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This research aims to analyze the marketing strategy of AJB Bumiputera 1912 at the Medan Regional Office by considering various aspects such as market segmentation, promotional strategies, product distribution, premium policies and customer response. The research methods used include literature observation, analysis of internal company data, and interviews with relevant stakeholders. The research results show that the company has succeeded in identifying responsive market segments, implementing various promotional strategies, and building an extensive distribution network. However, there is room for improvement in each aspect of marketing. This analysis provides a strong basis for developing more effective marketing strategies in the future, with the hope of improving company performance and maintaining competitiveness in an increasingly competitive insurance market. The conclusions of this research provide comprehensive insight into the challenges and opportunities faced by AJB Bumiputera 1912 in the Medan Regional Office in optimizing their marketing strategy to achieve sustainable business goals.

Old Age Security (JHT) is an important program in the social security system in Indonesia which is organized by the Employment Social Security Administering Agency (BPJS). Despite being a vital form of social protection, JHT claims management is often in the spotlight due to the various challenges it faces, including effectiveness, efficiency and fairness in disbursement of claims. In this context, this research aims to analyze JHT claims management at the Pratama Rantau Prapat BPJS Employment Branch Office. This study uses a qualitative research method with a case study approach. Data was collected through direct observation, interviews with officers and participants, as well as analysis of documents related to the claims process. The research results show that the JHT claims process faces various challenges, including the long time it takes to complete a claim, a lack of transparency and communication, and gaps in understanding between participants and officers. The conclusion of this research is that significant improvements are needed in JHT claims management. Recommendations for improvement include increasing process efficiency, increasing transparency and communication, and simplifying claims procedures. Implementation of these recommendations is expected to improve the quality of JHT claims services and provide greater benefits for participants in their preparation for a more financially secure retirement.

The study evaluates the effectiveness of implementing a pickleball training model for middle-aged journalists in Surabaya, focusing on those aged 45-54. The research utilizes a quantitative one-group pretest-posttest design, with 33 male journalists participating. Over three weeks, participants engaged in eight pickleball training sessions. The study measures improvements in executing forehand, backhand, and serve shots using observational criteria. IBM SPSS Statistics 26 was employed for data analysis, using the Wilcoxon signed-rank test due to the non-normal distribution of data. Results indicate significant improvements in all measured skills, evidenced by a p-value < 0.05. The average skill improvement was 65.53%, with specific gains in forehand, backhand, and serve skills noted. These findings suggest that pickleball not only enhances physical fitness but also contributes positively to emotional well-being, thanks to the enjoyable and social nature of the sport. The study highlights pickleball's low injury risk and its suitability for middle-aged individuals, promoting both physical health and social interaction. However, the absence of a control group is a limitation; future research should consider comparative studies to validate these findings further. Overall, pickleball appears to be an effective, enjoyable form of exercise for middle-aged professionals, enhancing both physical and psychological health.

Industrial development management must be implemented optimally by business actors, it is an absolute requirement for companies to be able to develop rapidly. The strategies implemented are certainly needed by business actors, starting from utilizing market digitalization, building distribution channels, to providing services that make it easier and satisfy consumers. This research was carried out at a home industry (UMKM) for Bintang Mas Mushroom Chips in Kauman Srengat, Blitar Regency. This research is to find internal and external factors and determine alternative strategies for developing MSMEs in the Bintang Mas mushroom chips industry. The method in this research is a descriptive analysis method. With interviews, documentation and observations at the research location. As a result of the research, several internal factors were found that encouraged the development of the Kauman gold star mushroom chips industry, Srengat District, Blitar Regency. The company has employees who are competent in their fields, utilize digital marketing, fast distribution, and a friendly and good customer service model. Furthermore, external factors include increasing company income, increasing the efficiency and effectiveness of business operations, and adopting various strategies implemented by competitors. Alternative strategies used by the company, namely increasing production capacity and quantity in a continuous improvement framework to meet market demand, expanding cooperative relations between companies and farmers, companies and customers, signifying various promotions, discount strategies for chips mushrooms on certain days, product packaging quality innovation that is more creative and attractive

A person who achieves the best performance will be appreciated by the company with good rewards. And with poor performance, will get punishment. The extent to which they can give their best performance depends on how they want to improve their competence and willingness (motivation) to do their best work. The purpose of this study is to improve community performance through salary, work environment, and labor training in Sunggal District, Deli Serdang. This research is a qualitative descriptive study using the literature review method through library studies based on previous research journals. The results of this study explained that several things can improve community performance in Sunggal District, Deli Serdang Regency such as the amount of income or salary, a supportive work environment, and job training needed to improve skills and knowledge at work. To achieve an improved quality of community performance, it is necessary to do several things, namely reviewing the amount of salary as a reward to the community and paying overtime hours reasonably by the overtime time used, reviewing the workforce training program which is considered less attractive, unclear direction and objectives, so that interest in participating in the workforce training program is low. And open the widest possible space for outstanding people to get promoted to a higher career level.

This research examines the role of local ports in addressing challenges from public ports and special terminals in their vicinity. It focuses on infrastructure, efficiency, connectivity, and competitiveness, using qualitative analysis and a Likert scale questionnaire. Findings reveal that while local ports excel in certain areas, improvements in infrastructure maintenance, operational efficiency, and transport connectivity are needed. Recommendations include investing in infrastructure, improving efficiency, enhancing marketing strategies, fostering collaborations, prioritising sustainability, and focusing on customer satisfaction. Implementing these recommendations can enhance local ports' competitiveness, strengthen their position in the maritime industry, and contribute to regional economic development.

This research explores the development and evaluation of a specialised English language curriculum for students in the field of multimodal transportation. Through qualitative analysis involving 100 cadets, the study identifies the specific language skills essential for success in this dynamic industry, including speaking, listening, reading, and writing. Based on these findings, a curriculum is designed to enhance students' proficiency and confidence in using English for various transportation-related tasks. The curriculum incorporates industry-relevant content and interactive instructional methods, such as role-plays and simulations, to provide students with practical skills applicable to real-world transportation scenarios. Pre- and post-curriculum assessments, along with feedback from students and instructors, demonstrate a significant improvement in students' language proficiency and confidence after completing the curriculum. The study also analyses the implications of English Language Teaching (ELT) and English for Specific Purposes (ESP) linguistics in designing a curriculum tailored to the needs of multimodal transportation professionals. The research contributes to the advancement of English language education within the transportation sector, offering insights for curriculum development and improvement.

As part of the final project for the Independent Study Certified Campus Merdeka program, we developed a prototype of the Any.do application through a redesign effort by applying the Design Thinking methodology. This project integrated various aspects of sustainable design into the User Interface (UI) and User Experience (UX), aligning them with user needs as well as environmentally-conscious business objectives. The primary aim of this final project was to explain the features and functionalities of the application that can contribute positively to environmental sustainability and create a more intuitive and user-friendly UI/UX experience. The evaluation results demonstrated positive feedback from users regarding the design improvements and the overall enhanced quality of the application experience.

This study examines the English textbook "English Class X for SMA/MA/SMK/MAK Revised Edition 2017" through the lens of Tomlinson's theoretical framework to ascertain its effectiveness in facilitating language acquisition. Using a descriptive approach and document analysis, the study focused on book contents, examining elements such as impact, learner comfort, confidence building, relevance, language exposure and more. Data collection involved examining the content of the textbook, while analysis included subjective and objective ratings based on Tomlinson's sixteen criteria for effective learning materials. Results showed that the textbook was generally in line with Tomlinson's standards, meeting fifteen of the sixteen criteria, including impactful materials, learner engagement, and diverse learning opportunities. However, the textbook was lacking in facilitating learner self-investment. In addition, the study suggests improvements in physical design to enhance attractiveness. The textbook "English Class X" overall meets the criteria as a quality learning resource with diverse and engaging content, supporting effective language learning. This analysis provides important insights for informed textbook selection that fit within a pedagogical framework, aiming to improve student learning outcomes.  

This research investigates the effectiveness of new methods in improving computer system performance through a rigorous scientific approach. The research method applied includes the steps of data collection, implementation of new methods, data analysis, and evaluation of results. The research results show that the proposed innovative approach successfully improves the performance of the computer system in various test scenarios. Key findings include significant improvements in data processing speed, with increased system responsiveness and more optimal resource use efficiency. Statistical analysis shows a 25% increase in data processing speed and up to 20% improved resource usage. These results provide a strong empirical basis for the recognition of a scientific approach in improving computer system performance, as well as demonstrating the potential for further application in the context of computer system performance optimization. Thus, this research provides a valuable contribution to the understanding and practice of computer system performance optimization.

Financial performance reflects the quality of the company may be at risk. The pandemic has resulted in various sectors, including a decline in profits. The acquisition business development strategy is used to survive in a condition. Acquisition is the process of taking over ownership resulting in the transfer of control. The research objective analyzes the differences in banking financial performance before and after being acquired by the acquiring company. Financial performance is observed from liquidity with current ratio, solvency measured debt to total asset ratio, profitability measured return on assets, activity measured total asset turnover, and market measured earnings per share. Data after being collected is processed descriptive statistics and normality tests so as to find normally distributed data will be tested through paired sample t-test while data that is not normally distributed is tested by the Wilcoxon signed rank method. The average descriptive statistical results after experiencing an increase in performance. The results of hypothesis testing show that there is a difference in significant improvement in liquidity and activity ratios, there is a significant decrease in solvency, while based on profitability and market there is no significant improvement. Overall the results show that the acquired banks have not fully achieved synergy, the company must review economic conditions when planning development strategies in order to achieve synergy.

Tegal Regency regional regulation Number 2 of 2018 concerning Village-Owned Enterprises is a regional policy in the context of increasing the potential of village resources. The hope is that this regional policy can be a solution for developing village potential, which in Tegal district has a lot of village development potential. As well as increasing the potential of village business capabilities. With Village-owned Enterprises, it is hoped that the business potential in Tegal Regency, which has a large number of small and medium businesses and a high entrepreneurial culture, will certainly be the main requirement if the regional government can seize this opportunity to improve and empower the business world in Tegal Regency to the maximum. This research is a Normative Juridical Research on issues relating to the Job Creation Law and Village-Owned Enterprises policies. This research aims to determine the implementation of Tegal regent's regulation number 2 of 2018 concerning village-owned enterprises as well as solutions to obstacles in its implementation., in This research uses a qualitative data analysis method, namely normative juridical which is presented descriptively. Regent's Regulation number 2 of 2018 created a main strategy, namely Tegal Regency's commitment to improving the ranking of all indicators in investment policy in a better direction, structural improvements for all indicators, implementing ease of doing business for all communities, especially micro, small and medium enterprises through village-owned enterprises.

This study aims to examine the effect of features and ease of use on user satisfaction of the Si Rekap KPU Application used in supporting the vote counting and recapitulation process in the 2024 Election. The research method uses a quantitative approach with an experimental design. Data was collected through a questionnaire distributed to 75 KPPS officers from the East Java region who had carried out the vote counting and recapitulation process in the 2024 Election using the Si Rekap KPU Application. The questionnaire was used to obtain data on perceived ease of use, usefulness, and acceptance of application information technology. The results showed that the ease of use and usefulness of application features had a significant positive effect on user satisfaction, with a contribution of 70% and 73%, respectively. Acceptance of application information technology by users also has a significant positive effect on user satisfaction with a contribution of 75%. Based on these results, it can be concluded that feature improvements, ease of use, and building user acceptance are needed to increase user satisfaction with the Si Rekap KPU Application in supporting the election process. Application improvements based on evaluation results are expected to optimize its performance.

This qualitative study examines the effectiveness of logistics education within Indonesian transportation institutes' multimodal transportation programmes. Fifty cadets were analysed, revealing a positive perception of logistics education's importance and its significant impact on student competency and operational efficiency. Themes emerged highlighting cadets' strong understanding and application of logistical principles, leading to tangible improvements in transportation costs, service quality, and work processes. The findings underscore the critical role of logistics education in preparing students for careers in the transportation sector and improving the efficiency and sustainability of transportation systems. Recommendations include curriculum enhancement, professional development for educators, industry engagement, and the integration of technology. By implementing these recommendations, educational institutions can better align their programmes with industry needs and ensure graduates are equipped to address the sector's challenges. This research contributes to the discourse on transportation education, emphasising the importance of logistics education in shaping the future of multimodal transportation in Indonesia and beyond.

This research examines the alignment between transportation education at the Maritime Institute of Jakarta and industry demands in Indonesia, focusing on multimodal transportation. Through qualitative analysis of 50 cadets, the study reveals a strong emphasis on curriculum relevance and practical skills development. However, there are opportunities for improvement in areas such as technological integration, professional development, and industry exposure. Recommendations include enhancing technological integration, increasing industry exposure, strengthening professional development, improving curriculum relevance, fostering industry collaboration, enhancing practical skills development, and emphasising ethical and legal aspects. These recommendations aim to better prepare students for the dynamic and technology-driven nature of the transportation industry. Overall, this research highlights the importance of continuous improvement in transportation education to meet the evolving demands of the industry and contribute to the development of a skilled and competitive workforce in Indonesia.

This research explores the integration of practical skills into multimodal transportation education in Indonesia. Through qualitative analysis of 50 Indonesian cadets, the study examines the balance between theoretical knowledge and practical application, the effectiveness of current educational practices, and recommendations for improvement. The findings reveal a strong consensus among cadets on the importance of practical skills alongside theoretical knowledge. While some practical training is provided, there is a need for more hands-on experiences and industry exposure. Recommendations include revising curricula to include more practical exercises and case studies, strengthening industry partnerships, enhancing instructor skills, integrating soft skills development, and promoting lifelong learning. These recommendations aim to better prepare students for the demands of the transportation industry and enhance their employability. By implementing these recommendations, educational institutions can bridge the gap between theory and practice, ultimately improving the quality and relevance of transportation education in Indonesia.

Learning in the implementation of the independent curriculum demands educators to focus on competency development and the quality of learning, flexibility in time and learning materials, as well as character reinforcement. Action Research in this case aims to enhance learning participation using the case method in Social Studies lessons at SMP Negeri 3 Lembah Gumanti. The subjects of this research are 33 students from Class VII.1 at SMP Negeri 3 Lembah Gumanti. The research is designed in the form of Classroom Action Research (PTK), which consists of planning, implementation, observation, and reflection. The research itself is conducted in 2 cycles. Data is collected through observation sheets and assisted by an observer, then analyzed descriptively. There is an improvement in student learning participation through the implementation of the case method in Social Studies lessons in Class VII.1 at SMP Negeri 3 Lembah Gumanti. The improvement is evident from the increased percentage of learning participation in the first cycle, which is 55.55%, and a significant increase in the second cycle, which is 83.33%. The use of the case method enhances learning participation, including motivation in completing tasks, the courage to express opinions and respect others' opinions in learning, as well as problem-solving. Such conditions are part of the goals of learning in the implementation of the independent curriculum, which emphasize active and participatory learning.

Education can be said to be an advanced educational institution and get improvements in learning if what is done every day is to receive encouragement in the form of motivation from a teacher to all students. Success in forming a motivational drive for students' learning can be seen from the many changes in each student's daily behavioral activities in participating in learning. This research aims to determine the results of increasing learning motivation for class IV students through the reward and punishment method in Islamic religious education subjects at SDN Tambakrejo. The method used in this research is observational research with a qualitative data approach, the research used uses a process of data collection, observation, interviews. Needs analysis questionnaire, teaching, data collection, documentation. The number of class IV who chose the Agree (S) statement point option was 195, involving all class IV students as many as 35 students, but only 26 students were able to attend and fill out the questionnaire out of a total of 35. The conclusion from the results of this research is that students' learning motivation has increased since the introduction of a method that encourages their enthusiasm for the learning being delivered. This can be proven from the results of the motivation questionnaire which was filled out by each class IV student himself

The objectives of this study include: (1) Analyzing the effect of work motivation on employee readiness to change at BPJS Kesehatan Magelang; (2) Analyzing the effect of work attachment on employee readiness to change at BPJS Kesehatan Magelang; and (3) Analyzing the effect of organizational culture on employee readiness to change at BPJS Kesehatan Magelang. This research uses quantitative descriptive method. Data were collected using a questionnaire given to all permanent employees at BPJS Kesehatan Magelang as many as 48 people. Based on the results of the study, the following conclusions were obtained: (1) There is an influence of work motivation on employee readiness to change; (2) There is an influence of work attachment on employee readiness to change; and (3) There is an influence of organizational culture on employee readiness to change. As an improvement effort, it is recommended to BPJS health to maintain the work motivation of its employees and maintain the organizational culture that has been implemented at this time.

This community service program aims to facilitate the improvement of English skills for military personnel of Radar Unit 212, Indonesian Air Force, in Natuna Regency. This area is in close proximity to the South China Sea, which is still subject to territorial disputes among several Southeast Asian countries. As an international language, English plays a crucial role as a communication bridge for Air Force personnel. By implementing Communicative Language Teaching (CLT), a teaching method focusing on actual interaction such as conversation and discussion, the Air Force personnel can benefit from this English skills improvement program.