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Menampilkan 1–2 dari 2 artikel
Common Size Method For Measuring Financial Performance At PT. ABCD
Bramastyo Kusumo
; Ali Muhdor
International Journal of Economics and Management Sciences
Vol 1
, No 3
(2024)
This study's objective is to evaluate PT. ABSD financial results. The method used in this study is descriptive qualitative. The study's findings indicate that the company's financial performance as seen in the balance sheet statement is deemed unhealthy due to the lower liquidity value in terms of balance sheet assets. However, because businesses can raise cash and lower financial risk, income statements are seen negatively. In summary, despite the fact that the gross profit margin is declining...
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CUSTOMER VALUE PERFORMANCE, SATISFACTION AND RELATIONAL MARKETING ON PRIORITY CUSTOMER LOYALTY ( Case study of Bank ABC Surabaya Cendana Main Branch Office)
Enny Istanti
; Achmad Daengs GS
; Ruchan Sanusi
; Sutopo
; RM Bramastyo Kusumo Negoro
; Ali Muhdor
; Syafi’i
Proceeding of The International Conference on Economics and Business
Vol 1
, No 2
(2022)
Banking is a service industry that is very important in advancing the economy of a country. The purpose of this study is to determine whether there is an effect of variable customer value, satisfaction and relational marketing on customer loyalty Priority Bank XYZ Main Branch Office Surabaya Cendana. The data used in this study is primary data obtained by distributing questionnaires, using multiple linear regression analysis techniques. There is an influence between the independent variable and...
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