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Afifah, Haya; Afifah, Haya; Jasmien, Laila; Qisthi, Miizan; Ihsan, Raka +1 more

JURNAL ILMIAH EKONOMI DAN BISNIS 2023 LPPM Universitas Sains dan Teknologi Komputer

This study aims to analyze the effect of digital marketing and the ease of use of the Shopee marketplace platform on the buying interest of digital business students. In an increasingly advanced digital era, digital marketing and the use of marketplace platforms have become important factors in influencing consumer behavior, including students. This research involved digital business student respondents who actively use the Shopee marketplace platform. The data collection method was carried out through an online survey using a structured questionnaire. Digital marketing variables and platform ease of use are measured using a Likert scale. The collected data were then analyzed using regression analysis techniques. The findings of this study indicate that digital marketing significantly and profitably influences the purchase intention of students studying digital business. Student buying interest can be increased using efficient digital marketing techniques including social media, online advertising and related content. In addition, research findings show that student buying interest is positively and significantly influenced by the ease of use of the Shopee marketplace platform. Students are more likely to be interested and interested in transacting through platforms that are easy to use, have intuitive navigation and easy payment procedures. In conclusion, digital marketing and the ease of use of the Shopee marketplace platform have had a major impact on the buying interest of students studying digital business. The results of this study provide a better understanding of the factors that influence student buying behavior in the context of digital business. These findings can serve as guidelines for companies or online sellers in designing effective marketing strategies and improving the user experience on the marketplace platform. Keywords: digital marketing, ease of use, purchase intention.   

Prasta Mahrifatika; Iqbal Maulana; Khaila Mardina Fauziah; Didik Aribowo

Jurnal Sistem Informasi dan Ilmu Komputer 2023 International Forum of Researchers and Lecturers

The development of information and communication technology is increasing rapidly from year to year, especially in the field of telecommunications. Communication technology via fiber optic is one of the technologies that is widely used as a data sender, between senders and receivers in one network, users can communicate with each other at very high speeds. This is in line with the community's need for fast communication services. FTTH (Fiber To The Home) is a telecommunications service infrastructure that supports transmission on large bandwidths and can solve bandwidth access problems so that PT. Telkom designs fiber to the home network access using GPON technology by determining its usage.    

Athar Tristan Andana Kanz; Reza Yuda Sakti; Romauli Yohana Sinaga; Serlin Lovina Manalu

Jurnal Hukum dan Sosial Politik 2023 International Forum of Researchers and Lecturers

Rule of Law is a basic principle in a legal system where the law applies equally to everyone, including the government and citizens, and no person or party is excluded from the law. It also emphasises that legal decisions must be based on existing laws and must be implemented fairly and consistently. The law is the highest norm that binds all other legal norms, thus becoming the foundation for state power and legal regulation within a country. The rule of law and the law are closely interrelated in a country's legal system. In a well-functioning legal system, the rule of law and the law work together to create justice and security for all citizens. The rule of law helps ensure that the government does not abuse its power or violate the rights of individuals. The purpose of this research is to analyse Law No. 11 of 2008 which has been amended into Law No. 19 of 2016 regarding Electronic Information and Transactions (ITE Law) which is not in accordance with the principles of The Rule of Law and how this ITE Law can reflect the principles of The Rule of Law. This research method is library research. The results of this study are the development of technology and information today makes the government then issue Law Number 11 of 2008 (ITE Law) concerning the use of technology as well as information, ITE Law prohibits all forms of criminal acts that violate using technology and information, such as information disseminated will get bad treatment for the community. In practice in Indonesia, there are several cases that contradict the principle of The Rule of Law, for example, the ITE Law can cause confusion due to the increasing total every year of technology and information users, so the use of technological facilities is also increasingly widespread plus the ITE Law until now has not been widely socialised to the public.

Erix Yoga Pratama Putra Bakti; Maria Atik Sunarti Ekowati

JURNAL ILMIAH SAINS TEKNOLOGI DAN INFORMASI (JITI) 2023 CV. ALIM'SPUBLISHING

The development of a Website-Based Sarto Sapi Kiosk Sales System in writing this thesis is carried out to improve efficiency and service quality in the process of selling Sarto Sapi kiosk products, and to explain the importance of adopting website technology in the sales business to increase accessibility and convenience for customers. The goal of this development is to create a sales system that is responsive, intuitive and integrated with the inventory system. The development method used includes analysis of user needs, responsive user interface design, and integration with an accurate inventory system. The result of this development is a website-based Sarto Sapi kiosk sales system that is equipped with product search features, shopping carts, and a secure online payment system. This system also allows kiosk owners to manage and update products, as well as track sales and financial reports. The output of this development is increased operational efficiency and growth of the Sarto Sapi kiosk business through the adoption of modern website technology..

Erix Yoga Pratama Putra Bakti; Maria Atik Sunarti Ekowati

JURNAL ILMIAH SAINS TEKNOLOGI DAN INFORMASI (JITI) 2023 CV. ALIM'SPUBLISHING

The development of a Website-Based Sarto Sapi Kiosk Sales System in writing this thesis is carried out to improve efficiency and service quality in the process of selling Sarto Sapi kiosk products, and to explain the importance of adopting website technology in the sales business to increase accessibility and convenience for customers. The goal of this development is to create a sales system that is responsive, intuitive and integrated with the inventory system. The development method used includes analysis of user needs, responsive user interface design, and integration with an accurate inventory system. The result of this development is a website-based Sarto Sapi kiosk sales system that is equipped with product search features, shopping carts, and a secure online payment system. This system also allows kiosk owners to manage and update products, as well as track sales and financial reports. The output of this development is increased operational efficiency and growth of the Sarto Sapi kiosk business through the adoption of modern website technology..

Indawati Lestari; Isfenti Sadalia; Endang Sulistya Rini; Beby Karina Fawzeea Sembiring

Proceeding. of The International Conference on Business and Economics 2023 Universitas 17 Agustus 1945 Semarang

The purpose of this study was to determine and analyze the effect of brand trust and product quality on customer loyalty through customer engagement with Toyota car users in Medan City. The research was conducted on Toyota car users in Medan City. The population of all Toyota brand car users in Medan City. Samples were taken using the Slovin formula of 150 respondents. Data analysis was performed using path analysis in the SPSS program. The results of the sub-1 analysis prove that brand trust and product quality have a positive and significant effect on customer engagement. The results of the sub-2 analysis prove that brand trust and product quality have a positive and significant effect on customer loyalty through customer engagement.

Mohammad Farhan Appliansyach; Qian Nugraha Sugiyo; Dimas Bayu Maulana; Siti Sahara

Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN) 2023 FEB Universitas Maritim Semarang

In Indonesia, online motorcycle taxis are the largest public transportation with a very large number of partners and fleets, covering all parts of Indonesia. As a profit-oriented mode of public transportation, paying attention to customer satisfaction is a necessity. One of the efforts that can be done is to provide quality services. In fact, this study aims to find out how online transportation users respond by looking at the service elements provided by service providers. Scientific studies are used as a logical way to prove reliable research results, and in this study using quantitative methods and statistical analysis of linear regression. The subjects of this study were users of the online ojek public transportation mode in the student MPLM UNJ 2022,Jakarta. The results of the study provide an overview, in general, respondents are satisfied with the presence of nline motorcycle taxis. This is very helpful and facilitates user activities. However, there are still things that need to be improved, such as comfort and safety standards. Statistically, service has a significant effect on online motorcycle taxi user satisfaction.

Roman Agustian Hasan; Mutia Cherawaty Thalib; Dolot Alhasni Bakung

Jurnal Mahasiswa Kreatif 2023 International Forum of Researchers and Lecturers

This study aims to determine legal protection for online game users over the lootboox monetization system in a positive legal perspective in Indonesia, based on the title raised in this study. This research uses the type of normative juridical research. The process of collecting data from the objects studied in this study is using primary, secondary, and tertiary techniques. The data obtained by this research uses a qualitative method which explains the relationship between variables and generalizes the social phenomena studied.  The results of this study indicate that several formulations of laws and regulations that can help stabilize and defend rights and obligations from a civil perspective regarding the issue of the Lootboox Monetization System as well as in the case of the Lootboox Monetization System are inseparable from legal consequences and forms of accountability from parties who violate a law. agreement and also there are several suggestions about how the Lootboox Monetization System should be run nowadays.

Mohammad Harun Alfirdaus; Muhlis Tahir; Nabilla Enno Dewanti; Riki Ardianto; Nela Nur Azurah +1 more

JURNAL TEKNIK MESIN, INDUSTRI, ELEKTRO DAN INFORMATIKA 2023 Pusat Riset dan Inovasi Nasional

Cryptography is a solution or method of information security that is good for maintaining the confidentiality and security of information, and can improve information or information security in an era of very rapid development of information technology. The rapid development of this technology, many new implications and problems arise in the delivery and communication of information, this is because everyone has easy access to the media and this affects the security of information and messages on the media. Therefore, to protect messages, we can use Caesar encryption, which is relatively easy to implement in PHP. How to apply message security in this study by designing web-based applications using the PHP and HTML programming languages. Message protection uses the Caesar encryption algorithm by changing every character of the original message into ciphertext. Characters in plain text are replaced with keys that are determined based on the number of alphabetical orders of plain text. In this way, unauthorized parties cannot read these private messages and users can interact with private messages more freely.

Becdivanto Trianjas Hutomo Aji; Reni Yendrawati

Jurnal Akuntan Publik 2023 International Forum of Researchers and Lecturers

Society demands public sector organizations to be able to manage public services and provide them in an accountable, participative and transparent manner. SAKTI or Institutional Level Financial Application System is an application that is used as a means of work units in supporting the implementation of SPAN to carry out financial management which includes the planning stages to budget accountability. The purpose of this research is to observe how SAKTI works and to analyze the system, with the implications of whether it provides convenience in the performance of work units of government agencies. This type of research is descriptive qualitative and the method for collecting data used is direct observation with field research and library research, and the information will be filtered through descriptive analysis methods. The research results that have been achieved are that SAKTI is a new effectiveness. The advantage of using SAKTI is that it has an open platform, so it can be accessed anywhere and anytime, and provides efficient integration. Weaknesses in the use of SAKTI is the user's understanding in technical operations, so it requires sufficient training and another deficiency is the internal control of the organization. The conclusion of this research is that in the era of technology that pressures society for optimal and in-depth digital understanding. Suggestions by the author are to integrate a digital concept in the work system of the work unit, more understanding is needed so that it does not become an obstacle.

Fadlullah Fadlullah; Muhlis Tahir; Briliant Pijar Bintari; Mia Liana Dewi; Muhammad Fahri Ilmy +2 more

Jurnal Bintang Pendidikan Indonesia 2023 Pusat Riset dan Inovasi Nasional

The more rapid development of information technology, this has an impact and can cause changes in people's thinking patterns in communicating. In the past, the way people used to communicate remotely was still manual, namely by using letters. The lack of efficiency in sending letters encourages people's mindsets to create innovations that facilitate long-distance communication, namely via SMS, email, WhatsApp and the internet. One of the impacts of the development of message delivery technology is the tapping of data which makes the user feel insecure. One way to secure data breaches is by securing the sender's and recipient's email passwords using AES (Advanced Encryption Standard) cryptography. We conclude that the AES algorithm can be applied to encrypt passwords, so that passwords cannot be easily read by other users. In addition, the password will not be easily cracked.

Alo Jakaria

Jurnal Pendidikan Agama dan Teologi 2023 International Forum of Researchers and Lecturers

Social media has become an important part of modern human life and has influenced various aspects of life, including religion. In the context of the Christian faith, social media can be used as a medium for teaching and spreading religious messages. The purpose of this research is to explore the effectiveness of social media as a medium for teaching Christian faith. This research was conducted by surveying social media users who follow Christian accounts and are active in participating in online religious activities. Respondents were given a questionnaire to assess their experience in using social media as a medium for teaching Christian faith, including the type of content they liked and their level of involvement in online religious activities. The results of this study indicate that social media can be effective as a medium for teaching Christian faith. Respondents indicated that they had high levels of involvement in online religious activities and that they preferred to obtain religious information and teaching through social media rather than traditional sources such as books or seminars. The types of content most liked by respondents were quotes from the Bible, teaching videos, and personal religious experiences. However, this research also shows that the effectiveness of social media as a medium for teaching Christian faith can be influenced by various factors, such as the quality of the content and the user's trust in information sources. Therefore, there needs to be continuous monitoring and evaluation of content posted on social media so that the religious messages conveyed can be well received by social media users.

Maula Famungka; Ida Martini Alriani

Jurnal Kendali Akuntansi 2023 International Forum of Researchers and Lecturers

The purpose of this study was to find out about the effect of facilities, service quality, and location on service user satisfaction at the Customs and Excise Service Office of the Middle Type Tanjung Emas Semarang. The population used is all service users of the Customs and Excise Supervision and Service Office (KPPBC) of the Tanjung Emas Middle Type Customs Office, Semarang. which amounted to infinity. Determination of this sample using accidental sampling technique. The number of samples used in this study were 40 service users. This research data analysis tool uses multiple linear regression. The results of the study show that facilities have a positive effect on service user satisfaction. This is indicated by the calculated t value that is greater than t table, namely 3.092> 1.688, with a sig. of 0.000 <0.05 (significant). Service quality has a positive effect on service user satisfaction. This is with a calculated t value of 3.913 > 1.688, with a sig. of 0.000 <0.05 (significant). Location has a positive effect on service user satisfaction. This is indicated by the t-value which is negative, namely 7.396> 1.688, with a sig. of 0.000 <0.05 (significant).  

Sigit Umar Anggono; Edy Siswanto; Laksamana Rajendra Haidar Azani Fajri; Munifah

Teknik: Jurnal Ilmu Teknik dan Informatika 2023 LPPM Sekolah Tinggi Ilmu Ekonomi - Studi Ekonomi Modern

Tujuan Utama:  Tujuan utama dari penelitian ini adalah untuk menyediakan User-Interface (UI) berbasis web yang dapat mengatasi tantangan dan memberikan kontrol data secara real-time. Oleh karena itu, kami telah membuat prototipe User Interface yang dapat mendemonstrasikan konsep situs web pengelola IoT dan memberikan bukti penerapan konsep tersebut. Platform yang diusulkan dimaksudkan untuk berkontribusi dalam meningkatkan persepsi pengguna terhadap perangkat IoT. Background problem: Dengan kemajuan yang berkembang dalam teknologi Internet of Things (IoT), yang menggabungkan berbagai perangkat dengan fungsi, kemampuan, dan protokol komunikasi yang berbeda, penting untuk menyediakan platform yang memungkinkan pengguna IoT untuk berinteraksi dengan perangkat IoT mereka secara langsung dan dapat kelola mereka dengan mudah melalui platform itu dari berbagai lokasi kapan saja untuk melindungi privasi mereka saat menggunakan perangkat IoT. Metode Penelitian: Metode eksperimental dan survei digunakan dalam penelitian ini untuk mengevaluasi persepsi pengguna terhadap penggunaan sebuah platform yang menggabungkan semua perangkat IoT mereka dan memungkinkan mereka mengelola perangkat berdasarkan preferensi mereka melalui platform tersebut dan melindungi privasi mereka. Temuan: Temuan menunjukkan perlunya membuat platform di mana pengguna dapat mengontrol berbagai perangkat IoT dari jarak jauh. Ini juga menunjukkan bahwa prototipe situs web adalah platform yang mudah digunakan, dan dapat digunakan dengan mudah tanpa pengalaman teknis apa pun. Pengguna dapat mengakses informasi tentang perangkat IoT yang terhubung serta mengontrolnya. Kesimpulan: Prototipe dapat digunakan untuk mendemonstrasikan konsep aplikasi web yang diusulkan, sementara hasil survei menunjukkan kebutuhan untuk platform yang mudah digunakan untuk mengontrol perangkat IoT dari jarak jauh dan meningkatkan persepsi privasi pengguna di lingkungan IoT.

Rifaldi, Aditya; Suliantoro, Adi

DINAMIKA HUKUM 2023 Universitas Stikubank

The background of this thesis is that it starts from the rapid growth of information technology-based lending service providers, apparently not balanced with adequate education to the public, causing various effects / risks that arise from the many kinds of online loans and there are still many unregistered or illegal organizing companies found as well as the potential for leaking user personal data that can be misused by the organizing company or another party One of the platforms is the Smart Credit App.   The problems that the author raises in this study are How to Arrange Online Loans on the Smart Credit Application, How are the Losses arising from online borrowing of the Smart Credit Application and How is the Responsibility of the Smart Credit Application for Losses from Customers. The research method used by the author in answering problems is Normative Juridical Research where the author tries to examine problems with existing legal rules and uses the literature study method in collecting existing legal materials. The conclusion of this thesis research is that Online Loans through the Smart “Credit Application in the people of Semarang City are regulated in Article 1320 of the Civil Code which in essence stipulates thatagreements made online must still meet the legal requirements of an agreement. The implementation is regulated in POJK regulation 77/2016 concerning Technology-based Loan Services. Customer protection in online loan agreements can be found in the Consumer Protection Law in article 7 which regulates the Obligations of Business Actors, then Article 8 which regulates things that are prohibited from being done by Business Actors, and Article 18 which regulates the provisions of matters related to the Standard Clause. ITE Law, where in Article 11 and Article 17 of the ITE Law regulates matters related to the validity of electronic agreements, OJK Regulation Number 77 / POJK / 2016 concerning Services of a Loan in the form of Money Based on Information Technology which is regulated through article 18 concerning the Form and Structure of online loan agreements. The disadvantage that often arises from the Smart Credit Application is the dissemination of personal data carried out by the Smart Credit Application because the Debtor does not make payments on time, so the debt Collector uses techniques to use the dissemination of personal data to pressure the Debtor to immediately make payments, Juridical Responsibility The Kredit Pintar application for actions committed for defamation can be held civil liability through a Tort Lawsuit as stipulated in article” 1365 of the Civil Code filed by Customers who feel aggrieved because their identity is used in the misuse of personal data.   Keywords : Online Loans, Smart Credit Applications.

Agus Mawarni Harefa

Sinar Kasih: Jurnal Pendidikan Agama dan Filsafat 2023 Sekolah Tinggi Teologi Injili Arastamar (SETIA) Ngabang

The development of human life today has been significantly influenced by the rapid advancement of technology. Behind the convenience and advancement of technology, it is not uncommon to have an unfavorable impact on its users. Nowadays, not a few children and teenagers are trapped in gadget abuse, for example; visiting pornographic sites and forgetting time to study because of addiction to online games. These events often result in the degradation of the child's character and spirituality. In addition, other factors that make children less controlled in using gadgets are due to the presence of some parents who do not provide guidance to children regarding the use of gadgets properly and regularly. The purpose of this writing is to explain the existence of Sunday school teachers in providing guidance and direction to increase Sunday school children's understanding of the use of gadgets by providing parenting guidance, teaching slowly the benefits of gadgets, utilizing the parental control features available on gadgets and determining sanctions for children if they violate the boundaries that have been given. The method used in writing this article is a qualitative method and a literature research approach. The results received in this study are that the more existence of Sunday school teachers in increasing the digital quotient for children, the more responsible Sunday school children will be for the gadgets they have.

Firdaus Yamani; Dety Mulyanti

DIAGNOSA: Jurnal Ilmu Kesehatan dan Keperawatan 2023 International Forum of Researchers and Lecturers

The problem of substance abuse has made all countries in the world worried. The United Nations Office on Drugs and Crime  noted that at least 271 million people worldwide or 5.5% had consumed substances in 2017. The dangers of substance abuse in users have an impact on biological, psychological and social aspects. These various adverse impacts will certainly have an impact on psychological conditions and a decrease in self-esteem, which in turn can lead to a decrease in quality of life. Community therapy is a treatment that uses a psychosocial approach, a community of addicts who help each other to recover and keep quitting substances. Implementation of drug rehabilitation with community therapy methods can improve psychopathology, self-image and quality of life.  

Reina Mayang Dhenarisa; Adelio Shatara Nugraha; Alphonsus Christian Gavrie; Siti Sahara

Jurnal Manajemen Riset Inovasi 2023 Pusat Riset dan Inovasi Nasional

The quality of Light Rail Transit (LRT) services in Pegangsaan Dua - Velodrome is the result of efforts by the Jakarta Provincial Government and LRT Jakarta to improve public transportation services in Jakarta. The development of LRT Jakarta began with the increasing demand from the community for safe, comfortable, and efficient transportation access. In the process of developing LRT, a service quality analysis is carried out to determine the extent to which LRT can meet the needs of the community and measure user satisfaction levels. This analysis is carried out using various methods such as user satisfaction surveys, direct observation, and analysis of LRT usage data. From the results of this analysis, it is expected that solutions can be found to improve the quality of LRT services so that they can meet the increasing needs and satisfaction of users.

Ahriyati Ahriyati; Puput Iswandiyah Raysharie; Luluk Tri Harinie; Bella Frista; Ahmad Maulana +8 more

Manajemen Kreatif Jurnal (MAKREJU) 2023 Pusat Riset dan Inovasi Nasional

 Communication is one of the basic things in human life. Communication cannot be separated from human life, because it is a process of interaction between a person or group of people and their environment. In this case, good communication is very influential on the quality of service. The better the quality of service in the company, the higher the achievement of customer satisfaction. At the same time, poor service can undermine customer trust and satisfaction. . The purpose of this study was to determine the relationship between service quality and Telkomsel customer satisfaction in Palangka Raya City. Data collection was carried out by distributing 100 questionnaires to Telkomsel service users in Palangka Raya City who were selected by random sampling. Respondents were asked to provide value or satisfaction points for Telkomsel's service quality. The procedure used in this study is a simple regression procedure with cross section data type. The data obtained was processed using the Eviews 12 application. The results of the data analysis obtained the regression model Y = 15.706 + 0.8041X. From this study it can be concluded that service quality has a positive and significant effect on customer satisfaction.

Nabila Adillati Azka

Jurnal Visi Manajemen 2023 Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia Semarang

This study aims to understand the influence of brand ambassadors, cash-on-delivery services, and online customer reviews on the purchase choice of generation Z shopee sites in Surakarta City. For this study brand ambassadors (X1), cash on delivery services (X2), and online customer reviews (X3) are used as independent variables, while purchasing decisions (Y) are used as the dependent variable. Shopee users in Surakarta City who belong to the z generation and aged 10 to 24 years make up the population. With a sample of 100 respondents, simple random sampling was used as a sampling method. Multiple linear regression analysis is used for statistical data analysis techniques.