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Analisis Sistem Akuntansi Pembelian Bahan Pembantu pada PT Central Sandang Jayatama Bandung
Mulyani Mulyani
; Siti Titta Partini
; Nurul Azizah
; Wendy Muliadi
Jurnal Publikasi Ekonomi dan Akuntansi
Vol 3
, No 4
(2025)
This study aims to analyze the goods purchasing accounting system at PT Central Sandang Jayatama. A qualitative approach was employed, with data collected through interviews, observations, and documentation. Data analysis included descriptive analysis of the purchasing accounting system and comparison between the company’s implementation and the elements of a purchasing accounting system, including related functions, procedures, documents, and accounting records. Conclusions and recommendations...
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Analisis Strategi Pemasaran dan Pengalaman Pelanggan pada UMKM Aneka Keripik Muzzaki
Mulyani Mulyani
; Siti Titta Partini
; Destiyanti Destiyanti
Jurnal Penelitian Manajemen dan Inovasi Riset
Vol 3
, No 5
(2025)
This study aims to analyze the marketing strategies implemented and customer perception of MSMEs of Various Muzzaki Chips in Subang Regency. This study uses a qualitative descriptive approach with a case study method. Data is collected through interviews with MSME owners, employees, and customers, which are then analyzed to identify the effectiveness of marketing strategies and customer perception of the products and services provided. The focus of the research includes the implementation of mar...
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Strategi Pemasaran UMKM Terez Collection di Sentra Rajutan Binong Jati Kota Bandung Jawa Barat
Siti Titta Partini
Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis
Vol 2
, No 1
(2024)
UMKM Terez Collection have experienced a downward sales trend and very drastically after the Covid-19 pandemic. The aim of the research is to determine the Terez Collection's marketing strategy and the obstacles faced in increasing its sales value. This type of qualitative descriptive research uses a purposive sampling method. Data collection methods are observation, interviews and literature study. Data analysis involves data collection, reduction, presentation, drawing conclusions and verifica...
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