The role of educational leadership is very important in developing entrepreneurial skills in students, especially in the era of globalization that requires graduates to have independent and innovative abilities. Educational leadership acts as a catalyst in creating a conducive learning environment, facilitating an entrepreneurship-based curriculum, and integrating entrepreneurship programs into the learning process. This study aims to explore the role of educational leadership in developing entrepreneurial skills in students. Educational leadership has an important role in shaping students' character and skills, including entrepreneurial skills. The research method used is a literature study to collect data and information relevant to the research topic. The results of the study indicate that effective educational leadership can provide encouragement and motivation to students to develop their entrepreneurial skills. The implication of this study is the need for an active role of educational leadership in creating a learning environment that supports the development of entrepreneurial skills in students.

this research is motivated by the discovery of problems related to eWOM, hotel image and purchasing decisions. This type of quantitative research with a causal associative approach (cause and effect) using survey methods. The types of data used are primary and secondary data. The population in this study were guests who had stayed and were staying at Aston batam Hotel & Residence. The sample in the study totaled 120 guests with a sample determination technique, namely non probability sampling. Techniques for collecting data through a questionnaire (questionnaire) using a Likert scale that has been tested for validity and reliability. The data from this study were processed with the help of SPSS 18.00. The results of the study show that the eWOM variable is in the good category based on statistical calculations with an average TCR value of 81.5. The hotel image variable is in a good category based on statistical calculations with an average TCR value of 80.4. The Purchasing Decision variable is in the good category based on statistical calculations with an average TCR value of 80.84. At the eWOM (X1) value, Beta or Standardized Coefficient was achieved, namely 0.388 accompanied by T count (4.817) where significance was achieved 0.000 <0.05, so the eWOM variable (X1) contributed a positive and also significant influence on purchasing decisions (Y), then the hypothesis of hotel image research (X2) achieved Beta or Standardized Coefficient whose value was 0.536 accompanied by T count (6.654) where significance was achieved 0.000 <0.05, so the hotel image variable (X2) contributed a positive and also significant influence on purchasing decisions (Y). Next, the Adjusted R Square number whose value is 0.791 means that the contribution of the influence of the independent variable on the dependent variable is 79.1%, while the remaining 20.9% is influenced by other variables.

This study was motivated by the discovery of a phenomenon found by researchers in purchasing decisions related to ewom and brand awareness in Grand Basko Hotel Padang. The research method used in this study is quantitative with a causal-associative approach (cause and effect) using the survey method. The population of this study included guests who have stayed at Grand Basko Hotel Padang. The research sample consisted of 110 respondents. The sampling method used was non-probability based sampling with the type of sampling i.e. purposive sampling. The instruments were tested with validity and reliability tests. The analysis requirements are tested with the normality test, heteroskedarity test and multicollinearity test. The hypothesis tests are performed with multiple linear regression tests, t-tests (partial), f-tests (simultaneous) and the coefficient of determination. The result of the R square is 0.849, which means that the ewom variable affects the purchase decision by 84.9%. The value for the R-square brand recognition can get 0.863 results. This means that the variables for brand recognition affect the purchase decision of Grand Basko Hotel Padang by 86.3%. The Adjusted R-squared (R²) value is 0.898, indicating that the combined influence of eWOM and brand awareness on purchase decisions is approximately 89.8%. The remaining 11.2% of the variation is influenced by other factors not discussed in this study.

This study explores the impact of tourism on environmental health in the coastal tourist area of Ancol Beach, Jakarta. As a major tourist destination in North Jakarta, Ancol Beach has experienced significant growth in visitor numbers annually. While tourism in this area provides positive contributions such as boosting the local economy and creating employment opportunities, it also poses negative environmental impacts, particularly in terms of marine pollution and increased waste accumulation during peak tourist seasons. Using a qualitative approach, this research combines in- depth interviews and field observations to analyze these issues. The results indicate that, despite adequate waste management efforts, the surge in visitors creates challenges in maintaining environmental cleanliness and marine ecosystem health. Additionally, tourists' awareness of environmental responsibility tends to decline during high-traffic periods. This study recommends enhancing waste management facilities and intensifying environmental education to support sustainable tourism management at Ancol Beach.
 

The growth of modern technology has brought about numerous changes and new developments. Things that were previously considered unimaginable are now seen as commonplace and intriguing to many people. One example is the internet. Digitization can now be applied to all types of businesses, from the smallest to the largest. The formulation of marketing strategies has become more effective with this digitization. This study aims to examine the digital marketing activities of PT AkzoNobel Car Refinishes Indonesia on the Instagram social media platform. The research is conducted to review the uploaded content, engagement with followers, and their impact on the brand and sales. Data were obtained from direct experience during the internship process at the company. Research has shown that with proper and effective use, Instagram has provided considerable excitement for the company and its managers to utilize.

The findings of problems related to store atmosphere and service quality on customer satisfaction are the impetus for this research. This study aims to examine how customer satisfaction at KFC Purus Veteran Padang City is influenced by store atmosphere and service quality. Quantitative research is the methodology used. Primary data is the type of data used in this study. The participants in this study were consumers of KFC Purus Veteran Padang City. This study involved a sample size of 97 consumers, who were selected through the non-probability sampling method. Data collection was carried out using a Likert scale questionnaire that had been tested for validity and reliability. The data were analyzed using SPSS 23.00 software. The findings show that the store atmosphere received a high rating of 4.08% which indicates a positive perception among consumers. In addition, consumer satisfaction was rated at 3.68% and service quality at 3.49%, both of which fell into the satisfactory category. The results also show a significant effect of store atmosphere (X1) and service quality (X2) on customer satisfaction (Y). The Adjusted R Square value of 0.187 indicates that these variables explain 18.7% of the variance in customer satisfaction, while the remaining 81.3% is influenced by other factors not examined in the study. Translated with DeepL.com (free version). Next, the F value is calculated with sig. 0.000 < 0.05 is 12,070.

 
Abstract. The writing of this thesis aims to find out the implementation of the Standard Operating Procedure (SOP) for Organizing Meetings in Padang Four Star Hotels. The approach used in this research is descriptive qualitative. Observation, interviews, and documentation are used for the data collection process. There are 4 respondents from banquet employees, and 3 respondents from guests who have used meeting services at Hotel Bintang Empat Padang. By listening and transcribing and using NVivo software to analyze the data. The results of the research obtained that the implementation of the Standard Operating Procedure (SOP) for Organizing Meetings at the Four Star Hotel Padang has not been optimal. seen from the role of event technicians (engineering), officers, supervisors, and banquet managers who have not fully implemented properly according to the Standard Operating Procedure (SOP) that has been set. Companies can consider conducting training and periodic evaluation and supervision to ensure that all banquet employees have adequate knowledge of the Standard Operating Procedure (SOP).
 
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This research was conducted to determine the effect of job demands on workplace well-being. This study is quantitative research. The ZHM Premiere Hotel Padang's staff members made up the study's population. There were 104 respondents in the study's sample. Data for this study was gathered by distributed questionnaires. Then the data analysis by regression analysis using the classic assumption test, namely the normality test, linearity test, and heteroscedasticity test which is processed using the SPSS version 29 program. The data analysis result show that job demands have a negative and significant effect on workplace well-being. being with a standardized coefficient value of -0.965 with t count (-37.368) with a significance of 0.001 < 0.05. This shows that every increase in job demands units will provide -1,230 units of workplace well-being.

This research aims to analyze the role and participation of the community in the development of Upas Crater tourist destination in Tangkuban Perahu Mountain area, West Java. Methods
This research uses qualitative with descriptive approach, data collected through field observations, in-depth interviews with community leaders, local community leaders, local tourism businesses, and visitors, as well as documentation studies. The results showed that the surrounding community plays an active role in various aspects of tourism development, including: 1. Provision of facilities and Provision of tourist facilities and services, 2. Preservation of the environment and local culture, 3. Management of tourist area security, and 4. Promotion of tourism through various social media. However, there are still some obstacles such as limited human resource skills, lack of business capital, and lack of coordination between stakeholders. This research recommends the need for capacity building the community through tourism training, strengthening local institutions, and optimizing cooperation between the community, government, and stakeholders. optimization of cooperation between the community, government, and private sector in the development of tourism destinations. development of a sustainable Upas Crater tourist destination.

Environmental pollution and damage are increasing so this situation can disrupt human life. To overcome this problem, comprehensive efforts are needed in the form of strict and sustainable law enforcement by Pejabat Fungsional Pengawas Lingkungan Hidup (PPLH). One of the things PPLH did to form the professional organization was to hold the first Organisasi Profesi Pejabat Pengawas Lingkungan Hidup National Conference in 2023 online and offline on Wednesday, December 6, 2023, which appointed PT Genesia Dwi Mitra as the event organizer. This research aims to understand the process of organizing the 2023 Organisasi Profesi Pejabat Pengawas Lingkungan Hidup National Conference. The author applies a qualitative method by collecting data through participatory observation, documentation, and literature study. The findings show that PT Genesia Dwi Mitra has carried out the preparation and implementation stages of the event, referring to the terms of reference (ToR) provided by the client.