This article discusses the use of persuasive language in cosmetic advertisements on the TikTok application. Persuasion is a text that aims to invite or persuade others to take a certain action. In other words, Persuasion is used to convey a certain Intention so that the audience can carry out or accept the ideas of the author of the text. This means that persuasive writing has the ability to generate certain stimuli that are important to the author. In this study, the researcher chose a qualitative method to conduct research on the use of persuasive language in cosmetic advertisements on the TikTok application. In data collection, researchers used techniques such as capturing images, listening, and taking notes. The data used in this study were cosmetic advertisements viewed on the TikTok application which included persuasive techniques. In this study, researchers found two of the seven types of persuasive language. There are two techniques used, namely rationalization which explains the content, and the results after using cosmetics and suggestions are influencing and persuading others to accept a certain position without providing a basis for trust.

This study explores the educational values ??and internal and external musical elements contained in Randai art, one of the traditional performing arts typical of Minangkabau. Randai art not only functions as entertainment, but also as a medium for learning social, cultural, and moral values ??for the community. This study uses a literature review approach and the initial step taken is to conduct a comprehensive literature review of educational values ??and internal and external music in Randai art. The results of the study show that educational values ??in Randai include teachings about togetherness, leadership, respect for customs, and social ethics. Meanwhile, internal music in Randai consists of traditional instruments such as saluang, gendang, and talempong which are integrated with dialogue and silat movements. External music plays a role in supporting the dramatic atmosphere and conveying moral messages to the audience.

This research aims to examine the moral values ??contained in the lyrics of the song "For Women Who Are in a Hug" by Payung Teduh using a literary sociology approach. This song was chosen because the lyrics are full of meaning and describe the deep emotional relationship between the male and female characters. Through qualitative analysis, it was found that this song contains the values ??of affection and sincere love, emotional honesty, simplicity, gratitude, and respect for women. These values ??not only reflect healthy personal relationships, but also reflect the social conditions of modern society which is experiencing a crisis of emotional closeness due to the dominance of materialistic lifestyles. The results of this study show that song lyrics as part of popular literary works can be an effective medium in conveying moral and social messages in a subtle but profound manner.

This study explores ethnographic research methods in education, focusing on their characteristics, types, advantages, and limitations. The study aims to provide a systematic understanding of ethnographic research in education and identify steps to enhance its validity and reliability. A library research approach was used, analyzing various academic sources. The findings reveal that ethnography provides deep insights into school culture, classroom social interactions, and student-teacher communication patterns. Identified types of ethnographic research include realist, critical, and case study ethnography. While this method offers a holistic understanding of educational contexts, it also has drawbacks, such as researcher subjectivity and extended time requirements.

This study aims to enable researchers to describe the types of code mixing contained in the KKN Novel (Kuliah Kerja Ngebaper) created by Nurul Vidya Utama. The researcher conducted the study using a qualitative method accompanied by a qualitative descriptive approach. Meanwhile, the method of collecting information and data used a direct method in the form of dialogue analysis in the related novel. The researcher himself acted as the data collection instrument. In addition to the data notebook, the main instrument used in this study was the researcher himself. Through the results of the analysis obtained in the KKN novel (Kuliah Kerja Ngebaper) which included the combination of elements in the form of 25 words, the combination of elements in the form of 18 phrases, the combination of elements in the form of 8 basters, the combination of elements in the form of 1 repetition, and the combination of elements in the form of 1 idiom. Knowing that there are two types of code mixing, which are external and internal code mixing. English, Japanese, Mandarin, and Arabic are classified as external code mixing. While Betawi, Sundanese, and Dawan Amanuban languages are included in languages that experience code mixing. The code-mixing order itself can be divided into three, namely adjectives, nouns, and verbs. It is hoped that in the future researchers can be an alternative reference for subsequent research in the field of sociolinguistics, especially for campus studies of literary greeting codes.

This study aims to analyze the implementation of active learning strategies in enhancing the understanding of Islamic values in schools. Active learning provides space for students to actively engage in the learning process, allowing Islamic values to be understood, internalized, and applied in daily life. Through a literature review, this study examines various literatures discussing the concept of active learning, types of active learning strategies, and their impact on students’ understanding and practice of Islamic teachings. The results show that active learning strategies, such as discussions, simulations, religious projects, and reflections, significantly improve students' understanding of Islamic values in a deeper and more contextual manner. Furthermore, the teacher’s role as a facilitator is crucial in creating a conducive learning environment that supports the internalization of Islamic values. This study concludes that active learning not only enhances the cognitive aspects of students but also strengthens their Islamic character.

In the era of society 5.0, advances in digital technology have developed rapidly in the lives of the Indonesian people. One of the current digital technologies is artificial intelligence or better known as Artificial Intelligence (AI). DeepL is one of the popular online translator websites used because it utilizes Artificial Intelligence (AI) in deciphering writing. DeepL has become a very useful tool for individuals and organizations in overcoming language barriers. This study aims to analyze the Deepl Write AI platform that is often used by students for foreign language improvement in writing assignments and scientific papers. The research method using descriptive explanatory qualitative type was chosen to convey facts by providing explanations from the data obtained. The results of this study show that DeepL which uses AI contributes to improving students' writing skills and confidence.

This study aims to analyze the intrinsic elements in the novel KKN (Kuliah Kerja Ngebaper) by Nurul Vidya Utami. This novel was selected because it contains various aspects of human life during the Community Service Program (KKN), wrapped in a light yet meaningful romantic and comedic theme. The research employs a descriptive qualitative method with a structural approach, focusing on the analysis of intrinsic elements, which include theme, plot, setting, characters and characterization, point of view, language style, and moral message. The results show that the intrinsic elements in this novel are closely interconnected and together form a coherent narrative structure. The main theme presented is the dynamics of friendship, love, and personal conflict during the KKN activities. A chronological plot is used to portray the story in an orderly manner, with settings that enhance the atmosphere of the narrative. The characters are depicted with diverse and realistic traits. The third-person point of view provides an objective narrative distance, while the moral message conveys deep values about love and sacrifice. This study is expected to contribute to literary studies, particularly in understanding the structure and meaning embedded in modern literary works.
 
 

This research is motivated by the importance of understanding children's language development as an indicator of their cognitive and social abilities. The study aims to analyze language acquisition in a 6-year-1-month-old child through Mean Length of Utterance (MLU) measurement, focusing on phonological, morphological, and syntactic aspects. The method used is descriptive qualitative with data collection techniques including observation, recording, and conversation transcripts. The results show that the research subject has MLU values appropriate to their age development stage. They have good phonological ability in pronouncing almost all Indonesian phonemes, morphological mastery including basic affixes usage, and syntactic ability in forming compound sentences. This study concludes that MLU is an effective measurement tool for children's language acquisition and recommends using this method for monitoring language development in preschool-aged children.

This study examines the effectiveness of using the local legend “The Origins of Kudus City” as a learning medium to improve reading skills in elementary school students. This legend was chosen for its three unique features: first, it contains the historical narrative of Sunan Kudus, rich in Islamic-Javanese acculturation values; second, it has strong geographical relevance to students’ daily lives in Kudus; third, it presents potential for character visualization and cultural settings that are engaging for early-age readers. The study aims to analyze the influence of local legends on students’ reading development. A Systematic Literature Review (SLR) was conducted by analyzing seven relevant articles sourced from academic databases such as Google Scholar, DOAJ, and Scopus. The inclusion criteria focused on reading skills, elementary school students, learning media, and the legend of Kudus City. The results indicate that illustrated storybooks based on local legends can significantly enhance reading comprehension, increase student motivation, and encourage active classroom participation. Additionally, this learning media enables the integration of local cultural values into the educational process, making learning more contextual and meaningful. Thus, illustrated storybooks based on the legend of “The Origins of Kudus City” are proven effective as an innovative learning tool that not only strengthens reading skills but also preserves local wisdom in elementary education.