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Pengaruh Beban Kerja dan Lingkungan Kerja terhadap Kinerja Karyawan PT Bintang Matrik Indonesia Kota Bekasi
Aprida Situmorang
; Eulin Karlina
Jurnal Nuansa : Publikasi Ilmu Manajemen dan Ekonomi Syariah
Vol 3
, No 4
(2025)
This study aims to comprehensively analyze the influence of workload and work environment on employee performance at PT Bintang Matrik Indonesia, Bekasi City, both partially and simultaneously. The background of this research lies in the importance of optimal human resource management to enhance company effectiveness and efficiency. An unbalanced workload can lead to physical and mental fatigue, reducing motivation and productivity, while an unsupportive work environment may decrease employee co...
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Pengaruh Kualitas Produk, Kualitas Pelayanan, dan Harga terhadap Kepuasan Konsumen pada Restoran La Bella Italia Kota Wisata Cibubur
Karisma Oktapia
; Eulin Karlina
Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis
Vol 3
, No 4
(2025)
By developing a good marketing strategy, entrepreneurs can maintain their business today and consumer satisfaction has an important role in a business, shown through consumer attitudes towards purchasing products sold. This study aims to determine the influence of product quality, service quality and price on consumer satisfaction at La Bella Italia Restaurant, Kota Wisata Cibubur. The research method used is quantitative statistics. The population of this study were consumers who visited to mak...
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Pengaruh Kombinasi Fitur Cash On Delivery (COD) dan Live Streaming Shopee terhadap Keputusan Pembelian Produk pada Toko Thrift Topi Trouble.Caps Kota Bekasi
Siti Maspupah Suryaningsih
; Eulin Karlina
Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis
Vol 3
, No 4
(2025)
The rapid growth of e-commerce has reshaped promotional strategies, shifting them from traditional methods to more interactive approaches. Among these, the introduction of Cash on Delivery (COD) and live streaming features on platforms such as Shopee has gained increasing attention as tools to influence consumer behavior. This study aims to investigate the effect of COD and live streaming on consumer purchase decisions at the thrift hat store Trouble.Caps in Bekasi City. A quantitative research...
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