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Kampung 4 Village has great potential in developing home-based culinary businesses as a strategy to increase family economic independence. One promising business opportunity is Tuna Balado Rice Bowl, a practical food product that combines tuna as the main ingredient with the distinctive flavor of balado. This product has broad market prospects because it is easy to produce, has high nutritional value, and is in line with the trend of fast food that is in demand by various groups. In addition, this business can be run with relatively affordable capital and has broad marketing potential through digital strategies such as social media and delivery services. Seeing these opportunities, the Tuna Balado Rice Bowl business can be an alternative home-based business that is competitive, able to increase family income, and contribute to strengthening the local economy in a sustainable manner.

Al-Ghazali's economic thought emphasizes balance in consumption and the importance of avoiding wastefulness and excess. However, in this digital era impulsive buying is increasingly prevalent, including among Muslims. This research is motivated by the behavior of Muslim consumers who tend to be more concerned with satisfaction than needs. The method used is qualitative research with a case study approach, to analyze the application of Al-Ghazali's economic thought in consumption theory. This research method is designed to provide a comprehensive and in-depth understanding of the application of Al-Ghazali's economic thought in the concept of consumption, especially the phenomenon of impulsive buying among Muslims in the digital era. The results show that the phenomenon of impulsive buying is increasingly widespread, triggered by easy access to information and products through digital platforms, as well as the influence of social media. This is often contrary to the principles of consumption taught by Al-Ghazali, who emphasized the importance of simplicity and moderation. This study recommends the need for awareness and education on consumption ethics in Islam to help avoid excessive consumption behavior and prioritize spiritual values in every act of consumption.

Technology always experiences changes along with the times, changes in technology have a dynamic nature so that new innovations can emerge to create a technology that facilitates human activities in various sectors of activity such as industry, agriculture, education, and no less the economic sector which feels the impact of existing technological developments. The manifestation of these technological developments in the economic sector, namely e- commerce applications in the form of Shopee, the application of these applications during the industrial revolution 4.0 is expected to have an impact on society and especially UMKM actors to further develop a more creative economy so that they can open up employment opportunities as a whole for all levels and community elements, besides that the presence of the Shopee application can provide a new idea for the community so that they can be more independent and not depend on the government. Nowadays, everything is digital, both in cities and villages, in this case the presence of the Shopee application can be a new step for village governments to be able to take advantage of this application to take advantage of developing the economy in villages by developing the existing UMKM sector by utilizing technology. The existing one is the Shoppe application. In this case Pakel Village together with the East Java KKNT 09 UPN Veterans group created an account on the Shopee application to integrate UMKM products in Pakel Village, Jombang Regency. more widely known by the community both outside Pakel Village and outside the City of Jombang, so that UMKM in Pakel Village are ready to compete and develop in the industrial era 4.0.

"Pasar Besar" di Kuala Lumpur, yang juga dikenal sebagai Central Market atau Pasar Seni, memiliki sejarah panjang dan perkembangan yang menarik. Tujuan dari artikel ini adalah untuk megetahui. Pasar Seni kini menjadi salah satu destinasi wisata utama di Kuala Lumpur, menawarkan berbagai produk dari batik, ukiran kayu, perhiasan perak, hingga lukisan. Pasar ini juga sering mengadakan pertunjukan seni, workshop kerajinan, dan festival budaya yang memperkaya ekosistem ekonomi kreatif Malaysia. Tujuan dari penelitian  ini adalah untuk megetahui bagaimana warga Pasar Seni ini menghadapi era digitalisasi dengan melakukan transformasi keterampilan digital. Responden sebanyak 43 pedagang dan 2 responden  dari pengurus Pasar Seni. Analisis data secara Kualitatif . Hasil penelitian menunjukkan adanya mendesak akan  kebutuhan keterampilan digital spesifik yang terdiri dari: 1) Pemasaran digital dan media sosial untuk produk seni, 2) E-commerce dan platform penjualan online, 3)Penggunaan teknologi dalam proses kreasi (digital art, desain berbasis komputer), dan 4) Keterampilan dokumentasi digital karya seni. Di sisi lain masih ada masalah yang muncul yakni : 1) Kesenjangan infrastruktur digital di berbagai wilayah, 2) adanya resistensi terhadap adopsi teknologi di Pasar Seni "Pasar Besar" di Malaysia

The use of non-cash payments is increasingly becoming a trend among Indonesians, both in urban and rural areas. Non-cash payment instruments are considered more effective in supporting transaction activities and contribute significantly as the main driver of national economic growth. The state, as the organizer of public welfare, is obliged to carry out various activities to achieve the welfare of the people, as mandated in the Preamble of the 1945 Constitution of the Republic of Indonesia. In the beginning, money as a medium of exchange was in concrete form such as coins and banknotes. However, rapid technological developments encourage the birth of innovation in payment systems through electronic methods, to support the optimization of the use of non-cash payment instruments (less cash), so that a society with digital-based financial transactions is formed (less cash society). This research uses a normative juridical approach, relying on secondary data obtained from primary legal materials, secondary legal materials, and tertiary legal materials. The main focus of this research is to analyze the influence of the National Non-Cash Movement (GNNT) on social changes in the economic field. Based on the provisions of Article 1 point 3 of Bank Indonesia Regulation Number 16/8/PBI/2014 concerning Amendments to Bank Indonesia Regulation Number 11/12/PBI/2009 concerning Electronic Money, it is stated that electronic money is a payment instrument that fulfills a number of certain elements related to its use.

Inovasi sosial dan kewirausahaan sosial telah menjadi strategi utama dalam menciptakan solusi berkelanjutan bagi tantangan sosial dan ekonomi yang tidak dapat diselesaikan oleh pendekatan bisnis konvensional. Makalah ini bertujuan untuk: 1) Menganalisis inovasi sosial dan perannya dalam kewirausahaan sosial; 2) Mengidentifikasi hubungan antara inovasi sosial dan keberlanjutan UMKM dalam konteks ekonomi berbasis dampak sosial; 3) Menjelaskan faktor-faktor utama yang mempengaruhi keberhasilan kewirausahaan sosial. Hasil penelitian menunjukkan inovasi sosial berkontribusi dalam meningkatkan daya saing dan ketahanan UMKM melalui penerapan model bisnis berbasis dampak sosial, ekonomi sirkular, serta digitalisasi bisnis. Keberhasilan kewirausahaan sosial dipengaruhi oleh faktor internal, seperti kepemimpinan yang visioner, strategi pengelolaan sumber daya manusia yang efektif, serta model bisnis yang adaptif dan inovatif. Sementara itu, faktor eksternal yang berperan mencakup dukungan kebijakan pemerintah, akses terhadap pendanaan berbasis dampak sosial, serta kemitraan strategis dengan sektor swasta dan akademisi. Indikator utama keberhasilan kewirausahaan sosial mencakup pengukuran dampak sosial dan ekonomi, keberlanjutan finansial dan operasional, serta efektivitas model bisnis dalam menjangkau masyarakat yang lebih luas. Sebagai implikasi, makalah ini merekomendasikan penguatan kebijakan publik yang mendukung bisnis sosial, peningkatan akses pendanaan berbasis dampak, serta integrasi inovasi sosial dalam strategi pengembangan UMKM. Dengan menciptakan ekosistem yang lebih mendukung bagi kewirausahaan sosial, diharapkan inovasi sosial dapat menjadi pilar utama dalam pembangunan ekonomi yang lebih inklusif dan berkelanjutan.

This community service article is a qualitative research, containing efforts to enlighten through exploring business opportunities, fostering an entrepreneurial spirit for teenagers, especially administrators and members of the youth organization. This is done to help the government's program in reducing the impact of unemployment due to the many efficiencies carried out by companies that lay off their employees, eradicating poverty and strengthening food security. The method used is initial socialization about what entrepreneurship is, several new business opportunities that can be pursued as well as marketing strategies. In addition to socialization, there is also intensive mentoring and trying to provide examples of digital marketing. With this youth empowerment activity, it is hoped that it will open their insights and paradigms about the importance of rising from the slump due to unemployment, to becoming a successful entrepreneur in several varied business segments.

MSMEs play a key role in the national economy, especially in increasing economic growth and creating new jobs. However, in the digital era, MSMEs face major problems, such as low levels of digital literacy, limited access to the internet, and fierce competition with large companies that have used technology before. This study examines the variables that influence the sustainability of MSMEs amidst digital challenges and finds methods that can be used so that MSMEs can survive and grow. The research method was carried out through surveys and direct interviews with MSME actors at Pasar Pagi Setia Budi, Medan, North Sumatra. The results of the study showed that most MSME actors did not utilize digital platforms for marketing and transactions, which resulted in decreased income. To increase competitiveness, MSMEs need to improve their digital knowledge, adopt online marketing strategies, and optimize the use of e-commerce and social media. Support from the government, financial institutions, and technology companies is also very important. In the increasingly competitive digital era, by implementing the right digitalization strategy, MSMEs can improve operational efficiency, expand market reach, and maintain the sustainability of their business.

Micro, Small and Medium Enterprises are one of the most important pillars of the economy in Indonesia. MSMEs contribute significantly to Gross Domestic Product, employment, and regional development through income equality. This study attempts to obtain relevant answers regarding the strategic role of MSMEs in sustainable economic development in Indonesia, as well as the obstacles faced by this sector. Despite the government's role in sustainably encouraging MSMEs, this study shows that MSMEs still have difficulty accessing capital, government policies, and digitalization. This study uses a descriptive method to identify data that produces a good understanding of the factors that build the success of MSMEs. The results of the study show that the contribution of MSMEs to GDP is around 61.07%, employing 97% of the total number of jobs, namely MSMEs are quite important for the government and other stakeholders in supporting the role of MSMEs in inclusive and sustainable economic development.

The digital transformation of Micro, Small, and Medium Enterprises (MSMEs) in Indonesia is crucial for enhancing competitiveness and sustainability in the digital economy era. However, MSMEs face significant challenges, including low digital literacy, limited financial resources, uneven digital infrastructure, and insufficient regulatory support. This study aims to analyze these challenges and propose adaptation strategies through a qualitative literature review approach. Data were collected from credible sources, including academic journals, government reports, and reputable articles, focusing on the period from 2019 to 2024. The findings highlight the importance of external support, such as training, mentoring, and government policies, in facilitating digital transformation. Key strategies include improving digital literacy, collaborating with digital platforms, and fostering product innovation. The study also emphasizes the need for government intervention in infrastructure development and policy reform to create a conducive ecosystem for MSMEs. While digital transformation offers significant benefits, such as operational efficiency, market expansion, and increased competitiveness, the digital divide between urban and rural MSMEs remains a critical issue. This research provides recommendations for stakeholders to ensure inclusive and sustainable digital transformation for all MSMEs in Indonesia.

This study uses a qualitative method with a case study approach to analyze the contribution of MSMEs to Indonesia's economic growth. The results of the study indicate that MSMEs play an important role in accelerating economic growth through innovation and entrepreneurship, although there are still structural obstacles that hinder the development of this sector. Therefore, policies are needed that support access to capital, digitalization, and increasing the capacity and competitiveness of MSMEs so that they can survive and thrive in the era of globalization and digitalization.

The 5.0 tourism awareness campaign is a program implemented by the Ministry of Tourism and Creative Economy. The campaign can run optimally if supported by the right communication strategy, one of which is cyber public relations. Cyber public relations plays an important role in disseminating campaign messages by involving the community and providing a positive image. This research aims to find out cyber public relations in the campaign by using a descriptive qualitative approach and cyber public relations theory proposed by Philps & Young (2009). The research data was obtained through primary data, namely interviews and secondary data, literature studies, observation. The results showed that the 5.0 tourism awareness campaign managed by Kemenparekraf emphasized the importance of transparency, the use of the internet, and quality content in delivering information to the public. By utilizing digital media, this campaign succeeded in raising awareness, changing attitudes, and encouraging positive public behavior towards tourism. The management of cyber public relations plays an important role in reaching a wide audience, including in remote areas, and ensuring the long-term sustainability and success of this campaign in supporting the development of sustainable tourism in Indonesia.

Building the local economy through quality and sustainable traditional products at Khasanah Sari is a strategic step to improve community welfare and preserve culture. By addressing existing issues through training, digital marketing, product innovation and financial support, Khasanah Sari can grow and contribute positively to the local economy. Clear output targets will be a reference to measure the success of this initiative, making a positive impact on the community and the economy as a whole. Building a local economy through quality and sustainable traditional products involves community empowerment, product development and environmental sustainability By involving the community in production and marketing, their skills can be enhanced, creating new jobs. Traditional products need to be developed to meet quality standards that appeal to modern consumers, while using environmentally friendly raw materials and sustainable production techniques. Effective marketing, including the utilization of digital platforms, will help reach a wider market. In addition, collaboration between the government, businesses, and non-government organizations is essential to support development and market access. Public education and awareness on the importance of local products will also contribute to stronger economic growth and preservation of cultural heritage.bstract and Keywords must be written in English, in italic style, and contain a brief description of the research background, objectives, methods, findings, and implications. The abstract is written in one paragraph with a single space (maximum 200 words), without any reference or formula.

The change from the Industrial Revolution 4.0 era to Society 5.0 has had a significant impact on education, especially through the use of technology in the learning process. The use of electronic modules, which combine text, audio, images, animation, and video, is one of the important innovations that supports 21st century learning with a focus on critical thinking, communication, collaboration, and creativity. This study uses bibliometric analysis to examine the trends and developments of electronic modules in economics learning from 2015 to 2024. The results of the study indicate that electronic modules increase students' independence and critical thinking skills and support more interactive and flexible learning. Bibliometric analysis conducted with VOSviewer identified research trends, topic relevance, and potential for further development. Electronic modules have proven to be an effective tool in digital education, although there are still some limitations in accessibility and interactivity. These findings emphasize the importance of innovation and continuous development of electronic modules in economics education to meet the needs of learning in the digital era.

The Community Service Program titled “Digital-Based Entrepreneurship Empowerment Socialization to Improve the Economic Welfare of the Community in RW 008, RW 017, and RW 018, Benda Baru Housing Complex, Pamulang – South Tangerang” aims to enhance digital literacy and technology-based entrepreneurial skills among local communities, particularly Micro, Small, and Medium Enterprises (MSMEs). This program includes socialization, training, and practical mentoring related to the utilization of social media, e-commerce, Search Engine Optimization (SEO)/Search Engine Marketing (SEM), and digital advertising strategies as tools for business development. The method employed is participatory, actively involving the community in every stage of the program. The results indicate an improvement in community understanding of digital technology and their ability to leverage digital platforms to support their businesses. This program has also successfully created a sustainable digital entrepreneurship ecosystem, which is expected to enhance the economic welfare of the targeted communities. Given its success, this initiative is anticipated to serve as a model for digital-based community empowerment that can be implemented in other regions.

This study aims to identify and analyze the factors that influence economic growth in Singapore. The research method used is a qualitative method with descriptive analysis techniques using a literature review approach such as scientific journals and digital books. The results showed that the factors that influence the increase in Singapore's economic growth are foreign direct investment, progressive economic policies, export sector and international trade, energy consumption and infrastructure, human resources and education, finance and banking sector, innovation and technology and strategic geographical location and research issues discussed.  

indonesia, the world's 15th largest economy, receives less foreign direct investment than any other developing country, both within and outside its region, with a population of 270 million people and abundant natural resources. According to Indonesia's Central Bureau of Statistics, the country's BPD at that time stood at US$1.49 Trillion. Over the past ten years, foreign direct investment into Indonesia has continued to increase. Multinational companies are companies that consist of various other companies that provide foreign investment opportunities and conduct activities that increase the value of the entity. In addition, multinational companies also have an important role in the global economy and are also leaders in various industrial sectors. The purpose of this research is to find out Multinational Companies that have an important role in the Indonesian economy. This research method uses a qualitative method by collecting research data from previous researchers as a reference. The results of the research we found show that the role of multinational companies has both positive and negative impacts. The positive impact for Indonesia is that they give Indonesia the opportunity to develop its economy through foreign exchange, besides that Multinational Companies also develop digitalization technology for the Indonesian economy. In addition to the positive impact, there are also negative impacts of MNCs, namely, dependence on foreign technology and components, limiting the development of domestic industries, limited technology transfer and development of local companies, decreased domestic investment due to the oligopolistic nature of MNCs, the last is environmental degradation and social inequality caused by MNC operations.

Power Index is a strategic indicator measuring a nation's military, economic, and geopolitical capabilities, closely tied to national defense and security. This study examines key factors such as currency exchange rates, GDP, education levels, and technology penetration in shaping the Power Index. Economic stability underpins defense development, while advanced education and digital infrastructure drive innovations in military technology and cybersecurity. Developed countries dominate defense capabilities due to robust technological infrastructures, while developing nations show potential through investments in education and technology. Beta distribution regression, with its suitability for bounded variables, was utilized to model the Power Index. The study provides insights into the interplay between economic, educational, and technological factors, supporting strategic policymaking to strengthen national defense in a dynamic global landscape.

This study aims to analyze the effect of financial literacy and risk perception on impulsive consumptive behavior on students of the Faculty of Economics, Sheikh Abdul Halim Institute impulsive consumptive behavior in students of the Faculty of Economics, Sheikh Abdul Halim Hasan Institute Binjai. Using a quantitative approach with an explanatory survey method, this study involved 56 respondents selected using accidental sampling technique. The regression analysis results show that financial literacy has a significant positive effect on consumptive behavior (B = 1.157; sig. = 0.000), while risk perception has a significant negative effect (B = -0.555; sig. = 0.017). Simultaneously, these two variables contribute significantly to consumptive behavior with a coefficient of determination (R²) of 61.4%. The results of this study reveal that high financial literacy can increase the tendency of consumptive behavior due to increased confidence in financial management, while high risk perception can suppress consumptive behavior through awareness of potential losses. This study emphasizes the importance of a holistic approach in the formation of healthy financial behavior, involving the improvement of financial literacy as well as education related to risk perception. The findings are expected to contribute to the development of more effective financial education strategies for economics students. 

Small and medium enterprises (SMEs) play a very important role in the economy, especially in developing countries like Indonesia. Developing countries such as Indonesia. This research aims to develop mentoring strategy for SMEs in the snack food sector, specifically “BROWSIST,” which faces challenges in digital marketing,operational efficiency, and implementation of sharia economic principles. Through qualitative descriptive approach, this research conducts mentoring with a focus on optimizing digital marketing, improving operational management, and integrating sharia principles in every aspect of the business. integration of sharia principles in every aspect of the business. The results of the mentoring showed a significant increase in turnover, number of customers, and operational efficiency after three months. efficiency after three months. In addition, stronger application of sharia principles in business transactions and finances principles in business transactions and finances strengthens BROWSIST's position in the halal market. halal market. This study suggests the importance of sustainability in brand development, increasing production capacity, and expanding market reach to support more sustainable business growth. market to support more sustainable business growth.