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Menampilkan 1–3 dari 3 artikel
The Impact of Store Atmosphere on Consumer Satisfaction in Purchasing Products
Indriani Wuri Puspitasari
; Achmad Daengs GS
; Enny Istanti
; Rina Dewi
International Journal of Economic, Social and Development Sciences
Vol 2
, No 1
(2025)
Business competition in the era of globalization has led various companies to compete in acquiring and maintaining their market share. This includes sectors such as trade, education, transportation, and others. This condition forces companies to develop appropriate strategies to achieve competitive advantage, ensuring they retain their market and win the competition. This research focuses on Sogo Surabaya, a shopping center visited by numerous consumers daily due to its strategic location in the...
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Accelerating Structural Transformation through IKN : An Analysis Study of the Formation of a New Economic Base and Its Impact on Indonesia's Competitiveness
RM Bramastyo KN
; Enny Istanti
International Journal of Economic, Social and Development Sciences
Vol 1
, No 4
(2024)
Structural transformation is an important process in the economic development of a country. In Indonesia, the plan to move the National Capital City (IKN) from Jakarta to Nusantara in East Kalimantan is one of the strategic steps in accelerating structural transformationThe methodology used in this study is a qualitative and quantitative approach. The results of the study show that the acceleration of structural transformation through the development of IKN has a significant impact on the format...
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The Aftermath of Some Variables Toward Consumer Preferences of Isotonic Drinking in Surabaya
Achmad Daengs GS
; Enny Istanti
; Indriana Kristiawati
; Rina Dewi
; Diana Zuhro
; Retno Susanti
The International Conference on Education, Social Sciences and Technology
Vol 2
, No 2
(2023)
Drinking in packaging business still has appeal for entrepreneurs, it is same as in the market, and the selling of drinks is no death business. Drinking business is promising the prat profits, because it has a large market as well, especially for a country with a population of -ccroximately 230 million people as Indonesia. (Kontan, 2nd Week, October 2009). Drinking vcrrket has increased annually, from drinking market shares in overall package of 44 trillion rupiah, isotonic drinks market has its...
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