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Pengaruh Iklan, Kepercayaan, dan Diskon terhadap Keputusan Pembelian pada Pengguna Aplikasi Shopee: (Survei pada Mahasiswa FEB Universitas Slamet Riyadi Surakarta)
Muhammad Adnan Muizzamith
; Sumaryanto, Sumaryanto
Jurnal Manajemen Kewirausahaan dan Teknologi
Vol 2
, No 3
(2025)
This study aims to analyze the influence of advertising, trust, and discounts on purchasing decisions among Shopee app users, focusing on students from the Faculty of Economics and Business, Slamet Riyadi University, Surakarta as respondents. The background of this study departs from the increasing competition in e-commerce in Indonesia, which requires each platform to develop appropriate marketing strategies to attract consumers' attention and build their loyalty. The research method used was a...
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Analisa Sistem Informasi Pengambilan Keputusan dalam menentukan Lingkungan Rukun Tetangga ( RT ) Terbaik dengan Metode Analytical Hierarchy Process ( AHP )
Sumaryanto, Sumaryanto
; Purwati, Purwati
; Setiyo Prihatmoko
Jurnal Elektronika dan Komputer
Vol 17
, No 1
(2024)
Pada proses penilaian penentuan RT Terbaik mengalami kesulitan karena biasanya penilaiannya hanya berdasarkan pengamatan lingkungan saja, sehingga mengakibatkan dalam penilaian untuk menentukan RT terbaik tidak tepat sasaran sehingga menimbulkan permasalahan pada wilayah tersebut. Dari permasalahan tersebut diatas maka perlu adanya sistem iformasi pendukung keputusan untuk menentukan lingkungan RT Terbaik dengan berbagai indicator penliaan, sehingga dalam proses penentuan RT terbaik bisa tepat s...
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PERANCANGAN ANIMASI IKLAN DIGITAL BERBASIS MOTION GRAFIS SEBAGAI PENUNJANG PROMOSI PADA PERMATA JAYA PRINTING
Setiyo Prihatmoko
; Setiyo Prihatmoko
; M Syarif Husen
; Sumaryanto, Sumaryanto
JURNAL ILMIAH KOMPUTER GRAFIS
Vol 17
, No 1
(2024)
Promotional strategies are used in marketing to determine the best way to bring products or services to certain markets, but sometimes in companies these strategies are often not optimal, as is still done by the printing and advertising company Permata Jaya Printing which only uses print media in the form of banners, posters , word of mouth and social media so that this promotional strategy is considered less effective in reaching a wider audience.
To support the promotional media used by Permat...
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1 Sitasi
Application of the Computer Assisted Instruction (CAI) Method in Interactive Learning Media Fashion Drawing with Class X Boutique Fashion Skills Competency at SMK NU 01 Kendal
Prihatmoko, Setiyo
; Prihatmoko, Setiyo
; Sumaryanto, Sumaryanto
; Anja Robbi Dini
JURNAL ILMIAH KOMPUTER GRAFIS
Vol 16
, No 2
(2023)
Based on research conducted in SMK NU 01 Kendal, especially in fashion drawing learning in class X busana butik still uses conventional learning with blackboard media, the learning media is less effective because it requires a lot of energy and time for learning material that contains many pictures and tutorials that need to be delivered repeatedly. This study found a solution that is the design of learning media using the Computer Assisted Instruction (CAI) method, a system for delivering inter...
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2 Sitasi
2D ANIMATION DESIGN BASIC KNOWLEDGE OF THE DANGERS OF DRUGS FOR YOUTH USING THE PTP METHOD IN KENDAL DISPORAPAR
Prihatmoko, Setiyo
; Prihatmoko, Setiyo
; Sumaryanto, Sumaryanto
; Raffida Zakki H
JURNAL ILMIAH KOMPUTER GRAFIS
Vol 16
, No 1
(2023)
Drugs have become a serious problem in Indonesia. Because in every region in Indonesia there is no area free of drug abuse. One of the causes of drug abuse is mistakes in association and shortcuts to escape from the burden of thoughts. However, they do not realize the impact of drug abuse, which can be addictive and have an effect on health. Therefore, each of us has an obligation to disseminate information about the dangers of drug abuse. So that our family, friends and loved ones don't fall in...
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PERANCANGAN MEDIA PEMBELAJARAN MATERI BILANGAN BERBASIS MULTIMEDIA DENGAN METODE MIND MAPPING PADA SISWA KELAS VII SMPN 35 SEMARANG
Prihatmoko, Setiyo
; Prihatmoko, Setiyo
; Sumaryanto, Sumaryanto
; Herlansyah, Langga Jaya
JURNAL ILMIAH KOMPUTER GRAFIS
Vol 15
, No 1
(2022)
This research is motivated by the problem of lack of motivation and attention of students in following the teaching and learning process in the classroom because teaching and learning activities still use conventional methods. This makes students have difficulty in understanding the material being studied so that basic competencies and KKM are not achieved.
This study uses the Research and Development (RnD) product development method, using 6 out of 10 research stages, namely potential and probl...
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2 Sitasi
GREEN MARKETING “ROTI ANDIKA†SECARA DIGITAL
Sumaryanto, Sumaryanto
; Widajanti, Erni
; Handayani, Asih
Adi Widya: Jurnal Pengabdian Masyarakat
Vol 5
, No 1
(2021)
UMKM menghadapi persaingan yang ketat, era digitalisasi menuntut pelaku usaha bergerak secepat perubahan. Data, teknologi Smartphone dan aplikasi adalah satu paket. Salah satu aplikasi yang dapat digunakan adalah imooji. Bagi UMKM aplikasi imooji membantu mencapai tujuan usaha. Pemasaran Sosial digunakan untuk menarik empati, yaitu dengan mengelola sampah. Roti Andika adalah UMKM di daerah Tohudan, menghasilkan roti berbahan baku, peralatan dan cara operasional konvensional. Keunggulannya harga...
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