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Pengaruh Pesan Kampanye Public Relations #MulaiDariMejaRias terhadap Brand Image Avoskin di Instagram
Kajian Administrasi Publik dan ilmu Komunikasi
Vol 2
, No 4
(2025)
After achieving success with the #LoveAvoskinLoveEarth initiative, Avoskin continues its efforts by launching a new eco-friendly campaign called #MulaiDariMejaRias. In this campaign, Avoskin invites skincare product users to be more careful in choosing care items, and to use appropriate products for simplicity and sustainability. Brand image plays a very important role in marketing its products. One way to build a positive view in the community is through campaign activities. This study aims to...
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Komunikasi Kebijakan Publik Pemerintah dalam Mengumumkan Kenaikan Gaji Guru ASN dan Non ASN 2025
Nurul Baridah Fauzi
; Mayra Khalidazia Ahyar
; Khairatun Hisan
; Sayyidatina Vista Kintani
; Nabila Nursabrina Daud
; Winda Dwi Astuti Zebua
Kajian Administrasi Publik dan ilmu Komunikasi
Vol 2
, No 4
(2025)
This study aims to analyze the government's communication strategy in communicating the salary increase policy for State Civil Apparatus (ASN) and non-ASN teachers in 2025. The study used a qualitative approach using a literature review method, examining various official government sources, policy reports, and relevant scientific publications. The analysis focused on three main aspects of the communication strategy: information transmission, message clarity, and consistency of communication betw...
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Intervensi Kemanusiaan dan Kedaulatan Negara : Perspektif Pancasila dalam Hukum Internasional
Alyza Nur’aini Choirunnisa
; Winda Dwi Astuti
; Soraya Khoirun Nisa’
; Ahmad Muhamad Mustain Nasoha
; Ashfiya Nur Atqiya
Jurnal Hukum, Administrasi Publik dan Negara
Vol 2
, No 4
(2025)
Humanitarian intervention is often seen as an effort to protect civilians from human rights violations, but it often clashes with the principle of state sovereignty in international law. This research evaluates the alignment of humanitarian intervention with the values of Pancasila as an ethical and moral footing in international policy. The research uses a qualitative method with a case study approach; data is obtained from a literature study that includes academic documents, journals, referenc...
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Peran Public Relations PT. KCIC dalam Membangun Brand Awarenees Kereta Cepat Whoosh
Kajian Administrasi Publik dan ilmu Komunikasi
Vol 2
, No 2
(2025)
PT. The Indonesian China Fast Train is one of the companies operating in the field of public transportation services under the auspices of the government which was inaugurated directly by the President of Indonesia, namely Mr. Jokowi, who collaborates directly with China. This research aims at the Role of Public Relations Expert Prescriber PT. KCIC in building Brand Awareness for the Fast Train whoosh, the Role of Public Relations PT. KCIC as Communication Facilitator in building Brand Awareness...
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