In the "Jakarta 101" advertising campaign, there are three local tourist locations in Jakarta that are rarely visited and hidden gems that we want to highlight, namely Difabis Kopi, Museum di Tengah Kebun, and Gang Hijau Cemara. In the process of creating this campaign, the Art Director has a central role. pre-production to post-production stages. The Art Director is responsible for designing the initial concept in the form of a visual concept, creating a logo, and executing the concept. The main objective of this advertising campaign is to introduce the unique side and hidden advantages of local tourist attractions in Jakarta , and also produce a campaign that is effective when viewed visually and in reading this journal, while presenting an innovative approach for those interested in opening a highly creative business both within and outside the city. The reasons behind the creator's initiative in creating the advertising campaign " Jakarta 101" is to spread awareness that amidst the hustle and bustle of the metropolitan city, there are unique locations such as coffee shops that empower individuals with disabilities, interactive museums with guides who discuss the meaning behind each historical artifact, as well as educational places that emphasize the importance of environmental awareness and recycling practices. This advertising campaign aims to increase tourists' interest in visiting local tourist attractions in Jakarta that are rarely visited and hidden gems in Jakarta.

Marketing strategy is important in order to develop a business. In the era of technological development like today there are many ways to market a product. It is known that currently many people in their daily lives use online media or the internet in carrying out their activities, therefore online marketing is something that must be emphasized in business. In addition, with online marketing, businesses can be reached by a wider audience. This study aims to determine the significance of the influence of (1) online promotion on purchasing decisions at Mbak Bakul's Frozen Food business (2) customer value on purchasing decisions for Mbak Bakul's Frozen Food (3) ease of transactions on purchasing decisions for Mbak Bakul's Frozen Food (4) online promotion, customer value, and ease of transactions on purchasing decisions for Mbak Bakul's Frozen Food. This study uses a quantitative approach with an associative research type. The sampling technique used was accidental sampling, with a total of 100 respondents, namely all buyers of Frozen Food Mbak Bakul Kediri. The data collection technique in this study using a Likert scale through distributing questionnaires, which was then analyzed validity test and reliability test, classical assumption test, hypothesis testing, namely t test, f test, and coefficient of determination test, and multiple linear regression test. From this study, the results show that it is known that the variables of online promotion, customer value, and ease of transactions simultaneously or together have a positive and significant effect on purchasing decisions for Mbak Bakul's Frozen Food. Furthermore, the results of the coefficient of determination test show the R Square coefficient value of 0.761, which means that the online promotion variable, customer value, and ease of transaction are able to explain the purchasing decision variable by 76.1%.

The increasingly intense competition in the era of globalization demands companies continuously adjust their strategies to adapt to changing conditions. Human resources are key to the successful implementation of company activities, requiring a focus on improving their quality. One important factor influencing employee performance is organizational citizenship behaviors (OCB), which are affected by job satisfaction, effective leadership, and workplace spirituality. This study examines the influence of job satisfaction on effective leadership, workplace spirituality, and organizational citizenship behaviors in the Mandiri University Group in the DKI Jakarta Province, as well as the mediating roles of effective leadership and workplace spirituality. This research employs a quantitative approach with data collected through questionnaires from 220 respondents. Data analysis was conducted using Structural Equation Modeling (SEM) and hypothesis testing. The results show that job satisfaction has a significant positive effect on effective leadership and workplace spirituality but not on organizational citizenship behaviors. Workplace spirituality has a significant positive effect on organizational citizenship behaviors, while effective leadership does not. Job satisfaction influences organizational citizenship behaviors through workplace spirituality but not through effective leadership. The implications of this study highlight the importance of enhancing job satisfaction and workplace spirituality to promote organizational citizenship behaviors. Managers and leaders at Mandiri University Group in DKI Jakarta Province should pay more attention to aspects that can improve job satisfaction and workplace spirituality to achieve organizational goals effectively. This study provides theoretical and practical contributions to the development of a model of organizational citizenship behaviors through job satisfaction and workplace spirituality

Penelitian ini bertujuan untuk mengethu peningkatan Patient Satisfaction melalui  Islamic Service Quality  dengan Hospital Brand Relegius Image Sebagai Variabel  Moderating pada Rumah Sakit Umum Daerah dr. Gunawan Mangunkusumo Kabupaten Semarang, Populasi dalam penelitian ini adalah pasien/keluarga pasien rawat inap.  Pembahasan pentingnya Islamic service quality dan Hospital Brand Relegius Image untuk meningkatkan kepercayaan pasien telah banyak didiskusikan di beberapa kajian pustaka. Populasi dalam penelitian ini adalah pasien instalasi rawat inap RSUD dr Gunawan Mangunkusumo. Dengan menggunakan teknik pengambilan stratified random sampling yakni pengambilan sampel dengan memperhatikan karakteristik populasi sehingga sampel menjadi representasi. Pengambilan sampel menggunakan rumus Slovin, data diperoleh dari 180 orang responden dengan menggunakan kuesioner. Analisis data dengan menggunakan Analisis Deskriptif Variabel dan Analisis SEM dengan Metode Partial Least Square (PLS) menunjukkan bahwa bahwa Islamic Service Quality memiliki pengaruh signifikan dan positif terhadap Patient Satisfaction. Lebih lanjut, pengujian hipotesis menunjukkan bahwa pengaruh ini menjadi semakin kuat apabila rumah sakit memiliki hospital brand image religius yang kuat. Keandalan memiliki nilai mean terendah dalam Islamic Service Quality, Keunikan nilai-nilai keagamaan yang diimplementasikan dalam layanan kesehatan tidak hanya meningkatkan kualitas layanan tetapi juga memperkuat hubungan antara pasien dan penyedia layanan.

This study aims to describe the implementation of Local Government Information Systems (LGIS), Government Internal Control Systems (GICS), and Financial Report Quality (FRQ); evaluate the effect of LGIS and GICS implementation on FRQ; and analyze the role of Human Resource Competence in moderating the relationship between LGIS and GICS on FRQ. The research employs a quantitative approach, focusing on theory testing through numerical variables and data analysis using statistical procedures. The study utilizes the Partial Least Square (PLS) method in Structural Equation Modeling (SEM) with the WarpPLS 8.0 software, involving 128 respondents from various Local Government Agencies. The results indicate that the implementation of LGIS and GICS positively and significantly affects FRQ. Furthermore, Human Resource Competence enhances the relationship between LGIS and GICS with FRQ, suggesting that improving HR competence can increase the effectiveness of LGIS and GICS implementation in enhancing financial report quality. This study is expected to provide input and contribute to the District Government as an evaluation tool for the implementation of LGIS and GICS. This study also combines the variables of LGIS and GICS on FRQ using the Agency Theory approach.

This study aims to find out and analyze law enforcement against money politics crimes by legislative candidates in the 2024 general election in East Nusa Tenggara Province. This research is a normative judicial legal research sourced from primary legal materials and secondary legal materials with  a case approach and a legislative approach. Data collection in this study uses interviews and documentation Furthermore, the legal materials that have been collected are described in a qualitative descriptive manner in order to obtain a picture that can be understood clearly and directed to answer the problem. The results of the study show that (1) Money politics actors have not been fully held criminally accountable for what they have done. Law enforcers must provide criminal penalties to perpetrators who have fulfilled the elements of criminal responsibility fairly so that they can have a deterrent effect so that it is hoped that in the future money politics cases will be minimized. (2)  The role of the Integrated Law Enforcement Center (Gakkumdu) in handling cases of violations of the 2024 simultaneous elections in East Nusa Tenggara Province is to resolve violations of election crimes.

The aim of this research is to analyze the influence of political awareness on political participation in Bakung Udik Village, Tulang Bawang Regency. The method that used here is descriptive with a quantitative approach, involving 93 respondents. Data was analyzed using a simple linear regression test with the help of SPSS version 25. The results of the research show that respondents political awareness is divided into three indicators, namely output, input, and receipt of political information and freedom in giving opinions. 45.1% of respondents showed strong political awareness in output indicators, such as interest in political developments and participation in community organization. Input indicators, 46.2% of respondents have good political awareness, including knowledge of government policies and they understand that the government influences their lives. Indicators receiving political information and feeling the freedom to give opinions show that 69.8% are categorized as influential, indicating that they are well informed and have the freedom to give their opinions. Regression analysis shows that political awareness has a significant influence on political participation, with a coefficient of determination (Rsquare) is 44.6%. This means that 44.6% of the variation in political participation can be explained by the level of political awareness, while the remaining 55.4% is affected by other factors. Overall, the political participation of the people in Bakung Udik Village is already good, it looks from a fairly high percentage of the people participation compared to those who did not participate. The conclusion is, political awareness has an important influence for increasing political participation in village head elections.

The rapid development of information and communication technology (ICT) has fundamentally changed the educational landscape. Schools, which were previously often considered as stand-alone entities, are now increasingly recognized as an integral part of wider social systems. In this context, the active role of society in the education process becomes increasingly crucial. This research aims to examine in depth how the administration of school and community relations is implemented in the digital era, as well as identifying factors that support or hinder its success. In the last few decades, there has been a paradigm shift in the understanding of education. Education is no longer solely seen as a process of transferring knowledge from teacher to student, but rather as a holistic individual development effort. Society, as a social environment where individuals grow and develop, has a very significant role in shaping the character and competence of students. Therefore, building strong and synergistic relationships between schools and society is the key to realizing quality education that is relevant to the needs of the times. This research has the main aim of analyzing, identifying, evaluating, identifying matters relating to school and community relations. This research uses a literature review approach. Research data was obtained from various sources, including scientific journals, popular articles, research reports, and relevant policy documents. Data analysis was carried out systematically by identifying main themes, comparing findings from various sources, and drawing conclusions based on existing evidence. The research results show that the implementation of administration of school and community relations in the digital era has experienced rapid development. The use of social media platforms, school websites, and mobile applications has facilitated more effective communication between schools and the community. In addition, many schools have involved the community in various school activities, such as extracurricular activities, personal development programs, and decision making regarding school policies.

POAC (Planning, Organizing, Actuating, Controlling) is a management framework used to improve effectiveness in various sectors, including education. In modern education management, the implementation of POAC plays a crucial role in achieving the goals of efficient and quality education. Planning helps set the long-term vision and strategy of the educational institution. Organizing ensures that human and material resources are managed effectively. Actuating involves leadership and motivation to ensure that all parties are active in the educational process. Control is carried out through periodic evaluation and monitoring to ensure the achievement of goals. Research shows that the proper implementation of POAC can improve learning quality, operational efficiency, and student satisfaction. The application of POAC in modern education management is an important strategy in creating educational institutions

This article explores the phenomenon of culture shock experienced by new santri in pesantren in Semarang City and its implications for their adjustment process. This research uses a qualitative approach with a narrative study method, involving six new santri who were interviewed about their experiences when they first arrived at the pesantren. The results show that new santri often feel shocked and lonely due to the significant differences in the environment compared to their homes. They face challenges in managing their time, adapting to a busy routine, and interacting with new people. Support from peers and pesantren administrators proved important in helping them overcome culture shock. This article suggests the need for guidance and counseling programs to accelerate the adjustment process of new santri, and emphasizes that this experience can be a valuable lesson for them in facing new environments in the future.