The aim of this research is to have an overview of servant leadership, organizational commitment and Organizational Citizenship Behavior (OCB) at the Regional Secretariat of West Tanjung Jabung Regency and to analyze the influence of servant leadership on Organizational Citizenship Behavior (OCB) mediated by organizational commitment at the Regional Secretariat of West Tanjung Jabung Regency. The analysis tool used is PLS. The research results show that the leadership in this agency shows good leadership attitudes. Organizational commitment at the Regional Secretariat of West Tanjung Jabung Regency, it can be seen that the level of employee commitment to the organization as a whole is relatively high. Meanwhile, Organizational Citizenship Behavior (OCB) at the Regional Secretariat of West Tanjung Jabung Regency, overall it can be concluded that the OCB of employees in this agency is in the Fairly High category. Servant leadership has a positive and significant effect on organizational commitment. Servant leadership has a positive and significant effect on Organizational Citizenship Behavior. Organizational commitment has a positive and significant effect on Organizational Citizenship Behavior. Servant leadership has a positive and significant effect on Organizational Citizenship Behavior through the organizational commitment of employees at the Regional Secretariat of West Tanjung Jabung Regency.

This study aims to analyze the relationship between customer experience, customer satisfaction, and customer loyalty at PT Bank Permata Tbk. In an increasingly competitive banking industry, customer experience has become a critical factor influencing customers' perceptions of bank services. A positive experience can enhance customer satisfaction, which ultimately contributes to their loyalty to the banking institution. This research employs a quantitative method using a survey of 100 customers of PT Bank Permata Tbk. The data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) with SmartPLS 4. The findings reveal that customer experience has a positive and significant impact on customer loyalty, and customer satisfaction also positively and significantly affects customer loyalty. However, no mediating effect was found of customer satisfaction on the relationship between customer experience and customer loyalty.

His research analyzes the halal branding strategy of PT Indofood CBP Sukses Makmur Tbk in supporting global expansion in the international Muslim market. The main focus of the research is on the use of product innovation, halal certification, and local culture-based promotion as strategies to increase competitiveness and loyalty of Muslim consumers. By integrating sharia principles and Islamic business practices, Indofood has successfully expanded its product range to more than 80 countries, including the Middle East, Africa, and Asia. The results show that globally recognized halal certification and product customization to local preferences are the main factors for the success of this strategy. However, challenges such as variations in halal regulations between countries and increasing global competition are still issues that need to be addressed. This study provides recommendations for other multinational companies in optimizing halal branding as a strategic tool to expand the international Muslim market. Keywords : Global expansion, Halal branding, Islamic business strategy, Muslim market, PT Indofood CBP

Deli Serdang Regency located in North Sumatra Province has significant economic potential, supported by the agriculture, industry, trade, and service sectors. In recent years, Deli Serdang Regency has experienced fluctuations in its economic growth. This study analyzes the economic growth of Deli Serdang Regency using the Solow-Swan model. Secondary data from the Central Statistics Agency (BPS) in 2019-2020 accessed through the website https://www.bps.go.id/id analyzed to estimate model parameters. The results show that: (1) the level of savings and investment has a significant effect on economic growth, (2) technology and labor growth play an important role in increasing productivity, and (3) fiscal and monetary policies need to be optimized to increase economic growth. The Solow-Swan model effectively explains the dynamics of economic growth in Deli Serdang Regency.

This research aims to analyze the impact of delays in the submission of accountability reports on the presentation of financial statements at KPPN Surabaya II and to examine the legal mechanisms related to the timeliness of LPJ submissions at KPPN Surabaya II. This study employs a qualitative case study approach. Primary data sources were obtained from structured interviews with 2 informants. Secondary data were obtained from documentation, where the required documents were the financial statements of KPPN Surabaya II for the 2023 period, LPJ satker, and letters or reports of administrative sanctions. The informants in this study were selected using purposive sampling with specific criteria, namely individuals who are experienced and directly responsible for the processes of verification, accounting, and financial report preparation. The analysis method in this study uses thematic analysis. The results of this study indicate that most work units have submitted their financial reports on time, but there are still several units that are late. The delays were caused by technical constraints such as disruptions in the SAKTI system and recording errors, as well as human resource factors, particularly related to the adaptation to digital technology. The impact of the delay is the decline in the quality of financial reports due to incorrect entries or inaccurate data from the delayed LPJ, as well as the hindrance of the evaluation and budget allocation processes.