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Menampilkan 1–3 dari 3 artikel
Industrial Revolution Ideas 4.0 for Professional Development
Anizira Anizira
; Chevy Herli Sumerli A
; Rizki Alfadillah Nasution
; Zarkasi Zarkasi
; Arief Yanto Rukmana
Jurnal Manajemen Riset Inovasi
Vol 1
, No 4
(2023)
The company strives to achieve the development of human resources and employee work abilities in the era of the industrial revolution 4.0 in order to achieve appropriate employee work efficiency. The achievement of employee work efficiency is seen based on what kind of employee development takes place. how the company places employees in positions that match what the employee has. By using brainstorming variables using a quantitative approach method with data in the form of primary and secondary...
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Understanding Information Technology and Accounting Has a Moderated Effect on Organizational Commitment
Zarkasi Zarkasi
; Syamsu Rijal
; Iswahyuningsih Iswahyuningsih
; Dewi Ratih K
GEMILANG: Jurnal Manajemen dan Akuntansi
Vol 3
, No 2
(2023)
This study aims to determine the effect of understanding information technology and accounting on organizational commitment with the quality of human resources as a moderating variable. The sample in this study amounted to 44 respondents. The analytical methods used in this study, namely data quality test, classical assumption test, multiple linear regression analysis test, partial test, simultaneous test, and moderated regression analysis with the help of SPSS version 23. The results of this st...
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THE IMPACT OF PROMOTIONS AND TESTIMONIALS ON PURCHASING ALUNICORN PRODUCTS AS MEDIATED BY TRUST
Zarkasi Zarkasi
GEMILANG: Jurnal Manajemen dan Akuntansi
Vol 3
, No 2
(2023)
This study aims to determine the influence of promotions and testimonials on purchase intention and trust as mediating variables. This research method uses a quantitative approach by distributing questionnaires to 97 consumers. This study gives the result that promotion has a significant effect on purchase intention through the mediating variable of trust and testimonials does not affect purchase intention.
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