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This research is motivated by the importance of achieving the success of the tahfidz program at the Tebuireng 08 Islamic Boarding School in Banten, which faces a number of limitations in strategic management aspects. Therefore, this research focuses on planning, evaluation, and exploration of internal and external factors that have the potential to influence the success of the tahfidz program. The theoretical framework used in this research is the theory of strategic management and the theory of Al-Qur'an memorization, which are considered relevant to understanding the dynamics of the implementation of the tahfidz program in Islamic boarding schools. This research uses a qualitative approach with the aim of digging in depth information related to the strategies, mechanisms, and practices of implementing the tahfidz program at the Tebuireng 08 Islamic Boarding School. The data collection process was carried out through in-depth exploration so that a real picture of the program planning and implementation was obtained. The results of the study indicate that the tahfidz program is implemented through tiered stages starting from the formulation of the institution's vision, mission, and objectives, then translated into the form of a tahfidz program as the main program. The findings of this study confirm that the planning of the tahfidz program at the Tebuireng 08 Islamic Boarding School (Pondok Pesantren Tebuireng 08) adheres to strategic management principles, particularly through a trend-watching mechanism that takes into account the internal and external conditions of the Islamic boarding school. This makes the planning more implementable and focused on achieving the desired goals. Furthermore, the program's success is supported by a continuous evaluation mechanism that allows for dynamic improvements and adjustments. Thus, this study emphasizes that the success of the tahfidz program is determined not only by spiritual aspects, but also by strategic management that is systematic, planned, and adaptive to environmental changes.

This study describes the role of leadership in improving the quality of education through School Based Management which is applied at S MI Roudlotul Jannah Prambon with the formulation of the research problem: What is the role of leadership in improving the quality of education, What are the supporting and inhibiting factors in improving the quality of education through School Based Management . The method used is a qualitative approach with a case study approach. Data collection techniques are used by observation, interviews and documentation studies. Data analysis techniques are made by data reduction, data display and conclusion (verification) and data validity. The results of this study indicate that school principals have implemented SBM to improve the quality of education with the following activities: First, madrasah heads have planned and evaluated school programs, curriculum management and teaching and learning processes, student services, human resource management, financial management, facility management and Infrastructure and School-Community Relations. Second; the head of the madrasa plays a role as; Supervisors, Managerial and Educators thus the leadership role of the head of the madrasa at MI Roudlotul Jannah in order to improve the quality of education, has been quite well demonstrated by the graduation standards which increase every year. Third; supporting and inhibiting factors include: Supporting: Visionary Leadership, Qualified Teachers, Relevant Curriculum, Parental and Community Participation and Adequate Facilities; Barriers: Technology and Globalization Challenges, Lack of Funding Sources, Inadequate Evaluation and Monitoring, Lack of Access to Technology and Infrastructure.

This study aims to describe the marketing strategy applied by Pondok Pesantren Tahfidzul Qur'an Darul Ulum Khulafaur Rosyidin in improving the image of the institution and attracting public interest in pesantren education. This research uses a descriptive qualitative approach with data collection techniques through observation, interviews, and documentation. Data analysis was carried out descriptively qualitative, with data validity testing through credibility, transferability, dependability, and confirmability tests. The results showed that the marketing strategy is carried out through determining the target market tailored to the needs of the community, determining the competitive position with other institutions, as well as the marketing mix through social media promotions, brochures, superior religious activities, and active involvement of all school components including alumni. The implementation of this marketing strategy has proven effective in increasing the number of new students and forming a positive image of the institution. Excellent programs such as Tahfizhul Qur'an become the main attraction of the pesantren. Thus, a planned marketing strategy that involves all elements of the school is very important in increasing public trust in pesantren educational institutions.