and 2) assess the sensory quality of the product through hedonic testing. This experimental study employed an observational method using a sensory evaluation panel consisting of 35 members (5 experts and 30 semi-trained panelists). Data were collected using a questionnaire. The independent variables were the proportion of Chinese betel leaf (2g, 4g, and 6g) and the addition of lemongrass and cardamom (2g) with temperature variations (40°C and 60°C) for 4 hours. The dependent variables were the sensory qualities, including shape, color, aroma, taste, and texture. The control variables included the type of materials, equipment, and processing techniques. Data analysis was performed using two-way anava and Duncan's multiple range test. The results showed that: 1) the proportion of Chinese betel leaf affected the shape and taste, 2) the drying temperature affected the color, taste, and texture, and 3) there was no interaction between the proportion of Chinese betel leaf and the addition of lemongrass and cardamom on the sensory quality of the herbal tea bags.

This study aims to develop a Riau cultural literacy module for elementary school students' narrative text writing skills that is valid, practical, and feasible to use. The method used in this study is Research and Development (R&D) with a 4D development model, which includes four stages: Define (needs analysis), Design (design), Development (development), and Disseminate (dissemination). The developed module was validated by three experts, namely teaching material experts, material experts, and language experts. Meanwhile, the practicality aspect was assessed through a practicality questionnaire given to teachers and students during a limited trial. Data collection techniques in this study include interviews, observations, and questionnaires. The data obtained were analyzed using quantitative analysis techniques and qualitative descriptions. The validation results showed that the developed teaching materials met the valid criteria with an average percentage of 96.1%. Meanwhile, the level of practicality of teaching materials based on the teacher's practicality questionnaire reached 83.3% with the category of "very practical," and the student's practicality questionnaire obtained a result of 90.3% with the category of "very practical". Based on the results of the validation and practicality test, it can be concluded that the elementary school Riau cultural literacy module has met the valid and practical criteria, so it is suitable for use in learning.

The demand for chocolate continues to increase along with high public consumption. One of the main components in chocolate formulation is fat, which generally comes from cocoa butter. However, the availability of cocoa butter is limited and the price is relatively high, so a more economical and easily obtained substitute material is needed locally to support the sustainability of the chocolate industry. This study aims to examine the potential of palm oil fractions, especially palm stearin and olein, as a partial substitute for cocoa butter (Cocoa Butter Substitute/CBS) in chocolate formulations. The study was conducted through a literature review of scientific journals published in the last 10 years, which included chemical, physical, and sensory analysis data on palm oil-based chocolate products. The results of the study showed that stearin increased the melting point and firmness of the product, while olein produced a softer texture and a smoother melting sensation. Sensorially, olein-based formulations showed a higher level of acceptance than stearin, especially in color, aroma, taste, and texture attributes. In addition, palm oil fractions do not produce trans fats, and are able to maintain the balance of solid and liquid fats, while supporting the stability of the product emulsion. This study shows that palm oil fractions, especially through the right combination of stearin and olein, have great potential as a substitute for cocoa butter without reducing physical or sensory quality, thus supporting the sustainability of chocolate production in the future.

This study aims to examine the urgency of mastering pragmatics for elementary school students in improving language skills. Pragmatics is a branch of linguistics that studies the use of language in social contexts and its influence on effective communication. This study is important because good pragmatics skills can help students communicate appropriately and effectively according to the social context. The method used is a literature review of various relevant sources regarding pragmatics and its application in language learning in elementary schools. The results of the study show that mastery of pragmatics has an important role for elementary school students, including: (1) improving the ability to communicate effectively and according to context; (2) developing social skills in interaction; (3) helping to understand the implied meaning in oral and writtencommunication; (4) improving the ability to interpret text comprehensively; and (5) being the foundation for the development of critical literacy. The implementation of pragmatics learning in elementary schools can be done through various approaches, such as contextual learning, role play, simple conversation analysis, and project-based learning. This study recommends the need to integrate pragmatics aspects in the Indonesian language learning curriculum in elementary schools to prepare students to become effective communicators in various social contexts.

The purpose of writing this review article is to analyze the formulation and evaluation of the use of various additives in effervescent tablets. The method used is a literature review taken from journals and other relevant research results regarding the formulation and evaluation of additives in various types of effervescent tablets. The purpose of this analysis is to provide a summary of relevant publications and to improve current understanding in this field. The importance of the formulation and evaluation of additives in effervescent tablets cannot be ignored, because it is a crucial aspect in product development. Decisions in the use of additives must consider the objectives to be achieved, the desired physical characteristics, product stability, and the level of consumer acceptance. With a deep understanding of this formulation and evaluation, we have the potential to produce high-quality effervescent tablets. Variations in additives can also provide different taste and texture characteristics, which of course can affect consumer acceptance.  

This paper examines the life struggles of Javed Khan, a second-generation Pakistani immigrant in the United Kingdom in Blinded by Light film. Culturally, as a Pakistani-British, Javed lives in two worlds, i.e., the old world belonging to his parents and his current world, the world he is living in, i.e., the British society and culture. To analyze this topic, the textual content analysis is employed. As for the theoretical framework, Hall’s concept of identity and some works of literature on discrimination are of importance. The result of the analysis shows that Javed’s journey reveals the challenges and pressures of adaptation and acculturation faced by second-generation immigrants in general, illustrating how the tension between intergenerational expectations often creates tension and fosters growth and understanding in a multicultural context. Javed is torn between the values of the home country his father holds and the values of the new country. In addition, the discrimination experienced by Malik Khan’s family reflects the experience of immigrant families in a broader context. The film encourages viewers to reflect on the societal expectations of immigrants to conform to the host society and culture, while also showcasing the importance of individual aspirations and self-expression.  

This study examines the representation of the power of women's masculinity in the novel Women Who Wait in the Aisle to the Sea by Dian Purnomo. The research problem focuses on how forms of masculinity power are displayed through female protagonists and how these characteristics reflect the configuration of masculinity according to Raewyn W. Connell's theory. This research aims to uncover how female characters build power, resistance, and independence through masculine attributes in the context of oppressive social structures. The method used is qualitative descriptive with reading and recording techniques as well as content analysis of novel texts. The results of the study show that Shalom figures represent the power of masculinity through courage, social dominance, mental toughness, rhetorical leadership, and physical endurance. These findings prove that women in literary narratives are able to internalize masculine attributes as a resistance strategy against social injustice. The conclusion of this study is that women's forms of masculinity power not only challenge conventional gender stereotypes, but also expand the understanding of women's roles in social structures through powerful and empowered literary representations.

The existence of laws in health has been proven to have serious impacts on the health sector in various countries, including Indonesia. Through an analysis of philosophical texts and related research, this article reveals how corrupt practices affect the allocation of funds for the health system, disrupt the provision of adequate health facilities and services, and affect the quality of medical services. The economic implications of corruption on the health sector, including the high cost of obtaining quality health services and unequal access to health services. The social impacts of corruption are also analyzed, including poverty, unequal income distribution, and increased risk of criminal acts. In an effort to minimize the negative impacts of corruption on public health, this article proposes the implementation of strategies of transparency, accountability, and public participation. Implementation of the systeme-governmentand the active role of society ascitizen controlis a concrete step that can be taken to combat corruption and ensure more efficient and transparent use of public resources. The need for a joint role from the government, civil society, and the private sector in building a health system that is fairer, more transparent, and free from corruption. By strengthening the foundations of democracy and prioritizing transparency, Indonesia can move towards more equitable and quality public health for all people.

Hikayat Malem Diwa is one of the classic literary works in the Malay-Aceh tradition that is rich in language and cultural values. This story contains various language styles, especially euphemisms and dysphemisms, which reflect social norms, moral values, and conflict dynamics in Acehnese society. This study aims to identify and analyze the forms and functions of these two language styles, emphasizing their semantic and narrative roles. Using a semantic approach and qualitative descriptive methods, data were collected through quotations in the text with documentation techniques, then analyzed based on the context of meaning and use. The results show that euphemisms are often used to convey moral values ​​and politeness, especially in terms of death, respect, and violation of norms. In contrast, dysphemisms appear in the context of violence and character conflict, strengthening the tension and emotion of the story. Overall, the use of these language styles reflects the rhetorical strategies and cultural values ​​of the Acehnese people.

Film serves not only as entertainment but also as a medium for conveying messages through verbal interactions between characters. In pragmatics, illocutionary acts are central to understanding a speaker’s intention within a given context. This study aims to describe and analyze the types and functions of illocutionary speech acts in the Indonesian film Komang (2025) by Naya Anindita, which portrays a love story across religious and cultural boundaries. Using a descriptive qualitative approach, data were collected through observation and transcription of dialogue from the film. The analysis is based on Searle’s classification of illocutionary acts: representatives, directives, expressives, commissives, and declaratives. The findings reveal that all five types appear in the film, each playing a role in shaping interpersonal dynamics, emotional tension, and cultural values. Directive and expressive acts are the most dominant, reflecting intense emotional exchanges and social interactions. Commissive and declarative acts highlight commitment and authority, contributing to the narrative progression and cultural identity negotiation. The study concludes that illocutionary acts in films can represent social conflicts and cultural expressions, and recommends further research on other films with varied genres and contexts. The integration of multimodal elements is also suggested to enrich the analysis of meaning in audiovisual texts.  

Learning the yellow book as a legacy of classical Islamic knowledge is still an important tradition in the world of Islamic boarding schools. In the midst of the development of the era and the challenges of understanding classical Arabic, Tebuireng Islamic Boarding School applies the Takhassus method as a special approach to deepen the ability of students to understand the texts of the yellow book. This study specifically focuses on 1. How is the Takhassus program in learning the yellow book at the Tebuireng Islamic Boarding School? 2. How is the Analysis of the Implementation of the Takhassus Method in Learning the Yellow Book? 3. What are the Inhibiting and Supporting Factors of the Takhassus Method in Learning the Yellow Book? The method used is qualitative research with a field study type. Data collection techniques were carried out through in-depth interviews, direct observation, and documentation of ongoing learning activities. The main informants consisted of teachers and students who were directly involved in the Takhassus program. The results of the study showed that the implementation of the Takhassus program involved a participant selection process, intensive learning scheduling, and a grammar-based learning approach (nahwu and sharaf) and translation. This program was able to improve students' ability to read and understand the book in depth. However, there were several obstacles such as time constraints, variations in students' initial abilities, and the need to improve the quality of teaching staff. In conclusion, the Takhassus program is an effective strategy in improving the quality of yellow book learning in Islamic boarding schools, as long as it is supported by good teaching management and a sustainable program.

The phenomenon of money politics in the perspective of hadith and how the practice undermines the principles of justice, trustworthiness, and integrity in the democratic system, this study uses a descriptive qualitative approach with text analysis of relevant hadiths, and contextually studied in the frame of maqashid sharia. The results of the study show that money politics is included in the category of risywah (bribery) which is forbidden in Islam, as mentioned in various traditions of the Prophet Muhammad SAW. This practice has serious impacts, including damage to the government system, loss of legitimacy of leaders, and threats to social stability. Therefore, Islam emphasizes the importance of rejecting money politics as part of the moral and spiritual responsibility of the people. Moral education, the role of religious leaders, and strengthening regulations are important parts of the prevention strategy. This research recommends a synergy between state institutions and religious institutions in building a clean, fair, and political system based on Islamic ethics.