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PKK organization, comprised of women (wives as husbands' companions), plays a strategic role in household management, including influencing the behavior of their husbands. The objective of this writing is to analyze the role of PKK members in preventing the abuse of power by husbands. A qualitative approach with a descriptive-analytic method is capable of integrating the theory of the welfare state and the concept of abuse of power in public services. The method used in this community service is a participatory method through Focus Group Discussions (FGD). The research results show that PKK has a strategic position in preventing abuse of power through four main functions: monitoring government programs at the grassroots level, empowering the community through education and socialization, mediating between the community and government, and strengthening good governance. The effectiveness of the PKK role is supported by an organizational structure that extends to the RT/RW level and a strong social network in the community. This research recommends the importance of strengthening the capacity of PKK cadres, developing an integrated reporting system, and increasing coordination with formal supervisory bodies. PKK not only plays a role in improving family welfare but also becomes a strategic partner for the government in preventing abuse of power, supporting the realization of clean governance and quality public services

This research was conducted to analyze the internal and external environmental issues of the “Singgalang Baru” glass and aluminium shop in the form of SWOT analysis. This research uses descriptive qualitative research methodology, and the data collection is in three main techniques, such as; 1) direct observation, 2) in-depth interviews with shop owners, and 3) documentation in the form of photos. This research used SWOT matrix analysis, the strategies obtained are SO, WO, ST, and WT strategies. The obstacles faced by “Singgalang Baru” include: 1) the lack of the business management, where human resources are still lacking especially technician staff, 2) challenges in optimizing marketing (ex. showcase) products with strategic locations, 3) the use of technology in marketing and buying and selling systems, and 4) lack of innovation in making products based by glass and aluminum materials. After conducting the analysis, the researchers concluded that the main effort to increase the competitiveness of the “Singgalang Baru” glass and aluminium shop was carried out with the SO strategy, where the strategy focuses on using strengths to take advantage of existing opportunities.                

The growth of digital technology has significantly transformed the marketing strategies employed by micro, small, and medium enterprises. Within an increasingly competitive digital marketing ecosystem, high-quality visual branding serves as a crucial component in capturing consumer attention and enhancing brand awareness. However, the enterprises frequently encounter constraints related to budget, technology, and expertise in producing effective visual content. In response to these challenges, Rabbithall Studio offers a solution by providing affordable, high-quality content, particularly for enterprises that operating in the foods and beverages sector. This research aims to design a Business Model Canvas (BMC) for Rabbithall Studio to effectively support the digital marketing strategy of MSMEs. A descriptive qualitative approach is used to analyze key elements in the BMC, such as customer segments, value propositions, distribution channels, and cost structure. The research findings reveal that Rabbithall Studio has a strategic business model, focusing on providing aesthetic and Instagrammable product photography services, along with copywriting support. This study offers a strategic guide for MSMEs to adopt visual and content-based marketing to enhance their competitiveness in the digital market.

The development of digital technology has opened significant opportunities for the website development industry to innovate, particularly through the implementation of Augmented Reality (AR) technology. This study explores the application of the Business Model Canvas (BMC) in designing a business strategy for ACW Studio, a website development service company utilizing AR technology. By integrating AR, ACW Studio offers a unique value proposition, such as creating interactive websites and AR-based creative products, significantly enhancing customer experience. The use of BMC helps the company analyze nine key business elements, including strategic collaboration, service personalization, and optimization of digital distribution channels. The study results show that AR-based strategies can provide substantial competitive advantages in a highly competitive market while also opening opportunities for expansion into sectors such as education, retail, and tourism.

The development of digital technology has brought significant changes in the invitation industry, replacing conventional paper invitations with digital invitations that are more environmentally friendly and efficient. This study aims to analyze the business model of the Untukmu digital invitation business using the Business Model Canvas (BMC) framework. BMC includes nine key elements, namely customer segments, value propositions, channels, customer relationships, revenue streams, key resources, key activities, key partners, and cost structures. The results of the analysis show that the personalization approach, interactive features such as RSVP and photo galleries, and digital promotion strategies through social media are the main competitive advantages of this business. This study also identifies the challenges faced, such as market competition and limitations of UI design, and provides strategic recommendations to overcome these obstacles. With this analysis, it is hoped that the Untukmu digital invitation business can increase its competitiveness and business sustainability.

Thailand, a developing country in Southeast Asia, is striving to enhance its value and position on the world stage through the tourism industry. A country with a majority Buddhist population, Thailand is developing Halal Tourism as a new strategy to attract Muslim travelers.The development of halal tourism in Thailand is driven not only by economic motives but also non-economic considerations. Economically, the Thai government aims to open new destinations and expand the market to meet Muslim tourists' needs. A unique aspect is that Thailand has a minority Muslim population with a history of tension, especially in the Southern region. The government involves Southern Thai communities in halal tourism development, demonstrating efforts to create an inclusive society. This strategy is expected to ease political tensions that have existed due to economic disparities. By involving minority groups in tourism development, the Thai government hopes to achieve long-term peace and improve the country's positive image. The approach represents a strategic attempt to transform potential conflict zones into economic opportunities, using tourism as a tool for social integration and economic development.  

A Limited Liability Company (LLC) plays a pivotal role in the economic landscape, with the General Meeting of Shareholders (GMS) being one of its most vital organs. The GMS serves as a forum for making strategic decisions, overseeing company performance, and ensuring transparency and accountability. This study investigates the legal implications for companies, specifically PT. Pitala Gunawan Raya, that neglect to convene GMS as required by the Limited Liability Company Law. Using normative legal research with statute and case approaches, the study identifies gaps in the regulatory framework that need addressing to strengthen corporate governance and economic growth.

In a rapidly changing and competitive business era, an effective human resource (HR) management strategy is a vital foundation for the sustainable growth of an organization. Basuki expressed this by stating that in a dynamic and competitive business environment, an effective HR strategy is an important key to sustainable growth. This research method is a literature review research. Literature review is a description of theories, findings, and other research materials obtained from reference materials to be used as a basis for research activities to compile a clear framework of thinking from the formulation of the problem to be studied. The author summarizes, analyzes, and synthesizes critically and in depth from previous literature. The results of this study state that Kentucky Fried Chicken (KFC) is one of the largest fast food restaurant chains in the world that focuses on fried chicken. KFC's operational success depends not only on quality products, but also on skilled, motivated human resources (HR) who are in accordance with the organizational culture. In a highly competitive business context, strategic planning and HR recruitment at KFC are one of the main keys to maintaining competitive advantage and the best service to customers.

Human resources (HR) in the company need to be managed professionally in order to create a balance between employee needs and the demands and capabilities of the company's organization. This balance is the main key for the company to be able to develop productively and fairly. HR always plays an active and dominant role in every organizational activity, because humans become planners, actors and determinants of the realization of organizational goals. Human resource management has a major role in every institutional activity. Although supported by facilities and infrastructure and excessive funding sources, without the support of reliable human resources, institutional activities will not run well, this shows that human resources are the main key that must be considered with all its needs. The method used is a literature review, which is a scientific study that focuses on a particular topic. Literature review will provide an overview of the development of a particular topic. Literature review will allow a researcher to identify a theory or method, develop a theory or method, identify gaps that occur between a theory and relevance in the field / to a research result. The results of the study stated that Human Resource Management (HR) is one of the most vital aspects in the success of an organization or company. At PT Jarum, the implementation of HR management aims to create synergy between employees, management, and the company's strategic goals. This goal does not only include achieving short-term results such as productivity, but also includes long-term efforts to ensure the company's desires and the welfare of its employees.  

Recruitment and employee placement are vital aspects of human resource management that play a strategic role in achieving an organization's vision and mission, including at Islamic Az-Zakiyah School in Medan. This school aims to produce a generation that is morally upright, intelligent, and competitive in the global era. This study aims to understand the recruitment and placement processes at the school, including the challenges and strategies employed to ensure a workforce qualified for Islamic educational standards. This qualitative descriptive study utilized interviews, observations, and document analysis. The results revealed that recruitment involves administrative screening, written tests, interviews, and micro-teaching, while employee placement is based on competencies and school needs. The findings also highlight challenges in meeting ideal human resource qualifications, addressed through collaboration with educational institutions and continuous employee training. The study concludes that structured recruitment and placement processes, along with comprehensive employee development programs, have enabled Islamic Az-Zakiyah School to create a high-quality educational environment rooted in Islamic values.     

The rapid development of technology has significantly influenced various economic sectors, including finance. Digitalization has introduced opportunities to create more efficient, transparent, and inclusive financial services. Within Islamic finance, technological advancements address challenges such as limited access to Sharia-compliant financial services and complexities in applying Sharia principles practically. One notable innovation is Sharia-based financial technology (fintech), which combines Islamic values with modern technology to provide accessible, ethical, and sustainable financial solutions. This study explores the potential and challenges of Sharia fintech in Indonesia, a country with the largest Muslim population globally. Sharia fintech, including crowdfunding, peer-to-peer lending, and halal digital payment platforms, promotes financial inclusion while adhering to Islamic principles. However, its growth faces regulatory hurdles, consumer protection issues, and a lack of public literacy about Sharia-compliant financial products. The research highlights the role of the government and regulatory bodies such as the Financial Services Authority (OJK) in providing a supportive framework, including legal certainty, technological infrastructure, and public education initiatives. The findings emphasize that effective regulations and strategic government support are critical to fostering Sharia fintech as a pillar of the Islamic economy. With strengthened collaboration between stakeholders, Sharia fintech can contribute significantly to financial inclusion and sustainable economic development in Indonesia.

This study examines the dynamics of monetary policy and economic diplomacy in maintaining the stability of the Rupiah exchange rate in the context of Indonesia’s international financial market. Indonesia’s economic stability is closely tied to the Rupiah’s value, which is influenced by both domestic economic policies and external global factors. The study analyzes the effectiveness of various monetary policy instruments used by Bank Indonesia, such as the benchmark interest rate, foreign exchange market interventions, open market operations, and minimum reserve requirements. Furthermore, it explores the role of economic diplomacy, including bilateral swap agreements and international cooperation, in enhancing Indonesia's foreign exchange reserves and stabilizing the Rupiah. Despite these efforts, external challenges such as global economic uncertainty, commodity price volatility, and geopolitical tensions continue to pose risks to exchange rate stability. The study concludes with strategic recommendations for strengthening monetary policy, including diversification of foreign exchange revenue, enhancing domestic financial markets, and fostering synergy between fiscal and monetary policies.

Abstract. Human Resource Management (HRM) is essential in today’s digital era to ensure that HR strategies meet the demands of the times. Business transformation driven by digital technology requires an understanding of how HRM responds to these changes and how it impacts employee dynamics. To create strategic initiatives that maximize the integration of technology and HRM, it is essential to understand the implications of technology integration on employee engagement and performance. In the context of the HRM paradigm, this study attempts to unravel the relationship between employee happiness, leadership competencies, and technology adoption. This study aims to explore the dynamics of digital transformation of Human Resource Management (HRM) in startups and examine its impact on employee engagement and performance. This study highlights the significant influence of technology on leadership skills development and the need for adaptive leadership in the digital era. The foundation of engagement is employee satisfaction, and higher levels of engagement are associated with improved organizational performance. These observations underscore the value of developing leadership skills, driving employee satisfaction, and leveraging technology, and provide useful suggestions for HRM practitioners in startups in Indonesia. This study serves as a basis for future research and improvement of HRM methods in different startup ecosystems in Indonesia, which prioritize employee welfare and organizational success in facing challenges in the digital era.

Sukuk as an Islamic financial instrument plays a strategic role in supporting monetary stability in Indonesia. This study explores the relationship between sukuk and monetary policy variables, such as inflation, exchange rate, and economic growth. Sukuk has proven to be a stable instrument that supports sustainable development by mitigating external debt risks. Through the analysis of the monetary policy transmission mechanism, this study identifies the role of sukuk in asset price and exchange rate channels. The results show that sukuk has a positive impact on monetary stability and long-term economic growth.

Economic independence is an important factor in improving community welfare, especially for youth in rural areas. Cibatu village, which has abundant human resource potential, faces challenges in the form of low youth access to skills that can be used as a source of income. This screen printing training and development program aims to increase the economic independence of Cibatu village youth by providing practical skills in the field of screen printing on textile media. The program implementation method includes theoretical and practical screen printing training, starting from the screen printing process to final production. The results of this training show an increase in participants' skills and higher motivation to start a screen printing business independently. Thus, this screen printing training and development is one of the strategic solutions in encouraging the economic independence of youth in Cibatu Village, which in turn contributes to improving community welfare

The Internet advancement in Indonesia has created significant opportunities for digital business, particularly in marketing. Digital marketing encompasses promoting products and services through online platforms, such as social media, which facilitate connections among individuals globally. Micro, Small, and Medium Enterprises (MSMEs) are anticipated to play a crucial role in bolstering economic growth, especially within the food and beverage sector, alleviating unemployment. Despite many MSMEs needing to leverage social media entirely, they are progressively adapting their promotional strategies and discount offerings in response to the challenges posed by the COVID-19 pandemic. This community service initiative employs digital marketing as a strategic approach to facilitate market penetration for MSMEs in the culinary field, thereby enhancing sales. It is anticipated that this initiative will address the difficulties encountered by culinary partners, particularly the lack of marketing innovation due to inadequate skills in managing social media marketing. Furthermore, the pursuit of business volume targets is complicated by escalating competition within the culinary sector. The proposed short-term solutions include promoting the use of social media for product marketing and encouraging product innovation.

Social media has become a strategic platform to support education and promotion, including in the energy sector. This research aims to optimize the role of Instagram as a means of electricity education and promotion of the Electrifying Lifestyle at PT PLN (Persero) UP3 Surabaya Utara. The research method uses a qualitative approach with descriptive analysis, based on observation of company Instagram account activities, interviews, and social media performance data. The results show that the utilization of interactive features such as stories, reels, and informative feeds can increase audience engagement and strengthen public understanding of electricity-based services and lifestyles. This study concludes that optimizing content strategy, consistency of posts, and collaboration with local communities are effective in expanding reach and supporting the company's digital transformation.

Networking plays a crucial role in developing an entrepreneur's career. With a wide network, entrepreneurs can access various resources, business opportunities, guidance and support from investors that can accelerate the development of their business. In addition, networking contributes to building a professional image and trust, which are important factors for attracting customers and strategic partners. Solid interpersonal relationships also open up opportunities for creative collaboration and idea sharing, allowing entrepreneurs to face challenges more effectively. Whether through online or offline platforms, networking is a key strategic element in creating long-term success for an entrepreneur. In the current digital era, networking can be done through various platforms, either directly, such as attending conferences and business events, or online through social media and virtual communities. This process not only expands connections but can also provide an opportunity to understand industry trends and build competitive advantages. Therefore, networking is not just about building relationships, but is also one of the main strategies that can encourage long-term success and growth for an entrepreneur.

Early literacy serves as an essential foundation that plays a crucial role in shaping the cognitive, social, and emotional development of young children. It extends beyond the ability to read and write, encompassing skills such as listening, speaking, and comprehensively understanding information in a holistic manner. In the digital era, these skills have become increasingly critical as children are exposed to diverse forms of information through technology, including digital books, educational applications, and interactive learning videos. Technology presents significant opportunities to support early literacy development in innovative and engaging ways. However, the digital age also poses notable challenges, such as the risk of distraction from entertainment content, exposure to age-inappropriate information, and disparities in access to technology across different social groups. This study aims to deeply explore the strategic role of parents in supporting early literacy development in the digital era, including the strategies they employ, the challenges they face, and the impacts of their involvement. Using a qualitative-descriptive approach, the research analyzes data from in-depth interviews, observations of parent-child interactions, and recent literature on early literacy and technology. The findings indicate that active parental involvement, both through technology-based approaches and traditional methods, significantly enhances children's literacy skills. Nonetheless, the study also identifies various challenges commonly encountered, such as time constraints, low digital literacy among parents, and inequities in technology access. This article underscores the importance of synergy between technological and conventional approaches to create a holistic and sustainable literacy environment. It provides in-depth insights into the critical role of parental support in the digital era and offers practical recommendations to address existing barriers, ensuring that early literacy development proceeds optimally and aligns with contemporary needs. 

The construction industry in Indonesia is growing rapidly, playing a crucial role in the country's economic, political, and social development. However, alongside this rapid growth, issues such as project delays are inevitable. The construction project of the Indonesian Maritime Polytechnic, for instance, has experienced significant delays, which can lead to increased costs, waste of human resources, and disputes among the involved parties. Understanding the primary causes of these delays is essential for developing effective strategies to avoid future delays. This analysis uses both qualitative and quantitative methods to identify the root causes of delays. Data was collected through surveys of respondents involved in the project, including project managers, field staff, and consultants. The analyzed causes of delays include insufficient funding, increases in raw material costs, additional costs, contract document errors, poor communication, and slow decision-making. To minimize delays and their impacts, several recommendations can be made: effective strategic planning, improved communication, increased staff, accurate initial cost estimates, and good management. By implementing these recommendations, the Indonesian Maritime Polytechnic construction project can be completed more effectively and efficiently, and future delays can be avoided.