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There are many e-commerce sites that have been present in Indonesia, one of which is Shopee. Shopee is here to provide many attractive offers such as lots of discounts, promos, cashback etc. This can lead to consumptive behavior. This study aims to determine: (1) The effect of advertising on consumptive behavior (2) The effect of conformity on consumptive behavior (3) The influence of a hedonic lifestyle on consumptive behavior in consumptive behavior. The population of this study were users of the e-commerce application Shopee in Mojokerto. In this study using a sample of 100 respondents. The sampling technique is purposive sampling technique with the criteria of women, domicile in Mojokerto, at least 17 years old, have used or purchased goods or services through the Shopee e-commerce application. Data analysis techniques used validity and reliability tests and hypothesis testing using multiple linear regression analysis, t test, f test, and R2 test. The results of this study indicate that advertising has a positive and significant effect on consumptive behavior, conformity has a positive and significant effect on consumptive behavior, the hedonic lifestyle has a positive and significant effect on consumptive behavior, advertising, conformity and hedonic lifestyle together have a positive and significant effect on behavior. consumptiveperilaku konsumtif.

The Influence of Prices and Lifestyle on People's Purchase Intention in Traditional Markets An Understood During the Covid-19 Pandemic. This study aims to determine the effect of prices and lifestyle on people's buying interest in understanding traditional markets during the Covid-19 pandemic. This type of research is a quantitative associative research and its location is in the traditional market An understand, Bima City. In this study, the sample consisted of 55 respondents who were selected using purposive sampling technique. Data collection techniques in this study using a questionnaire, observation, and literature study. Testing the instrument using the validity test and reliability test. The data analysis method used is multiple linear regression analysis, the coefficient of determination; f test (simultaneous test), t test (partial test) and classical assumption test. The results showed that by means of the t test (partial test) it is known that the price variable does not have a significant effect on the purchase intention variable while the lifestyle variable has a positive and significant effect on the purchase intention variable. Then by means of the f test (simultaneous test) it is known that the variable price and lifestyle variables have a positive and significant influence on the purchase intention variable.

This research aims to see employee feelings in terms of organization, organization, and emotional intelligence at the Surakarta City Trade Office. The sampling technique used purposive sampling technique which resulted in a sample of 45 employees. Techniques for obtaining data using questionnaire techniques. The research method with data analysis techniques using validity, reliability, classical assumptions, multiple regression analysis and hypothesis testing. The results showed that simultaneously work ethic, organizational culture, and intelligence had a positive and significant effect on employee performance while partially work ethic had no effect on employee performance in the organization group and emotional intelligence had an effect on employee performance.

The purpose of this study was to determine whether there is an influence of internal organizational support perception toward affective commitment to change the employees of the Sekretariat Daerah Kabupaten Kerinci. As an independent variable, namely organizational support and the dependent variable is the affective commitment to change. The sampling process using a questionnaire which further calculation process validity test and reliability test. The analytical method used is linear regression and t-test to determine the magnitude of the influence between the internal organizational support perception for affective commitment to change. The linear regression equation of the results obtained was Y = 29.348 + 0.328X. The result of t-test value was 4.115 and the t-table is 1.668. Because the t value is greater than t-table, this indicates that there is a significant influence between the variables of Internal Organizational Support Perception on Affective Commitment to Change

Penelitian ini dilakukan pada Sanita Catering Semarang yang bertujuan untuk  Untuk mengetahui dan mendeskripsikan bagaimana meningkatkan kualitas produk dan pelayanan  untuk  kepuasan pelanggan yang mana mengalami kondisi kuranng baik meliputi bukti fisik, keandalan, daya tanggap, jaminan  serta empati yang mana dalam kondisi pelayanan yang diberikan oleh pelayanan oleh seorang karyawan masih kurang cukup baik, serta ada beberapa kualitas produk masih kurang sesuai harapan pelanggan. Data penelitian diperoleh melalui wawancara dan analisis deskripstif. informan yang digunakan dalam penelitian sebanyak 8 orang diantaranya 1 pengelola, 2 karyawan, 5 konsumen. Hasil penelitian diharapkan dapat memberikan informasi yang berguna bagi pihak pengelola maupun kepuasan konsumen. Data yang diperoleh diolah dengan menggunakan analisis deskriptif. Analisis kualitatif menggunakan teknik keabsahan data, reduksi,sajian data, dan kesimpulan atau vertivikasi. Hasil penelitian menunjukkan bahwa adanya peningkatan kualitas produk dan pelayann untuk kepuasan konsumen. Kualitas produk di Sanita Catering 8 (delapan) standar kualitas produk yang baik diantara 8 (delapan) kualitas produk tersebut adalah flavour, consisteny, texture, nutrional content, visual appeal, aromatic appeal, temperature, dan recipes. Pelanggan tetap berpendapat bahwa kualitas produk yang di Sanita Catering sudah tergolong cukup baik akan tetapi ada beberapa kualitas produk yang perlu ditingkatkan meliputi consisteny, texture, temperature dan recipes.Kualitas pelayanan di Sanita Catering mempunyai 5 (lima) unsur diantara 5 (lima) dimensi kualitas pelayanan tersebut adalah reliability (keandalan), responsiveness (ketanggapan), assurance (jaminan dan kepastian), emphaty (empati), tanggible (berwujud). Karyawan berpendapat bahwa masih ada beberapa yang harus ditingkatkan meliputi dalam unsur dimensi responsiveness (ketanggapan) dan emphaty (emphaty), guna meningkatkan kepuasan konsumen pembelian produk pada periode berikutnya.

Villa Kampung Gunung Kuningan merupakan resort yang terdapat di Kabupaten Kuningan. berkembangnya beberapa pembangunan hotel di Kabupaten Kuningan mengakibatkan tamu yang akan berkunjung ke Kabupaten Kuningan memiliki beberapa alternative pilihan untuk tempat menginap ketika akan berkunjung ke Kabupaten Kuningan, hal ini yang mendorong penulis untuk menganalisa kualitas pelayanan khususnya petugas front office deparment terhadap kepuasan tamu, adapun dimensi yang penulis teliti adalah  bukti fisik (tangible), kehandalan (reliability), daya tangkap (responsiveness), jaminan (assurance) dan empathy, hal tersebut merupakan alat ukur untuk mengukur kualitas pelayanan. Alat ukur tersebut diharapkan dapat membantu manajemen Villa Kampung Gunung dapat meningkatkan pelayanan kepada tamu. Metode penelitian yang dilakukan pada skripsi ini adalah kuantitatif dengan cara menyebarkan angket pertanyaan kepada tamu yang berkunjung, dengan mengambil responden sejumlah 96 tamu dan seluruhnya dijadikan sebagagai sampelnya.

Health services are a form of health effort that is socio-economic in nature, meaning that it is a business that is social in nature but strives to obtain a financial surplus by managing it professionally and paying attention to economic principles. Improving quality in health services is not only oriented towards quality service processes, but also results in quality health services that are in accordance with patient wishes. Knowing the influence of internal medicine outpatient services on patient satisfaction at RSU Aisyiyah Purworejo. The type of research is quantitative. The population in this study is outpatients from the internal medicine clinic at the Aisyiyah Purworejo General Hospital in Purworejo with a population of 50 people. Data were collected using observation, interview and questionnaire techniques. Data were analyzed using Likert scale analysis techniques, multiple simple regression analysis, determination analysis, F test and t test. The results of the F test obtained F count = 9.351 with p = 0.000. Because the p-value < level of significance 0.05. then Ho is rejected and Ha is accepted. This means that there is an influence of the quality of outpatient services on patient satisfaction simultaneously. t test obtained all p-values of the independent variables below 0.05, meaning that each independent variable which includes Tangible, Reliability, Responsiveness, Emphaty and Assurance has a significant influence on outpatient satisfaction at RSU 'Aisyiyah Purworejo. The Adjusted R Square value is 0.460 , this number is called the coefficient of determination value. The determination value is 460 t, meaning that 46.0% of the patient satisfaction level can be explained by service quality which includes tangible aspects, Reliability, Responsiveness, Emphaty and Assurance 

The aim of this research is to examine the influence of package prices and network quality on Telkomsel card customer loyalty in the Kaliglagah Village area. The sampling technique in this research uses a non-probability technique, namely the incidential sampling technique. The population of Telkomsel card users is infinite, so the number of samples in this study was calculated using the Lemeshow formula with a result of 100 respondents. The data analysis technique used in this research is the Likert scale, validity and reliability tests. Correlation coefficient test, multiple linear regression test, determination analysis, t test, and F test. The results of the multiple linear regression test calculation, the number Y = 6.105 + 0.411X1 + 0.252X2 shows that every time there is an increase in one score for the package price variable, it increases customer loyalty by 0.411, every time there is an increase in one score for the network quality variable there will be an increase in customer loyalty by 0.252. The determination test obtained a coefficient of determination of 0.559 that the customer loyalty variable can be influenced by the package price and network quality variables by 55.9%. From the t test, it can be concluded that the package price variable (X1) has a positive and significant effect on the customer loyalty variable because it has a significance of 0.000 (P> 0.05) and the tcount > ttable (4.601 > 1.984), meaning the package price variable (X1 ) has a positive and significant effect on customer loyalty (Y). The same applies to the network quality variable (X2) which has a significance of 0.000 (P> 0.05) and a value of tcount > ttable (3.086 > 1.984), so it can be concluded that the network quality variable (X2) has a positive and significant effect on consumer loyalty (Y). . Customer loyalty can be increased by providing additional facilities on the card in the form of affordable Telkomsel card prices, and maintaining stable network quality. 

The principles of transparency and accountability must be upheld in the management of village funds. Second, as a key in implementing the program planned by the village government and ensuring that the amount of funds is allocated properly. This researcher entitled The Effect of Government Accountability and Transparency on Village Fund Management (Case Study Turus Village, Kemiri District, Purworejo Regency. The main purpose of this research is that the researcher wants to examine more deeply about the management of the Village Fund, especially in the village of Turus.Sources of data using primary and secondary data.The population in this study is the people who live in Turus Village.The sampling technique used is the purposive sampling technique, with a total of 80 samples.Instrument testing techniques include validity and reliability tests. The data analysis technique used is the classical assumption test in the form of: 1) normality, 2) multicollinearity, 3) heteroscedasticity. Hypothesis testing using multiple linear regression analysis coefficient of determination, t test and F test. The results show that 1) the regression coefficient (β) of Accountability (X1) on the management of village funds (Y) is 0.245 with a significant value of 0.008 (p value <0.05), which means that the Accountability variable has an effect on the management of Village Funds. 2) The test results show the regression coefficient value (β) of Transparency (X2) to the management of village funds (Y) of 0.588 with a significant value of 0.000 (p value <0.05), which means that variable transparency partially affects the management of Village Funds. 3) The value of sig p is 0.00, because the value of sig. p < 0.05, it can be interpreted that there is a simultaneous influence between the accountability variable and the transparency variable on the management of village funds. then it is known that F count = 36.467 which means that the variables of accountability andtransparency simultaneously affects the management of village funds. 4) The result of the coefficient of determination shows 0.486. It can be interpreted that the transparency and transparency variables simultaneously are 48.6%, while the variables outside the measured are (100%-48.6%) = 51.4%. 

This study aims to determine the effect of product variation on customer satisfaction in Toko Ramai Semarang, the effect of product quality on customer satisfaction in Toko Ramai Semarang, the effect of service quality on customer satisfaction in Toko Ramai Semarang, the influence of product variation, product quality, and service quality simultaneously affect satisfaction consumers of Toko Ramai Semarang. The type of research used is inferential. The population in this study are consumers who shop at TokoRamai Semarang. The sampling technique used the accidental sampling method with a total sample of 100 people. The data collection technique uses a questionnaire that has been tested for validity and reliability. The data analysis technique used to answer the hypothesis is multiple regression.

The research objective is to examine the effect of social factors on intention and their impact on student behavior in utilization internet of library as an information media. The method used is the survey method by distributing questionnaires. The research data obtained is based on the perception student of Universitas Semarang students on the utilization internet of library carried out by the Universitas Semarang Library as a student information media, with 95 respondents. The research method uses validity test, reliability test, and classic assumption test, hypothesis test, multiple linear regression model (path analysis) with SPSS 23 program. The results of testing social factors directly and indirectly through the intention in using internet of library do not effect on student behavior in utilization internet of library carried out by Universitas Semarang students as their information media.

This research aims to determine the practice of managing savings funds for Eid packages in Sumber Pandan Village, Grujugan District, Bondowoso Regency. This research uses a qualitative approach. This type of research is in the form of field research. The location of this research is in Sumber Pandan Village, Grujugan District, Bondowoso Regency. Determination of informants using purposive. Data collection techniques use observation, semi-structured interviews and documentation. The data analysis uses descriptive data. Meanwhile, the validity of the data uses Validity, Reliability, Extended Observations, Triangulation, and Reference Materials. The results of the research show that the practice of managing savings funds for Eid packages in Sumber Pandan Village, Grujugan District, Bondowoso Regency, is that the management of savings funds is clearly carried out in matters related to good transactions and is managed by taking into account the profits that will be obtained later. Some savers believe that they don't know directly what their savings are used for. Most of them don't feel comfortable asking this because it is sensitive and private. Judging from sharia economic law, the implementation of Eid savings fund management according to Wahbah Zuhaili is halal for the manager (service provider) and according to Imam Abu Hanifah, he believes that the profit is shodaqoh. From this opinion, the researcher concluded that the Eid savings fund management transaction was permissible because the essence of Eid savings fund management was appropriate and fulfilled the elements of the wadiah yad dhamanah contract.      

E-commerce competition in Indonesia makes e-commerce companies compete to develop strategies to win the competition. Customer loyalty is an important factor to lead in the competition. This research focuses on how much influence website service quality has on customer loyalty. This research is also to find out which website quality factors have the most influence on customer loyalty with customer satisfaction as a mediating factor. The factors that influence e-commerce customer loyalty are analyzed using concepts including the dimensions of service quality consisting of (physical evidence, reliability, responsiveness, assurance, empathy) and Corporate Image as the variable that influences and Customer Satisfaction as the variable that is affected. The sample in this study were 96 respondents. With the sampling method using the purposive sampling method. The results obtained that there is a positive and significant influence between the dimensions of service quality and company image on customer satisfaction.  Keywords: E-commerce website, Service Interaction Quality, Customer Satisfaction

This research was conducted at Patra Semarang Hotel & Convention which aims to analyze and explain the influence of leadership style and organizational culture on employee performance, and to find out which variables are most influential on tourist satisfaction.This research uses quantitative methods with 55 respondents. The validity and reliability test techniques, multiple regression analysis, hypothesis testing through the f test, t test, coefficient of determination and beta coefficient.The results showed that the level of testing was significant and positively influenced by the regression equation, Y = -0.005 X1 + 0.971 X2 and it was proven that the organizational culture variable had the most dominant influence on employee performance with a regression coefficient of 0.971. The conclusion from this study that of the two independent variables, organizational culture is a variable that has a positive effect on employee performance at Patra Semarang Hotel & Convention.

Product distribution is a crucial element of the supply chain system that ensures the smooth flow of goods from producers to consumers at minimal cost and with high reliability. Distribution efficiency not only reduces operational costs but also improves customer satisfaction, market competitiveness, and business sustainability. In the context of Micro, Small, and Medium Enterprises (MSMEs), distribution efficiency becomes even more critical due to limited financial, human, and infrastructural resources. This study aims to analyze the product distribution efficiency of UMKM Kerupuk Jaya Pesona, located in Cinanggung Village, Serang Regency, Banten Province, by applying two classical transportation methods: the North West Corner (NWC) and Least Cost (LC) methods. Both methods were used to determine the allocation pattern that minimizes total transportation cost across three destination regions: Serang, Cilegon, and Pandeglang. The data include three couriers (as supply sources) and three market destinations (as demands), totaling 18,000 product units per distribution cycle. The results show that both NWC and LC methods yield the same total transportation cost of Rp 358,000,000, although their allocation patterns differ. This indicates that the supply–demand and cost structure of the UMKM’s logistics system is balanced. This research concludes that simple optimization methods such as NWC and LC can serve as practical decision-support tools for MSMEs without requiring complex computational models. The study also recommends the application of the Modified Distribution (MODI) method to verify the optimality of the solution and highlights the importance of logistics efficiency in strengthening MSME competitiveness in the digital era.

Digital Business is experiencing rapid growth, including in the online-based food business. The Internet is creating a new face in interactive communication between sellers, consumers and business partners. This allows the company to be able to interact and work together continuously to be able to develop products, marketing, delivery and maximum service to get customer satisfaction. One type of business that is currently growing rapidly and is very popular with customers is food delivery services including go food, grab food and shopee food. This delivery service will increasingly compete according to the response from customers, influenced by the quality of service. The purpose of this study was to find out how service quality affects customer satisfaction, especially in online- based food delivery applications. The research used in this research is quantitative analysis method. The method used is to collect information obtained from questionnaires. Variable indicators were tested for validity and reliability. In testing this validity using the Pearson Correlation approach. The reliability test in this study used Cronbach, Alpha coefficient. The results of the study explain that the service variable partially has a positive effect on customer satisfaction. The influence of service quality provided by service providers and service partners is very well responded by application users.

This research is to know the Influence of Communication, Motivation, And Work Ability To Performance Of Subdistrict Officer Of Universitas STEKOM Semarang. Research data was obtained through questionnaire. The sample used in this research is 82 respondents. The data obtained were processed by using descriptive  analysis  and  quantitative  statistical  analysis.  Quantitative  analysis using multiple regression analysis to determine the effect of independent variables to  dependent  variables,  but  before  the  test  is  done  first  test  the  validity and reliability test.The result of regression analysis shows that Communication, Motivation, and Work Ability to Performance.

Quality of service not yet optimal because many basic health facilities do not meet the standards of service readiness and the absence of standard health service guidelines. Puskesmas, which are first-level health facilities, are at the forefront of efforts to reduce inequalities in health development in all regions. The purpose of this study was to describe the quality of health services for outpatients at the Lateri Public Health Center in Ambon City in 2020. This type of research is a quantitative study using a descriptive design with a sample of 137 respondents by using accidental sampling. The instruments used were questionnaires and writing instruments. The data analysis used was univariate analysis. Research resultIt is known that the tangibles variable (evidence / form) the respondent answered did not support more with it, the number of respondents was 69 people (50.4%). Reliability (Reliability), respondents answered more not according to amounting to 69 (50.4%). For the responsiveness variable (responsiveness), respondents answered responsiveness amounted to 83 people (60.6%), good Assurance (Assurance) amounted to 95 people (69.3%) while the empathy variable (empathy) who answered was 97 people (70.8 %).It is concluded that almost all of the dimensions of service quality found in this study are good.

Penelitian ini dilakukan pada Museum Jawa Tengah Ranggawarsita yang bertujuan untuk menganalisis dan menjelaskan pengaruh kualitas pelayanan dan amenitas terhadap kepuasan pengunjung yang mana mengalami kondisi kurang baik fasilitas umum, sarana prasarana akomodasi yang memadai, serta tangible, reliability, responsiveness, assurance, serta emphaty yang mana dalam kondisi pelayanan yang diberikan oleh pelayanan oleh seorang pramuwisata masih kurang baik dalam meyakinkan wisatawan dalam melakukan kunjungan ulang pada daya tarik wisata.  Data penelitian diperoleh melalui kuesioner dan wawancara. Sampel yang digunakan dalam penelitian sebanyak 58 responden. Hasil penelitian diharapkan dapat memberikan informasi yang berguna bagi pihak pengelola maupun kepuasan pengunjung. Data yang diperoleh diolah dengan menggunakan analisis deskriptif dan analisis statistik kuantitatif. Analisis kuantitatif menggunakan analisis regresi berganda untuk mengetahui pengaruh variabel independent terhadap variabel dependent, uji model, uji hipotesis, dan namun sebelum dilakukan uji tersebut dilakukan dahulu uji validitas dan uji reliabilitas.  Hasil analisis regresi menunjukkan bahwa kualitas pelayanan yang baik serta peningkatan sarana dan prasarana yang memadai terhadap kepuasan pengunjung. Maka hasil uji analisis regresi berganda menunjukkan nilai F yang signifikan, dengan nilai korelasi determinasi adjusted R2 square sebesar 0,636. Hal ini menunjukkan bahwa kualitas pelayanan dan amenitas mempengaruhi secara nyata terhadap kepuasan pengunjung secara bersama-sama dengan keeratan hubungan sebesar 63,6%. Hal ini menunjukkan bahwa untuk meningkatkan kepuasan pengunjung pada Museum Jawa Tengah Ranggawarsita perlu adanya peningkatan kualitas pelayanan yang baik terhadap wisatawan, serta peningakatan sarana prasarana amenitas.

This study aims to explain the effect of financial capital on the performance of SME companies through innovation strategies. In this case, the direct effect of financial capital on innovation strategies is explained, the direct effect of financial capital on SME company performance and, the effect of financial capital on the performance of SME companies through innovation strategies. This research is a quantitative study with an analysis unit of SME companies in Makassar City. the number of samples of 180 SME companies taken accidentally. The analytical methods that are used include validity, reliability, goodness of fit, conventional factor analysis, regression analysis, and path analysis with the help of Amos software. The results of this study indicate that: a) financial capital does not have a direct positive effect on innovation strategy b) Wear capital has a significant positive direct effect on SME company performance c) Innovation strategy does not have a significant effect in mediating between capital gains and SME company performance.  Keywords: Financial Capital, Innovation Strategy and SME Company Performance.