Publication Search

This study aims to analyze the phenomenon of slang usage on the TikTok social media platform as a form of linguistic adaptation in digital communication. Using a qualitative descriptive approach, this research examines how users modify language structures to create more effective, expressive, and socially meaningful interactions. Data were collected through participatory observation of content appearing on the For Your Page (FYP) feature and analyzed using textual and contextual methods. The findings reveal that slang formation on TikTok occurs within three main domains: phonological transformation through sound reduction to produce linguistic aesthetics, morphological modification through the creation of efficient acronyms, and cognitive-semantic shifts that redefine the meanings of existing vocabulary. These findings demonstrate that slang is not merely a temporary communication trend, but also functions as an important sociolinguistic instrument for constructing group identity, strengthening emotional connections, and reflecting the cognitive and cultural dynamics of contemporary digital society amid the rapid development of information technology.

Economic Order Quantity (EOQ) is one of the methods in inventory management used to determine the optimal order quantity to minimize total inventory costs, which include ordering costs and storage costs. This study aims to analyze the application of the EOQ model in managing inventory in a company. By using data on raw material usage, ordering costs, and storage costs, the results show that the application of EOQ can optimize the amount of purchases and order frequency more efficiently. The results of the analysis show that the application of the EOQ model contributes to reducing operational costs and increasing the effectiveness of stock management. Therefore, EOQ can be used as an appropriate inventory management strategy to support the efficiency and productivity of the company. Economic Order Quantity (EOQ) in controlling coffee inventory at the Suteki Medan Coffee Shop to minimize total inventory costs. The EOQ method is used to determine the optimal order quantity with the most efficient cost, as well as considering safety stock, reorder point, and total inventory cost.