Netflix is a video on demand application that provides various film entertainment. The purpose of this research is to determine the influence that purchasing decisions have on brand image, lifestyle and content marketing. A quantitative approach using the population of all Netflix subscription service users in South Jakarta is. The technique used is non-probability sampling because the population size is not known with certainty. Data was collected through distributing questionnaires. The sample used in this research was 97 respondents who were determined by purposive sampling using specified criteria. Data were analyzed using SPSS version 27 software. The research results showed that purchasing decisions were significantly influenced by brand image, lifestyle, and content marketing had a significant influence on purchasing decisions.

This research aims to analyze the influence of price perceptions, product quality and service quality on purchasing decisions (Study on consumers of PT. Duta Teknologi Nusantara in Tangerang City). The data source used in this research is primary data by distributing questionnaires. The population of this research is consumers of PT. Archipelago Technology Ambassador. The sample in this study used the Slovin formula method and obtained 96 respondents. The analysis tool used is SPSS v.25 software. The results of this research show that price perception and service quality have a significant effect on purchasing decisions at PT Duta Teknologi Nusantara, while product quality has no effect on PT Duta Teknologi Nusantara's purchasing decisions. Archipelago Technology Ambassador.

This research aims to empirically test the partial and simultaneous influence between the independent variables profitability, firm size and financial leverage with the dependent variable income smoothing in BUMN Go Public companies on the Indonesia Stock Exchange for the period 2018 to 2022. The population in this study is all BUMN Go Public companies listed on the Indonesia Stock Exchange totaling 20 companies with 5 years of observation. The research method used is a quantitative method with secondary data originating from the company's financial reports. The sampling technique used was simple random sampling with the final sample results being 80 total samples. The data analysis techniques used are descriptive statistical analysis, classic multicollinearity assumption test, overall model test, model feasibility test, classification matrix, logistic regression analysis, and hypothesis testing. The data was processed with the help of Eviews version 12 software. This research shows the following results: (1) Partially, the profitability variable has a significant positive effect on income smoothing. (2) Partially, the firm size variable has a significant negative effect on income smoothing. (3) Partially, the financial leverage variable has no effect on income smoothing. (3) Simultaneously all independent variables, profitability, firm size, and financial leverage are proven to have an effect on income smoothing.

This research aims to determine the significant influence of workload on employee morale at the Bima Regency Agriculture and Plantation Service. This research is included in the Associative research category. The population in this research used all employees at the Bima Regency Agriculture and Plantation Service, totaling 222 employees. The research technique used was purposive sampling. The research sample used was all 44 employees in the extension sector.  The instrument in this research is a questionnaire with a Likert scale. Observation data collection techniques, questionnaires, literature study. The data analysis technique uses validity tests, reliability tests and simple linear regression tests and then processed using SPSS. The results of the research show that workload has a significant effect on employee morale at the Bima Regency Agriculture and Plantation Service.

The study aims to determine the influence of Profitability, Company Size, Auditor Switching, and Audit Committee on Audit Delay in Property and Real Estate Sector Companies Listed on the Indonesia Stock Exchange for the 2018-2023 period. The population of this study is Property and Real Estate Sector Companies listed on the Indonesia Stock Exchange for the 2018-2023 period with sampling using a technique, namely the purposive sampling method with certain criteria and a sample of 48 companies was obtained. This study uses multiple linear regression analysis methods with the help of the Package of Social Science (SPSS) Version 25 program. The results show that the profitability variable has a negative effect on Audit Delay, Company Size has no effect on Audit Delay, Auditor Switching has no effect on Audit Delay, and Audit Committee has no effect on Audit Delay.

This study aims to determine the effect of earnings management and financial performance on firm value with the Corporate Governance mechanism in food and beverage sub-sector manufacturing companies listed on the Indonesia Stock Exchange (IDX) in 2021-2023. The type of research used is quantitative with sampling using purposive sampling of 7 companies from 56 populations. The analysis technique uses simple regression analysis, classical assumption test and MRA test or Moderated Regression Analysis and the data is processed using SPSS 26. The results showed that partially showed that none of the independent variables (Earnings Management, ROA, ROE, and CR) had a significant effect on the dependent variable Company Value / PBV because the t value of all variables < t table (2.119). However, simultaneously the independent variables of earnings management and ROA together have a significant effect on the dependent variable (Firm Value) in a simple regression model. Meanwhile, based on the moderation t test and moderation f test, the independent variables, namely earnings management, ROA, ROE, CR with moderation variables, namely managerial ownership, institutional ownership, independent board of commissioners, have no significant effect on firm value / PBV.

The rapid competition in the food and beverage industry is characterized by the number of companies engaged in fast food. This is due to the large number of food and beverage industries which make one the contributing factors in making purchasing decisions. The purpose of this study was to determine and examine the effect of word of mouth, price and product quality on purchasing decisions at Warung Nasi Uranng Sunda Khas Cianjur in Bumi Serpong Damai. The sample used in this study indicates that word of mouth has on influence on purchasing decisions, while price and product quality have a significant effect on purchasing decision.

This research aims to examine the influence of price perceptions, product quality and service quality on purchasing decisions.  Sampling in this study used a purposive sampling technique with a total of 135 respondents.  Data was collected through a questionnaire with a Likert scale which was processed using Microsoft Excel 2019 software and SPSS version 26 software. The research method used was multiple linear regression.  The results of this research show that the variables of price perception, product quality and service quality have a positive and significant effect on purchasing decisions.  The results of the research are expected to provide information that perceptions of price, product quality and service quality can improve consumer purchasing decisions for Kopi Dari Hati Petrocafe.

The purpose of this research is to analyze the effect of leverage on firm value. Independent variables used are Leverage proxies, namely Debt to Equity Ratio (DER) dan Debt to Asset Ratio (DAR). The Dependent variable used is a proxy for firm value, namely Price To Book Value (PBV). The population in this study are chemical companies sub-sector manufacturing companies listed on the Indonesia Stock Exchange (IDX) in 2016-2020. The sampling method used was purposive sampling method with a sample of 8 chemical companies during the observation period of 5 consecutive years so that the total sample was 40. The analytical method of this study uses multiple linear regression. The results of this study indicate that (1) Debt To Equity Ratio (DER) has a negative and significant effect on Price to Book Value (PBV). This is known from the test results where the calculated T value = -4.535 is less than T table = 1.685 and the significant value of the Debt to Equity Ratio (DER) variable is 0.000 which is less than 0.05. (2) Debt To Asset Ratio (DAR) has a positive and significant effect on Price to Book Value (PBV). It is known from the test results where t count = 4.560 is greater than t table = 1.685 and the significant value of the Debt to Asset Ratio (DAR) variable is 0.000 less than 0.05. Meanwhile, the Debt to Equity Ratio (DER) and Debt to Asset Ratio (DAR) simultaneously have a significant positive effect on the Price To Book Value (PBV) of chemical companies listed on the Indonesia Stock Exchange (IDX) in the period 2016-2020. It is known from the calculated F value of 10.524 and the F table value of 3.19 so that the calculated F value > F table value, namely 10.524 > 3.19 with a significance value of 0.000 <0.05.

Currently, the food & beverages business faces intense competition in Indonesia, one of which is in selling donuts. Dunkin is a company in the food & beverages sector that sells donuts as its main product. This study is motivated by Dunkin experiencing a slowdown in growth, which is supported by J.Co as its main competitor, expanding with additional product varieties and branches in Indonesia. Moreover. The author's objective in this research is to understand the influence of Brand Image, price perception, and promotion on purchase decisions, and to identify alternative solutions to address the increasing purchase decision issue. The research method employed is quantitative associative, collecting questionnaire data from 100 respondents who are Dunkin customers at the Metro Permata branch in Tangerang, using the Lemeshow formula due to an unknown exact population size. SPSS 25 was used to process the data. Based on the findings of this research, it shows that Brand Image, price perception have an influence on purchase decisions, and promotion does not have an influence on purchase decisions.