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Menampilkan 1–2 dari 2 artikel
Literature Review : Strategies for Using Digital Marketing to Improve MSME Performance in Supporting SDGs Programs
Siti Rahayuningsih
; Iwan Agus Darmawan
; Sri Yuliani Pangesti
; Ainun Fuad
; Ludi Wishnu Wardana
; Bagus Shandy Narmaditya
International Journal of Economics, Management and Accounting
Vol 1
, No 2
(2024)
The current global phenomenon shows a rapid increase in the adoption of digital technology, which has changed various aspects of life, including the micro, small and medium enterprises (MSMEs) sector. This study aims to examine effective digital marketing strategies to improve MSME performance in supporting the Sustainable Development Goals (SDGs) Program. The novelty of this research lies in a holistic approach that integrates various aspects of digital marketing, in the context of SDGs impleme...
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PKM Kelompok Anggota Karang Taruna RW 07 Tentang Pengenalan Media Informasi Blog Dengan Platform Google Site
Syamsiah Syamsiah
; Agus Darmawan
; Nunu Kustian
; Vici Febriana
Publikasi Hasil Pengabdian dan Kegiatan Masyarakat
Vol 1
, No 5
(2023)
his Abdimas aims to explain the initiative of the Karang Taruna RW 07 Member Group in introducing information media in the form of blogs using the Google Site platform. The main objective of this project is to improve access to information and communication between member groups, as well as facilitate the exchange of information with the surrounding community. This service includes practical steps in creating and managing a website with Google Site, as well as its impact on increasing member inv...
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