This study aims to analyze the effect of quality of work life on employee performance with job satisfaction as a mediating variable for employees at the Lowokwaru District Office, Malang City. Quality of work life is one of the important factors that can influence employee satisfaction and performance in a bureaucratic work environment. This study uses a quantitative approach with an explanatory research type to explain the causal relationship between variables. The population in this study were all 37 employees of the Lowokwaru District Office, and all of them were used as research samples through a total sampling technique. Data collection techniques were carried out through distributing questionnaires, direct interviews, and observations to obtain more comprehensive and in-depth data. Data analysis was carried out using the Structural Equation Modeling (SEM) method based on Partial Least Square (SmartPLS) to test the structural model and research hypotheses. The results showed that quality of work life had a positive and significant effect on job satisfaction and employee performance. Job satisfaction was also proven to have a positive and significant effect on employee performance. In addition, job satisfaction was proven to significantly mediate the relationship between quality of work life and employee performance. Thus, these findings reinforce the importance of creating a supportive, fair work environment that provides a work-life balance to enhance job satisfaction and encourage overall employee performance. The implications of this research suggest that government agency management, particularly at the sub-district level, needs to prioritize efforts to improve the quality of work life as a strategy to encourage optimal employee performance. Improving aspects such as working conditions, participation in decision-making, career development, and work-life balance should be prioritized in managerial policies.

This study aims to explore the influence of destination image on visitors' intention to revisit Purwodadi Botanical Gardens in Pasuruan Regency, and examine the role of visitor experience as a mediating variable. This study uses a quantitative approach with an explanatory method. Data were collected through an online questionnaire distributed to 100 respondents who were visitors to Purwodadi Botanical Gardens. Data analysis was conducted using the Partial Least Square - Structural Equation Modeling (PLS-SEM) technique with the assistance of SmartPLS software. The results showed that destination image did not have a significant direct influence on the intention to revisit. However, destination image was proven to have a significant influence on visitor experience. Furthermore, visitor experience had a significant positive influence on the intention to revisit. These findings indicate that visitor experience significantly mediates the relationship between destination image and revisit intention. These findings strengthen the relevance of the Stimulus-Organism-Response (SOR) Model and the Theory of Planned Behavior, which states that initial perceptions of a destination (stimulus) do not automatically influence behavior (response), but need to be internalized through meaningful experiences (organism). Therefore, managing positive and memorable experiences is key to building visitor loyalty. The practical implication of this research is the importance for managers of Purwodadi Botanical Gardens and other educational tourism destinations to prioritize developing the visitor experience. Strategies such as improving services, providing interactive educational facilities, and creating a comfortable and enjoyable atmosphere can contribute to creating memorable experiences that encourage visitors to return in the future.

This study aims to analyze and compare the influence of Service Quality on Customer Satisfaction in two minimarkets, namely Alfamart and Daily Mart, operating in Medan City. The background of this study is based on the important role of service quality in increasing the level of customer satisfaction, especially in the modern retail sector which has a high level of competition. The approach used in this study is a descriptive quantitative method, which aims to describe and test the relationship between the variables studied systematically and measurably. The sampling technique used is purposive sampling, namely the selection of respondents based on certain criteria. The research sample consisted of 94 Alfamart customer respondents and 80 Daily Mart customer respondents, who were selected based on their experience in shopping at each minimarket. Data collection was carried out through the distribution of questionnaires containing indicators of service quality such as reliability, responsiveness, assurance, empathy, and physical evidence. The collected data were then analyzed using SPSS software version 26.0 to test the significance of the influence of Service Quality on Customer Satisfaction. The results of the analysis show that Service Quality has a positive and significant influence on Customer Satisfaction in both minimarkets. For Alfamart, the significance value was 0.008, while for Daily Mart it was 0.000, both of which are below the 0.05 threshold. This indicates a strong relationship between service quality and customer satisfaction levels. Based on the research results, it is recommended that Alfamart and Daily Mart management focus more on the service dimensions that most influence customer satisfaction. Improved service in these aspects is expected to strengthen customer loyalty and increase competitiveness amidst the intense local retail competition in Medan City.

This study aims to examine and understand the extent to which Promosi Penjualan, Kualitas Layanan, and Pengalaman Pelanggan influence Consumer Loyalty among GoFood service users, particularly among students of the Entrepreneurship Study Program at Medan State University, intakes of 2021 to 2024. The method used in this study is a quantitative approach with an associative research type. The research sample consisted of 120 respondents selected through a purposive sampling technique. Data collection was carried out using a Likert-scale questionnaire. The results of the study indicate that Promosi Penjualan has a positive and significant influence on Consumer Loyalty. Similarly, Kualitas Layanan and Pengalaman Pelanggan also have a positive and significant influence on Consumer Loyalty. Together, these three variables are proven to have a significant influence on increasing Consumer Loyalty to GoFood services.

This study aims to analyze the extent of the influence of the provision of discount vouchers and the ease of use of the application on purchase decisions through the GrabFood service among students of the Management Study Program, Faculty of Economics, State University of Medan. In today's digital era, app-based food delivery services are increasingly in demand due to the ease of access, convenience, and various promotions offered. GrabFood as one of the leading online food service providers in Indonesia utilizes marketing strategies in the form of providing discount vouchers and improving user experience to attract consumer interest. The approach used in this study is a quantitative approach with purposive sampling techniques to determine samples that are relevant to the research objectives. The population in this study is GrabFood application users, with a total of 100 students. Data were collected through questionnaires and processed using SPSS software version 26 to analyze the relationship between independent and bound variables. The results of the analysis show that the discount voucher variable has a positive and significant impact on purchase decisions. Students tend to take advantage of discounts as the main consideration before ordering food. The same applies to the variable of ease of use of the application which also has a positive and significant effect. The user-friendly interface features of the GrabFood application, transaction speed, and practical payment system are important factors in attracting buyers. In addition, simultaneously these two variables have been proven to influence purchasing decisions positively and significantly. This research is expected to provide input for GrabFood management to continue to optimize promotions and application features to further increase consumer satisfaction and loyalty among students.

The purpose of this study is to see how the role of influencers and social media marketing has an impact on the interest of Universitas Pembangunan Panca Budi management students in buying Crocs sandals. This research falls into the associative quantitative category. This research involved 5,695 management students of Universitas Pembangunan Panca Budi Medan batch 2023 and 2024 who are familiar with Crocs sandals. This study used purposive sampling technique and Slovin's formula to select 99 respondents aged 18-25 years from the Management Study Program of Universitas Pembangunan Panca Budi. Primary data and secondary data were collected through literature studies and questionnaires with a Likert scale. Validity and reliability tests were conducted on all statement items; influencer role variables (X1), social media marketing (X2), and purchase intention variables (Y) were declared valid and reliable; multiple linear regression, partial test (T), simultaneous test (F), and coefficient of determination (R2). The classic assumption test of data is used in this study. Based on Multiple Linear Regression Analysis of influencer role variables (X1) and social media marketing (X2), there is a positive correlation to purchase intention (Y). Based on the partial test results (T test), the role of influencers (X1) has a positive and significant effect on purchase intention (Y), with a t value of 3.184 and a significance of 0.002 (smaller than 0.05). Social media marketing (X2) also has a positive and significant effect on purchase intention (Y), with a t value of 3.113 and a significance of 0.002 (smaller than 0.05). Based on the results of the simultaneous test (F test), the influencer role variable (X1) and social media marketing (X2) together have a significant influence on purchase intention (Y), with a calculated f value of 5.717 and a significance of 0.005 (smaller than 0.05). 62.0% of the variation in purchase intention (Y) is caused by the influencer role variable (X1) and social media marketing (X2). Other factors not discussed in this study affect 38.0% of the variation in purchase intention (Y).

This study aims to analyze the effect of open unemployment rate, education level, and minimum wage on economic growth in East Java Province during the period 2017-2024. The approach used is quantitative with an explanatory research design. The data were analyzed using panel data regression method that includes time dimension and geographical area, and supported by statistical tests to measure the significance of the influence of each variable. The results show that the open unemployment rate has a negative and significant effect on economic growth. In contrast, education level has a positive and significant effect on economic growth. Meanwhile, the minimum wage also has a significant but negative effect on economic growth, indicating that an increase in the minimum wage that is not proportional to productivity can hinder economic growth. Simultaneously, the three independent variables significantly affect economic growth in East Java Province. The R-squared value of 41.80% indicates that the variation in economic growth can be explained by these three variables, while the rest is influenced by other factors outside the model.
 

This study aims to examine in depth the factors that drive Bukittinggi City to become one of the leading tourist destinations in Indonesia. Using a qualitative approach through direct observation methods and semi-structured interviews with tourism industry players, local communities, and tourists, this study explores the contribution of socio-cultural characteristics of communities, geographical conditions, and the role of government to strengthening tourism attractions. The results of the study show that the character of the people of Bukittinggi who are friendly, communicative, and have a collective spirit in welcoming tourists gives a deep impression and creates a positive experience. In addition, the physical beauty of the city surrounded by mountains, valleys, and historical relics is the main attraction that other cities are difficult to match. Iconic places such as Jam Gadang, Sianok Gorge, and the historical site of Lobang Japan add educational and visual value to the city's travel experience. Good accessibility and supporting infrastructure that continues to be developed by the government, such as adequate roads, tourist information centers, and tourist-friendly accommodation, further strengthen Bukittinggi's position in the national tourism map. The study also highlights the importance of digital and social media promotion strategies in reaching younger generations of travelers, especially millennials who are looking for authentic and sustainable travel experiences. The combination of local cultural richness, natural beauty, active community participation, and supportive government policies makes Bukittinggi not only a tourist destination, but also an example of an adaptive and innovative community-based tourist city. Therefore, it is not an exaggeration if Bukittinggi is dubbed as one of the best and most potential tourist destinations in Indonesia.

Human Resource Management (HRDM) has a strategic role in managing, directing, and developing employee potential to achieve organizational goals effectively and efficiently. One of the indicators of MSDM's success is the achievement of optimal employee performance. Employee performance is a crucial aspect in ensuring the effectiveness and operational efficiency of the organization, especially in government agencies such as the Jakarta Education Quality Assurance Center (BPMP), which has a mandate to guarantee and improve the quality of education in its area. This study aims to find out the extent of the influence of Leadership Style and Work Motivation on the Performance of BPMP DKI Jakarta Employees. This study uses a quantitative approach with an associative method, which aims to examine the relationship between two independent variables, namely Leadership Style and Work Motivation, to the dependent variable, namely Employee Performance. The data collection technique was carried out through the distribution of questionnaires to 57 respondents determined using the Slovin formula from a total population of 132 employees. The data obtained were analyzed using multiple linear regression with a series of tests such as validity, reliability, classical assumptions (normality, multicollinearity, and heteroscedasticity tests), and hypothesis tests (t-tests and F tests). The results of the study show that both Leadership Style and Work Motivation have a positive and significant influence on Employee Performance partially. This means that improvements in leadership and work motivation directly have an impact on increasing productivity and the quality of employee performance. These findings indicate that the management of BPMP DKI Jakarta needs to pay greater attention to the development of effective leadership and the creation of a work environment that is able to motivate employees. This research is expected to be a reference for policy makers in designing human resource management strategies that are oriented towards improving performance in a sustainable manner.

Culinary MSMEs in the city of Maumere produce significant food and packaging waste that can cause environmental pollution such as soil and water as well as problems for the sustainability of culinary MSMEs if not properly managed. Awareness of the importance of sustainable business practices is increasing on a national scale, but culinary MSMEs in the city of Maumere are not optimal. Green technology innovation and the adoption of environmentally friendly practices are strategies that can increase competitiveness while supporting business sustainability. That way, the environmental sustainability aspect not only reduces the negative impact on the ecosystem, but also creates new business opportunities through the development of environmentally friendly products and services. The purpose of this study was to determine the influence of green financial literacy on the use of green financing among culinary MSMEs in Maumere City, and the use of green financing affects the adoption of recycling and composting technology among culinary MSMEs in Maumere City. This study uses a qualitative approach to understand the use of green financing for recycling and composting technology among culinary MSMEs in Maumere city. The findings in this study through SWOT analysis are that the implementation of green financial literacy in the culinary MSME sector in Maumere has a significant foundation of strength and opportunities. However, its success is highly dependent on literacy capacity building, policy support, and access to green financing that is easily accessible to small business actors. An integrated strategy between the government, financial institutions, and MSME actors will be the key to realizing culinary MSMEs that are not only competitive, but also environmentally sustainable.

This study aims to determine the effect of brand awareness (X1), brand image (X2), digital promotion (X3), and lifestyle (X4) on iPhone purchasing decisions (Y) case study of FEB Labuhanbatu University Students. The type of research used is descriptive research with a quantitative approach. The sample used was 91 respondents who were Labuhanbatu University Students using purposive sampling technique based on the slovin formula. Data collection was carried out by distributing questionnaires via google forms online to FEB Labuhanbatu University Students. The data analysis method was carried out through instrument testing, classical assumption testing, multiple regression analysis and hypothesis testing using the statistical package for the social sciences (SPSS). The results of this study indicate that the brand awareness variable has a positive and significant effect on iPhone purchasing decisions, brand image has a positive and significant effect on iPhone purchasing decisions, digital promotion has a positive and significant effect on iPhone purchasing decisions, lifestyle has a positive and significant effect on iPhone purchasing decisions.

This study aims to determine the influence of service digitalization on customer satisfaction at PT. Bank Sumsel Babel, Pulau Beringin Sub-Branch, Ogan Komering Ulu Selatan Regency. The research was conducted as part of the requirements to obtain a Bachelor's degree in Economics at the Faculty of Islamic Economics and Business (FEBI), Institut Agama Islam Pagar Alam. The results indicate that service digitalization has a positive and significant effect on customer satisfaction. This is supported by statistical analysis, where the t-value (1.699) exceeds the t-table value (1.117), and the significance level is 0.000 < 0.05. The beta coefficient of 0.954 shows that digitalization influences customer satisfaction by 95.4%. However, the correlation coefficient (R) is 0.268, and the coefficient of determination (R Square) is 0.072, indicating a relatively low overall influence. Despite this, digital services still play an important role in shaping customer satisfaction. Key influencing indicators include efficiency, reliability, fulfillment, privacy, responsiveness, and contact, alongside product quality, service quality, emotional factors, and cost. The study recommends enhancing digital service quality to improve customer satisfaction more effectively.

Bandung, as a primary tourist destination in Indonesia, offers diverse attractions including nature, culture, and distinctive local cuisine. The increasing number of visitors necessitates practical and engaging information media to assist them in planning their trips effectively. This project aimed to design a comprehensive booklet serving as a guide to Bandung's tourism and culinary delights, specifically for guests staying at Favehotel Hyper Square Bandung, which previously lacked such a dedicated digital or physical resource. Employing a Research and Development (R&D) methodology, this project adapted a development model encompassing several stages: identifying potential and problems, data collection, product design, design validation, design revision, product testing, and final revision. To assess the developed booklet's feasibility and effectiveness, an evaluation was conducted through questionnaires distributed to respondents. The data from these questionnaires were then analyzed using a quantitative descriptive analysis method, calculating the average scores for each statement. The project's findings indicate that the booklet received positive responses from respondents, with high average scores across its content, visual presentation, and ease of use. Consequently, this booklet is deemed suitable for use as an information and promotional tool for tourism within the Favehotel Hyper Square Bandung environment.

This study aims to describe the role of local communities in the development of community-based tourism at Danau Kaolin tourist site, identify supporting and inhibiting factors of community involvement, and analyze its impact on tourism sustainability. The research employs a qualitative method with a descriptive phenomenological approach. Data were collected through in-depth interviews, participatory observation, and document studies involving 40 participants including local community members, tourism managers, community leaders, and local government officials. Data analysis was conducted thematically through data reduction, presentation, and conclusion drawing. The findings reveal that local communities play a central role in managing and developing tourism, especially in providing tourism services and environmental conservation. The shift in livelihoods from traditional sectors to tourism services positively impacts the community’s economic and social conditions. However, limited access to training, infrastructure, and minimal participation in decision-making are major obstacles. The novelty of this research lies in its contextual focus on Danau Kaolin as a post-mining tourism destination with unique characteristics, and the use of a phenomenological approach to deeply explore community experiences. The study implies the importance of comprehensive community empowerment and inclusive policy support to enhance the strategic role of local communities in sustainable tourism development.

This study investigated the influence of brand preference and halal labeling on customers' desire to buy Baba Rafi Turkish kebabs. Using a purposive sampling approach, 50 respondents were selected as a research sample. Using the Pearson Product Moment correlation method and Cronbach's Alpha technique, the validity and reliability of the research instrument were assessed. Cronbach's Alpha value for the entire instrument is 0.827, which indicates a high level of reliability. All items demonstrate acceptable validity. The impact of independent variables on dependent variables is assessed using linear regression analysis, both collectively and independently. The F test revealed that, taken together, Halal Labeling and Brand Preference had a substantial impact on Buying Interest (F = 5.755; Sig. = 0.006). However, the t-test showed that only Brand Preference had a significant independent effect (t = 3.129 ; Sig. = 0.003 ) , while Halal Labeling did not (t = 0.051 ; Sig. = 0.960). According to the value of the determination coefficient (R2) recorded at 0.197, the two independent variables accounted for 19.7% of the variability in Purchase Interest, while the remaining variance could be attributed to other variables. The conclusion of this study is that brand preference is a major factor influencing consumers' tendency to buy Baba Rafi Turkish kebabs.

Tujuan penelitian ini adalah untuk menganalisa pengaruh secra efektif dari  suatu pelatihan (On The Job Training) dalam meningkatkan prestasi kerja karyawan PT. Sumber Mulya Teknikindo, sekaligus melakukan evaluasi menyeluruh pengaruh pelatihan (On The Job Training) dalam meningkatkan prestasi kerja karyawan PT. Sumber Mulya Teknikindo. Data dikumpulkan melalui angket, wawancara, dokumentasi, observasi.  Analisis data yang digunakan adalah analisis statistik regresi berganda. Hasil penelitian bahwa dari Analisis Statistik Regresi menunjukkan bahwa pengaruh pelatihan (On The Job Training) berdampak secara nyata, hal ini terlihat bahwa faktor gaji, jaminan sosial, kesemapatan promosi, kondisi kerja, kesempatan berprestasi serta fasilitas pendukung seperti rekreasi menunjukkan pengaruh secara nyata terbukti dari Analisis Regresi menunjukkan perbedaan sangat nyata terhadap prestasi kerja karyawan PT. Sumber Mulya Teknikindo yaitu besarnya t hitung sebesar 6,521 dan t tabel sebesar 3,26, artinya bahwa pelatihan (On The Job Training) dalam hal ini kesempatan diklat, metode diklat, promosi, frekuensi promosi, fasilitas kerja, sarana dan prasaranam, suasana kerja, frekuensi rekreasi, fasilitas rekreasi berdampak nyata terhadap prestasi kerja dalam hal ini tingkat absensi dan presensi, pemenuhan jam kerja, keterlibatan pegawai, frekuensi kerjasama, aktifitas organisasi, pencapaian target, ketepatan waktu penyelesaian pekerjaan, kualitas kerja dan kuantitas kerja, serta tingkat kesalahan pekerjaan. Namun demikian masih banyak faktor-faktor yang belum terpenuhi secara nyata diantaranya disiplin kerja, ketepatan waktu penyelesaian pekerjaan harus ditingkatkan lagi sehingga nantinya perusahaan memberikan pelatihan dapat berdampak nyata terhadap prestasi kerja karyawan PT. Sumber Mulya Teknikindo.      
 

This research examines the development of sustainable coastal ecotourism at Sri Mersing Beach, Kuala Lama Village, Serdang Bedagai Regency. This area has tourism potential in the form of a 2-kilometer stretch of white sand beach, a gentle beach gradient, and a row of pine trees that provide a distinctive shade. The research was conducted in March-April 2025 using a descriptive qualitative approach with a case study method. Data collection was carried out through direct observation, in-depth interviews with key informants selected through purposive sampling, and literature study. The research results indicate that the development of ecotourism in this area faces several major challenges, such as limited infrastructure, suboptimal waste management, low capacity of local human resources, and weak institutional coordination. Nevertheless, the preserved natural potential and local uniqueness provide significant opportunities for the development of sustainable ecotourism. This research recommends an integrated approach that involves all stakeholders in formulating eco-tourism development strategies that consider economic, social, and environmental aspects.

This study aims to analyze the effect of marketing mix, consisting of product innovation, distribution channels, and product quality, on increasing sales of tempeh UMKM products in Marbau District. Tempeh UMKM in the area face challenges in increasing their competitiveness and sales volume. Therefore, this study uses a quantitative approach with a survey method to collect data from local tempeh UMKM actors. The variables analyzed include product innovation (additional variations and differentiation of tempeh), distribution channels (distribution media used to reach consumers), and product quality (product standards that affect customer satisfaction). the results of the study it can be concluded that product innovation has a positive and significant effect on increasing Sales, product quality has no effect and is not significant on increasing sales, distribution channels have a positive and significant effect on increasing sales and Product innovation, product quality and distribution channels have a positive and significant effect on increasing Sales.

The millennial generation that now dominates the world of work tends to prioritize work flexibility and compensation to improve their performance in the work environment. Work flexibility is considered as one of the important factors that can improve employee productivity and performance. Fair and competitive compensation is also a crucial aspect in motivating employees to achieve optimal performance. This study aims to determine the effect of work flexibility and compensation on the performance of millennial generation employees in insurance companies in Indonesia. This study is a quantitative study by distributing questionnaires using a Likert scale with a sample of 198 millennial generation employees in insurance companies spread throughout Indonesia. The data that has been collected will be analyzed using multiple linear regression analysis tools to test the influence between variables through the IBM SPSS 26 application. The results of this study support the proposed hypothesis, namely that work flexibility has a positive and significant effect on employee performance and compensation has a positive and significant effect on employee performance. The findings of this study provide implications for company management in designing work flexibility policies that provide freedom for employees to determine their start and finish hours, so that optimal employee welfare and performance are created. 

This study focuses on the analysis of consumer behavior in making coffee purchasing decisions at Mitra Nineteeone Coffee located in Salatiga, especially on Jalan Adi Sucipto. This study does not cover consumer behavior at other coffee shop partners in Salatiga. This study uses a qualitative method to deeply understand the experience and behavior of consumers in making coffee purchasing decisions, especially at Nineteeone Coffee Salatiga. This study was conducted at three Mitra Nineteeone Coffee, Salatiga City, Central Java, located around Jalan Adi Sucipto, Jalan Kartini, and Jalan Diponegoro. This study does not cover other branches or coffee shops that have similar concepts. To obtain accurate and in-depth data, this study applies several data collection techniques, namely interviews and observations. The results of the study are that purchasing decisions are greatly influenced by individual perceptions, motivations, and attitudes, especially when consumers have emotional or personal involvement with a product or brand.

This study aims to analyze the effect of school service quality on guardian student loyalty, to analyze the effect of school image on student guardian loyalty and to analyze the effect of guardian student loyalty on parents' decision to choose. The data analysis used in this research is Partial Least Square (PLS). Guidelines in PLS-Parth. The hypothesis in this study is that there is a positive relationship between service quality and student guardian loyalty. There is a positive relationship between school image and student guardian loyalty. There is a positive relationship between service quality and parents' decision to choose. There is a positive relationship between school image and parents' decision to choose. There is a positive relationship between student guardian loyalty and parents' decision to choose.

Based on the formulation of the problem above, the researcher aims to determine the level of contribution of the tourism sector to regional own-source revenue (PAD) in Sikka regency. The population in this study was the Regional Revenue Agency (BAPENDA) and Tourism Department. The sample in this study was data on the target and realization of regional own-source revenue (PAD), as well as data on the target and realization of the tourism sector (hotel tax, restaurant tax and entertainment tax) in the Sikka Regency budget and expenditure relazation report (APBD) for fiscal year 2018-2022 and data on tourist visits in Sikka Regency for fiscal year 2018-2022. The t test results revealed that the hotel tax variabel (X1) and the entertainment tax variable (X2) had an insignificant effect on regional own-source revenue (Y) while the restaurant tax (X3) had a significant influence on regional original revenue (Y). The F test results showed that the hotel tax variable (X1), entertainment tax variable (X2), and restaurant tax (X3) had an insignificant influence on regional own-source revenue (Y). The results of the coefficient of determination of the correlation coefficient value (r) of 0.842, this value occurred between the coefficient interval 0.80-1.00, hence the level of relationship between the independent variables with regional own-source revenue (Y) was interpreted as “very strong”.

This research is motivated by the phenomenon of customer satisfaction which is thought to be due to facility factors and service quality. The purpose of this study was to determine and describe the effect of facilities and service quality at Suko Kopi Padang. This research is descriptive quantitative with sampling techniques using purposive sampling and a sample size of 371 respondents based on the Slovin formula. This research data collection technique uses a questionnaire with a Likert scale that has been tested for validation and reliability. Based on the results of the research analysis, it is concluded that the results of the t-test, for the facility variable (X1) produce a significant level of 0.000 <0.05, which means that there is an influence of the facility variable on customer satisfaction. And for the results of the t-test for the service quality variable (X2) results in a significance level of 0.000 <0.05, meaning that there is an influence of the service quality variable on customer satisfaction. Based on the results of the f-test, the significance level is 0.000 <0.05, indicating that simultaneously the facility variable (X1) and the service quality variable (X2) have an effect on customer satisfaction. Facility variables (X1) and service quality (X2) have an influence of 56.9%, while the rest is influenced by other variables.

This study aims to determine and analyze the effect of work motivation and organizational culture on employee job satisfaction at Hotel Santika Tasikmalaya City. This research is a quantitative research through causality method with survey approach. The research sample taken was 60 employees of Hotel Santika Tasikmalaya. The data used is primary data. The analytical tool used in this study is multiple regression using SPSS 26.0. The results showed that work motivation had a very good assessment classification, organizational culture had a very good assessment classification, while job satisfaction had a good classification for employees of Hotel Santika Tasikmalaya City. Together, work motivation and organizational culture have a significant influence on job satisfaction for employees at Hotel Santika, Tasikmalaya City. Partially, work motivation has a significant effect on job satisfaction for employees of Hotel Santika, Tasikmalaya City. Partially, Organizational Culture has a significant effect on Job Satisfaction on Employees of Hotel Santika Tasikmalaya City

Based on the results of the discussion in this study, it can be concluded that in order to examine more deeply the impact of tourism on the creative industry, it can be seen from two aspects, namely the creative industry. As for the creative industry aspect in tourism activities, it can be seen from the skills and talents of individuals who are full of a wealth of knowledge able to create jobs by exploiting intellectual property. Then in the aspect of the impact of the synergy of tourism and the creative industry can be seen in several things, namely: (1) Impact on the national economy, (2) Impact on the workforce, (3) Impact on increasing IPR, (4) Impact on the emergency of start ups, (5) Impact of increasing product export value, (6) Impact on cultural preservation, (7) Impact on social tolerance.

The increase in inflation that occurs causes the threat of unemployment in Indonesia. According to the BPS, 4.48 million Indonesians are unemployed in 2022. Cyclical unemployment is unemployment caused by a large-scale economic crisis (inflation), so many companies lay off their workers to reduce the risk of loss in a company. the. The method used in this research is literature study. The literature study method is a method that is carried out by collecting data and documents from references that are in accordance with the author's research. In this study, the authors analyze monetary policy as a government policy that can be used in overcoming the threat of post-inflation unemployment. Monetary policy is one way to reduce unemployment by increasing the money supply and reducing interest rates which will increase investment. The increasing amount of investment will increase job opportunities which in turn will reduce unemployment

Tujuan penelitian ini adalah untuk mengetahui Pengaruh Lingkungan Kerja, Kompensasi dan Motivasi terhadap Kinerja Pegawai Pada Badan Pengelolaan Keuangan Dan Asset Daerah (BPKAD) Kab. Pemalang. Populasi pada penelitian adalalah 52 pegawai dan dengan sampel 34 Pegawai Pada Badan Pengelolaan Keuangan Dan Asset Daerah (BPKAD) Kab. Pemalang. Penelitian ini menggunakan metode kuantitatif, penelitian ini digolongkan dalam jenis explanatory research yaitu penelitian yang bertujuan menjelaskan hubungan kausal antara variabel-variabel melalui pengujian hipotesis. Metodologi data penelitian ini menggunakan data primer dalam bentuk kuesioner. Teknik analisis data dengan menggunakan analisis regresi linier berganda menggunakan alat bantu yaitu program SPSS (Statistical Product and Services Solutions) for windows versi 25.0 melalui uji validitas dan reliabilitas, uji asumsi klasik (uji normalitas, uji multikolinearitas dan uji heteroskedastisitas), uji T, uji F dan koefisien determinasi (R2). Hasil pada penelitian ini menunjukan bahwa Lingkungan Kerja berpengaruh positif signifikan terhadap kinerja karyawan, Kompensasi berpengaruh negatif signifikan terhadap kinerja karyawan dan motivasi kerja berpengaruh positif terhadap kinerja karyawan

This risk can come at any time, therefore research and analysis and innovation must be carried out on a business so that it is not left behind or affected by a situation or disaster that occurs suddenly. The type of method used in this research is literature study. Literature study is a method of collecting data by looking for information or references online through articles, journals, websites, and so on. In this study, the authors analyze the risks that occur in UMKM Kedai Ommed, namely technology and inflation. In this study, the authors analyze how to deal with these risks with the 4T hazard response and risk response.
Keywords: Risk, Risk Management, MSME.

This study examines the impression of performance appraisal and organizational structure as a correlation of school teacher performance in the Special Region of Yogyakarta. The population of this study consisted of 13,039 public secondary school teachers  in the Province of the Special Region of Yogyakarta. By using simple random sampling technique, as many as 440 respondents. Three (3) questionnaires developed by the researcher; entitled: Organizational Structure Questionnaire (OSQ), Performance Assessment Impression Questionnaire (PAIQ), and Teacher Performance Questionnaire (TJPQ) with reliability coefficients of 0.73, 0.69 and 0.76 were used for data collection. It was found that there was a significant relationship between organizational structure and teacher performance in public secondary schools in the Special Region of Yogyakarta in the order (r = 0.191, P<.05). It was also found that there was a significant relationship between performance appraisal impressions and the performance of public secondary school teachers in the Special Region of Yogyakarta in the order (r = 0.112, P<.05). There is a significant joint contribution of the independent variables (organizational structure and impression of performance appraisal) to the dependent variable (performance of public secondary school teachers); R = 0.457, P < 0.05. It was further revealed that {32.0% (Adj. R2 = 0.320)} that about 33% of the variance in the performance of public secondary school teachers was due to a linear combination of organizational structure and performance appraisal impressions. Organizational structure and performance appraisal impressions were found to be significant and highly determine the performance of school teachers with a P value of less than 0.05 and the magnitude of the organizational structure (ÿ = 0.265, t = 5.328, P<.05) and performance appraisal impressions (ÿ = 0.193, t). = 3.644, P<.05). 

Unemployment and inflation are related problems, common in all countries of the world. This article analyzes the government's policy on inflation-induced unemployment with Indonesia as the object. This article uses quantitative techniques to compare figures from previous years. Poverty rates increase with the number of unemployed, high unemployment rates can lead to lower national incomes in a country. Of course, the crime rate will go up. High inflation is usually caused by large amounts of debt and money in circulation in the country. Inflation also raises the price of commodities and lowers the exchange rate. In 2020, the unemployment rate in Indonesia reached its highest level due to the impact of the new coronavirus infection, which also affected the economic level of Indonesia, and Indonesia experienced a drastic economic decline in 2020.

This research aims to determine the influence of workload variables, work stress and work motivation on work productivity among PT A B C. This sampling technique uses simple random sampling, with up to 100 respondents. The measurements in this questionnaire use an Ordinal scale. The data analysis technique in this research uses the IBM SPSS v22 software application with the path analysis method (path analysiss). The analysis used in this research includes validity test, reliability test, normality test, coefficient of determination test, t test and Sobel test. The results of this study show that workload has a direct negative and significant effect on work motivation, work stress has a direct negative and significant effect on work motivation, workload has a direct negative and significant effect on work productivity, work stress has a direct negative and significant effect on work productivity, motivation work has a direct positive effect on work productivity, workload has an indirect effect on work productivity through work motivation and work stress has an indirect effect on work productivity through work motivation.

The aim of this research is to significantly analyze the workload of banquet employees at UNP Hotel & Convention. The approach used in this research is descriptive qualitative. Interviews, observations and documentation were used for the data collection process. There were 6 respondents from UNP Hotel & Convention banquet employees. Data triangulation and interview reduction methods were used to analyze the data. The results of this research indicate that the workload of banquet employees is not optimal. It can be seen from the working conditions and the use of working time that have not been fully implemented properly according to the established Standard Operating Procedures. Companies can consider increasing the availability of banquet employees to create good performance.

Penelitian ini ditujukan untuk menguji pengaruh profitabilitas, ukuran perusahaan dan likuiditas terhadap nilai perusahaan melalui struktur modal sebagai variabel mediasi pada perusahaan properti dan real estat yang terdaftar di Bursa Efek Indonesia. Penelitian ini dilakukan selama periode 2017-2021. Penentuan sampel penelitian menggunakan teknik purposive sampling. Berdasarkan kriteria yang telah ditetapkan, terdapat 43 perusahaan properti dan real estat yang digunakan sebagai sampel. Analisis data menggunakan analisis linear berganda serta diolah menggunakan aplikasi SPSS versi 25. Hasil yang diperoleh pada penelitian ini yaitu profitabilitas dan likuiditas berpengaruh negatif signifikan terhadap struktur modal sedangkan ukuran perusahaan berpengaruh positif signifikan terhadap struktur modal. Berdasarkan hasil uji kedua diketahui bahwa masing-masing profitabilitas, ukuran perusahaan dan likuiditas berpengaruh positif tidak signifikan terhadap nilai perusahaan, sedangkan struktur modal berpengaruh negative tidak signifikan terhadap nilai perusahaan. Dari hasil uji Sobel diketahui bahwa variabel struktur modal tidak mampu memediasi pengaruh profitabilitas, ukuran perusahaan dan likuiditas terhadap nilai perusahaan.

This research was condycted to (1) determine the description of Return On Asset (ROA), E arning Per Share (EPS), and the stock prices of cigarette companies listed on the Indonesia Stock Exchange, (2) determine the effect of Return On Asset (ROA) and Earning Per Share (EPS) partially on the stock prices of cigarette companies listed on the Indonesia Stock Exchange, (3) ) determine the effect of Return On Asset (ROA) and Earning Per Share (EPS) simultaneously on the stock prices of cigarette companies listed on the Indonesia Stock Exchange. The data used in this research were secondary data. The research population was five cigarette companies listed on the Indonesia Stock Exchange in 2015-2021 with the sampling technique used was purposive sampling. Quantitative research method with associative descriptive approach. Hypothesis testing was done through the t-test and f-test. The data analysis used multiple linear regression.
The results of data analysis showed that partially, the variables Return On Asset (ROA) and Earning Per Share (EPS) had a significant effect on stock prices. While simultaneously, the variables Return On Asset (ROA) and Earning Per Share (EPS) had a significant effect on stock prices. As much as 23,4% of the variance in the stock prices variable was explained by the independent variables, while 76,6% was influenced by other factors excluded from the research variables.

This study aims to analyze marketing strategies through experiential marketing carried out by the management of Osing Deles Cafe and Resto Banyuwangi in order to create customer loyalty, especially generation Z. This research is a qualitative research with a case study approach. The research technique was carried out by observing and interviewing predetermined informants. The results of the study show that the marketing strategy carried out by the Osing Deles cafe manager through experiential marketing can be said to have succeeded in creating consumer loyalty, especially the millennial generation. As for the experiential marketing strategy, the first is related to sense experience, namely by designing unique and attractive café interiors, fragrant rooms, tempting food aromas and the availability of live music by bringing in famous singers. The second relates to the feel experience, namely by providing friendly service to customers and providing promotions such as price discounts and purchases 2 get 1 free. The third relates to the think experience, namely by providing a variety of unique food and beverage menus so that consumers have many menu choices to choose from. ordered. The fourth is related to act experience, namely by designing rooms with traditional themes to introduce and preserve the culture of the archipelago, especially the Osing tribe so that young people also know about the rich culture that exists. The fifth relates to relate experience, namely by providing solutions to complaints that customers feel related to services and menus ordered and serving them well.

The problem that arises in the recruitment of freelance workers is the lack of careful recruitment planning, which results in failure to achieve company goals. In addition, it is common to find freelance workers who lack motivation or enthusiasm in carrying out their duties, thus hindering the achievement of the desired goals. The research method used is descriptive research and qualitative research. Collecting data by surveying research objects and direct interviews with several directors of wedding organizers in the city of Magelang. Recruitment and selection strategies for freelance workers in the field of wedding organizer services in Magelang City need to be carried out carefully to obtain a workforce that fits the company's needs. In this discussion, we have identified several strategies that can be implemented, including building networks with related parties, creating clear job descriptions and qualifications, using online recruitment platforms, adopting selection tests and interviews, and verifying references and work experience. Overall, the strategy of recruiting and selecting freelance workers in the field of wedding organizer services in the City of Magelang is very important to ensure companies can obtain a quality workforce that suits their needs. By implementing the strategies that have been discussed, companies can build a team of freelance workers who are reliable, creative and able to provide the best service to clients.

Shopee menjadi salah satu marketplace pilihan masyarakat Indonesia dalam berbelanja online untuk memenuhi kebutuhan esensial sehari-hari, salah-satunya yakni pemenuhan kebutuhan sandang. Fenomena ini menimbulkan terciptanya banyak pelaku bisnis memanfaatkan marketplace Shopee untuk menjual produk fashion dengan memberikan kelebihan dari produk yang ditawarkan. Riset ini bertujuan untuk mendiskripsikan pengaruh OCR & rating terhadap purchase intention barang fashion di marketplace Shopee. Jenis penelitian berupa penelitian kuantitatif, pengambilan sampel menggunakan metode non probability sampling, dan mendapatkan sampel berjumlah 96 responden. Populasi penelitian yang diambil yakni Mahasiswa Fakultas Ekonomika & Bisnis Universitas Negeri Surabaya. Analisis data yang digunakan adalah analisis regresi linier berganda. Hasil dari penelitian didapatkan variabel OCR & rating berpengaruh terhadap variabel purchase intention baik secara parsial maupun simultan. Koefisien determinasi menunjukkan 2 variabel independen memberikan sumbangan sebesar 69,1 % serta sisanya 30,9 % dipengaruhi variabel lain.

This research animed to: (1) determine the description of Profitability aand Capital Structure, (2) analyze the effect of Capital Structure on Profitability either partially or simultaneously.
The type of research used was quantitative research with an associative approach. The research population was the Cement Sub Sector companies listed on the Indonesia Stock Exchange. The sample used were the financial statements of  Cement Sub Sector companies for the period 2013-2022, using a purposive sampling method. Data were analyzed using multiple linear regression analysis, descriptive methods and inferential statistics. Hypothesis testing was done through the t test and F test.
The descriptive analysis revealed that : 1) ROE earns an average of 9,9363% of total capital, 2) DAR shows that every Rp. 1 liability can be fulfilled with Rp. 34,5820 total assets, 3) DER shows that every Rp. 1 liability can be fulfilled with Rp. 73,4167 total equity. The results of the t test statistic showed that partially,  the DAR variable had a negative and significant effect on ROE, then the DER variable had a positive and significant effect on ROE. The results of the F test statistic showed that simultaneously, all independent variables had a significant effect on ROE. The determination analysis revealed that the two independent variables were able to explain the variation in ROE of  Cement Sub Sector companies of 59,6%.

Instagram adalah sebagai tempat untuk membagi foto dengan cara mengunggahnya agar dapat dilihat oleh banyak orang. Dengan demikian komunikasi antar sesama pengguna Instagram dapat terjalin dengan memberikan tanda suka dan juga memberi komentar terhadap foto yang telah diunggah oleh pengguna lainnya. Pengikut juga menjadi salah satu hal terpenting, dimana jumlah seperti berbanding lurus dengan tingkat kebagusan dan kepopuleran foto tersebut. Hal itu sangat berpengaruh dalam Rencana Pemasaran di media sosial Instagram. Akun Instagram bernama @aryaduta_hotels berdiri sejak tahun 2013. akun ini adalah sebuah akun yang memanfaatkan Instagram sebagai media promosi hotel. Dari hasil penelitian dapat dikatakan bahwa pemanfaatan Instagramoleh akun @aryaduta_hotelsyang dipilih sebagai media promosi Pelayanan di Hotel Aryaduta Suites Semanggi . hal ini terbukti dari hasil penelitian dengan pemilik akun dan 2 orang perwakilan hotel yang menjadi mitra @aryaduta_hotels. banyak fitur yang dapat dimanfaatkan dalam akun instagram , mulai dari pemanfaatan foto , feed , story , status , viewer , hastag , dapat diperluas untuk promosi pelayanan hotel yang dilakukan dengan memaksimalkan pemanfaatan fitur dan Strategi Pemasaran media yang tersedia dalam aplikasi instagram .

ABSTRAK
                Metode yang dilakukan yaitu kualitatif dan diukur melalui pendekatan kuantitatif. Populasi yang digunakan yaitu data persediaan bahan baku pada objek yang diteliti dari tahun 2018-2020. Teknik pengumpulan data yang dilakukan yaitu interview dan informasi mengenai kepustakaan. Dan teknik analisis yang digunakan yaitu dengan menggunakan regresi linier berganda. Hasil perhitungan analisis regresi linier berganda bahwa intercept dan konstanta tanpa adanya pengaruh dari persediaan bahan baku pada usaha Sentana Brownies Meleleh Cieunteung yaitu sebesar 310357,498. Artinya bahwa apabila seluruh variabel bebas dianggap konstan maka kelancaran proses produksi pada usaha Sentana Brownies Meleleh Cieunteung akan bersifat positif.
Nilai koefisien variabel bebas menunjukan nilai positif, artinya setiap persediaan bahan baku pada usaha Sentana Brownies Meleleh Cieunteung mengalami kenaikan sebesar 1% maka kelancaran proses produksi pada usaha Sentana Brownies Meleleh Cieunteung akan mengalami kenaikan sebesar 0,624 atau sebesar 62,4%. Nilai koefisien variabel bebas bernilai positif artinya menunjukkan hubungan positif antara persediaan bahan baku pada usaha Sentana Brownies Meleleh Cieunteung dengan kelancaran proses produksi pada usaha Sentana Brownies Meleleh Cieunteung. Maka dari itu, semakin tinggi nilai bahan baku maka akan tinggi juga nilai kelancaran proses produksi pada Usaha Sentana Brownies Meleleh Cieunteung. Pada nilai standar error nya sebesar 0,131 atau sebesar 13,1%. Simpulan dari penelitian ini adalah ada pengaruh signifikan antara pengendalian bahan baku terhadap kelancaran proses produksi pada pada usaha Sentana Brownies Meleleh Cieunteung.
Kata kunci: Pengendalian, Persediaan Bahan Baku, Kelancaran, Proses Produksi

 
Penelitian ini bertujuan untuk mengetahui pengaruh Biological Asset Intensity dan Ukuran Perusahaan terhadap pengungkapan aset biologis. Populasi penelitian adalah Perusahaan Sub Sektor Perkebunan yang terdaftar di BEI periode 2019-2020. Teknik pengumpulan data menggunakan purposive sampling dengan kriteria yang telah ditentukan penulis dan diperoleh sampel sebanyak 14 perusahaan. Metode penelitian yang digunakan adalah regresi linier berganda yang diolah dengan eviews. Hasil penelitian menunjukkan bahwa intensitas aset biologis secara parsial berpengaruh signifikan terhadap pengungkapan aset biologis, sedang ukuran perusahaan tidak berpengaruh. Intensitas aset biologis dan ukuran perusahaan secara simultan tidak berpengaruh signifikan terhadap pengungkapan aset biologis.

This study aims to examine and analyze the effect of positioning and location on purchasing decisions at cafe shops. This study used a sample of 100 respondents from cafe shop consumers. In this study using primary data obtained from distributing questionnaires. The analytical method used in this research is multiple linear analysis. The results of the study show that positioning and location have a positive and significant simultaneous effect on purchasing decisions with an R-Square value of 68%. This shows that when the location and positioning partially effect are good and supportive, it will be able to increase the number of sales.

The purpose of this research was conducted at CV.Panda Food Industry Sidoarjo. The purpose of this study was to determine the effect of servant leadership style on job satisfaction and commitment. The results of the analysis show that concurrent servant leadership has a positive and significant effect on job satisfaction and engagement if the results are treated with a social support beta score of 0.961 sig. 0.000, sign. 0.000 0.05 shows that servant leadership has a significant influence on job satisfaction, while the results of the calculation obtained a self-efficacy beta score of 0.949 sig. 0.000, sign. 0.000 shows that servant leadership has a significant effect on work engagement.

Penelitian ini bertujuan untuk mengetahui bagaimana pengaruh kepemimpinan terhadap kinerja karyawan. Selain itu, Penelitian ini juga meneliti bagaimana pengaruh lingkungan kerja terhadap kinerja karyawan. Serta untuk mengetahui bagaimana Pengaruh Kepemimpinan dan lingkungan kerja terhadap Kinerja Karyawan Pada PT. Angkasa Pura Propertindo Di Bandara Soekarno Hatta. Metode penelitian ini menggunakan metode deskriptif kuantitatif artinya penelitian ini memberikan gambaran suatu data yang dilakukan dalam hal untuk mengetahui adanya hubungan antara variabel bebas dan variabel terikat. Teknik sampling yang digunakan adalah metode teknik sampling jenuh, Teknik pengumpulan data dalam penelitian ini menggunakan teknik wawancara, observasi dan kuesioner. Data yang diperoleh oleh kuesioner dengan jumlah responden sebanyak 61 orang karyawan.Hasil penelitian ini adalah kepemimpinan berpengaruh signifikan terhadap kinerja karyawan dengan persamaan regresi Y = 26.107 + 0.293X1, nilai koefisien korelasi sebesar 0.434 artinya kedua variabel memiliki tingkat hubungan yang kuat dengan koefisien determinasi sebesar 18.8%. Uji hipotesis diperoleh t hitung > t tabel atau (3.697 > 2.001). Dengan demikian H0 ditolak dan H1 diterima artinya terdapat pengaruh signifikan antara kepemimpian terhadap kinerja karyawan. Lingkungan kerja berpengaruh signifikan terhadap kinerja karyawan dengan persamaan regresi Y = 20.768 + 0.472X2, nilai koefisien korelasi sebesar 0.536 artinya kedua memiliki tingkat hubungan yang kuat dengan koefisien determinasi sebesar 28.7%. Uji hipotesis diperoleh t hitung > t tabel atau (4.872 > 2.001). Dengan demikian H0 ditolak dan H2 diterima artinya terdapat pengaruh signifikan antara lingkungan kerja terhadap kinerja karyawan. Kepemimpinan dan lingkungan kerja berpengaruh signifikan terhadap kinerja karyawan dengan persamaan regresi Y = 15.666 + 0.191X1 + 0.386X2. Nilai koefisien korelasi diperoleh sebesar 0.598 artinya variabel bebas dengan variabel terikat memiliki tingkat hubungan yang kuat dengan koefisien determinasi atau pengaruh secara simultan sebesar 35.7% sedangkan sisanya sebesar 64.3% dipengaruhi faktor lain. Uji hipotesis diperoleh nilai F hitung > F tabel atau (16.106 > 2,760). Dengan demikian H0 ditolak dan H3 diterima. Artinya terdapat pengaruh signifikan secara simultan antara kepemimpinan dan lingkungan kerja terhadap kinerja karyawan Pada PT. Angkasa Pura Propertindo di Bandara Soekarno Hatta.

 This study aims to determine the effect of liquidity, profitability, the ratio of activity to financial distress. The population in this study is all Consumer Cyclicals sector companies listed on the Indonesia Stock Exchange for the 2019- 2021 period. The sampling technique uses purposive sampling and obtained the company or 66 samples. The analysis technique used in this study is purposive sampling analysis. Research results; liquidity,profitability and activity ratio have no effect on financial distress.

This paper has a purpose to provide an understanding at the importance of museums as tourist attractions and places of learning or fun educational facilities and to find out the management strategies implemented by the Keris Nusantara Surakarta museum to increase visitors pandemic era. This research used qualitatif methodology by applying a qualitatif approach to the description of several relevant articles in collecting data and information and adjusting the problems taken, namely the data obtained based on site observations, literature review and document review. By visiting the Keris Nusantara Surakarta museum, it is hoped that a sense of nationalism will grow in visitors to be proud and love the homeland. The results showed that people’s interest to visit the museum in pandemic era is still low, so the management of the Keris Nusantara Surakarta museum must carry out several strategies to increase the number of visitors. The strategies that have been carried out are making public programs, changing the collection of kris so that visitors don't get bored with the collections on display, placing the keris donated by President Jokowi as an icon and attraction, equipping the museum with comfortable facilities for visitors, maintaining security and cleanliness of the museum area, preparing trained human resources.

The marketing strategies is one of way to win a sustainable competitive advantage both for companies that produces goods or services. The marketing strategies can use as a basic in order to preparing of the companies planning. As a views from the problems which are exists in the company. So it is necessary to comprehensive plans to be used as guideline of the segments company in carrying out its activities, the other reasons that demonstrates the importance of marketing strategy is increasingly tough competition the company in general. This study aims to: obtain an overview of the marketing strategies used by MSMEs Rumah Makan Ibu Lili improve its competitiveness and to determine how effective implementation of marketing strategies. The experiment was conducted in MSMEs Rumah Makan Ibu Lili at Borobudur. Data collection methods used in this study is documentation, interview, observation and descriptive research. The results of an analysis of the effectiveness of the marketing strategies showed the increased of total sales of year to year and became references the marketing strategies in competitions between traditional food companies.

Salah satu subsistem yang terdapat dalam sistem kesehatan ialah subsistem pembiayaan kesehatan. Untuk itu, dalam rangka memahami dengan jelas dan lengkap      sistem kesehatan maka perlulah dipahami pula tentang subsistem pembiayaan kesehatan. Namun dalam kenyataan hal ini masih kurang dimengerti dan dipahami sepenuhnya dimana masih terdapat permasalahan antara pelayanan kesehatan yang diterima dengan tuntutan pengajuan klaim dan rumah sakit, yaitu pengajuan klaim tidak sesuai dengan prosedur dan tarif dalam Perjanjian Kerjasama (PKS) sehingga menimbulkan masalah bagi rumah sakit, tanpa terkecuali dengan RSUD Saptosari Gunungkidul, Yogyakarta.
Sehingga peneliti tertark untuk melakukan analisis terkait pengajuan klaim BPJS Kesehatan di RSUD Saptosari Gunungkidul, Yogyakarta khususnya pada bangsal rawat inap Sadewa pada bulan januari 2022. Penelitian ini menggunakan metodologi penelitian deskriptif kualitatif dengan cara mendapatkan data melalui observsi, wawancara dan Pustaka. Dalam penelitian ini ditemukan bahwa ada beberapa kendala terkait Klaim BPJS Kesehatan.

The Magelang branch of J.CO Donuts & Coffee is the market leader for the donut and coffee business in Magelang City. However, nowadays there are many brand competitors offering donuts and coffee similar to J.CO Donuts & Coffee. These competitors are both from multinational brands, based on observations via Google Maps it is known that there are 206 brands in Magelang in the form of cafes and donut businesses. because many competitors make consumers have many other choices and increase the possibility of customers choosing to enjoy coffee other than J.CO Donuts & Coffee. The research design used in this research is descriptive statistical research using a quantitative approach. In this study, the sample was taken using random sampling technique, the sample size in this study was determined by the Cochran formula, the calculation was rounded off to 96 samples. The data analysis technique used by the researcher is multiple linear regression analysis. The correlation coefficient value of 0.29 in the marketing mix means that any increase in the marketing mix will increase consumer satisfaction by 0.29 or 29%. The correlation coefficient value of 0.78 means that any increase in service quality will result in customer satisfaction of 0.78 or 78%. This means that the higher the work environment, the performance of teachers and employees will increase. This study concludes that the marketing mix and service quality affect customer satisfaction at J.CO Donuts & Coffee, Artos Mall Magelang branch..

The problem of human resources is still in the spotlight for companies to survive in the era of globalization, because they have control factors that can determine the sustainability of a company. By improving the quality of human resources, it is expected that employees can work productively and professionally so that the performance they achieve will be more satisfactory according to the existing work standards in the company. The factors that influence employee performance include job training and work motivation. This study aims to determine the conditions and influence of job training and work motivation on employee performance at PT R.TRI Cahya Agatha Tasikmalaya. The type of research used is descriptive associative with a quantitative approach. The type of data used is primary data with questionnaires distributed to 32 employees of the Field Division. The data processing analysis technique is Multiple Linear Regression Analysis. Based on the results of the hypothesis, Job Training and Work Motivation both partially and simultaneously have a significant effect on employee performance.

The background of this research was the village administration performance in Nita Sub-district had not been maximized. This research aimed to (1) determine the description of village administration performance, work facilities, and teamwork of the villages in Nita Sub-district, Sikka Regency; and (2) analyze the influence of work facilities and teamwork on the village administration performance in Nita Sub-district, Sikka Regency both partially and simultaneously. The population in this research was village apparatus in Nita Sub-district as many as 36 people. This research was conducted by census or saturated due to limited population. Data were collected through questionnaires and analyzed through descriptive and inferential statistical methods, namely multiple linear regression. The hypothesis testing was done through the t-test and F-test. The results of descriptive analysis showed that the variables of employee performance, work facilities, and teamwork were categorized as good. The statistical results of the t-test showed that partially the work facility and teamwork variables had a significant effect on employee performace. The results of the F-test statistic showed that simultaneously the work facility and teamwork variables had a significant effect on the employees’ performance. The results of the determination analysis indicated that the two independent variables in this research could explain the fluctuation of village administration performance in Nita Sub-district by 56,3%.

This study aims to determine the calculation of the cost of production with the Activity Based Costing method at PT. Thanks to the Eternal Peace of Medan. The type of research used in this study is a qualitative research method. With data collection techniques, namely observation, interviews and documentation studies. The analysis technique used is descriptive data analysis technique using Activity Based Costing (ABC) method analysis. The research results show that the calculation of the cost of production at PT. Thanks to Damai Abadi Medan using the traditional method by adding up all fixed costs and variable costs where the traditional system uses the number of units produced as the basis for calculating the cost of production. Determination of Cost of Production based on the Activity-Based Costing System consists of two stages, namely the procedure stage first and second stage procedures. The Activity-Based Costing System uses more Cost Drivers, therefore the Activity-Based Costing System is able to determine more accurate results and does not cause cost distortions. The Activity Based Costing method produces more accurate selling prices for products compared to traditional methods. only cost drivers for all types of products.

The purpose of this study was to determine the effect of the compensation dimension on the motivation and performance of MSME marketing employees in Yogyakarta. This research was conducted by taking 54 MSME employees in Yogyakarta randomly as many as 54 MSME marketing employees. The calculation technique used in this study is the Multiple Linear Regression Analysis model and path analysis. Based on the analysis results indicate that there is a significant influence between the dimensions of compensation on motivation; there is a significant effect between compensation on employee performance. Overall indirect effect, then incentive compensation is the variable with the strongest influence on performance through work motivation variables. It can be explained that incentives are the driving variables for increasing work motivation and performance because a lot or less of their income is very dependent on whether or not incentives are good. Simultaneously, the compensation system for salaries, incentives, and benefits has a strong influence on performance through work motivation, with a total determination coefficient is 0.822.

The background of this research was village administration performance in Nita Sub-district had not been maximized. This research aimed to (1) determine the description of administration performance, work discipline, and workability in the villages of Nita Sub- district; and (2) analyze the effect of work discipline and workability on the village administration performance in Nita Sub-district both partially and simultaneously.
The  population in this research was village administration as many as 36 people. This research was conducted by census or saturated sampling due to limited population. Data  were collected through questionnaires and analysed through desctiptive and inferential statistical methods, namely multiple linear regression. The hypothesis testing was done through the  F- test and t-test.
The results of descriptive analysis showed that the variables of village administration performance, work discipline, and workability were categorized as good. The statistical results of the t- test showed that partially the work discipline and workability variables had a positive and significant effect on village administration performance. The result of the F-test significan effect on employee performance. The results of the deretmination analysis indicated that the two independen variables in this research could explain the fluctuation of employee performance by 38, 8%.

Hotel merupakan salah satu bidang usaha jasa pariwisata, yang dimana hotel menjadi sarana akomodasi bagi para wisatawan yang mengunjungi destinasi pariwisata. Untuk meningkatkan pendapatan hotel perlu dilakukan cara untuk membantu menjual produk-produk yang terdapat pada hotel, salah satunya dengan melakukan pemasaran. Penelitian ini menggunakan metode kualitatif dan untuk pengumpulan data pada penelitian ini melalui wawancara, observasi dan studi pustaka. Pada penelitian ini membahas mengenai penerapan bauran pemasaran pada Teraskita Hotel Jakarta. Hasil dari penelitian yang telah dilakukan adalah Teraskita Hotel Jakarta menerapkan bauran pemasaran sebagai strategi pemasaran dalam upaya mencapai target pasar yang diinginkan, serta Teraskita Hotel Jakarta juga memanfaatkan media online maupun offline dalam melakukan pemasaran kepada pelanggan, sehingga pelanggan juga dapat dengan mudah mendapatkan informasi seputar hotel mulai dari kamar, fasilitas makanan dan minuman, fasilitas ruang pertemuan, hingga promosi yang sedang berlangsung.

The purpose of this study was to determine the effect of price and facilities on visitor satisfaction at the Bukit Chinangkiak tourist attraction in Solok Regency. This type of research is descriptive quantitative with survey method. The population is all tourists visiting the Bukit Chinangkiak tourist attraction and the total average number of tourists in January-December 2022 was 12,202 visitors and a sample of 387 respondents was determined. Data were collected from questionnaires that had been tested for validity and reliability. Multiple linear regression tests were used to test the research hypothesis with the help of SPSS 26.00, obtaining the results, namely: (1) Price with sufficient category (64.9%), Facilities with good category (65.3%) and Visitor Satisfaction with sufficient category (64.3%). A significant value of 0.000 < 0.05 is given in the estimated F value of 303.587. This shows that X1 and X2 have a large impact on Y simultaneously, so this hypothesis is correct, then the regression coefficient values for X1 and X2 are 0.727 and 0.092 respectively, with a significant level of 0.007 < 0.05. This shows that for every 1 unit increase in price, 0.727 more people will decide to visit, and for every 1 unit increase in facilities, 0.092 more people will decide to come. Then, the Adjust R square value is 0.611 which shows that the X1 and X2 variables have a large influence of 61.1%.

The purpose of this study is to provide empirical evidence of the influence of Relationship Marketing on Customer Loyalty on PT.Bank Rakyat Indonesia Unit Gunungpati Semarang.         The analytical method used in this research is the method kuantitaitif with multiple regression testing by performing classical assumption test before getting the best research model . The variable in this study is the Customer Value , Trust, Financial Bonds as independent variables and Customer Loyalty as the dependent variable . Total population of this study was 290 respondents using simple random sampling technique was obtained 74 respondents.          The results of this research are Customer Value , Trust , Financial Bonds significant effect on Customer Loyalty

This research was grounded on the issue of poor realization of local revenue in Sikka regency despite being supported by street lighting tax. Therefore, this study aimed to (1) determine the level of effectiveness of the street lighting tax. (2) to determine the level of contribution of street lighting in an effort to increase local revenue. The population in this study was the Regional Revenue Agency (BAPENDA) of Sikka regency. Data were collected through documentation and analysed using effectiveness analysis and contribution analysis methods. The result of this study indicated that the level of effectiveness of street lighting tax in 2018-2022 fluctuated with an average of 106,06% where these results fall into the highly effective category. In 2018-2020, the level of effectiveness revenue was in the highly effective category. Meanwhile, in 2021 and 2022, the level of effectiveness of street lighting tax was in the effective category. The contribution of street lighting tax in increasing regional own-source (PAD) in 2018-2022 fluctuated and was included in the very less category with an average percentage of 7.89%.

Merek lokal sangat berkembang dan digemari remaja terutama diproduk kecantikan. Scarlet whitening merupakan salah satu produk kecantikan lokal yang digemari ditengah persaingan perusahaan sejenis dan banyaknya brand lain yang bermunculan. Penelitian ini bertujuan untuk mengidentifikasi pengaruh influencer marketing dan brand awareness terhadap keputusan pembelian produk scarlett whitening pada mahasiswa FEB Universitas Negeri Surabaya. Jenis penelitian ini yang digunakan adalah penelitian kuantitatif dengan teknik purposive sampling yang digunakan dan mengambil 97 sampel responden. Populasi penelitian ini adalah mahasiswa aktif FEB Unesa angkatan 2018 – 2021. Teknik analisis data yaitu analisis regresi linier berganda. Hasil penelitian ini yaitu menunjukkan bahwa influencer marketing dan brand awareness berpengaruh positif dan signifikan terhadap keputusan pembelian. Sedangkan, koefisien determinasi menunjukkan nilai sebesar 67,5 % dari kedua variabel sedangkan sisanya sebesar 32,5 % dipengaruhi oleh variabel lain

This article aims to review and attempt to confirm the concept of the resource planning model and repositioning in human resource development. The research method used is qualitative and literature studies or library research. Based on the results and discussion, it can be concluded theoretically that to understand the human resource planning model and positioning in human resource developmnet requires several important things including: (a) getting to know various models of human resource planning, such as the HR planning model by Andrew E Sikula, the Battelle Socio - Economic HR from Vetter and the HR planning Model from R.Wayne Mondy and Robert M. Noe, (b) Recognize and understand the various benefits of human resource planning, (c ) Implications of HR role repositioning HR, (d) Achievement of HR strategic role

The purpose of this study is the result of research to find out how effective the revenue from land and building tax in Kotapinang sub-district is at the regional revenue management agency for South Labuhanbatu Regency and to find out how the efforts made by the Kotapinang regional government in increasing land and building tax revenue. This study uses a qualitative method with a descriptive approach. In this study the authors conducted interviews with companies. And using two data, namely primary and secondary data. The results showed that the amount of land and building tax revenue in Kotapinang District at the South Labuhanbatu Regency Revenue Management Agency in 2018 was 23%, 2019 was 18%, 2020 was 21%, and 2021 was 32%. Efforts made by the Kotapinang regional government in increasing land and building tax revenues are by conducting outreach to taxpayers about the importance of paying taxes with the aim of growing taxpayer self-awareness to pay taxes. In addition, creating an e-tax application that can be accessed using a smartphone to make it easier for taxpayers to pay taxes.

The background of this research were to (1) determine the description of employee performance,  supervision and job bornout, (2) analyze  the influence of supervision and job bornout on employee performance both partially and simultaneously. The population in this research were employees of the Regional Revenue Agency of Sikka Regency as many 57 people. Due to limited population, this research employed census or saturated sampling. Data were collected through  questionnaires and analyzed using descriptive methods and inferential statistics, namely multiple linear regression. Hypothesi testing was done through the F-test and t-test.The descriptive analysis showed that the variables of employee performance, supervision, and job bornout were categorized as good. The T-test statistical results showed that partially, the variable supervision had a positive influence and significant on employee performance. Furthermore, the job bornout variable negatively and significantly influenced employee performance. The F-test statistical result revealed that variables of supervision and job bornout had a significant influence on employee performance. Moreover, the determination analysis addressed that two independent variables in this research were able to explain the fluctuation of employee performance in the Regional Revenue Agency office of Sikka Regency by 31,20%.

Penelitian ini bertujuan untuk menganalisis kinerja karyawan ditinjau dari religuisitas dan motivasi internal yang dimediasi etos kerja. Penelitian ini merupakan penelitian kuantitatif. Metode penelitian ini menggunakan kuesioner yang diberikan kepada 100 karyawan STIKES Surya Global Yogyakarta sebagai sampel dengan teknik purposive sampling. Pengukuran variabel menggunakan  Skala Likert. Analisis data mengunakan  Structural Equation Modelling (SEM) dengan bantuan program SmartPLS 3.0 Hasil analisis menunjukkan bahwa religuisitas dan motivasi internal berpengaruh terhadap etos kerja dan kinerja karyawan dan etos kerja karyawan memediasi pengaruh religuisitas dan motivasi internal terhadap kinerja karyawan.

Employee work behavior is greatly affected by various kinds of customer attitudes and actions, both positive and negative. In general, the positive attitude of the customer will indirectly encourage performance improvement. This study aims to analyze how employees work behavior towards various customer attitudes both positively and negatively. This research method uses qualitative methods. The population of this study are employees at PT Jack Solusi Indonesia with a total of 42 employees. The collection technique in this study was to conduct interviews with cafe managers and employees. The data obtained is based on information from the management and various existing literature. The results of this study refer to how much customer behavior influences how employees work. Employees carry out their duties and obligations according to the direction of the manager. Of course, every direction that has been given has not gone well due to the attitude of customers in the work environment. Similarly, partially alias the tone of a significant influence between work behavior and customer attitudes in the work environment..