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Pejuang UMKM harus bisa melihat barang apa saja yang laris di pasar lapangan. Hal ini bertujuan untuk menyesuaikan kebutuhan warga agar kami sebagai penggiat UMKM dapat menyediakannya. Penelitian ini menggunakan kuesioner online. Fokus penelitian ini adalah kualitas produk dan persepsi harga kerupuk Hudi Jaya. Lokasi penelitian terletak di Simo Mojoruntut, Kecamatan Krembung, Kabupaten Sidoarjo, Jawa Timur. Hasil penelitian ini menunjukkan bahwa pengaruh kualitas layanan, kualitas produk, dan persepsi harga dapat disimpulkan, 1) terdapat pengaruh positif dan signifikan kualitas layanan terhadap loyalitas pelanggan, 2) terdapat pengaruh positif dan signifikan produk. kualitas terhadap loyalitas pelanggan, 3) terdapat pengaruh positif dan signifikan persepsi harga terhadap loyalitas pelanggan, 4) pengaruh kualitas layanan, kualitas produk, dan persepsi harga terhadap loyalitas pelanggan secara simultan.

The purpose of this study was to determine the effect of the online shop on the intention to buy goods online in students of the Faculty of Economics, Indonesian Christian University, Toraja. The type of research used is descriptive quantitative. The data analysis technique used in the study of the influence of the online shop on the interest in buying goods online is simple linear regression analysis, using validity tests, reliability tests and hypothesis testing. Furthermore, the data were analyzed using IBM SPSS Statistics software version 23. The independent variable (X) in this study was Online Shop and the dependent variable (Y) was Purchase Interest. There is a significant effect between the Online Shop on Buying Interest, it is known that based on the calculation results of the value 2.353> 2.035 with a significant value of 0.025 <0.05, then HO is rejected and H1 is accepted which means there is a significant (significant) effect between the Online Shop variable (X) and Purchase Interest variable (Y)

Di Indonesia kesehatan mental adalah hal yang baru untuk dibicarakan, sebanyak 19 juta penduduk berusia lebih dari 15 tahun mengalami gangguan emosional dan lebih dari 12 juta penduduk berusia lebih dari 15 tahun mengalami depresi, data ini ditunjukan oleh Riset Kesehatan Dasar (Riskesdas) pada tahun 2018, pemerintah, NGO dan LSM banyak membuat inovasi dan program terbaru untuk mengurangi masalh kesehatan mental, salah satunya dengan cara mmebuat program konsultasi online atau e-counselling. Ruang bercerita Hereyugo menajdi salahsatu program yang diciptakan oleh Ousean Global, program yang sudah berjalan selama enam bulan ini belum pernah dilakukan evaluasi untuk mengetahui seberapa efektifnya program ini berjalan. Tujuan dari penelitian ini adalah untuk menganalisis efektivitas dari layanan e-counselling Hereyugo pada program Ruang Bercerita. Metode penelitian yang digunakan pada penelitian ini adalah kualitatif dengan pendekatan eksploratif. Informan pada penelitian ini adalah klien yang pernah mengikuti program dan manajer produt development dengan teknik pengumpulan data wawancara online yang selanjutnya dianalisis menggunakan teori dari Arron T. Beck. Hasil penelitian ini menunjukkan bahwa efektivitas e-counselling sama dengan atau bahkan melebihi efektivitas konseling tatap muka dalam menangani masalah-masalah kesehatan mental. Simpulan dari penelitian ini adalah memperhatikan perubahan jangka panjang dalam kesejahteraan psikologis klien dan mengukur dampak jangka panjang dari intervensi e-counselling, dapat memberikan pemahaman yang lebih lengkap tentang manfaat jangka panjang dari layanan e-counselling.

Self-assessment system is a tax collection system that gives confidence to taxpayers to calculate/calculate, pay, and report the amount of tax that should be owed based on tax laws and regulations. Notification Letter (SPT) is a means used by taxpayers to account for the calculation of taxes owed. Understanding for filling out Annual Tax Returns for both individual and corporate taxpayers is needed, including the use of online systems used to deposit and report taxes. LPPM also plays a role in providing tax training through Community Service activities. The purpose of this community service activity is to be able to provide an understanding of how to fill out Annual Tax Returns for individuals and entities as well as the use of e-billing and e-filing for to make deposits and tax reporting. The result achieved in this training is that participants can understand the process of calculating and filling out the Annual Tax Return of individuals and entities as well as how to use e-billing and e-filing. The output target to be achieved from this training is to be able to provide an understanding of taxation to Educators of SMK Muhammadiyah 4 Lamongan in terms of filling out Annual Income Tax Returns for Individuals and Entities, including procedures for depositing and reporting taxes online.

Dengan berkembangnya industri ekraf, bertambah pula obyek jaminan fidusia yaitu hak cipta yang mempunyai nilai ekonomi dan dapat dialihkan karena perjanjian. Pasal 16 UU Hak Cipta, hak cipta dapat dijadikan obyek jaminan fidusia.Lahirnya PP Ekraf,memberikan fasilitas pembiayaan berbasis KI termasuk hak cipta.Penelitian ini bertujuan untuk menganalisis Hak Cipta sebagai objek jaminan fidusia dalam perjanjian kredit bank. Rumusan masalah penelitian ini1)Bagaimana proses pemberian kredit dengan Hak Cipta industri musik sebagai objek jaminan fidusia dalam perjanjian kredit bank?2)Bagaimana upaya Bank apabila terjadi wanprestasi pada Hak Cipta industri musik sebagai jaminan objek fidusia dalam perjanjian kredit bank?3)Faktor apa saja yang menghambat untuk menjadikan Hak Cipta industri musik sebagai Objek Jaminan Fidusia dalam Perjanjian Kredit Bank? Metode Penelitian yang digunakan penelitian yuridis normatif.Spesifikasi yang digunakan yaitu deskriptif analitis sumber dan jenis data yang digunakan berupa data sekunder dan data primer,metode pengumpulan data dengan studi dokumen dan wawancara,menggunakan metode analisa data secara kualitatif. Berdasarkan penelitian,harus ada kesepakatan para pihak membuat perjanjian kredit dengan obyek hak cipta sebagai jaminan fidusia;adanya perjanjian jaminan fidusia dengan obyek hak cipta industri musik yang dibuat secara notariil;pendaftaran jaminan fidusia secara online untuk jadi sertifikat jaminan fidusia yang mempunyai kekuatan eksekutorial.Upaya Kreditur apabila Debitur wanprestasi,Kreditur mempunyai hak mengeksekusi obyek jaminan fidusia.Faktor yang menghambat Hak Cipta industri musik sebagai Objek Jaminan Fidusia dalam Perjanjian Kredit Bank,banyaknya pencipta belum mendaftarkan ciptaan ke Dirjen KI KemenkumHAM,kurangnya instrumen yang belum diatur secara jelas mengenai due dilligence.Perlunya Pemerintah untuk sosialisasi pentingnya mendaftarkan Kekayaan Intelektual agar mendapatkan perlindungan dari negara dan sebagai syarat mendapatkan pembiayaan dari Bank.

The development of information and communication technology has significantly influenced people’s lives, particularly in the use of digital media and social media. However, this development has also led to various forms of cybercrime, such as online fraud, personal data theft, the spread of hoaxes, and social media account hacking. The low level of digital literacy and public legal awareness has become one of the factors increasing the risk of cybercrime. This community service activity aimed to improve public awareness and legal understanding regarding the dangers of cybercrime through legal socialization activities. The method used in this activity was a socialization method with educational and participatory approaches through lectures, interactive discussions, question-and-answer sessions, and case simulations. The results of the activity showed an improvement in public understanding of the forms of cybercrime, legal consequences, and preventive measures for safe and responsible digital media use. In addition, this activity encouraged the emergence of public awareness to use social media wisely and protect personal data security. Therefore, legal socialization regarding cybercrime can serve as a preventive effort in building a law-aware society with good digital literacy.

Social media is a digital platform that facilitates online social activities for users, including communication, interaction, and content creation such as writing, videos, or photos. Information shared on social media can reach a wide audience and be accessed by users globally within a short period, typically within 24 hours. Popular examples of social media platforms include Instagram and TikTok. This research is grounded in New Media theory and Social Learning Theory. These theories align with the hypothesis of the study, particularly in understanding digital data controlled by software, such as social media platforms, and how exposure to social media content can influence behavior, as outlined in the Social Learning Theory. The study focuses on observing imitative behavior among students at Al-Irsyad High School in Tegal City. The research adopts a quantitative approach, specifically descriptive research. Through data analysis, the researchers were able to confirm the hypothesis using the Pearson Product Moment Test or correlation analysis. The findings indicate a positive correlation with a strong degree of association, supporting the hypothesis.

In an interaction, language has an important role as a communication medium to increase interaction between individuals for a creative, innovative, adaptive life in understanding the values ​​and norms that exist in society. Language learning is the starting point in mastering a particular language. Speaking skills (maharat al-kalam) are one of the skills that must be achieved in learning Arabic. Speaking is the ability to express articulatory sounds or words to express thoughts in the form of ideas, opinions, desires or feelings to a conversation partner. Use of media Social media in the global era has become a basic need for individuals or groups who do it online to interact with each other without being limited by space and time as a form of technological progress during the Covid-19 pandemic. Social media in the world of education is functionally conditioned as a form of collaboration, friendliness and creativity of its users. Social media supports learning materials to strengthen learning materials at the educational level, including at tertiary institutions.

Land ownership disputes are one of the legal and social problems that often occur in various countries, including in Indonesia. These disputes generally arise due to ambiguity or inaccuracies in the administration of land ownership. One of the main causes of this dispute is the absence of a letter or proof of legal land ownership, in addition to this can occur in the distribution of inheritance caused by internal factors, such as parental grants to prospective heirs, but it is unfair and not accompanied by a grant deed, married couples (as prospective heirs) who do not have children or descendants,  the greed of the heirs, the incomprehension of the heirs, the mistake in upholding the siri' and the delay in the distribution of inheritance. The WEBGIS-Based Land Inventory System makes it easier for village or district government officials to record land ownership so that the increase in fulfillment of leter C is reduced, the process of searching and changing data does not take long and the public can find out land information along with the history of ownership transfer shown on the online map.

Pembelajaran online menawarkan beberapa manfaat, seperti akses ke kursus yang lebih luas, fleksibilitas, dan kesempatan untuk mengembangkan pemikiran kritis yang penting dan keterampilan pemecahan masalah. Hal ini memicu banyaknya penelitian terkait online learning dan mulai dari tahun 2019 online learning ini mulai lebih banyak lagi digunakan karena pada saat itu ialah masa pandemic. Tujuan penelitian ini yaitu untuk menangkap lanskap penelitian tekait online learning in high school. Metode yang digunakan adalah analisis bibliometric. Data diperoleh dari database scopus yang telah disemournakan. Hasil penelitian menunjukkan bahwa jumlah publikasi terkait online learning in high school meningkat setiap tahunnya dari tahun 2018 hingga tahun 2022, Adapun jumlah dokumen terbanyak yaitu pada negara Indonesia, jumlah dokumen terbanyak yaitu pada lembaga atau universitas “Universitas Pendidikan Indonesia” dan pada jurnal “National Science Foundation”. Fokus penelitian yaitu 1) human dan pandemic; 2)online learning, e-learning dan covid-19; 3)blended learning dan motivation. Keyword yang menjadi tema baru adalah adolescent, dan learning strategies.  

In this case the differences that exist in two different languages Pronunciation can be a barrier to communication. A speaker can cause misunderstandings when he mispronounces a word in a foreign language. English has a number and types of sounds that are very different from the number of sounds in that language. Indonesian.Also, a letter with a different word can represent a different sound. The aim of this course is to equip students with knowledge of English vowels so that they can improve the pronunciation of English words to make them better and correct. This training is conducted online via Zoom Media because You are taking the semester through the use of two approaches namely teaching and training.Although not 100% of partners succeed in producing the correct pronunciation, improvements can be seen in the pronunciation of the accompaniment. Partners, meanwhile, had a positive attitude toward the activity through active participation in the training provided and also satisfaction. From the survey data provided by the service team, partners were identified as part of the campaign.Barriers encountered during the activity were due to the partner's lack of confidence and the influence of the partner's mother tongue.

This study discusses the negative impact of YouTube on learning English. This is due to advances in technology and information that have caused many users to use applications, one of which is YouTube which is used as a learning medium, but they are not aware of the effects that will occur if they cannot regulate what they use. they see or hear. Literature research was used in writing this article, which includes collection and analysis from various sources, such as documents, books (e-books), research journals, and other related online articles. After collecting the necessary data, the author reads and documents sources that relate to the topics discussed. The results of the study show that there are many negative impacts of YouTube that arise because of a lack of understanding in selecting quality English learning materials.

This journal discusses the utilization of articles as an effective means to enhance company's brand awareness while educating the public. In the ever-evolving digital era, companies need to employ communication strategies that effectively reach their target audience. This approach entails using informative and industry-relevant articles. The research involves analyzing the needs and preferences of the public regarding desired information. Based on the analysis, a series of articles are produced to fulfill the public's information needs and simultaneously promote the company's brand. These articles are published across various online platforms, including the company's website, blog, and social media. The results demonstrate a significant increase in brand awareness and public recognition of the company through the implementation of this strategy. Additionally, the articles provide educational benefits to the public by presenting valuable and industry-relevant topics. The utilization of articles as a means to enhance brand awareness while educating the public offers diverse advantages. It enables companies to expand their reach, improve consumer trust, and strengthen their market position. Simultaneously, the public gains access to valuable and beneficial information, enhancing their knowledge and deriving direct benefits from the provided articles. Therefore, this strategy effectively fosters positive relationships between companies and consumers while contributing to the overall literacy and knowledge enhancement of the public.

Artikel ilmiah ini bertujuan untuk membangun hipotesis penelitian tentang pengaruh antar variabel yang akan digunakan pada penelitian lebih lanjut dalam bidang ilmu manajemen pemasaran. Tujuan dari artikel ini adalah untuk mengevaluasi literatur tentang pengaruh kualitas produk, kualitas pelayanan, dan citra merek terhadap kepuasan pelanggan dan loyalitas pelanggan. Metode penelusuran lembaga pustaka, seperti Google Scholar, Mendeley, dan media online akademik lainnya, digunakan dalam proses penulisan artikel Literature Review ini. Hasil penelitian menunjukkan bahwa kepuasan pelanggan dapat dipengaruhi oleh kualitas produk, pelayanan, dan citra merek. Selain itu, kualitas produk, pelayanan, dan citra merek juga dapat mempengaruhi kesetiaan atau loyalitas pelanggan terhadap produk atau jasa tersebut.

This study aims to examine the effect of customer engagement, customer equity, purchase intention on Cellular Applications. Those used in this study were women and men who had made transactions/purchases of mobile applications. The number of samples in this study were 250 respondents, with the provisions of 205 men and 45 women. The data for this study were collected by distributing questionnaires through an online survey system using the Google form. The data analysis technique used in this study uses the PLS-SEM analysis technique with the SmartPLS program to test the hypothesis. The results of this study indicate that customer involvement has no significant effect on repurchase. That is, enthusiasm in visiting the mobile application may not necessarily attract the attention of customers to decide on a purchase because there are customers who are usually just for fun to see and compare prices and calculate the total price with postage and other additional costs. Besides that, this study also shows that the quality of information has a positive and significant influence on repurchase. Therefore, it can be concluded that the more complete and accurate the availability of this information, if it is appropriate and can solve problems for its customers, the higher the opportunity for customers to make repeat purchases from the same product and service providers.

Penelitian ini bertujuan untuk mengevaluasi efektivitas program literasi yang dilakukan di empat sekolah dasar di Riau. Melalui pendekatan kualitatif, data dikumpulkan melalui observasi kelas, wawancara dengan guru dan siswa, serta analisis dokumen terkait program literasi. Hasil penelitian menunjukkan bahwa program literasi di keempat sekolah tersebut memberikan dampak positif pada perkembangan literasi siswa. Guru-guru terlibat aktif dalam mengembangkan keterampilan membaca, menulis, dan berbicara siswa. Mereka menggunakan metode pengajaran yang beragam, termasuk pembacaan bersama, diskusi kelompok, dan proyek kolaboratif untuk meningkatkan keterampilan literasi siswa. Dalam hal literasi digital, sekolah-sekolah memanfaatkan teknologi dengan bijak sebagai alat pembelajaran. Siswa diberi kesempatan untuk menggunakan perangkat digital dan akses ke sumber daya online yang relevan untuk memperluas pengetahuan dan pemahaman mereka.Dalam rangkaian kegiatan literasi yang dilakukan, siswa juga mengembangkan keterampilan berpikir kritis, kreativitas, dan kepercayaan diri. Mereka diajak untuk berpikir secara mendalam tentang isi bacaan, mengajukan pertanyaan, mengemukakan pendapat, dan menghasilkan karya-karya kreatif.Kesimpulannya, program literasi di keempat SD yang diteliti berhasil memberikan manfaat kepada siswa dalam berbagai aspek literasi, seperti literasi baca-tulis, numerasi, sains, digital, budaya-kewargaan dan finansial. Kegiatan-kegiatan yang dilakukan oleh sekolah membantu meningkatkan keterampilan dan pemahaman siswa dalam bidang-bidang tersebut. Kolaborasi antara guru, siswa, orang tua, dan pihak terkait lainnya merupakan faktor penting dalam keberhasilan program literasi.  

Branta Pasisir Village is a village with a livelihood as a fisherman, entrepreneur, etc. One aspect that is very important in business development (MSMEs) is the existence of business legality. NIB is a business identity number used by business actors to obtain business licenses. The Field Work Lecture activity was carried out by the KKN 14 group due to a lack of knowledge and the importance of NIB in Branta Pasisir Village in making Business Identification Numbers. The goal to be achieved from this Real Work Lecture program is to provide assistance to UMKM actors in Branta Pasisir Village regarding account creation and procedures for managing legality through Online Single Submission (OSS). The method used consists of 3 stages, namely observation or survey, counseling or socialization related to NIB, and implementation of assistance and creation of NIB. UMKM that are willing and successful in being registered for making an NIB so that they can obtain a legality certificate  

Tujuan dilaksanakannya pengabdian kepada masyarakat ini adalah untuk membantu para pelaku usaha dalam memberikan sosialisasi Pemasaran Online pada sektor usaha kecil di Desa gading rejo kabupaten pringsewu. Metode kegiatan pengabdian kepada masyarakat ini dimulai dengan tahappersiapan dan survei lapangan. Tahap survei ini dimulai dengan berdiskusi langsung kepada pemilik usaha untuk mengidentifikasi kebutuhan. tahap sosialisasi dan pelatihan dilakukan oleh tim. Hasil penelitian ini adalah Pengetahuan peserta dalam hal ini pemilik usaha snack dua putri mengenai pemasaran online sebelum kegiatan masih berada di kategori kurang memahami. Setelah kegiatan dilaksanakan dan pemaparan materi disampaikan, diketahui bahwa pengetahuan peserta mengenai strategi pemasaran setelah disampaikan semakin meningkat.

This study aims to explore and analyze the implementation of blended learning in the subject of Pancasila and Citizenship Education (PPKn) at SMAN 2 Sukabumi. The research method used is a case study with a qualitative approach. Data were collected through in-depth interviews with PPKn teachers and students, observation of the learning process, and analysis of documents related to the implementation of blended learning at the school. The results show that the implementation of blended learning in PPKn at SMAN 2 Sukabumi has been meticulous and well-coordinated. PPKn teachers integrate various digital media and e-learning platforms to present learning materials and assignments. Interaction between teachers and students is enhanced through online discussion forums and video conference meetings. Blended learning provides flexibility for students, allowing them to access materials independently and learn at their own pace. However, challenges faced in the implementation include limited internet access in certain areas and adjustments for students new to online learning. This research offers valuable insights into blended learning in PPKn at SMAN 2 Sukabumi and provides implications and recommendations to enhance the effectiveness of blended learning in citizenship education. By leveraging technology and innovative teaching methods, blended learning can empower students to become more independent and engaged learners, even in challenging circumstances.

Abstrak Judul Penelitian ini yakni analisis pengaruh promosi dan kualitas pelayanan terhadap keputusan pembelian berulang mixue di Surabaya merupakan artikel ilmiah yang digunakan untuk membangun hipotesis riset pengaruh antar variable. Penelitian ini menggunakan pendekatan penelitian Literatur. Artike rivew ini bersumber dari media online seperti Google Scholar, Mendeley dan media online lainnya. Hasil artikel ini adalah: 1) Promosi berpengaruh terhadap Pembelian Ulang; 2) Kualitas Pelayanan berpengaruh terhadap Pembelian Ulang. Guna meningkatkan pembelian ulang maka Mixue di Surabaya harus gencar melakukan promosi yang menarik dan meningkatkan kualitas pelayanan agar konsumen akan tertarik untuk melakukan pembelian ulang di Mixue di Surabaya. Selain dari 2 variabel ini yang mempengaruhi variabel Pembelian Ulang Mixue masih banyak faktor lain di antaranya adalah citra merek, kualitas produk dan harga dari Mixue. Temuan juga menunjukkan bahwa perusahaan harus mempertimbangkan untuk menargetkan segmen pelanggan tertentu untuk meningkatkan loyalitas mereka terhadap Mixue.