Peluang Dan Tantangan Dalam Membangun Bisnis Kerajinan Kulit Online Studi Kasus Koodoo Company

Muhammad Azmi Al Mutawakkil ; Melani Putri Utami ; Razak Fariz Maulana
Bhinneka: Jurnal Bintang Pendidikan dan Bahasa 📅 2024 Vol 2, No 2 🔗 DOI: 10.59024/bhinneka.v2i2.703
Abstract
This research is based on the growth of the phenomenon of online shopping through Instagram social media which continues to increase from time to time. Entrepreneurs today are expected to utilize Instagram social media to promote their products, in accordance with the demands of the times. This research aims to identify opportunities and challenges in developing an online business with a case study on Koodoo Company. This research adopts a qualitative approach with a case study method to identify, investigate, and discuss issues in depth with the business owner. In this study, the findings show that there are various opportunities that can be utilized in building an online business, such as potential market growth and consumer penetration through digital platforms. The implications of this scientific work can provide deep insights for online business players, especially through a case study involving Koodoo Company. By understanding the opportunities that exist, companies can design more effective strategies to exploit the digital market.
Keywords
social media; online shop; instagram
How to Cite

Muhammad Azmi Al Mutawakkil, et al. (2024). Peluang Dan Tantangan Dalam Membangun Bisnis Kerajinan Kulit Online Studi Kasus Koodoo Company. Bhinneka: Jurnal Bintang Pendidikan dan Bahasa, 2(2). https://doi.org/10.59024/bhinneka.v2i2.703

Muhammad Azmi Al Mutawakkil; Melani Putri Utami; Razak Fariz Maulana, "Peluang Dan Tantangan Dalam Membangun Bisnis Kerajinan Kulit Online Studi Kasus Koodoo Company," Bhinneka: Jurnal Bintang Pendidikan dan Bahasa, vol. 2, no. 2, 2024.

Muhammad Azmi Al Mutawakkil; Melani Putri Utami; Razak Fariz Maulana. "Peluang Dan Tantangan Dalam Membangun Bisnis Kerajinan Kulit Online Studi Kasus Koodoo Company." Bhinneka: Jurnal Bintang Pendidikan dan Bahasa, vol. 2, no. 2, 2024.

Muhammad Azmi Al Mutawakkil; Melani Putri Utami; Razak Fariz Maulana. "Peluang Dan Tantangan Dalam Membangun Bisnis Kerajinan Kulit Online Studi Kasus Koodoo Company." Bhinneka: Jurnal Bintang Pendidikan dan Bahasa 2, no. 2 (2024).

Muhammad Azmi Al Mutawakkil, et al. (2024) 'Peluang Dan Tantangan Dalam Membangun Bisnis Kerajinan Kulit Online Studi Kasus Koodoo Company', Bhinneka: Jurnal Bintang Pendidikan dan Bahasa, 2(2). doi: 10.59024/bhinneka.v2i2.703.

Muhammad Azmi Al Mutawakkil; Melani Putri Utami; Razak Fariz Maulana. Peluang Dan Tantangan Dalam Membangun Bisnis Kerajinan Kulit Online Studi Kasus Koodoo Company. Bhinneka: Jurnal Bintang Pendidikan dan Bahasa. 2024;2(2).

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